Cosmetique Totale

What Cosmetique Totale does

Cosmetique Totale is a privately held Dutch chain of skin and laser therapy clinics, founded in 2004 and headquartered in Alphen Aan Den Rijn. The company delivers aesthetic and dermatological treatments including laser hair removal, tattoo removal, acne and pigmentation therapy, skin rejuvenation, medical peelings, injectables (Botox and fillers), and cryolipolysis, alongside a curated retail offering of professional skincare brands (elementrē, Dermaceutic, ZO Skin Health, Colorescience). Treatments are performed by HBO-certified skin therapists using medical-grade laser and energy-based platforms (Alexandrite, Nd:YAG, Diode, IPL, Morpheus8, Hydrafacial). The company self-identifies as the Dutch market leader in skin and laser therapy and operates a CT Academy internal training program to standardize clinical staff quality across the network.

The business operates through a dual distribution model: 83+ company-owned clinics located across the Netherlands, Belgium, France, and Germany, supplemented by 200+ partner salon locations where Cosmetique Totale therapists deliver treatments on-site. Customers are acquired primarily through a direct-to-consumer motion via an online booking platform, supported by content marketing, social media, and earned media. A free Premium Skin Analyse (valued at €65) functions as the lead-conversion mechanism, after which customers purchase treatment packages or retail skincare through the webshop. Certain treatments for acne, camouflage, and qualifying laser hair removal are partially or fully reimbursable through all major Dutch health insurers (OHRA, CZ, FBTO, DSW, Unive, VGZ, Zilveren Kruis, Menzis, Anderzorg), providing a structural reimbursement pathway absent in many competitors.

Cosmetique Totale is backed by BB Capital, a private equity firm that provided funding in June 2022, the same period in which the company acquired Van Lennep Kliniek to deepen its injectables capability. The company has no public listing, no disclosed funding rounds beyond BB Capital's backing, and no disclosed revenue figure. Customer mix is B2C across general consumers, men, and patients with medical skin conditions, with no enterprise customer concentration. The technology stack is hardware- and protocol-driven rather than software- or AI-driven.

Name

Cosmetique Totale

Legal name

Cosmetique Totale

Website

https://cosmetique-totale.nl

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

Cosmetique Totale is a Dutch skin and laser therapy clinic chain offering laser hair removal, injectables, acne and rejuvenation treatments, and professional skincare products. It operates 83+ owned clinics and 200+ partner locations across the Netherlands, Belgium, France, and Germany, serving B2C consumers.

Ownership category

akta.pro rank

Product category

Cosmetic and Laser Skin Therapy Clinics

NAICS

Hair, Nail, and Skin Care Services (81211), Cosmetics, Beauty Supplies, and Perfume Retailers (456120)

SIC

Perfumes, Cosmetics & Other Toilet Preparations (2844)

akta.pro primary industry

Professional Skincare & Facial Treatments (CRABALAF)

akta.pro secondary industry

Dermocosmetics & Medical-Grade Skincare (CRABAAAF)

Keywords

• Laser hair removal
• Skin therapy clinics
• Cosmetic injectables
• Medical skincare treatments
• Aesthetic dermatology services

Headquarters

HQ city

Alphen Aan Den Rijn

HQ country

Netherlands

HQ region

Europe

Offices16 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain, Others

Revenue model

1. Clinical Treatment Services: Revenue from providing laser hair removal, skin therapy, injectables, peelings, and other cosmetic medical treatments directly to consumers at clinic locations
2. Product Sales: Sales of skincare products including elementrē, Dermaceutic, ZO Skin Health, and Colorescience through the company's webshop
3. Insurance Reimbursement Facilitation: Certain treatments for acne, camouflage, or hair removal may be partially or fully reimbursed through Dutch health insurers

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

Cosmetique Totale is a Dutch skin and laser therapy clinic chain operating 83+ owned clinics and 200+ partner salon locations across the Netherlands, Belgium, France, and Germany. The company provides laser hair removal, tattoo removal, acne and pigmentation treatments, skin rejuvenation therapies (Morpheus8, Microneedling, HydraFacial, medical peelings), injectables (Botox and fillers), cryolipolysis, and related aesthetic services to individual consumers. It also retails professional skincare brands including elementrē, Dermaceutic, ZO Skin Health, and Colorescience through its webshop.

Product overview

Cosmetique Totale is a Dutch skin and laser therapy clinic chain offering a comprehensive portfolio of aesthetic treatments and skincare products. The company operates 83 clinics across the Netherlands, Belgium, France, and Germany, plus over 200 partner salon locations. The core service portfolio centers on laser-based treatments (hair removal, tattoo removal, pigmentation correction, scar treatment) and skin rejuvenation therapies (Morpheus8, Microneedling, HydraNeedling, Hydrafacial, medical peelings, injectables including Botox and fillers, cryolipolysis). The company also offers an online shop featuring professional skincare brands (elementrē, Dermaceutic, ZO Skin Health, Colorescience) and provides a complimentary Premium Skin Analyse service. In June 2022, Cosmetique Totale expanded its injectables expertise through the acquisition of Van Lennep Kliniek. The integrated offering combines clinical treatments with retail skincare products for a complete skin health solution.

Differentiator

Problem solved

Functional benefit

Products and services

• Laser Hair Removal (Laser Ontharing)

Quantifiable outcome

• 200+ treatment locations ensure accessibility for customers

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Two partnerships are on record, tiered minor and core.

• Van Lennep KliniekminorStrategic or Co-development Partner · 29 June 2022Cosmetique Totale acquired Van Lennep Kliniek, a specialist in injectables. This acquisition expands Cosmetique Totale's service offerings in the injectables segment.
• Health Insurers (Netherlands)coreGTM or Marketing PartnerCosmetique Totale works with all Dutch health insurers. Certain treatments for acne, camouflage, or laser hair removal may be partially or fully reimbursed. Partner insurers include OHRA, CZ, FBTO, DSW, Unive, VGZ, Zilveren Kruis, Menzis, and Anderzorg.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Acura Medisch Centrum: Dutch medical aesthetic clinic chain offering laser hair removal, injectables, and skin treatments — direct competitor in the same Dutch market with a similar multi-clinic, multi-service model.
• Velthuis Kliniek: Established Dutch aesthetic clinic network focused on injectables (Botox, fillers) and skin treatments, with multi-location coverage — directly comparable services and target customer to Cosmetique Totale.
• Kliniek Vrijdag: Dutch private clinic offering injectable and skin treatments with a premium positioning — competes in the same Dutch market segment for cosmetic medical services.
• Skin + Surgery Clinics: Dutch clinic specializing in cosmetic dermatology, laser treatments, and injectables — directly overlapping service menu and consumer base with Cosmetique Totale.

Broad incumbents

• Bergman Clinics (Aesthetics): Large Dutch private clinic group (owned by Heilijgers) with an aesthetic/cosmetic treatment line alongside broader medical specialties — comparable on core aesthetics offering but part of a wider clinical portfolio.
• Laser Clinics Group: Large multi-country aesthetic clinic chain (ANZ-listed) offering laser hair removal, skin treatments, and injectables — comparable clinic model and service menu, scaled operator that frames CT's competitive set.
• Thérapie Clinic: European aesthetic clinic chain with extensive clinic footprint across Ireland, UK and beyond — comparable multi-clinic, multi-country roll-up of laser and injectable services.

Regional players

• Skinoren / Aesthetic Partners Benelux (e.g., Aesthetic Clinic Group): Belgian/regional aesthetic medicine group focused on injectables and laser treatments — comparable clinic-based model operating in adjacent Benelux markets.

Others

• ZO Skin Health (by Zein Obagi): Medical-grade skincare brand that Cosmetique Totale retails and uses in treatments — adjacent ecosystem participant rather than a clinic competitor, useful for benchmarking skincare product economics.
• Dermaceutic: Professional dermo-cosmetic brand carried by Cosmetique Totale's webshop and used in clinic treatments — supplier/ecosystem partner that also sells via competing clinics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/c/CosmetiquetotaleNlLaserbehandelingen
• Facebookfacebook.com/Cosmetiquetotale
• LinkedInlinkedin.com/company/cosmetique-totale-bv
• Instagraminstagram.com/cosmetiquetotale
• TikToktiktok.com/@cosmetiquetotale

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cosmetique Totale