What RENU Electronics does

Renu Electronics Pvt. Ltd. is a Pune-headquartered, privately held industrial automation and electronics manufacturing company founded in 1991 by Ajay Bhagwat. It designs and manufactures a broad in-house product portfolio — FlexiPanels HMIs, FlexiLogics PLCs, HTML5 Web Panels, Android-based AP6 panel PCs, Field I/Os, protocol Gateways, Variable Frequency Drives (FV100/101/102) and Servo Drives (FS200/FS201E) — all programmable through its proprietary FlexiSoft environment supporting IEC 61131-3 languages. The company is a recognized pioneer of industrial automation products in India, holding IATF 16949:2016, ISO 9001:2015, and ISO 14001:2015 certifications, and serves marquee customers including Tata Motors, Bajaj Auto, Rockwell Automation, Schneider Electric, Honeywell, and Emerson.

The company operates three business lines: (1) branded industrial automation product sales, distributed through its own regional sales offices in India and wholly-owned subsidiaries in Germany (Renu Electronics GmbH, formed via the 2022 acquisition of Phoenix Contact HMI IPC Technology GmbH) and the USA (Renu Electronics USA, Batavia, IL), supplemented by a network of distributors and system integrators; (2) Electronics Manufacturing Services (EMS) including PCBA with 2.5 crore components/month SMT capacity, box building, and design/validation testing for home appliance and automotive customers; and (3) Mobility/Automotive electronics — digital instrument clusters and display solutions for 2/3/4-wheelers, LCVs, and off-road vehicles. Products are sold on a quote-based, multi-year contract model with no public price list, and the company states it serves thousands of clients, distributors, system integrators, and panel makers globally. In 2022 Renu extended its reach into building technologies via a strategic partnership with Advaint.ai for AI/IoT-based smart home and building automation.

Name

RENU Electronics

Legal name

Renu Electronics Pvt. Ltd.

Website

https://renuelectronics.com

Company type

Private

Founded year

1991

Operating status

Operating

Headcount range

101–250 employees

Short description

Renu Electronics is a Pune-based, founder-owned industrial automation and EMS company (est. 1991) that designs and manufactures HMIs, PLCs, VFDs, servo drives, and automotive instrument clusters, selling globally through its own subsidiaries in Germany and the USA plus distributor and system-integrator channels.

Ownership category

akta.pro rank

Product category

Industrial Automation Equipment

NAICS

Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (33451), Relay and Industrial Control Manufacturing (335314), Instrument Manufacturing for Measuring and Testing Electricity and Electrical Signals (334515), Computer and Peripheral Equipment Manufacturing (33411)

SIC

Industrial Instruments For Measurement, Display, And Control (3823), Electronic & Other Electrical Equipment (No Computer Equip) (3600), Electronic Components & Accessories (3670)

akta.pro primary industry

Embedded & HMI Electronics Manufacturing (Industrial PCs, HMIs, Panel PCs) (IMAGAGAD)

akta.pro secondary industries

Automotive ECUs/Control Modules & Embedded Electronics Manufacturing (IMACAJAC), Motor Drive & Motion Control Electronics Manufacturing Services (VFDs, servo drives, controllers) (IMAGAGAJ), Ruggedized/Harsh-Environment Electronics Manufacturing (IP-rated, shock/vibration, wide-temp) (IMAGAGAF)

Keywords

• Industrial automation products
• Programmable logic controllers
• Human machine interfaces
• Variable frequency drives
• Electronics manufacturing services

Headquarters

HQ city

Pune

HQ country

India

HQ region

Asia

Offices7 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Industrial Automation Products: Sale of proprietary PLCs, HMIs, Web Panels, Android Panels, Gateways, Field I/Os, VFDs, and Servo Drives to industrial customers
2. Electronics Manufacturing Services (EMS): Contract manufacturing services including PCB assembly, box building, testing and validation for home appliance makers and automotive industry
3. Automotive/Mobility Products: Digital instrument clusters, vehicle display solutions, and automotive electronics for OEMs
4. Design and Engineering Services: New product development, validation services, and technical support for industrial automation applications

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

RENU Electronics designs, manufactures, and sells proprietary industrial automation hardware including FlexiPanels HMIs (touchscreen, with-I/O, web, and Android AP6 variants), FlexiLogics PLCs, Field I/Os, protocol Gateways, Variable Frequency Drives, and Servo Drives, programmed through its proprietary FlexiSoft software supporting IEC 61131-3. It also delivers Electronics Manufacturing Services (PCBA, box building, design and validation) and automotive instrument clusters and display solutions to enterprise OEMs and system integrators.

Product overview

RENU Electronics offers a comprehensive industrial automation product portfolio centered around their FlexiPanels HMI and FlexiLogics PLC product lines. The core offerings include touchscreen-based HMIs (FP2/FP4 Series) with optional integrated I/Os, modular PLCs (Eco and Standard Series), HTML5 Web Panels (WP6/WP2/WP7 Series), and Android-based AP6 Series panel PCs. Supporting products include Field I/O expansion modules, protocol Gateways, Variable Frequency Drives (FV100/101/102 Series), Servo Drives (FS200/FS201E), and Industrial PCs. The entire ecosystem is programmable via FlexiSoft software supporting IEC61131-3 standards. Additionally, the company provides Electronics Manufacturing Services including PCBA, box building, and design/validation testing for automotive and industrial customers.

Differentiator

Problem solved

Functional benefit

Brands

• FlexiPanels: HMI (Human Machine Interface) product line including touchscreen and keypad-based panels.
• FlexiLogics
• FlexiSoft
• AP6 Series
• Flexi VFD

Products and services

• FlexiPanels HMI Touchscreen-based Human Machine Interfaces used to control, manage, and visualize industrial machine and plant processes, featuring high-resolution displays and graphical interface capabilities; sold to industrial OEMs and end users.
• FlexiPanels HMI with I/Os Industrial HMIs with integrated digital and analog I/Os that combine PLC functionality with operator interface, enabling rapid development of standardized graphical interfaces and control programs on a single software platform; sold to OEMs and panel builders.
• FlexiLogics PLC Programmable Logic Controllers (including Eco and Standard Series, e.g., FL004, FL055) that monitor and record runtime data, control process start/stop, and generate alarms for machine malfunctions in factory environments; sold to industrial OEMs and end users.
• FlexiPanels Web Panel Series HTML5 web panels (WP6TN Plus, WP2TN Lite, WP6CN Plus, WP2CN Lite, WP6CN-M Series) with built-in Chromium browser that enable industrial applications to run in web browsers and integrate with Codesys, Ignition SCADA, and SpiderControl web servers for remote plant operations.
• AP6 Series Android Panels Rugged Android-based industrial panel PCs with fanless design, IP66 front panel, capacitive touchscreens, quad-core ARM processors, Wi-Fi, Bluetooth, and SCADA compatibility for flexible industrial applications.
• Field I/O Series Modular digital and analog Field I/O expansion modules (including FIOA-0402-U-16-B universal analog I/O and FL001D / FL001A digital and analog-linear modules) that extend PLC/SCADA capability through software-configurable addressing and protocol support such as Modbus RTU.
• Gateways (Protocol Converters) Industrial protocol gateways/converter products that enable seamless communication between different industrial communication systems including PLCs, DCS, sensors, and actuators across various networks.
• Variable Frequency Drives (VFD) Variable frequency drives (FV100 compact series, FV101 high-performance vector series, FV102 general purpose vector series) for energy-efficient industrial motor control applications.
• Servo Drives Precision servo drives (FS200 pulse-type and FS201E EtherCAT bus-type) for high-speed synchronized motion control in industrial automation applications.
• Industrial PCs (Box PC) Fanless industrial box computers with IP66 front panel packaging, customizable specifications (DDR3 RAM up to 8GB, SSD up to 1TB), and panel-mount or DIN-Rail mounting for industrial environments.
• FPEM-V2 Series Expansion Modules Pluggable I/O expansion modules for FP2 and FP4 HMI series that add digital and analog input/output configurations including relay and transistor outputs to extend HMI capability.
• PCBA Services Contract Printed Circuit Board Assembly services for flex, rigid, and ceramic substrate boards with SMT placement capacity of 2.5 Cr components/month and end-to-end traceability systems; sold to automotive and home-appliance OEMs.
• Box Building Services System-level and sub-product assembly, packaging, labeling, testing, software loading, and product configuration services delivered as part of EMS engagements to OEMs.
• Design and Validation Services Engineering design, validation and testing services (emission, shock and vibration, radiation immunity, ESD, surge, EFT, and hot/cold chamber) for industrial and automotive customers.
• Instrument Clusters Digital automotive instrument clusters for 2/3/4 wheelers, off-road vehicles, and LCVs, integrating LCDs, cover lenses, touch screens, and backlights designed for automotive-grade systems; sold to automotive OEMs.
• Automotive Display Solutions Rugged automotive display solutions for off-highway and conventional vehicles, designed to operate in harsh conditions while delivering interactive features for modern vehicle demands; sold to automotive OEMs.
• FlexiSoft Programming Software Licensed-free programming software that supports FlexiLogics PLCs and FlexiPanels HMIs in both Native Ladder and IEC 61131-3 programming environments (Ladder, FBD, ST, IL, SFC).

Quantifiable outcome

• 30,000 sq. feet of facilities including anti-static climate controlled production floor with generator backup
• +3 more outcomes

Named customers16 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature5 records

Partnerships

One partnership is on record.

• Advaint.aicoreStrategic or Co-development PartnerRenu Electronics partners with Advaint.ai for AI and IoT-based solutions for smart home and building automation. Renu provides hardware products while Advaint offers AI-powered software solutions for intelligent automation.

Scale indicators7 records

Recent moves9 records

Expansion highlights6 records

Broad incumbents

• ABB: Supplies AC500 PLCs, CP600 HMIs, ACS VFDs and servo/motion products overlapping every Renu product line, and competes in the same industrial automation and process industry accounts.
• Siemens: Global SIMATIC S7 PLCs, SIMATIC HMI panels, SINAMICS VFDs and SINAMICS servo drives compete across Renu's portfolio; Siemens is also a benchmark customer-win reference standard for large industrial accounts.
• Rockwell Automation: Owner of Allen-Bradley/Rockwell PLC, PanelView HMI, PowerFlex VFD and Kinetix servo lines that compete across Renu's full automation stack, particularly in North American enterprise accounts.
• Schneider Electric: Industrial automation incumbent offering Modicon PLCs, Magelis HMIs, Altivar VFDs and Lexium servo drives; also a Renu customer, illustrating the overlap between broad incumbent positioning and EMS/contract relationships.
• Mitsubishi Electric: Global incumbent offering MELSEC PLCs, GOT HMIs, MELSERVO servo drives and FR-A/F800 VFDs that overlap the entire Renu product portfolio at scale, primarily competing in larger enterprise accounts.

Direct peers

• Omron: Industrial automation vendor with Sysmac PLCs, NS-series HMIs and servo drives that directly compete with Renu's FlexiLogics PLCs and FlexiPanels HMIs in mid-market factory automation.
• LS Electric: Korean manufacturer of XGT PLCs, iXP/iX7 HMIs, SV-iS7 servo drives and IS7 VFDs that competes with Renu in mid-market factory automation, particularly across Asian and emerging-market accounts.
• Phoenix Contact: German industrial automation specialist whose HMI/IPC business was acquired by Renu to form Renu Electronics GmbH; remains a peer in PLCs, IPCs and field I/O categories adjacent to Renu's offerings.
• Delta Electronics: Taiwan-based manufacturer of industrial automation products including HMIs, PLCs, servo drives and VFDs, directly overlapping Renu's FlexiPanels, FlexiLogics, FlexiVFD and FlexiServo lines for factory automation customers.
• Weintek: Specialist HMI manufacturer with cMT Series touchscreen panels that compete head-to-head with Renu's FlexiPanels HMI in the mid-market industrial automation channel globally.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/renu-electronics-pvt-ltd

Compliance14 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about RENU Electronics