What Timber Frame HQ does

Timber Frame HQ is a privately held, founder-owned e-commerce business founded around 2010 by Brice Cochran and headquartered (via P.O. Box) in Mountain Rest, South Carolina. The company designs and sells timber frame building solutions to a horizontal set of residential and prosumer segments: individual homeowners, DIY builders, architects, and professional builders/contractors across the United States and Canada. Its core value proposition combines traditional mortise-and-tenon joinery with modern CNC precision cutting, delivered through over 100 stock plans spanning homes, barns, cabins, pavilions, pergolas, sheds, porches, carports, garages, and furniture.

The business monetizes through four principal streams: one-time digital plan downloads (priced from ~$67 for a 12x12 pergola to ~$97 for larger pavilion plans), Ready-To-Raise kits (pre-engineered, CNC-cut, trial-fitted, and pre-labeled timber packages quoted on a zip-code basis), custom design and engineering services sold via direct consultation, and accessory/supply hardware sales (fasteners, pegs, connectors, post bases, tools, finishes). Go-to-market is a hybrid of product-led growth—self-serve browsing, purchase, and instant plan download through the timberframehq.com storefront—supplemented by a sales-led motion for custom engineering and kit quoting, supported by a single phone line and email.

Distribution is exclusively direct-to-consumer through the company's own website, with demand generated primarily through content marketing (the TF-101 educational hub, articles, and joinery tutorials), organic search across granular plan categories, a free plan catalog used as an email lead magnet, and a customer project gallery for social proof. The company reports 5,000+ frames built since 2010 and operates with a headcount of 1–10 employees. Named leadership comprises founder Brice Cochran and Moyer Fountain (Director of Operations). There is no disclosed external funding, venture, or private-equity involvement.

Name

Timber Frame HQ

Legal name

Timber Frame HQ

Website

https://timberframehq.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

Timber Frame HQ is a founder-owned e-commerce business selling downloadable timber frame plans, CNC-cut Ready-To-Raise kits, and custom design/engineering services to homeowners, DIY builders, architects, and contractors across the US and Canada.

Ownership category

akta.pro rank

Headquarters

HQ city

Mountain Rest

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Timber Frame Plans (Digital Downloads): DIY-friendly digital plans available for immediate download. Customers purchase plans one-time and build their own timber frames using the detailed blueprints provided.
2. Ready-To-Raise™ Timber Frame Kits: Complete pre-cut and pre-labeled timber frame packages shipped to customer sites for easy assembly. These precision-cut kits include all necessary timbers for the frame structure.
3. Custom Design and Engineering Services: Personalized timber frame design solutions from conceptual design to detailed engineering, tailored to customer specifications and site requirements.
4. Accessories and Supplies: Fasteners, pegs, finishes, tools, connectors, post bases, drill bits, and fastener kits sold through the online shop.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Timber Frame HQ designs, engineers, and sells timber frame construction products and plans to homeowners, DIY builders, architects, and professional contractors. The company's core offerings are downloadable DIY timber frame plans (over 100 stock designs), pre-engineered Ready-To-Raise™ timber frame kits manufactured using CNC precision cutting, and custom design and engineering services. It also retails supporting shop supplies including fasteners, pegs, connectors, post bases, tools, drill bits, and finishes.

Product overview

Timber Frame HQ offers a comprehensive timber frame building solution centered around three core offerings: Ready-To-Raise™ Kits (pre-engineered, precision-cut timber frame kits for effortless assembly), DIY Digital Plans (downloadable plans for self-builders), and Custom Design and Engineering services. The company provides over 100 stock timber frame plans spanning house plans, barn plans, cabin plans, pavilion plans, pergola plans, shed plans, porch plans, carport plans, garage plans, and furniture plans. A complementary Timber Frame Educational Hub (TF-101) provides tutorials and guidance for builders. The company also sells supporting supplies including fasteners, pegs, connectors, post bases, tools, and finishes. All plans and kits are created by experienced timber framers and engineers using CNC technology for precision, with traditional mortise-and-tenon joinery techniques.

Differentiator

Problem solved

Functional benefit

Brands

• Ready-To-Raise™: Pre-engineered, precision-cut timber frame kits designed for easy assembly by builders

Products and services

• Ready-To-Raise™ Timber Frame Kits Pre-engineered, precision-cut timber frame kits designed for effortless assembly. Timbers are CNC-cut to exact specifications, trial-fitted at the facility, pre-labeled, and delivered to the customer site ready to raise. Kits cover homes, barns, cabins, pavilions, pergolas, sheds, porches, carports, and garages, and can be combined with TimberLinx connectors and custom engineering services.
• Timber Frame Plans (DIY Digital Plans) Over 100 downloadable stock timber frame plans for DIY builders, available as one-time digital downloads. Categories include home plans, barn plans, cabin plans, pavilion plans, porch plans, pergola plans, shed plans, carport plans, garage plans, and timber frame furniture plans. Plans include timber lists, detailed cut dimensions, multiple roof pitch options, and a 30-day refund policy.
• Custom Design and Engineering Personalized timber frame design and engineering services delivered from conceptual design through detailed engineering. Solutions are tailored to customer specifications and site requirements, with engineer stamping available where required by local building departments.
• Shop Supplies (Fasteners, Pegs, Connectors, Post Bases, Tools, Finishes) Supporting hardware and supplies for timber frame construction sold through the online shop, including screws, pegs, TimberLinx connectors, post bases, tools, drill bits, fastener kits, and finishes. Available individually or as fastener kits to complement plans and Ready-To-Raise™ kits.

Quantifiable outcome

• 5,000+ timber frame structures built using Timber Frame HQ plans and kits since 2010
• +1 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators3 records

Recent moves1 record

Expansion highlights1 record

Direct peers

• Country Carpenters: Designs and ships timber frame home plans and kits in New England, including pre-cut packages delivered to site. Comparable as a small, design-led timber frame kit and plan provider with a similar mix of stock plans and custom work.
• Wisconsin Timber Frames: Designs and produces timber frame kits for homes, barns, and outdoor structures with CNC cutting and traditional joinery. Directly comparable as a CNC-driven timber frame kit supplier for the DIY and homeowner market.
• Vermont Timber Works: Designs and manufactures timber frame packages for residential and commercial projects, including barns, homes, and pavilions. Directly comparable as a timber frame design-and-kit supplier with custom engineering capabilities.
• Davis Frame Company: Family-owned timber frame home manufacturer offering pre-engineered, CNC-cut timber frame packages with custom design services. Direct peer: same product (prefabricated timber frame kits), same customer (homeowners/architects), and overlapping distribution model.
• Hamill Creek Timber Homes: Designs and supplies timber frame home packages with custom engineering, plan modification, and on-site raising services. Direct peer in the customizable timber frame home kit segment with a similar architect/homeowner client base.
• The Barn Yard & Great Country Timber Frames: Sells pre-engineered timber frame barn, pavilion, and garage kits along with custom design services in the US Northeast. Direct peer in timber frame kit e-commerce with a comparable mix of stock plans/buildings and custom projects.
• New Energy Works Timberframers: Designs, fabricates, and raises timber frames for homes, barns, and commercial projects across the US, offering both standard plans and custom design. Comparable as a vertically integrated timber frame designer/fabricator serving residential and architectural customers.
• Mill Creek Post & Beam: Offers pre-designed post and beam home, barn, and garage packages shipped as complete kits to customers across the US. Comparable product (prefabricated post-and-beam kits) and customer base (DIY homeowners and builders).

Broad incumbents

• HousePlans.com: Large online marketplace selling downloadable house plans across dozens of architectural styles. Comparable on the digital plan-selling model, but at a much larger scale and a broad home-plan catalog rather than timber-frame specialization.

Emerging players

• Construct101: Online retailer of DIY building plans, including sheds, pergolas, and small outdoor structures sold as digital downloads. Adjacent peer competing for the DIY/Downloadable-plan buyer at the lower end of Timber Frame HQ's shed/pergola/cabinet categories.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat1 record

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/timberframehq

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Timber Frame HQ