Whitaker House
Whitaker House is a privately held, family-owned Christian publishing company founded in 1970, publishing and distributing books, Bibles (including exclusive KJVER and KJV Sword editions), audio, and video media to individual Christian consumers, churches, and families across the United States via DTC e-commerce and major retail partners.
- Company typePrivate
- Founded1970
- HeadquartersNew Kensington, United States
- Headcount51–100
- GTM typeB2C
- OfferingHardware or Manufacturing
What Whitaker House does
Whitaker House is a privately held, family-owned Christian publishing and distribution company founded in 1970 and headquartered in New Kensington, Pennsylvania. The company publishes and sells Christian books, Bibles, and related media to individual Christian consumers (primary), churches and ministries, and Christian families across the United States, with global reach achieved through major retail partners. Its catalog spans more than 20 categories including Charismatic, Christian Living, Spiritual Growth, Devotionals, Bible Resources, Church & Ministry, Fiction, Biographies, and Kids & Families, and includes an exclusive proprietary line of KJVER (King James Version Easy Reader) and KJV Sword Bibles with red-letter printing of Jesus' words. Adjacent product formats include audio CDs, audiobooks, DVDs, Spanish language editions, and workbooks/journals; the company also acquired Smart Kidz Books in 2018 to extend into the children's segment.
The business operates an e-commerce storefront on whitakerhouse.com powered by the ShoptheWord.com platform, augmented by a YouTube channel (@shoptheword5323), podcast, email newsletter, a community Prayer Wall feature, and a partnership with the You Version (Bible.com) Bible app for digital distribution. Underlying technology is standard e-commerce rather than proprietary AI/ML or platform infrastructure, and there are no documented APIs, SDKs, or software integrations beyond standard retail marketplace listings.
Revenue is generated through one-time retail sales of books and Bibles, both via the direct-to-consumer website and wholesale distribution through Amazon, Barnes & Noble, Walmart, Christianbook.com, Books-A-Million, IndieBound, and local Christian bookstores. Pricing ranges from approximately $5.59 to $159.99 per unit, with free shipping offered on orders over $35 and a sitewide 20% promotional discount observed at time of capture. The company employs 51–100 staff, reports no parent or subsidiary entities, has no external investors, and operates without publicly disclosed financial figures.
Whitaker House firmographics
Firmographics- Name
- Whitaker House
- Legal name
- Whitaker House
- Website
- https://whitakerhouse.com
- Company type
- Private
- Founded year
- 1970
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Whitaker House is a privately held, family-owned Christian publishing company founded in 1970, publishing and distributing books, Bibles (including exclusive KJVER and KJV Sword editions), audio, and video media to individual Christian consumers, churches, and families across the United States via DTC e-commerce and major retail partners.
- Ownership category
- akta.pro rank
Whitaker House industry classification
Industry- Product category
- Christian Publishing
- NAICS
- Book Publishers (51313), Book Publishers (513130), Newspaper, Periodical, Book, and Directory Publishers (5131), Office Supplies, Stationery, and Gift Retailers (4594)
- SIC
- Books: Publishing Or Publishing & Printing (2731), Miscellaneous Publishing (2741)
- akta.pro primary industry
- Religious Nonfiction & Theology Publishing (Apologetics, Doctrine, Ethics) (MPAJAHAG)
- akta.pro secondary industries
- Religious Reference & Study Tools Publishing (Commentaries, Concordances, Lexicons) (MPAJAHAL), Devotional & Prayer Publishing (Devotionals, Prayer Books, Meditation Guides) (MPAJAHAB), Sermon, Homiletics & Ministry Resource Publishing (Preaching Aids, Pastoral Resources) (MPAJAHAD), Religious Education & Catechetical Publishing (Sunday School, Catechism, Study Guides) (MPAJAHAC), Religious & Spiritual Books Retail (CRALAAAE), Religious & Specialty Publishing Distribution (CRAOALAD)
Keywords
Where Whitaker House is headquartered
LocationHeadquarters
- HQ city
- New Kensington
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Whitaker House business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Book and Bible Sales: Direct retail sales of Christian books, Bibles, and media products through e-commerce website and retail distribution partnerships. Products are sold as one-time purchases with occasional promotional discounts.
- Retail Distribution: Wholesale distribution through third-party retailers including Amazon, Barnes & Noble, Christianbook.com, Walmart, and local Christian bookstores.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Standard retail pricing for books and Bibles |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels6 records
Whitaker House product offering
Product offeringCore offering
Whitaker House publishes and distributes Christian books, Bibles, and related media products including audio CDs, audiobooks, DVDs, workbooks, and journals. The company maintains an extensive catalog spanning over 20 categories such as Charismatic, Christian Living, Spiritual Growth, Bible Resources, Church & Ministry, Fiction, and Biographies. They offer exclusive Bible editions including the KJVER (King James Version Easy Reader) and KJV Sword Bibles with distinctive red-letter formatting, and distribute through their own e-commerce website plus major retail partners.
Product overview
Whitaker House is a Christian publishing company offering a comprehensive portfolio of biblically focused media. The core products include printed books across over 20 major categories (Charismatic, Christian Living, Spiritual Growth, Bible Resources, Fiction, Church & Ministry, and more), an exclusive line of KJVER and KJV Bibles, and digital/physical audio/video media including Audio CDs, Audiobooks, Audiobook CDs, and DVDs. The company also publishes Spanish language editions and study materials like Workbooks & Journals. The product portfolio spans from contemporary Christian living titles and devotionals to classic theological works, Bible commentaries, and fiction, serving readers seeking spiritual growth and biblical education across all ages and life stages.
Differentiator
Problem solved
Functional benefit
Products and services
- Whitaker House Books A comprehensive catalog of Christian books published across numerous categories including Charismatic, Christian Living, Spiritual Growth, Devotionals, Bible Resources, Fiction, Biographies, Church & Ministry, and more. The catalog includes both contemporary authors and classic religious texts, serving Christian readers seeking spiritual growth and biblical education.
- KJV and KJVER Bibles Exclusive line of KJV and KJVER (King James Version Easy Reader) Bibles including the KJV Sword Bible line with red-letter words of God and the KJV Family Legacy Holy Bible series in various bindings and formats, available in a price range of $47.99 to $159.99.
- Audiobooks Digital and physical audiobook versions of published Christian books for consumers who prefer audio format for spiritual content.
- Audio CDs Audio recordings of Christian teaching and sermons on CD format for consumers seeking Christian audio content.
- Audiobook CDs Christian books in audio CD format for listening, providing an alternative physical audio format to digital audiobooks.
- DVDs Video-based Christian teaching and ministry content distributed on DVD format for consumers seeking visual Christian media.
- Spanish Language Books Spanish language editions of Whitaker House Christian publishing titles, serving Spanish-speaking Christian audiences.
- Workbooks & Journals Interactive Christian study materials including workbooks and journals designed for spiritual growth and learning, used by individuals for personal devotional practice and study.
Companies that use Whitaker House
Customer profileSegments3 records
Ideal customer profiles2 records
Whitaker House technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Whitaker House partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- You Version (Bible.com)minorWhitaker House maintains a partnership with You Version Bible app, allowing their content to be accessible through the popular digital Bible platform, expanding reach to digital-first Christian readers.
Scale indicators2 records
Recent moves5 records
Expansion highlights5 records
Whitaker House competitors and assessment
Company assessmentDirect peers
- Harvest House Publishers: Independent Christian publisher offering Bibles, fiction, Christian living, and Bible study resources. Comparable to Whitaker House in size, product breadth, and evangelical/charismatic-leaning catalog.
- Bethany House Publishers: Christian fiction and nonfiction publisher (a division of Baker Publishing Group). Comparable in publishing Amish and Christian fiction lines that overlap with Whitaker House's Fiction category.
- Moody Publishers: Christian publisher focused on Bible study, theology, Christian living, and church ministry resources. Direct overlap with Whitaker House's Bible Resources and Church & Ministry categories.
- David C Cook: Christian publisher and curriculum provider producing children's resources, Bible studies, and church ministry materials. Comparable in serving the same family and church ministry segments as Whitaker House.
- Broadman & Holman (B&H Publishing): Southern Baptist-aligned publisher producing Bibles, academic Christian works, and ministry resources. Overlaps with Whitaker House on Bibles, Bible studies, and church leadership content.
- Tyndale House Publishers: Mid-sized Christian publisher of Bibles, fiction (including the Left Behind series), and devotional content. Closely comparable to Whitaker House in catalog mix, family-influenced heritage, and target audience.
- Charisma House / Strang Company: Specialist publisher targeting the Charismatic/Pentecostal Christian market with books, magazines, and digital content. The most directly comparable peer given Whitaker House's heavy Charismatic catalog emphasis.
- Christianbook.com (Christian Book Distributors): Largest direct-to-consumer retailer and distributor of Christian books, Bibles, and media. Direct competitor to Whitaker House across the same product categories and customer segments; Christianbook.com is also listed as one of Whitaker House's distribution partners, indicating overlapping catalog.
Broad incumbents
- Zondervan: Major Christian publisher (owned by HarperCollins) producing Bibles, academic and ministry resources, and Christian living titles. A broad incumbent competitor across most of Whitaker House's core categories including Bible Resources and Church & Ministry.
- Thomas Nelson Publishers: One of the largest Christian publishers in the U.S., now part of HarperCollins. Publishes across Bibles, fiction, devotionals, and Christian living — directly overlapping Whitaker House's catalog breadth at significantly larger scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Whitaker House social profiles
Digital presenceWhitaker House financial estimates
Financial estimateRevenue estimate
Valuation estimate
Whitaker House leadership team
Management profileNumber of profiles
Profiles1 record
Whitaker House funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Whitaker House M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Whitaker House
What does Whitaker House do?
Whitaker House publishes and distributes Christian books, Bibles, and related media products including audio CDs, audiobooks, DVDs, workbooks, and journals. The company maintains an extensive catalog spanning over 20 categories such as Charismatic, Christian Living, Spiritual Growth, Bible Resources, Church & Ministry, Fiction, and Biographies. They offer exclusive Bible editions including the KJVER (King James Version Easy Reader) and KJV Sword Bibles with distinctive red-letter formatting, and distribute through their own e-commerce website plus major retail partners.
Is Whitaker House a public or private company?
Whitaker House is a private company. It is classified as family owned and is currently operating.
When was Whitaker House founded?
Whitaker House was founded in 1970. It employs 51 to 100 people.
Where is Whitaker House based?
Whitaker House is headquartered in New Kensington, United States, in the North America region.
How does Whitaker House make money?
Two revenue lines are on record. Book and Bible Sales are the primary driver. The others are retail Distribution.
Who are Whitaker House's main competitors?
Direct peers on record are Harvest House Publishers, Bethany House Publishers, Moody Publishers, David C Cook, Broadman & Holman (B&H Publishing), Tyndale House Publishers, Charisma House / Strang Company and Christianbook.com (Christian Book Distributors). Broad incumbents are Zondervan and Thomas Nelson Publishers.
Does Whitaker House have an API?
No public API is recorded for Whitaker House.
What industry is Whitaker House in?
Whitaker House's product category is Christian Publishing. Its primary akta.pro industry code is MPAJAHAG, Religious Nonfiction & Theology Publishing (Apologetics, Doctrine, Ethics), with a secondary code of MPAJAHAL, Religious Reference & Study Tools Publishing (Commentaries, Concordances, Lexicons). Its NAICS code is 51313 and its SIC code is 2731.