Jobsite Workwear

What Jobsite Workwear does

Jobsite Workwear is a Canadian specialty workwear retailer founded in 2004 and headquartered in Edmonton, Alberta. The company is 100% independently owned by its president, Darcy, and operates as a multi-channel retailer serving individual consumers and corporate clients in trades and safety-conscious industries. Its catalog spans 30,000+ products across CSA-certified footwear, personal protective equipment (PPE), and workwear apparel sourced from brands including Carhartt, Timberland Pro, Kodiak, Ariat, Helly Hansen, and Dickies. The company runs six physical retail locations across Alberta, with three in Edmonton and additional stores in Calgary, Edson, and Whitecourt.

The business operates a hybrid direct-to-consumer and B2B model. Consumer revenue is generated through retail stores and an e-commerce channel built on the Shopify platform. A dedicated corporate program serves 500+ business customers with negotiated pricing, custom uniforms, and embroidery services, while affinity discount programs for union members, first responders, students, and apprentices function as customer acquisition and retention channels. Pricing is transactional per-unit for consumer sales and contract-based for corporate accounts, with no subscription model disclosed. The company is small (11-50 employees), privately held, and has not disclosed external funding, M&A activity, or revenue figures.

Name

Jobsite Workwear

Legal name

JobSite Workwear

Website

https://jobsiteworkwear.ca

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

Jobsite Workwear is an independently owned Canadian specialty workwear retailer founded in 2004 and based in Edmonton, Alberta, operating six Alberta stores plus Shopify e-commerce to sell 30,000+ CSA-certified footwear, PPE, and apparel SKUs to individual trades workers and 500+ corporate accounts.

Ownership category

akta.pro rank

Product category

Workwear and Safety Equipment Retail

NAICS

Shoe Retailers (4582)

SIC

Retail-Shoe Stores (5661), Retail-Apparel & Accessory Stores (5600)

akta.pro primary industry

Workwear, Uniforms & Safety Apparel Retail (CRAAABAG)

akta.pro secondary industries

Work, Safety & Occupational Footwear Retail (CRAAADAD), Workplace/Jobsite Supplies Retail (Site Consumables, Tarps, Ropes, Chains) (CRAIADAN)

Keywords

• Workwear retail
• Safety footwear
• Personal protective equipment
• Industrial workwear
• Corporate uniforms

Headquarters

HQ city

Edmonton

HQ country

Canada

HQ region

North America

Offices6 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Retail Sales - Consumer: In-store and online sales of work wear and safety equipment to individual consumers and workers, featuring over 30,000 different products from brand name manufacturers.
2. Corporate Sales Program: Customized corporate purchasing programs for businesses with 5-500 employees, offering corporate pricing, delivery, shipping, and embroidery services. Serves over 500 corporate customers including union and professional organizations.
3. E-commerce Online Sales: Direct online sales through jobsiteworkwear.ca with free shipping on orders over $250 before taxes. Most orders shipped within 24-48 hours.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Jobsite Workwear retails brand-name workwear, CSA-certified safety footwear, personal protective equipment, and insulated apparel through six physical stores across Alberta and a Shopify-based e-commerce website, carrying more than 30,000 products. The company also operates a dedicated Corporate Sales Program that supplies businesses with 5-500 employees and union/professional organizations with customized buying programs, embroidery, delivery, and corporate pricing.

Product overview

Jobsite Workwear is a Canadian workwear retailer offering a comprehensive portfolio of brand-name workwear and safety equipment through both online and physical retail channels. The company operates six retail locations across Alberta and carries over 30,000 different products. The product portfolio centers on CSA-certified work footwear (Timberland Pro, Kodiak, Ariat, Keen, Blundstone), personal protective equipment including safety eyewear (Heat Wave Visual), gloves (Watson, Ironclad, Jokasafe), hard hats (PIP), and rainwear (Viking), complemented by work apparel (Carhartt shirts, sweatshirts, jackets, bibs, coveralls), flame-resistant clothing, and high-visibility safety gear. The company operates as both a direct-to-consumer retailer and a corporate sales provider, serving over 500 corporate customers with customized purchasing programs.

Differentiator

Problem solved

Functional benefit

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• Union OrganizationscoreChannel Partner/ Reseller/ DistributorJobSite Workwear supports union and professional organizations with special discount programs. Union members and their co-workers can stop in to stores with their union card or work ID to receive member discounts.
• Corporate Customers (500+)coreChannel Partner/ Reseller/ DistributorCustomized corporate purchasing programs for businesses with 5-500 employees. Programs include corporate pricing, delivery, shipping, embroidery services, and hassle-free buying processes for staff.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Mark's (formerly Mark's Work Wearhouse): Canada's largest specialty workwear and casual apparel retailer, operating ~350 stores nationwide under Canadian Tire Corporation. Directly comparable to Jobsite in product categories (workwear, CSA footwear, industrial apparel) and target customer (trades and industrial workers), though at vastly greater scale and broader Canadian footprint.
• Red Wing Shoes: Specialty work footwear retailer operating company-owned stores across North America, including locations in Western Canada. Directly comparable footwear focus (CSA/ASTM safety boots, brand-led assortment), premium positioning, and corporate account programs.
• Safety Supply Canada: Canadian safety equipment and PPE distributor with retail and online channels focused on CSA-certified eyewear, hard hats, gloves, and workwear. Overlaps directly on Jobsite's PPE/hard-hat/eyewear assortment and corporate-account model, though more weighted to industrial safety than footwear/apparel.

Regional players

• Leavitt's Heavy Equipment & Workwear: Western Canada workwear and safety retailer with stores across Alberta, Saskatchewan, and Manitoba. Most direct comparison to Jobsite in geography and assortment, including CSA-certified footwear and corporate accounts; differs in serving heavy-equipment operator segments more prominently.

Broad incumbents

• Acklands-Grainger: Canada's largest industrial safety and MRO distributor (Grainger subsidiary), serving industrial and corporate customers with safety/PPE, workwear, and facility supplies via catalogs and online. Comparable corporate/B2B go-to-market, broader product breadth, and overlapping customer base in Alberta industrial accounts.
• Princess Auto: Canadian retailer of tools, equipment, and workwear operating 50+ stores across Canada with e-commerce. Overlaps with Jobsite on workwear and PPE categories, but broader general-merchandise assortment and tool-heavy positioning make it a partial competitor rather than a focused workwear specialist.

Others

• Carhartt Direct-to-Consumer: Carhartt's own retail and e-commerce channel for the workwear brand Jobsite carries heavily. Not a direct retailer peer, but a major supplier whose DTC investments and store openings materially affect Jobsite's assortment differentiation and pricing power.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/jobsiteworkwear
• Facebookfacebook.com/Jobsiteworkwear
• LinkedInlinkedin.com/company/jobsite-workwear

Compliance8 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jobsite Workwear