Meateor Foods

What Meateor Foods does

Meateor Petfood Ingredients New Zealand is a B2B supplier of plate-frozen meat ingredients to the global pet food industry, headquartered in Hastings, New Zealand. Founded in 1994 and co-owned by Scales Group and Alliance Group Limited, the company operates two production facilities — a North Island factory in Hastings (also housing the head office) and a South Island factory in Dunedin — that process lamb, beef, venison, veal, and its registered Natural Calcium Phosphate (NATCaP) ingredient. Source animals are grass-fed and free-range on New Zealand farms, with processing carried out at human-consumption-grade facilities.

Meateor's processing platform is anchored by vertical plate-freezing technology that takes product to -12°C within 3 to 3.5 hours — materially faster than traditional blast freezing and intended to preserve nutritional value, taste, and appearance. Quality control is supported by FOSS analytical product testing at the factory floor (fat, protein, moisture, ash), industry-approved metal detection at multiple critical control points, and on-site blending, emulsifying, and size-reduction capacity (Wolfking 5MT batch blending, G-Tech grinder). The facility operates under HACCP-based Risk Management Programmes, Good Manufacturing Principles, NZ government pet-food standards, and Sedex Smeta Ethical Trade audits.

Commercially, Meateor sells direct to enterprise pet food brand manufacturers worldwide, shipping to the US, Canada, the UK, Europe, and Asia. Distribution leverages Scales Logistics for competitive ocean freight and is supported by state-of-the-art cold storage in New Zealand plus holding space on both US coasts. Pricing is quote-based and not publicly disclosed. The company runs a direct enterprise sales motion — General Manager Tim Harty, Sales Manager Harry Clinton-Baker, and Account Managers in New Zealand, supported by US-based logistics representation — and is actively broadening its portfolio through a US-market distribution partnership with Leaft Foods for Alfalfa Protein Concentrate, with European expansion signaled for 2026.

Name

Meateor Foods

Legal name

Meateor Petfood Ingredients New Zealand

Website

https://meateor.co.nz

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

11–50 employees

Short description

New Zealand-based B2B supplier of plate-frozen pet food meat ingredients — lamb, beef, venison, veal, and natural calcium phosphate (NATCaP) — serving global pet food manufacturers from two production facilities. Co-owned by Scales Group and Alliance Group Limited.

Ownership category

akta.pro rank

Headquarters

HQ city

Hastings

HQ country

New Zealand

HQ region

Oceania

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. Meat Ingredients B2B Sales: Meateor processes and distributes high quality New Zealand meat ingredients (lamb, beef, venison, veal, Natural Calcium Phosphate) to the pet food industry worldwide. Revenue comes from selling frozen meat ingredients to pet food brand manufacturers. Products are sourced from human consumption facilities and processed to export quality standards.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels1 record

Core offering

Meateor processes and distributes premium plate-frozen meat ingredients — lamb, beef, venison, veal, and Natural Calcium Phosphate (NATCaP™) — sourced from free-range, grass-fed New Zealand farms and supplied to pet food manufacturers worldwide. The company operates two production facilities (Hastings and Dunedin) and provides integrated processing, cold storage, and global shipping services built around its proprietary vertical plate freezing technology.

Product overview

Meateor Foods is a New Zealand-based pet food ingredients company that processes and distributes high-quality plate frozen meat ingredients to the global pet food industry. The company operates as a unified product portfolio consisting of five core meat ingredient products (Lamb, Veal, Venison, Beef, and Natural Calcium Phosphate/NATCaP™) sourced from free-range grass-fed New Zealand farms. These are complemented by processing services including Plate Freezing, Blending/Emulsifying/Size Reduction, Supply Chain Management, and Quality Assurance services (Analytical Product Testing, Metal Detection, and Processing Environment compliance). Owned by Scales and Alliance Group Limited, Meateor integrates processing, cold storage, and shipping to deliver export-quality ingredients worldwide.

Differentiator

Problem solved

Functional benefit

Brands

• NATCaP™: Natural animal source calcium and phosphorus powder derived from New Zealand beef, lamb, or deer bone, designed for inclusion in pet food as a nutritionally balanced ingredient.
• Meateor Pet Food Ingredients New Zealand

Products and services

• Lamb Premium plate-frozen lamb and ovine products sourced from free-range New Zealand farms, including mechanically deboned meat (MDM) and offals tailored for the pet food industry.
• Veal Lean, digestible veal ingredients particularly suited for pets with food sensitivities or allergies, with lower fat content and a naturally lower carbon footprint than beef.
• Venison 100% grass-fed New Zealand venison products high in protein and low in fat, rich in B-vitamins, iron, and zinc, supplied as MDM and offals for the pet food industry.
• Beef Premium, nutrient-dense, plate-frozen 100% grass-fed New Zealand beef products including mechanically deboned meat (MDM) and offals for the pet food industry.
• NATCaP™ (Natural Calcium Phosphate) Natural animal-source calcium and phosphorus powder derived from New Zealand beef, lamb, or deer bone using minimal processing, offering nutritional and marketing advantages over inorganic calcium/phosphorus sources for pet food formulations.

Quantifiable outcome

• Plate frozen product maintains original appearance and nutritional value compared to traditional freezing methods

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Leaft FoodscoreChannel Partner/ Reseller/ DistributorMeateor Pet Food Ingredients New Zealand serves as the distribution partner for Leaft Foods' Alfalfa Protein Concentrate (APC) covering the U.S. market, with European expansion planned for 2026. APC provides 99% lower carbon emissions than beef and lamb, and can reduce embedded carbon by up to 20% for beef-based formulations when substituted at 5% in recipes.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• AFB International: A leading global supplier of palatants and protein-based ingredients for the pet food industry. Directly comparable to Meateor as a B2B ingredient supplier serving pet food manufacturers with value-added animal protein products.
• Scoular (Animal Nutrition & Pet Food Ingredients): US-based commodity and specialty ingredient supplier with a growing pet food ingredients business including proteins and rendered products. Comparable in B2B ingredient supply model and target customer base of pet food manufacturers.
• Westland Petfood Ingredients (Yili): New Zealand-based processor of meat and dairy ingredients for the pet food industry, owned by Yili. Direct competitor with overlapping product range (lamb, beef, venison proteins for pet food) and similar export-led B2B model.

Broad incumbents

• Darling Ingredients (DAR PRO Ingredients): Global rendering and ingredient producer with a substantial pet food ingredients segment supplying proteins, fats, and specialty ingredients to pet food manufacturers. Comparable in customer base and product category, though vastly larger and more diversified.
• Diana Pet Food (Symrise): Specialty ingredients and palatability solutions for pet food under Symrise's Diana division. Directly comparable product portfolio (animal protein-based pet food ingredients) serving the same global pet food manufacturer customer base.
• Kemin Industries (Pet Food & Rendering Technologies): Global ingredient manufacturer serving the pet food industry with palatants, antioxidants, and protein solutions. Comparable as a B2B supplier of specialty ingredients into pet food formulations.
• Tyson Foods (Prepared Foods / Pet Treats): Large US protein processor with a pet treats and ingredients segment (including Tyson Pet Treats and Jimmy Brings). Comparable in animal protein sourcing and processing for pet applications, though vastly larger and primarily US-focused.

Emerging players

• BHJ (Bonehelm Jørgensen): European processor and supplier of animal protein ingredients for the pet food industry. Comparable in product category (frozen and processed animal proteins for pet food) and B2B commercial model, though primarily serving European markets.
• Animine: European supplier of specialty minerals and trace elements for animal nutrition, including pet food. Comparable as a value-added B2B ingredient supplier into premium pet food formulations, though focused on mineral rather than protein ingredients.

Others

• Alliance Group Limited: One of Meateor's two parent owners; a major NZ meat processor and exporter. Adjacent rather than direct: while Alliance supplies raw materials to Meateor, its core business is meat processing for human consumption rather than pet food ingredients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/meateor-pet-foods-limited-partnership

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Meateor Foods