AVI-Architectural Visions
AVI-Architectural Visions (dba AVI Windows & Doors) is a privately held premium fenestration dealer and installer operating seven showrooms across the Southeast US, distributing Marvin and other premium window and door brands to homeowners, architects, designers, and builders under the Lavitt Group.
- Company typePrivate
- Founded2009
- HeadquartersAlpharetta, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What AVI-Architectural Visions does
AVI-Architectural Visions, doing business as AVI Windows & Doors, is a privately held premium fenestration dealer and installer operating in the Southeast United States. The company sells and installs replacement and new-construction windows and doors across fiberglass, steel, wood, and aluminum materials, anchored by a flagship partnership with Marvin Windows and Doors as a Marvin Design Gallery and Marvin Authorized Installer. AVI also distributes complementary premium brands including TruStile, Western Window Systems, Therma-Tru, EuroLine, Arcadia, French Steel Company, Sun Windows, Panda Windows, Euro-Wall, and Oknoplast. The portfolio spans window styles (double hung, casement, awning, glider, bay/bow, steel, tilt-turn) and door categories (scenic, sliding and swinging patio, front entrance, iron, interior), plus accessories such as skylights, hardware, custom millwork, and shades.
The business runs a sales-led, showroom-and-field go-to-market model: seven physical showrooms across Georgia (Alpharetta, Atlanta/Buckhead, Blue Ridge, Columbus, Macon), North Carolina (Franklin), Tennessee (Greater Nashville), and Florida (Santa Rosa Beach by appointment). Customers engage via in-showroom consultation, free in-home consultations, or via dedicated trade sales representatives serving architects, designers, and builders; the architectural team produces AutoCAD drawings and coordinates specification. Installation is performed by in-house InstallationMasters-certified, Marvin Authorized Installers backed by a 10-year installation warranty. Distribution is exclusively direct — retail showroom, in-home, trade, and inside sales inquiry — with no online transactional channel. AVI is part of the Lavitt Group family of companies alongside Authentic Window Design and Super Enterprises, sharing HR and back-office functions, and the workforce across the group averages 10+ years of tenure.
Revenue is generated primarily through one-time product sales and project-based professional installation services, with quote-based pricing varying by material, brand, size, customization, and installation scope. The customer base spans three primary segments — homeowners undertaking replacement or remodeling, architects and interior designers specifying for residential projects, and commercial/residential builders and contractors — with the only named external customer reference being the Roosevelt Warm Springs Institute historic preservation project. Geographic reach is concentrated in Georgia with adjacent coverage of western North Carolina, the Nashville corridor, and the Florida Panhandle; there is no national or international footprint and no disclosed institutional ownership or external funding.
AVI-Architectural Visions firmographics
Firmographics- Name
- AVI-Architectural Visions
- Legal name
- Architectural Visions Inc.
- Website
- https://aviwindowsanddoors.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- AVI-Architectural Visions (dba AVI Windows & Doors) is a privately held premium fenestration dealer and installer operating seven showrooms across the Southeast US, distributing Marvin and other premium window and door brands to homeowners, architects, designers, and builders under the Lavitt Group.
- Ownership category
- akta.pro rank
AVI-Architectural Visions industry classification
Industry- Product category
- Replacement Windows and Doors
- akta.pro primary industry
- Egress Window Installation/Replacement (HSAPAJAH)
Keywords
Where AVI-Architectural Visions is headquartered
LocationHeadquarters
- HQ city
- Alpharetta
- HQ country
- United States
- HQ region
- North America
Offices8 records
Markets served
AVI-Architectural Visions business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- Window and Door Product Sales: Sale of premium replacement windows and doors across multiple material types (fiberglass, steel, wood, aluminum). Products include double hung, casement, awning, glider, bay/bow, steel, tilt-turn windows and scenic, sliding patio, swinging patio, front, iron, and interior doors.
- Professional Installation Services: AVI provides professional installation through InstallationMasters certified installers, including window and door installation services, backed by a 10-year installation warranty.
- Showroom Consultations and Design Services: In-showroom and in-home consultations with expert sales consultants and architectural coordinators to help customers select and specify products.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Marvin Signature Collection — premium, highest customization |
| One time/ perpetual license | Pay-as-you-go | Marvin Elevate Collection — mid-premium fiberglass/wood blend |
| One time/ perpetual license | Pay-as-you-go | Marvin Essential Collection — entry-premium fiberglass |
| Unit Pricing | Pay-as-you-go | Front and Interior Door Replacements |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels4 records
AVI-Architectural Visions product offering
Product offeringCore offering
AVI is a premier Marvin Design Gallery distributor and certified Marvin Authorized Installer that sells premium replacement windows and doors across multiple material types (fiberglass, steel, wood, aluminum) from brands including Marvin, TruStile, Western Window Systems, Therma-Tru, EuroLine, Arcadia, French Steel Company, Sun Windows, Panda, Euro-Wall, and Oknoplast. The company also provides professional installation services through InstallationMasters-certified in-house installers backed by a 10-year installation warranty, complemented by in-showroom and in-home consultations.
Product overview
AVI Windows & Doors is a Marvin Design Gallery distributor offering a comprehensive portfolio of replacement windows and doors for residential and commercial applications. The company sells multiple branded product lines including Marvin (with Signature, Elevate, and Essential collections), Western Windows & Doors, Therma-Tru, TruStile, EuroLine, Arcadia, French Steel Company, Sun Windows, Panda Windows, Euro-Wall, and Oknoplast. Their window offerings span styles including double hung, casement, awning, glider/sliding, bay and bow, steel, and tilt turn windows. Door products include scenic doors (multi-slide, lift-and-slide, bi-fold), sliding and swinging patio doors, front entry doors, iron doors, and interior doors. The company also offers accessories including skylights, hardware, custom millwork, and shades, plus professional installation services with a 10-year warranty. AVI serves homeowners, builders, architects, and designers across Georgia, North Carolina, Tennessee, and Florida.
Differentiator
Problem solved
Functional benefit
Products and services
- Double Hung Windows Classic or contemporary windows with two sashes that open up or down for easy ventilation, sold to homeowners and trade professionals across AVI's Southeast territory.
- Casement Windows Hinged windows that swing inward or outward, providing top and bottom ventilation for residential and commercial projects.
- Awning Windows Hinged at the top, these wide windows open outward, allowing fresh air in while keeping elements out.
- Glider/Sliding Windows Smooth horizontal sliding windows ideal for areas where swinging options will not work, sold to homeowners and trade customers.
- Bay and Bow Windows Multi-section windows that add architectural interest and expand interior space for residential projects.
- Steel Windows Strong, durable frames allowing for more glass and enhanced views with high thermal efficiency, including French Steel Company products for residential applications.
- Tilt Turn Windows European-styled windows offering unique ventilation by tilting at top or swinging inward like a door, sourced from EuroLine and other European-style brands.
- Scenic Doors Panoramic doors bringing outdoors in with multi-slide, lift-and-slide, and bi-fold configurations, primarily from Western Window Systems and Panda Windows.
- Sliding Patio Doors Contemporary sliding doors adding natural light and energy efficiency to living spaces, sourced from Marvin, Western Window Systems, and other premium brands.
- Swinging Patio Doors Traditional swinging doors creating elegant entrances with various material options, offered to homeowners and trade customers.
- Front Entrance Doors Exterior entry doors in steel, fiberglass, wood, and aluminum for curb appeal and security, including Therma-Tru front entry systems.
- Iron Doors Handcrafted decorative iron doors adding value and curb appeal to homes, sourced through The French Steel Company.
- Interior Doors Eye-catching interior doors designed to complement any architectural style, including TruStile interior and custom doors.
- Window Installation Services Professionally trained and certified installation services for replacement and new-construction windows, performed by InstallationMasters-certified in-house installers backed by a 10-year installation warranty.
- Door Installation Services Professional door installation services performed by Marvin Authorized Installers, covering front entry, patio, scenic, and interior door products.
- Marvin Signature Collection Highest level craftsmanship Marvin line with Ultimate and Modern product lines, offering the broadest range of product types, sizes, configurations, and design options for premium residential projects.
- Marvin Elevate Collection Mid-premium Marvin line blending design and strength with patented Ultrex fiberglass exteriors and warm wood interiors.
- Marvin Essential Collection Entry-premium Marvin line with clean lines, strong durable Ultrex fiberglass exteriors and interiors, and maintenance-free construction.
Quantifiable outcome
- Up to 30% reduction in residential heating and cooling costs through energy-efficient windows
- +2 more outcomes
Companies that use AVI-Architectural Visions
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles4 records
AVI-Architectural Visions technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
AVI-Architectural Visions partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core and minor.
- Marvin Windows and DoorscoreMarvin is AVI's primary brand partner. AVI is a Marvin Design Gallery (a premier dealer designation) and a Marvin Authorized Installer. Marvin has over 100 years of history and offers the Signature, Elevate, and Essential product collections. AVI sells Marvin windows, doors, and skylights including the Awaken skylight. Marvin products are American-made with a reputation for superior craftsmanship.
- Lavitt GroupcoreAVI (Architectural Visions Inc.) is part of the Lavitt Group family of companies, which includes Authentic Window Design, Lavitt Group, and Super Enterprises. Lavitt Group provides HR, benefits (health, dental, 401k, AFLAC, etc.), and shared services. Colleagues have avg. 10+ years tenure. HR contact: [email protected].
- TruStile DoorsminorAVI carries TruStile doors as one of its door brands, offering interior and custom doors to customers.
- Western Window SystemsminorAVI carries Western Window Systems products, known for glass walls, scenic doors, and bi-fold doors with slim profiles and energy efficiency.
- Therma-Tru DoorsminorAVI carries Therma-Tru front entry doors, including the system used in AVI's award-winning home makeover project.
- EuroLine Windows & DoorsminorAVI carries EuroLine Windows & Doors as one of its European-style window and door options.
- Arcadia Windows and DoorsminorAVI carries Arcadia Windows and Doors products, offering premium window and door solutions.
- The French Steel CompanyminorAVI carries French Steel Company products, including steel frame windows for residential applications.
- Sun WindowsminorAVI carries Sun Windows products as one of its window brand offerings.
- Panda Windows & DoorsminorAVI carries Panda Windows products as part of its accessory and specialty window offerings.
- Euro-WallminorAVI carries Euro-Wall products, offering European-style doors and wall systems.
- OknoplastminorAVI carries Oknoplast products as part of its window brand offerings.
- InstallationMasterscoreAVI has an in-house Installation Masters trainer. AVI's installers are Marvin Authorized Installers certified through InstallationMasters training. AVI backs its installation work with a 10-year installation warranty.
Scale indicators4 records
Recent moves1 record
Expansion highlights4 records
AVI-Architectural Visions competitors and assessment
Company assessmentDirect peers
- Renewal by Andersen: National window and door replacement franchise operating via in-home sales and certified installation across the US. Closely comparable to AVI in business model: showrooms/consultations, certified installers, premium product positioning, and replacement-focused go-to-market.
- Champion Windows: National window, door, and sunroom replacement company with showroom-based sales and in-home consultations. Comparable to AVI in direct-to-consumer replacement model, though with broader national footprint and proprietary manufacturing.
- Window World: Largest US window replacement franchise with company-owned and franchised locations across all 50 states. Comparable to AVI in replacement-window focus and showroom-driven sales, though Window World targets value/mid-tier rather than premium positioning.
- Zenith Home Solutions: Regional window and door replacement specialist operating across the Mid-Atlantic and Southeast US. Highly comparable to AVI in geographic focus, premium product positioning (carries multiple premium brands), showroom + in-home consultation model, and certified installation.
Broad incumbents
- Pella Windows & Doors: Major window and door manufacturer with company-owned showrooms and certified installation across multiple US regions. Overlaps with AVI as a premium fenestration brand with showroom-based sales and professional installation services.
- Marvin Windows and Doors: AVI's primary brand partner and the manufacturer behind the Signature, Elevate, Essential, and MODERN product lines. Although primarily a manufacturer (and AVI's supplier), Marvin shares AVI's premium fenestration focus and operates design galleries of its own in some markets.
- JELD-WEN: Global window and door manufacturer with broad product portfolio spanning entry-level to premium. Indirectly comparable to AVI as both the manufacturer of some door/window products AVI sells (via Therma-Tru) and as a broader industry incumbent in fenestration retail.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
AVI-Architectural Visions social profiles
Digital presenceAVI-Architectural Visions financial estimates
Financial estimateRevenue estimate
Valuation estimate
AVI-Architectural Visions leadership team
Management profileNumber of profiles
Profiles16 records
AVI-Architectural Visions funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AVI-Architectural Visions M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AVI-Architectural Visions
What does AVI-Architectural Visions do?
AVI is a premier Marvin Design Gallery distributor and certified Marvin Authorized Installer that sells premium replacement windows and doors across multiple material types (fiberglass, steel, wood, aluminum) from brands including Marvin, TruStile, Western Window Systems, Therma-Tru, EuroLine, Arcadia, French Steel Company, Sun Windows, Panda, Euro-Wall, and Oknoplast. The company also provides professional installation services through InstallationMasters-certified in-house installers backed by a 10-year installation warranty, complemented by in-showroom and in-home consultations.
Is AVI-Architectural Visions a public or private company?
AVI-Architectural Visions is a private company. It is classified as unknown and is currently operating.
When was AVI-Architectural Visions founded?
AVI-Architectural Visions was founded in 2009. It employs 11 to 50 people.
Where is AVI-Architectural Visions based?
AVI-Architectural Visions is headquartered in Alpharetta, United States, in the North America region.
How does AVI-Architectural Visions make money?
Three revenue lines are on record. Window and Door Product Sales are the primary driver. The others are professional Installation Services and showroom Consultations and Design Services.
Who are AVI-Architectural Visions's main competitors?
Direct peers on record are Renewal by Andersen, Champion Windows, Window World and Zenith Home Solutions. Broad incumbents are Pella Windows & Doors, Marvin Windows and Doors and JELD-WEN.
Does AVI-Architectural Visions have an API?
No public API is recorded for AVI-Architectural Visions.
What industry is AVI-Architectural Visions in?
AVI-Architectural Visions's product category is Replacement Windows and Doors. Its primary akta.pro industry code is HSAPAJAH, Egress Window Installation/Replacement.