Northwest Pediatric Center

What Northwest Pediatric Center does

Northwest Pediatric Center, Inc., P.S. is a privately held, physician-founded pediatric primary care practice incorporated in Washington State in 1992 by Drs. Jennifer Polley and James Miller. The practice operates five clinic locations across Lewis and South Thurston counties in Western Washington—three in Centralia (Buildings A, B, and C on Cooks Hill Road), one in Chehalis, and one in Rochester—and serves more than 15,000 patients from birth through age 18. Core offerings include well-care visits, childhood immunizations, sick and urgent care through the Quik Kids walk-in clinic, telehealth via HIPAA-compliant Zoom, integrated behavioral health, asthma and allergy management, autism evaluation (SMART Team), lactation consulting, nutrition services, substance-use-disorder treatment, and trauma-informed foster-care services. The practice holds a Foster Care Center of Excellence designation from the Washington State Foster Care Program, one of only five statewide.

The practice functions as a community-anchored "medical home," supplemented by visiting pediatric specialists from Seattle Children's Hospital (cardiology) and Prime Health Clinic (integrative gastroenterology), and an academic affiliation with the University of Washington School of Medicine. Additional differentiators include the Canine Comfort Corps therapy-dog program, the Reach Out and Read early-literacy initiative (operating since August 2010), bilingual Spanish services with interpreters, sliding-scale financial assistance, and a Sunday-evening seasonal walk-in clinic for respiratory-illness management. Dr. Lily Lo serves as Medical Director and Lisa McKay as Practice Manager; the organization also maintains medical-mission programs across multiple international locations.

Revenue is generated through standard fee-for-service billing to commercial insurance, Medicaid/DSHS, Tricare, and other government and Healthy Options plans (Aetna, First Choice, Kaiser, Premera Blue Cross, Regence, United Healthcare, Molina, Community Health Plan), with sliding-scale discounts for uninsured patients and same-rate billing for telehealth visits. The go-to-market motion is direct-to-consumer across two Washington counties, with channel support through community partnerships (churches, schools, social services, juvenile detention centers, an autism coalition, Habitat for Humanity, Health and Hope), local word-of-mouth, an active Facebook presence, and healthcare-provider referrals. No parent company, private-equity sponsor, or external funding rounds have been disclosed.

Name

Northwest Pediatric Center

Legal name

Northwest Pediatric Center, Inc., P.S.

Website

https://nwpeds.com

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

11–50 employees

Short description

Northwest Pediatric Center is a privately held, Christ-centered pediatric primary care practice operating five clinics in Lewis and South Thurston counties, Washington. Founded in 1992, it serves over 15,000 patients aged 0–18 with well-care, urgent care, telehealth, integrated behavioral health, specialty referrals, and a designated Foster Care Center of Excellence.

Ownership category

akta.pro rank

Product category

Pediatric Primary Care

NAICS

Ambulatory Health Care Services (621)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Pediatrics & Adolescent Medicine Practices (HLAFAJAF)

akta.pro secondary industry

Pediatric Urgent Care & After-Hours Clinics (HLAFAJAI)

Keywords

• Pediatric primary care
• Children's healthcare services
• Integrated behavioral health
• Pediatric urgent care
• Well-child preventive care

Headquarters

HQ city

Centralia

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others, Technology or R&D, Infrastructure

Revenue model

1. Insurance Billing: Standard medical billing to insurance providers including commercial insurance, Medicaid/DSHS plans, and government programs. Most insurance plans accepted including Aetna, First Choice, Kaiser, Premera Blue Cross, Regence, Tricare, and various Healthy Options plans.
2. Private Pay: Out-of-pocket payment option for uninsured patients. Payment discounts available based on family size and income.
3. Telehealth Visits: Virtual visits billed at the same rate as in-person office visits. Patients can pay co-pay over the phone or be billed.
4. Financial Assistance: Sliding scale payment discounts and financial assistance programs. No one denied services based on inability to pay.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Northwest Pediatric Center provides comprehensive pediatric primary care for children from infancy through age 18 across five clinic locations in Lewis and South Thurston counties, Washington. Core services include well-child visits, immunizations, sick/urgent care (Quik Kids walk-in clinic), telehealth visits, integrated behavioral health, asthma and allergy management, autism evaluation, foster-care services, lactation consulting, nutrition services, and substance use disorder treatment. Visiting sub-specialists provide pediatric cardiology and gastroenterology on-site, and the practice participates in community partnerships and international medical missions.

Product overview

Northwest Pediatric Center is a pediatric healthcare practice operating five clinics in Lewis and South Thurston counties, Washington. The practice offers a comprehensive range of primary care services for children from infancy through young adulthood (up to 18 years), including well-care appointments, telehealth visits, urgent-care (Quik Kids), integrated behavioral health, and specialized programs. Specialty services include pediatric cardiology (via Seattle Children's Hospital) and integrative pediatric gastroenterology (Prime Health Clinic). Additional programs include foster-care services (Foster Care Center of Excellence), autism evaluation (SMART Team), asthma/allergy management, nutrition services, lactation consulting, substance disorder treatment, and the Canine Comfort Corps animal therapy program. The practice was established in 1992 and serves over 15,000 patients.

Differentiator

Problem solved

Functional benefit

Brands

• Quik Kids: Walk-in urgent-care clinic offering care for acute injuries and illnesses for established NWPC patients.
• Canine Comfort Corps
• Foster Care Center of Excellence

Products and services

• Well-Care Appointments Preventive wellness visits lasting 20-30 minutes addressing growth, development, sleep, eating, school, safety, hearing, vision, and immunizations for pediatric patients.
• Quik Kids Urgent-Care Clinic

Named customers2 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature5 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• Community Health CarecoreStrategic or Co-development Partner · 1 January 2024Partnership as part of Foster Care Center of Excellence designation. Community Health Care provides foster and adoption resources including trauma-minimizing medical care, behavioral health services, housing resources, and support for parents, caregivers, youth, and medical providers.
• Guide Dogs of AmericaminorStrategic or Co-development Partner · 1 January 2000Historical partnership where seeing-eye puppies were raised in the clinic from 2000 to 2010, providing socialization and demonstrating animal-supported therapy benefits to patients.
• Seattle Children's HospitalcoreStrategic or Co-development PartnerPartnership for pediatric specialty care. Seattle Children's Hospital cardiologists including Dr. Sathish Mallenahalli Chikkabyrappa, Dr. Josiah Peñalver, Dr. Susan Powers, Dr. Sue Stephenson, and Dr. Donald Trippel provide monthly consultations at the Centralia campus for echocardiograms, electrocardiograms, and treatment of complex heart conditions in children.
• Mary Bridge Children's HospitalcoreStrategic or Co-development PartnerRegional pediatric hospital partnership for complex care referrals and healthcare coordination for children in Lewis County and surrounding areas.
• University of Washington School of MedicinecoreStrategic or Co-development PartnerAcademic affiliation providing medical education, training opportunities, and collaborative research for pediatric healthcare providers.
• Reach Out and ReadminorStrategic or Co-development PartnerEarly literacy program partnership since August 2010. At well-child checkups between 6 months and 5 years, children receive age-appropriate books to take home. Over 5,000 children and families served. Supported by 15+ community donors including Soroptimists, Kiwanis, IBEW Local 77, and local businesses.
• Gather ChurchminorChannel Partner/ Reseller/ DistributorLocal church partnership for community outreach and serving the underserved population in Lewis County.
• Health and HopeminorChannel Partner/ Reseller/ DistributorCommunity health organization partnership providing healthcare services and support to Lewis County residents.

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• NightLight Pediatric Urgent Care: After-hours pediatric urgent care provider offering walk-in services outside traditional clinic hours for acute childhood illness and injury. Comparable to NWPC's Quik Kids walk-in model and Sunday-evening seasonal clinic.
• Pediatric Associates: One of the largest independent pediatric practice groups in the United States, operating multiple clinic locations with primary care, urgent care, and specialty services for children. Closely mirrors NWPC's multi-clinic, multi-service pediatric model at greater scale.
• PM Pediatrics: Largest pediatric-focused urgent care chain in the U.S., offering walk-in sick/injury care with extended evening and weekend hours. Directly comparable to NWPC's Quik Kids Walk-in Clinic concept and extended-hours strategy.

Emerging players

• Hopebridge Autism Therapy Centers: Multi-site provider of autism diagnostic and applied behavior analysis (ABA) services for pediatric populations. Overlaps with NWPC's autism evaluation center-of-excellence positioning in the diagnostic step of the autism care pathway.
• Centria Healthcare: Multi-state provider of autism and behavioral health services for children, overlapping with NWPC's autism evaluation (SMART Team) and integrated behavioral health programs at greater scale and broader geographic reach.

Regional players

• WeCare Pediatrics: Independent pediatric primary care practice offering similar well-child, sick-visit, and integrated services in non-overlapping geographies. Comparable as a peer independent pediatric practice of similar size and service breadth.

Broad incumbents

• Children's Healthcare of Atlanta: Large, multi-site pediatric health system combining primary care, urgent care, specialty services, and behavioral health. Represents the scaled incumbent model that NWPC's integrated services approximate at community scale.
• Seattle Children's Hospital: Major Pacific Northwest pediatric academic medical center providing the cardiology specialists who staff NWPC's on-site pediatric cardiology clinic. Represents the specialty-tier partner and broader regional pediatric incumbent.
• Akron Children's Hospital: Integrated pediatric system offering primary care, specialty care, behavioral health, and community programs across a regional footprint. Comparable as a full-stack pediatric provider analogous to NWPC's center-of-excellence strategy.
• Mary Bridge Children's Hospital: Pacific Northwest pediatric hospital and clinic network already partnering with NWPC for complex case referrals. Serves as the upstream tertiary pediatric system feeding NWPC's specialty referral pipeline.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/NWpeds
• LinkedInlinkedin.com/company/northwest-pediatric-ctr

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Northwest Pediatric Center