North Texas Tollway Authority

What North Texas Tollway Authority does

North Texas Tollway Authority (NTTA) is a political subdivision of the State of Texas, established in 1957, that operates approximately 1,200 miles of toll roads across nine facilities — the Dallas North Tollway, President George Bush Turnpike, Sam Rayburn Tollway, Chisholm Trail Parkway, 360 Tollway, Addison Airport Toll Tunnel, Lewisville Lake Toll Bridge, Mountain Creek Lake Bridge, and TEXpress Lanes partnerships — serving Collin, Dallas, Denton, and Tarrant counties in the Dallas-Fort Worth metroplex. NTTA collects tolls primarily through its TollTag electronic transponder, with a video-based ZipCash pay-by-mail system charging twice the TollTag rate as a backup, and the network is interoperable with toll systems in Oklahoma, Kansas, Florida, and Colorado as well as DFW Airport and Dallas Love Field parking.

The underlying technology stack centers on radio-frequency transponder reads supplemented by license-plate recognition cameras feeding the ZipCash billing pipeline, with a 24/7 Safety Operations Center monitoring nearly 2,000 roadside cameras via more than 20 video screens and dispatching first responders. Distinctive safety infrastructure includes thermal-imaging cameras that detect wrong-way vehicles and trigger flashing-sign alerts plus automated pavement-sensor detection, all coordinated through the SOC. Customer-facing software includes the TollMate mobile app (iOS/Android, English and Spanish) and a 24/7 online account management portal, supported by seven in-person Customer Service Centers across the DFW region.

NTTA's business model is usage-based toll collection with no tax dollars or state appropriations; infrastructure is funded through municipal bond issuance (approximately $8.5 billion outstanding as of disclosure) repaid from toll revenue, with toll rates adjusting by 2.75% every other year in odd-numbered years. GTM combines direct-to-consumer TollTag account onboarding (online, mobile app, in-person, phone) with channel partnerships via interoperability agreements, and serves primarily individual commuters and regional travelers, with secondary segments in commercial fleets and government/municipal partners. Recurring revenue is driven by DFW-area commuting volume, and forward growth is supported by a pipeline of widening and extension projects on the DNT, CTP, PGBT, and 360 Tollway.

Name

North Texas Tollway Authority

Legal name

North Texas Tollway Authority

Website

https://ntta.org

Company type

Private

Founded year

1957

Operating status

Operating

Headcount range

501–1,000 employees

Short description

North Texas Tollway Authority operates approximately 1,200 miles of toll roads across four North Texas counties, collecting usage-based tolls via its TollTag electronic transponder and ZipCash video billing, with interoperability across five U.S. states and adjacent airport parking integrations.

Ownership category

akta.pro rank

Product category

Toll Road Operations

akta.pro primary industry

Electronic Toll Collection (ETC) & Transponder/Tag Systems (RFID/DSRC) (TLAJABAA)

Keywords

• Toll road operations
• Electronic toll collection
• Highway infrastructure
• Transponder payment systems
• Government transportation services

Headquarters

HQ city

Dallas

HQ country

United States

HQ region

North America

Offices7 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Infrastructure, Personnel, Operations, Technology or R&D

Revenue model

1. Toll Collection - TollTag: Electronic toll collection through TollTag transponders with automatic deduction from prepaid accounts. TollTag customers receive the lowest toll rates across all NTTA roads and interoperable toll roads in Texas, Oklahoma, Kansas, Florida, and Colorado.
2. ZipCash Billing: Video-based toll billing for non-TollTag customers. Drivers without TollTags receive bills by mail at higher rates (non-TollTag customers pay twice as much as TollTag customers).
3. Bond Issuance: NTTA funds road construction through sale of government bonds, which are repaid with toll revenue. Total outstanding debt of approximately $8.5 billion.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels6 records

Core offering

NTTA operates and maintains a regional toll road network of approximately 1,200 miles across Collin, Dallas, Denton, and Tarrant counties in North Texas, with nine named toll roads. It collects tolls electronically via the TollTag transponder and via ZipCash pay-by-mail billing for drivers without transponders, while providing supporting services such as the TollMate mobile app, free Roadside Safety Services (#999), and a 24/7 Safety Operations Center. TollTag customers receive the lowest toll rates and interoperability across toll roads in Texas, Oklahoma, Kansas, most of Florida, and most of Colorado.

Product overview

North Texas Tollway Authority operates a comprehensive toll road system centered on its TollTag electronic toll collection transponder, which provides the lowest toll rates across NTTA roads and enables interoperability with toll systems across Texas, Oklahoma, Kansas, Colorado, and Florida. The core product portfolio includes the TollTag transponder for electronic payment, ZipCash pay-by-mail billing at higher rates, and the TollMate mobile app for account management. Supporting services include Roadside Safety Services (dial #999), the 24/7 Safety Operations Center monitoring nearly 2,000 cameras, and Wrong-Way Driving Prevention technology. NTTA's toll network comprises nine named toll roads: Dallas North Tollway (DNT), President George Bush Turnpike (PGBT), Sam Rayburn Tollway (SRT), Chisholm Trail Parkway (CTP), 360 Tollway, Addison Airport Toll Tunnel (AATT), Lewisville Lake Toll Bridge (LLTB), Mountain Creek Lake Bridge (MCLB), plus TEXpress Lanes. The system serves millions of drivers in Collin, Dallas, Denton, and Tarrant counties with over 1,200 miles of toll roads.

Differentiator

Problem solved

Functional benefit

Brands

• TollTag: Electronic toll collection transponder system that provides payment convenience and best value for toll road users in Texas, Oklahoma, Kansas, Florida, and Colorado.
• ZipCash
• TollPerks
• TollMate

Products and services

• TollTag
• ZipCash
• TollMate Mobile App
• TollPerks Rewards Program
• Roadside Safety Services (RSS)
• TEXpress Lanes
• Dallas North Tollway (DNT)
• President George Bush Turnpike (PGBT)
• Sam Rayburn Tollway (SRT)
• Chisholm Trail Parkway (CTP)
• 360 Tollway
• Addison Airport Toll Tunnel (AATT)
• Lewisville Lake Toll Bridge (LLTB)
• Mountain Creek Lake Bridge (MCLB)
• Customer Service Centers
• Online Account Management Portal

Quantifiable outcome

• 55,697 Roadside Safety Services calls handled in 2025
• +2 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

AI capability1 record

Feature4 records

Partnerships

Seven partnerships are on record, tiered minor and core.

• Red Thumb Campaign Partners (Cities of Allen, Coppell, Denton, Fort Worth, Grand Prairie, Plano)minorGTM or Marketing Partner · 1 January 2015Over 50 North Texas municipal, community and business partners joined NTTA's Red Thumb safety campaign aimed at ending distracted driving (texting and driving).
• Oklahoma Turnpike AuthoritycoreTechnology or IntegrationInteroperability partnership enabling NTTA TollTag customers to use all Oklahoma Turnpike Authority roads including Turner, Will Rogers, H.E. Bailey, Indian Nation, Gilcrease, Muskogee, Cimarron, John Kilpatrick, Kickapoo, Cherokee, Creek, and Chickasaw turnpikes. Customers receive lowest toll rates when account is in good standing.
• Kansas Turnpike AuthoritycoreTechnology or IntegrationInteroperability partnership enabling TollTag usage on Kansas Turnpike. Tolls are automatically deducted from TollTag account and appear on monthly statements.
• Florida SunPass / Florida Turnpike EnterprisecoreTechnology or IntegrationInteroperability partnership enabling TollTag usage on most Florida toll roads (except some Orlando area roads). Tolls automatically deducted from TollTag account.
• Colorado Toll Agencies (E-470, CDOT)coreTechnology or IntegrationInteroperability enabling TollTag usage on E-470, I-25 Express Lanes, US-36 Express Lanes, C-470 Express Lanes, Central 70 Express Lanes, and I-70 Mountain Express Lanes in Colorado.
• Texas Department of Transportation (TxDOT)coreStrategic or Co-development PartnerPublic-public partnership for transportation infrastructure including 360 Tollway construction. TxDOT transfers certain projects to NTTA (like PGBT East Branch in 2021). NTTA does not set rates for TxDOT-operated TEXpress Lanes (I-35E, I-30, SH 114, 635 E, Loop 12, SH 183).
• NTE Mobility Partners / LBJ Infrastructure GroupcoreTechnology or IntegrationOperators of TEXpress Lanes (NTE Express, LBJ TEXpress, NTE 35W TEXpress) who partner with NTTA for interoperability. TollTag customers receive lowest rates on these managed lanes.

Scale indicators7 records

Recent moves11 records

Expansion highlights5 records

Broad incumbents

• Texas Department of Transportation (TxDOT): State transportation agency that operates TEXpress Lanes in partnership with NTTA and transferred the PGBT East Branch project to NTTA in 2021. Comparable as the broader public-sector operator of toll and managed-lane infrastructure across Texas, overlapping with NTTA's service area.
• Pennsylvania Turnpike Commission: Operates E-ZPass-compatible tolling across a large statewide toll road network. Established government toll authority with similar debt-funded capital program and ETC-based revenue model.
• Illinois Tollway: Statewide toll authority operating I-PASS electronic tolling across a comparable scale of toll infrastructure. Larger, established peer running transponder-based tolling and back-office operations on parallel lines of business.

Direct peers

• Florida's Turnpike Enterprise (SunPass): Operates SunPass electronic tolling across most of Florida's toll roads and is an NTTA interoperability partner. Large state-level toll authority with analogous ETC operations and interoperability network.
• Oklahoma Turnpike Authority: Operates PIKEPASS electronic tolling across Oklahoma turnpikes and is one of NTTA's core interoperability partners. Direct tolling peer with parallel transponder-based revenue model.
• Central Texas Regional Mobility Authority (CTRMA): Austin-area toll authority operating toll roads and managed lanes with electronic tag-based collection. Comparable Texas toll authority with similar ETC, interoperability, and toll road operations business model.
• Harris County Toll Road Authority (HCTRA): Houston-area toll authority operating EZ TAG electronic tolling across a comparable large Texas metro network. Direct functional peer — also a county-level toll authority running ETC transponders, interoperability partnerships, and pay-by-mail billing for non-tag customers.
• Kansas Turnpike Authority: Operates K-TAG electronic tolling on the Kansas Turnpike and is an NTTA interoperability partner. Functionally identical toll authority business model and tag-based revenue stream.
• Georgia State Road and Tollway Authority (SRTA): State toll authority operating Peach Pass electronic tolling on managed lanes and toll facilities around Atlanta. Peer in ETC, interoperability, and managed-lane operations serving a major U.S. metro region.

Regional players

• E-470 Public Highway Authority: Colorado toll highway authority operating express lanes and toll road infrastructure accepted by NTTA TollTag. Comparable ETC tolling operator with interoperability linkage, but serving the Denver metro rather than North Texas.

Market position

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/TollTagNews
• YouTubeyoutube.com/user/NorthTxTollAuthority
• Facebookfacebook.com/63268917411
• LinkedInlinkedin.com/company/north-texas-tollway-authority
• Instagraminstagram.com/northtexastollwayauthority

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about North Texas Tollway Authority