Agilex Fragrances

Name

Agilex Fragrances

Legal name

Agilex Flavors and Fragrances, Inc.

Website

https://agilexfragrances.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Custom Fragrance Manufacturing

NAICS

Custom Compounding of Purchased Resins (325991)

SIC

Perfumes, Cosmetics & Other Toilet Preparations (2844), Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics (2840)

akta.pro primary industry

Air Care & Home Fragrance (Air Fresheners, Candles, Plug-ins, Diffusers) (CRADAKAI)

akta.pro secondary industries

Personal Fragrances (Perfume, Cologne, Body Sprays) (CRADANAD), Hand & Body Care (Lotions, Creams, Body Oils) (CRADANAC), Natural & Clean Fragrance (CRABADAG), Niche & Artisan Fragrance (CRABADAH), Fragrance & Deodorant Distribution (CRAOAEAF)

Keywords

• Custom fragrance manufacturing
• Scent development services
• Air care fragrances
• Home care fragrances
• Personal care fragrances

Headquarters

HQ city

Piscataway

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Custom Fragrance Manufacturing: Agilex generates revenue through the development and manufacturing of custom fragrances for mid-sized companies. The company creates bespoke scent solutions for air care, home care, personal care, fine fragrance, pet care, and industrial/institutional products, positioning itself as a partner for fragrance development rather than a commodity supplier.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels9 records

Core offering

Agilex Fragrances is a custom fragrance manufacturer that develops and produces bespoke scent solutions for mid-sized consumer product companies across air care, home care, personal care, fine fragrance, pet care, and industrial and institutional categories. The company pairs dsm-firmenich's global innovation, ingredient sourcing, and sustainability resources with in-house perfumery, regulatory, and manufacturing capabilities, operating production facilities in New Jersey, California, and China. It delivers an average 5-day lead time, 98% on-time shipments, and 99.8% first-time-right fragrance output for its brand customers.

Product overview

Agilex Fragrances is a fragrance manufacturer and supplier that creates custom fragrances and scent solutions for mid-sized companies. The company operates as a division of dsm-firmenich and offers a comprehensive portfolio of fragrance products and services organized across multiple categories: Air Care Fragrances (including scented candles, reed diffusers, air fresheners, room sprays), Automotive Air Care, Home Care Fragrances (fabric, laundry, surface cleaners), Personal Care Fragrances (body, hair, hand sanitizer), Fine Fragrance, Pet Care Fragrances, Retail & Private Label, and Industrial & Institutional Fragrances. The company also offers specialized natural product lines including Natural Fragrances, Clean Fragrances, Sustainable Fragrances, and Essential Oils. Proprietary technology offerings include ScentTech Pure Performance Fragrances, ScentTech Fragrance Delivery Systems, and the fragranceDNA web-based fragrance mapping tool. Service offerings encompass manufacturing with 5-day lead times, regulatory compliance, marketing intelligence, technical support, and creative fragrance development services.

Differentiator

Problem solved

Functional benefit

Products and services

• Air Care Fragrances Custom fragrance solutions for air care products including scented candles, reed diffusers, air fresheners, and room sprays, developed for manufacturers and brands in the air care market.
• Automotive Air Care Fragrances Fragrance solutions specifically designed for automotive air care applications such as car fresheners and vent clips, sold to automotive product manufacturers and brands.
• Home Care Fragrances Fragrance solutions for home care products including fabric fragrances, laundry detergent scents, and surface cleaner fragrances, formulated for stability in cleaning chemistries and sold to home care manufacturers.
• Personal Care Fragrances Fragrance solutions for personal care products including body care, hair care, and hand sanitizer fragrances, developed for personal care product manufacturers with IFRA-compliant formulations.
• Fine Fragrance Premium custom fragrance creations for fine fragrance and perfume applications, designed for fine fragrance brands and perfume manufacturers seeking unique olfactive profiles.
• Pet Care Fragrances Fragrance ingredients and solutions specifically formulated for pet care products, with attention to pet-safe odor control, sold to pet care product manufacturers.
• Retail & Private Label Fragrances Custom fragrance development services for retail brands and private label product manufacturers, supporting retailer-owned brands with competitive pricing and speed-to-market.
• Industrial & Institutional Fragrances Fragrance solutions for industrial and institutional cleaning products including janitorial and institutional cleaners, formulated to mask harsh base chemistries and sold to I&I manufacturers.
• Natural Fragrances Fragrances derived from natural ingredients that meet natural and clean label requirements, sold to brands seeking naturally positioned product lines.
• Clean Fragrances Fragrance solutions designed to meet clean beauty and consumer-driven transparency standards, sold to brands positioning around clean beauty principles.
• Sustainable Fragrances Environmentally responsible fragrance solutions with focus on sustainable sourcing and production, sold to brands with sustainability commitments.
• Essential Oils Natural essential oils for fragrance and aromatherapy applications, sold to manufacturers and brands formulating with essential oil ingredients.
• ScentTech Pure Performance Fragrances Proprietary branded line of performance fragrances delivering superior performance characteristics across various product applications and forms, designed to address specific market gaps and maximize client opportunities.
• fragranceDNA Proprietary web-based fragrance mapping tool that customizes olfactive profiles for all major product launches sold domestically, featuring real-time updates, custom formatting, top-mid-dry pop-ups, and competitor profiles.
• Fragrance Manufacturing Services Full-service custom fragrance manufacturing delivered from state-of-the-art facilities with average 5-day lead times, 98% on-time shipments, and 99.8% first-time accuracy, offered to brand and product manufacturer clients.
• Regulatory Compliance Services Expert regulatory compliance support covering IFRA, EPA, California Prop 65, and international regulatory requirements, backed by 35+ years of combined specialized training across the regulatory team.
• Marketing Intelligence Services Strategic marketing services including category market reports, global SKU tracking, consumer research, trend forecasting, and fragrance concept development, delivered to brand clients.
• Fragrance Development Services Creative fragrance design services including perfumery, fragrance evaluation, in-house panel testing, and trend tracking powered by a digital library, delivered to brand clients.

Quantifiable outcome

• Average 5-day lead time on production
• +2 more outcomes

Named customers8 records

Segments7 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• dsm-firmenichcoreStrategic or Co-development Partner · 9 May 2023Agilex Fragrances is powered by dsm-firmenich, a global leader in health, nutrition, and beauty. This partnership provides Agilex with exclusive access to dsm-firmenich ingredients, global innovation, technology, sourcing, and sustainability resources. Agilex combines the vast resources of dsm-firmenich with its own entrepreneurial spirit and formulation prowess to serve mid-market brands.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Symrise: Global fragrance, flavor, and nutrition company with strong personal care and home care fragrance capabilities. Comparable custom fragrance development and manufacturing, with growing mid-market engagement that puts it in direct competition with Agilex.
• International Flavors & Fragrances (IFF): Major global fragrance and flavors manufacturer with extensive perfumery and consumer products portfolio. Comparable B2B fragrance manufacturing across air care, home care, personal care, and fine fragrance; competes with Agilex for mid-market and enterprise CPG accounts.
• Givaudan: World's largest fragrance and flavors house serving all major CPG categories globally. Directly comparable custom fragrance manufacturing business, but operates at significantly larger scale and serves predominantly enterprise accounts; Agilex's mid-market focus and speed advantage differentiate it.

Direct peers

• Sensient Technologies: Global manufacturer of flavors, fragrances, and natural ingredients for personal care, home care, and food. Comparable custom fragrance manufacturing business with similar customer segments; smaller scale fragrance business than the Big 4 but larger than Agilex.
• Belle-Aire Fragrances: US-based mid-sized custom fragrance manufacturer serving air care, personal care, and home care markets. Closely comparable in scale, customer focus (mid-market CPG brands), and product breadth, making it one of Agilex's most direct US competitors.
• Robertet: French natural fragrance and flavors company with strong naturals/sustainable positioning. Comparable custom fragrance manufacturing with emphasis on natural ingredients, aligning with Agilex's Natural and Clean fragrance lines.
• Takasago International Corporation: Japanese fragrance and flavors manufacturer serving global CPG brands. Comparable custom fragrance development across personal care, home care, and air care, with similar B2B manufacturing model though different geographic concentration.
• Mane: Family-owned French fragrance and flavors house with strong custom perfumery and mid-market positioning. Closely comparable in business model (custom fragrance manufacturing), product breadth, and customer segment focus, though larger and globally diversified.
• Alpha Aromatics: US-based custom fragrance house specializing in air care, candles, and home care applications. Closely comparable in scale, customer focus (mid-market brands), and emphasis on speed-to-market and boutique-style service.

Others

• Cargill (Fragrance & Ingredients): Global ingredient supplier with a fragrance and natural ingredients division serving personal care and home care formulators. Adjacent comparable as an upstream ingredient and fragrance solution provider, but with broader commodity positioning versus Agilex's custom formulation focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Agilex
• LinkedInlinkedin.com/company/agilex-fragrances
• Instagraminstagram.com/AgilexFragrances

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A4 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Agilex Fragrances