Terral
- Company typePrivate
- Founded1990
- HeadquartersGoiânia, Brazil
- Headcount501–1,000
- GTM typeB2B and B2C
- OfferingServices
Terral firmographics
Firmographics- Name
- Terral
- Legal name
- TERRAL PARTICIPAÇÕES E EMPREENDIMENTOS LTDA.
- Website
- https://terral.com.br
- Company type
- Private
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Ownership category
- akta.pro rank
Where Terral is headquartered
LocationHeadquarters
- HQ city
- Goiânia
- HQ country
- Brazil
- HQ region
- Latin America
Offices7 records
Markets served
Terral business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Infrastructure, Operations, Supply Chain, Personnel, Technology or R&D, Marketing or Sales
Revenue model
- Shopping Center Leasing & Commercialization: Recurring rental income from approximately 1,300 tenant stores across 11 shopping centers under the Terral Shopping Centers portfolio, plus commercialization fees and administration services. Includes parking revenue, common area fees, and tenant service charges.
- Energy Generation Sales (Free Market & Regulated): Revenue from sale of electricity generated by own hydro (3.72 MW) and wind/solar assets to special consumers, commercialization companies (comercializadoras) in the free market, plus contracts won in regulated market auctions (LER 2016 Reserve Auction).
- Real Estate Development (Incorporadora): One-time revenue from real estate development and sale of residential and commercial properties through Terral Incorporadora, including construction, infrastructure, and asphalt conservation activities across the broader Terral group.
- Structured Debt Financing (Notas Comerciais): Capital raising through public distribution of commercial notes (notas comerciais escriturais) for solar energy projects, with R$9.2M (Yuma 6), R$8M (Yuma 3), R$12M (Yuma 4), and R$20M (Yuma 5) issuances totaling approximately R$49.2M, structured with real guarantee and additional surety guarantee.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | One time/ perpetual license | Notas Comerciais (Commercial Notes) - Unit Pricing |
| Unit Pricing | One time/ perpetual license | Notas Comerciais (Commercial Notes) - Unit Pricing |
| Unit Pricing | One time/ perpetual license | Notas Comerciais (Commercial Notes) - Unit Pricing |
| Unit Pricing | One time/ perpetual license | Notas Comerciais (Commercial Notes) - Unit Pricing |
Go-to-market motion3 records
Terral product offering
Product offeringCore offering
Grupo Terral is a Brazilian conglomerate operating three core businesses: (1) Terral Shopping Centers — development, administration, and commercialization of a portfolio of 11 shopping centers hosting approximately 1,300 retail stores with 250,000 m² of gross leasable area; (2) Terral Energia — renewable electricity generation from small hydroelectric plants (3.72 MW installed), wind projects under development (326 MW), and photovoltaic solar SPVs; (3) Terral Incorporadora — residential and commercial real estate development.
Differentiator
Problem solved
Functional benefit
Brands
- Terral Energia: Renewable energy generation business (hydraulic, wind, solar) of Grupo Terral, established 2010, headquartered in Goiânia/GO.
- Terral Incorporadora
- Terral Shopping Centers
Products and services
- Terral Energia Renewable-electricity generation arm of Grupo Terral, operating in the Brazilian electric sector since 2010 with 100% national capital. Generates power from hydro and wind sources, performing the full project chain — prospecting, structuring, execution, and operation. Holds 3.72 MW of installed hydroelectric capacity across three CGHs and is developing wind projects totaling 326 MW in the Northeast.
- Terral Shopping Centers Development, administration, and commercialization of shopping centers. Operates a portfolio of 11 shopping centers hosting approximately 1,300 retail stores, with 250,000 m² of gross leasable area and approximately 80 million annual consumers across the Center-West and Southeast regions of Brazil. The largest shopping center operator in Brazil's Center-West region.
- Terral Incorporadora Real estate development and incorporation (incorporação) arm of Grupo Terral, developing and selling residential and commercial properties to end consumers in the Brazilian market.
- Hydroelectric Generation Portfolio (CGHs) Three owned-and-operated Centrais Geradoras Hidráulicas (CGHs) with combined installed capacity of 3.72 MW, sufficient to supply a city of 26,000 inhabitants. Serves special consumers, comercializadoras, and the regulated market (LER 2016 reserve auction win).
- Agreste Potiguar Wind Complex (RN) Wind generation project in advanced development in the Agreste Potiguar region of Rio Grande do Norte. Three Centrais Geradoras Eólicas (CGE) under study with planned installed capacity of 90 MW across 1,700 ha of leased land. CGEs approved in energy auctions and hold environmental licenses.
- Agreste Paraibano Wind Complex (PB) Wind generation project in advanced development in the Agreste Paraibano region of Paraíba. Eight Centrais Geradoras Eólicas (CGE) under study with planned installed capacity of 236 MW across more than 7,000 ha of leased land. CGEs approved in energy auctions and hold environmental licenses.
- UFV Yuma Energia 3 (Solar SPE) Special-purpose entity financing the Yuma 3 photovoltaic generation project in Anápolis, Goiás. Raised R$8M via its 1st issuance of commercial notes (CVM/SRE/AUT/NOC/PRI/2024/054) coordinated by Banco Santander.
- UFV Yuma Energia 4 (Solar SPE) Special-purpose entity financing the Yuma 4 photovoltaic generation project at Fazenda Itália, Goiás. Raised R$12M via its 1st issuance of commercial notes (CVM/SRE/AUT/NOC/PRI/2024/053) coordinated by Banco Santander.
- UFV Yuma Energia 5 (Solar SPE) Special-purpose entity financing the Yuma 5 photovoltaic generation project in Japeri, Rio de Janeiro. Raised R$20M via its 1st issuance of commercial notes (CVM/SRE/AUT/NOC/PRI/2024/052) coordinated by Banco Santander.
- UFV Yuma Energia 6 (Solar SPE) Special-purpose entity financing the Yuma 6 photovoltaic generation project in Itapuranga, Goiás. Raised R$9.217M via its 1st issuance of commercial notes (CVM/SRE/AUT/NOC/2024/107) coordinated by Banco Santander.
Companies that use Terral
Customer profileNamed customers2 records
Segments5 records
Ideal customer profiles4 records
Terral technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability1 record
Feature5 records
Terral partnerships and signals
Strategic signalScale indicators14 records
Recent moves6 records
Expansion highlights6 records
Terral competitors and assessment
Company assessmentDirect peers
- Multiplan: Brazil's largest publicly listed shopping center operator with a national portfolio of premium malls; directly comparable to Terral Shopping Centers' core business of developing, administering, and commercializing shopping centers in Brazil.
- Cyrela Brazil Realty: Major Brazilian residential and commercial real estate developer; comparable to Terral Incorporadora on the real estate development and incorporation business line serving end-buyers in Brazil.
- Iguatemi: Listed Brazilian shopping center developer and operator with premium assets across multiple states; comparable to Terral Shopping Centers on mall development, leasing, and administration, though at a larger and more premium scale.
- Eneva: Brazilian integrated power generator and retailer; directly comparable to Terral Energia on renewable/generation operations and free-market commercialization of electricity in Brazil.
- BR Malls: One of the largest shopping center companies in Brazil, with a diversified portfolio of regional malls; directly comparable on the mall ownership, leasing, and administration business that drives most of Terral's recurring revenue.
Broad incumbents
- MRV Engenharia: Largest residential developer in Latin America, operating across multiple Brazilian regions; comparable to Terral Incorporadora on the residential real estate development model, though at a national, much larger scale.
- Engie Brasil: Subsidiary of global energy company Engie; one of the largest private power generators in Brazil across hydro, wind, and solar — comparable to Terral Energia on diversified renewable generation, though at a vastly larger scale.
- Auren Energia: Brazilian power generator and commercialization company (formerly Votorantim Energia); comparable to Terral Energia on the renewable generation + free-market commercialization business model.
Emerging players
- JHSF Participações: Brazilian luxury real estate developer with shopping center, hotel, and luxury retail operations; partially comparable to Terral's combined Incorporadora + Shopping Centers businesses, particularly on high-end mall assets.
Regional players
- Syn Prop & Tech (Herval / Syn): Brazilian real estate developer focused on the South region; comparable to Terral Incorporadora on the regional real estate development model, though operating in a different geography.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights5 records
Customer concentration
Terral compliance and trust
Trust signalCompliance1 record
Terral financial estimates
Financial estimateRevenue estimate
Valuation estimate
Terral leadership team
Management profileNumber of profiles
Terral subsidiaries and ownership
Company hierarchySubsidiaries7 records
Terral funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Terral M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Terral
What does Terral do?
Grupo Terral is a Brazilian conglomerate operating three core businesses: (1) Terral Shopping Centers — development, administration, and commercialization of a portfolio of 11 shopping centers hosting approximately 1,300 retail stores with 250,000 m² of gross leasable area; (2) Terral Energia — renewable electricity generation from small hydroelectric plants (3.72 MW installed), wind projects under development (326 MW), and photovoltaic solar SPVs; (3) Terral Incorporadora — residential and commercial real estate development.
Is Terral a public or private company?
Terral is a private company. It is classified as unknown and is currently operating.
When was Terral founded?
Terral was founded in 1990. It employs 501 to 1,000 people.
Where is Terral based?
Terral is headquartered in Goiânia, Brazil, in the Latin America region.
How does Terral make money?
Four revenue lines are on record. Shopping Center Leasing & Commercialization is the primary driver. The others are energy Generation Sales (Free Market & Regulated), real Estate Development (Incorporadora) and structured Debt Financing (Notas Comerciais).
Who are Terral's main competitors?
Direct peers on record are Multiplan, Cyrela Brazil Realty, Iguatemi, Eneva and BR Malls. Broad incumbents are MRV Engenharia, Engie Brasil and Auren Energia. JHSF Participações is listed as an emerging player. Syn Prop & Tech (Herval / Syn) is listed as a regional player.
Does Terral have an API?
No public API is recorded for Terral.