Shaffer Sports & Events

What Shaffer Sports & Events does

Shaffer Sports & Events, operating under the trade name "Shaffer Sports An Arena Company," is a privately held Houston-based provider of temporary structures, event seating, flooring and substructure systems, and custom interior furnishings for high-profile sporting events in the United States, Canada, and the Caribbean. Founded in 1977, the company has built its position primarily in the professional golf vertical, where it provides on-course temporary infrastructure for more than 40 of the sport's most prestigious tournaments annually, including The Players Championship, the President's Cup, and the Tour Championship, and has extended into motorsport venues such as Circuit of the Americas (Formula 1) and the Honda Indy Grand Prix of Alabama. Its product platform centers on physical event infrastructure — clear-span, double-decker, and triple-decker tents; terrain-adaptable scaffolding and turf-protecting flooring; tiered seating, stands, and tip-up bleachers; and a custom interior furnishings line spanning furniture, lighting, linens, and tableware — supported by a 60,000+ square foot Houston facility and an inventory of which approximately 75% is less than five years old.

The business model is project-based rental and event services: revenue is generated through quote-based contracts tailored to each event's scale, with direct engagement between the company's field sales/account teams and event organizers, leagues, and rights-holders covering the full lifecycle from budget and site design through final interior furnishing selection. Go-to-market is enterprise field sales combined with inbound leads via website, phone, and fax. The company employs 400+ dedicated professionals including drivers, installers, site managers, project supervisors, and AutoCAD specialists, and maintains a sister-company relationship with AztecUSA, which extends the available tent catalog (frame, high peak, and Arcum). Customer concentration is centered on enterprise sports properties and governing bodies, making the business inherently tied to tournament calendars, weather, and league decisions rather than recurring subscription revenue.

Name

Shaffer Sports & Events

Legal name

Shaffer Sports & Events

Website

https://shaffersports.com

Company type

Private

Founded year

1977

Operating status

Operating

Headcount range

11–50 employees

Short description

Shaffer Sports & Events provides temporary structures, event seating, flooring, and custom interior furnishings for high-profile sporting events across the United States, Canada, and the Caribbean, primarily serving professional golf and motorsport clients.

Ownership category

akta.pro rank

Product category

Event rental services for sporting events

NAICS

Recreational Goods Rental (532284), Golf Courses and Country Clubs (713910)

SIC

Services-Miscellaneous Equipment Rental & Leasing (7350), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

akta.pro secondary industries

Corporate Event Rentals (Furniture, Staging, Tents) (HSACADAI), Tent & Canopy Rentals (HSACAFAA)

Keywords

• Event tent rentals
• Temporary structures
• Event seating rental
• Sporting event infrastructure
• Event flooring systems

Headquarters

HQ city

Houston

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

1. Temporary Structure Rentals: Rental of temporary structures including clear span tents, double-decker tents, triple-decker tents, frame tents, high peak tents, and Arcum tents for sporting events
2. Event Seating Rentals: Rental of tiered seating, bleachers, stands, tip-up seating, chairs, and sofas for sporting event venues
3. Flooring and Substructure Rentals: Rental of flooring systems and scaffolding substructures to protect turf and provide stable foundations
4. Custom Interior Furnishings: Rental of tent interiors, furniture, lighting, linens, tableware, and accessories for hospitality experiences

Go-to-market motion2 records

Distribution channels1 record

Marketing channels2 records

Core offering

Shaffer Sports & Events rents and installs temporary structures (clear span, double-decker, triple-decker, frame, high peak, and Arcum tents), flooring and scaffolding substructures, event seating (chairs, sofas, tiered seating, bleachers), and custom interior furnishings (tent interiors, linens, tableware, lighting) for major sporting events. The company delivers complete venue infrastructure packages for professional golf tournaments, motorsport races, and other high-profile events across the U.S., Canada, and the Caribbean.

Product overview

Shaffer Sports & Events operates as a single unified event rental platform providing comprehensive solutions for sporting events, consisting of four interconnected product categories: Temporary Structures (Clear Span, Double-Decker, Triple Decker, Frame, High Peak, and Arcum tents), Flooring and Substructure (flooring systems and scaffolding), Event Seating (chairs, sofas, tiered seating, and stands), and Custom Interior Furnishings (tent interiors, linens, tableware, lighting). Approximately 75 percent of the temporary structures inventory is less than five years old. The products are designed to work together as a complete event solution, from basic tent structures through to detailed interior furnishings, serving prestigious sporting events including The Players Championship, President's Cup, and Tour Championship.

Differentiator

Problem solved

Functional benefit

Products and services

• Clear Span Tent Rentals Large clearspan tent structures that provide unobstructed interior space with no center poles, available in a range of sizes and suitable for large-scale event configurations.
• Double-Decker Tent Rentals Two-level temporary structure that maximizes event space by utilizing vertical height to accommodate more guests or create distinct upper and lower areas.
• Triple Decker Tent Rentals Three-level temporary structure offering maximum vertical space utilization for large-scale sporting events and hospitality areas.
• Frame Tent Rentals Lightweight tubular frame tents that can be assembled and dismantled quickly with less manpower, suitable for vendor booths, spectator lounges, and shade solutions.
• High Peak Tent Rentals Tents with peaked roof sections combining the aesthetic of traditional pole tents with the installation benefits of clearspan structures, available in various sizes with interconnection capability.
• Arcum Tent Rentals Arcum-style tent structure offering a distinctive curved roof design for temporary event installations.
• Flooring System Rentals Temporary flooring systems that protect sensitive turf and provide tents with a finished look, capable of supporting heavy vehicles or creating elegant design statements.
• Scaffolding Rentals Heavy-duty scaffolding capable of supporting massive spectator seating, tents of any size, or combinations of seating and structures on various terrains.
• Chairs and Sofas Rentals Wide selection of seating including stacking chairs, folding chairs, bistro chairs, chiavaris, arm chairs, and leather couches in multiple colors suitable for dining areas, lounges, bars, and VIP areas.
• Tiered Seating Rentals Customizable tiered seating installations in any configuration for sports events, suitable for open fields, covered areas, or enclosed skybox effects.
• Stands and Tip-Up Seating Rentals Tip-up bleachers arranged in covered porches or open air, offering high-end appearance with shaded or full-sun seating options.
• Custom Tent Interior Furnishings Tent interior design services including ceiling treatments, wall liners with draping fabric or mahogany effect panels, supported by knowledgeable staff to create long-lasting impressions.
• Linens, Tableware, and Accessories Rentals Extensive rental inventory of linens, tableware, and accessories for massive events, with creative and original decor to transform blank tent spaces.
• Lighting Rentals Variety of artistic and functional lighting including spotlights, colored up-lights, low bay lights, chandeliers, and flush-mounted fixtures that can be mixed and matched across events.

Quantifiable outcome

• Serves more than 40 of professional golf's most prestigious events annually
• +1 more outcomes

Named customers12 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• AztecUSAminorOthersSister company referenced for additional tent products including frame tents, high peak tents, and Arcum tents. Customers are directed to www.AztecUSA.com for expanded product information.

Scale indicators6 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Arena Americas: Arena Group / Arena Americas is a direct peer and arguably the closest competitor, providing temporary structures, seating, and interiors for major sporting events in North America. Shaffer Sports itself d/b/a "Shaffer Sports An Arena Company," indicating shared corporate lineage.
• AztecUSA: AztecUSA is a sister company to Shaffer Sports & Events, also offering tent products (frame tents, high peak tents, Arcum tents) to event and sporting markets. Operates in the same temporary-structure rental category and shares customer overlap.
• Losberger De Boer: Losberger De Boer is one of the largest global temporary-structure providers, offering clearspan and multi-level tents for sporting events, exhibitions, and large venues. Directly comparable in product offering (tents, flooring, seating) and increasingly active in North American premium sporting events.
• HTS TentiQ: HTS TentiQ designs and rents large clearspan and multi-level tent structures for sporting events, hospitality, and exhibitions globally. Direct competitor in the high-end temporary structure market serving major sports venues.
• Mahaffey Event & Tent Rentals: Mahaffey is a U.S.-based provider of tents, clearspan structures, flooring, and event furnishings for major sporting events, corporate events, and festivals. Comparable mid-sized direct peer in the same product categories and target verticals.
• National Event Services: National Event Services provides tent, flooring, and stage rentals for major sporting events, concerts, and corporate functions across the U.S. A direct peer in the temporary-structure event rental market.
• Tents + Events: Tents + Events is a U.S. event rental company specializing in clearspan structures, flooring, and interior furnishings for sporting and corporate events. Comparable mid-sized direct competitor with overlapping product and customer categories.

Broad incumbents

• GL Events: GL Events is a large global event-services conglomerate providing temporary structures, seating, and venue infrastructure across sports, exhibitions, and conventions. A broad incumbent offering overlapping capabilities as part of a much wider portfolio.
• Sunbelt Rentals: Sunbelt Rentals is a large U.S. equipment rental company with an event-services division that supplies tents, fencing, and temporary infrastructure. A broad incumbent rather than a sport-specialist, but increasingly active in the premium event-rental space.

Emerging players

• CORT Events: CORT Events is a national event furniture and décor rental provider, including seating, lounge, and tabletop items used in sports hospitality environments. Adjacent product overlap (event furnishings) but a different core specialization than tent structures.

Market position

Strengths6 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/ShafferSports
• Facebookfacebook.com/ShafferSports

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Shaffer Sports & Events