Mundo

What Mundo does

Mundo s.r.l. is an Italian private limited company (single-member società a responsabilità limitata) headquartered in Ottaviano (Naples) with operating facilities in Casoria, founded in 2018 and operating a B2B e-commerce platform at www.mundosrl.it. The company sells professional cleaning and HO.RE.CA. (Hotels, Restaurants, Cafés, Catering) supplies — including detergents, machinery, single-use products, paper goods, melamine, porcelain, glassware, workwear, dispensers, and hospitality amenities — across 16 product categories, sourced from national and international manufacturers and backed by ISO 9001 and ISO 14001 certifications. Its primary customers are HO.RE.CA. businesses, professional cleaning companies, and institutional facilities (schools, hospitals, public buildings), with SMB and individual buyers also served through account-based online ordering. Delivery is domestic-only within Italy (excluding Livigno, Campione d'Italia, and San Marino) with 1-3 day courier fulfillment and payment via PayPal, credit card, bank transfer, or cash on delivery.

Mundo operates a single-channel go-to-market: the proprietary e-commerce storefront, supplemented by WhatsApp customer support, email newsletter, and downloadable annual PDF catalogs (2024 and 2025 editions). Revenue is generated entirely through one-time product sales at listed unit prices, with no subscription, contract, or marketplace exposure. The company is privately held with no disclosed institutional investors, no funding rounds, no M&A activity, and no publicly listed management team in the available data; ownership appears concentrated with a single socio unico. The 93% customer repeat-purchase rate (>2 purchases) and 4% return rate indicate stable operational metrics, though no financial disclosures are available. The firm is a member of the Soligena cleaning/hygiene industry consortium and holds Partner Eccellenza and Socio Associato 2025 industry recognitions, signaling mid-tier positioning within the Italian professional cleaning supply ecosystem.

Name

Mundo

Legal name

Mundo s.r.l.

Website

https://mundosrl.it

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Mundo s.r.l. is an Italy-based B2B e-commerce company selling professional cleaning and HO.RE.CA. supplies across 16 product categories to hospitality businesses, cleaning companies, and institutional facilities via its proprietary online storefront.

Ownership category

akta.pro rank

Product category

Professional Cleaning & Hospitality Supplies

NAICS

General Merchandise Retailers (455)

SIC

Retail-Misc General Merchandise Stores (5399)

akta.pro primary industry

General Merchandise Online Retailers (CRAFADAA)

Keywords

• Professional cleaning supplies
• Hospitality cleaning products
• HO.RE.CA supplies
• Commercial hygiene equipment
• Cleaning machinery

Headquarters

HQ city

Ottaviano

HQ country

Italy

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Product Sales: Mundo generates revenue through the one-time sale of professional cleaning and HO.RE.CA products via its e-commerce platform. Customers purchase products at listed prices (with and without VAT) through PayPal/Credit Card, bank transfer, or cash on delivery. The company sells a wide range of product categories including cleaning supplies, machinery, single-use items, paper products, melamine, porcelain, glassware, workwear, dispensers, and hospitality items.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Mundo s.r.l. operates a B2B e-commerce platform (www.mundosrl.it) selling professional cleaning products, machinery, and HO.RE.CA (Hotels, Restaurants, Cafés) supplies to commercial and hospitality businesses across Italy. The online store organizes its offering into 16 product categories including detergents, dispensers, paper products, melamine, porcelain, glassware, workwear, and single-use items. Customers register accounts, browse the catalog, and purchase through the website with multiple payment options including PayPal, credit card, bank transfer, and cash on delivery.

Product overview

Mundo srl is an online e-commerce platform specializing in professional products and services for the HO.RE.CA. (Hotels, Restaurants, Cafes) and professional Cleaning industries. The company operates a comprehensive online store offering a diverse portfolio of 16 product categories: work clothes (ABITI DA LAVORO), table accessories (ACCESSORI TAVOLA), stationery (CANCELLERIA), paper products (CARTA), equipment and supplies (CASERMAGGIO), cleaning products (DETERGENZA), dispensers (DISPENSER), hotel supplies (HOTELLERIE), aesthetics and courtesy line (LINEA ESTETICA E CORTESIA), machinery (MACCHINARI), melamine products (MELAMINA), disposable products (MONOUSO), waste bins (PATTUMIERE), porcelain (PORCELLANA), transport equipment (TRASP), and glassware (VETRERIA). The platform is complemented by customer account features, product comparison, wishlist functionality, and multiple payment options including PayPal, credit card, bank transfer, and cash on delivery. The company emphasizes high-quality, innovative, and environmentally-friendly products from major national and international producers.

Differentiator

Problem solved

Functional benefit

Products and services

• Workwear (ABITI DA LAVORO)
• Table Accessories (ACCESSORI TAVOLA) Table accessories for hospitality establishments including tableware items and serving equipment.
• Stationery (CANCELLERIA) Office and administrative stationery supplies for professional use, offered as a catalog category on the Mundo e-commerce platform.
• Paper Products (CARTA) Paper products including tissue, paper towels, and other paper consumables for professional cleaning and hygiene operations.
• Equipment & Supplies (CASERMAGGIO) General equipment, tools, and professional supplies for maintenance and cleaning operations, offered as a catalog category on the Mundo e-commerce platform.
• Cleaning Products (DETERGENZA) Professional cleaning and detergent products designed for high performance and environmental protection, suitable for all surfaces in commercial cleaning operations.
• Dispensers Dispensers for various hygiene and cleaning products including soaps, paper products, and sanitizers, offered as a catalog category on the Mundo e-commerce platform.
• Hotel Supplies (HOTELLERIE) Comprehensive hotel and hospitality industry supplies including linens, amenities, and operational equipment, offered as a catalog category on the Mundo e-commerce platform.
• Aesthetics & Courtesy Line (LINEA ESTETICA E CORTESIA) Beauty and courtesy products for hospitality establishments including amenities and personal care items, offered as a catalog category on the Mundo e-commerce platform.
• Machinery (MACCHINARI) Professional cleaning and maintenance machinery including equipment, accessories, spare parts, and tools for commercial cleaning operations.
• Melamine Products (MELAMINA) Melamine tableware and serving products for professional hospitality use, offered as a catalog category on the Mundo e-commerce platform.
• Disposable Products (MONOUSO) Single-use disposable products including bags, film, aluminum items, plastic items, TNT (non-woven fabric), cutlery, finger food items, and pastry supplies.
• Waste Bins (PATTUMIERE) Waste bins and ash trays for professional and hospitality use, offered as a catalog category on the Mundo e-commerce platform.
• Porcelain Tableware (PORCELLANA) Professional porcelain tableware for hospitality establishments, offered as a catalog category on the Mundo e-commerce platform.
• Transport Equipment (TRASP) Transport and handling equipment for professional use, offered as a catalog category on the Mundo e-commerce platform.
• Glassware (VETRERIA) Glassware and drinking vessels for professional hospitality use, offered as a catalog category on the Mundo e-commerce platform.

Quantifiable outcome

• 93% of customers have made more than 2 purchases in the online store, indicating high customer retention and satisfaction.
• +1 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• SoligenaminorOthersMundo is a member (consorziato) of Soligena, a consortium of companies operating in the cleaning and hygiene sector. This membership provides access to a network of industry partners and suppliers within the professional cleaning supply chain.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Lyreco: Pan-European B2B distributor of workplace and facility supplies, including cleaning, paper, and hospitality consumables, sold primarily through owned e-commerce portals. Comparable to Mundo in serving SMB and institutional buyers with broad multi-category catalogs and account-based online ordering.
• Manutan: European B2B e-commerce specialist for facility, workplace, and maintenance supplies including cleaning products and equipment. Comparable to Mundo in multi-country B2B e-commerce model, broad SKU coverage, and target customer base spanning hospitality, cleaning contractors, and public institutions.
• Bricoman: Italian B2B retail chain for professional builders, cleaners, and facility operators, offering cleaning products, machinery, workwear, and consumables. Directly comparable to Mundo as a domestic Italian B2B supplier for cleaning and maintenance professionals with both physical and digital ordering.

Broad incumbents

• Bunzl: Global B2B distribution group specializing in cleaning, hygiene, and foodservice consumables across multiple geographies. Comparable to Mundo at the category level (cleaning/hospitality consumables) but operates at vastly larger scale with established supplier contracts.
• Würth: Global B2B distributor of professional assembly, maintenance, and cleaning supplies via catalog, sales-rep, and e-commerce channels. Comparable to Mundo's professional-customer base and broad assortment of maintenance/cleaning consumables and equipment.
• Ecolab: Global supplier of cleaning chemicals, sanitizers, and hygiene programs to HO.RE.CA. and institutional customers. Comparable to Mundo on the cleaning-chemistry side of the assortment, though it operates as a manufacturer/service provider rather than a multi-brand distributor.
• CWS Group: European provider of hygiene, washroom, and workplace supplies, including rental services and consumable distribution for HO.RE.CA. and facility operators. Comparable to Mundo in serving institutional cleaning/hygiene buyers with consumables and equipment.

Emerging players

• Wepa: European manufacturer and distributor of hygiene paper products for away-from-home customers including HO.RE.CA. Comparable to Mundo's Carta (paper) category and overlapping HO.RE.CA. customer base, though focused specifically on paper rather than broad assortment.

Regional players

• Petit Forestier: French-headquartered B2B provider of hygiene, professional cleaning, and refrigeration supplies and rentals, with operations across Europe. Comparable to Mundo in product mix and customer segments, but primarily serves France and adjacent markets rather than Italy.

Others

• Soligena: Italian consortium of cleaning and hygiene-sector companies in which Mundo is itself a member. Adjacent ecosystem participant: a peer-network operator rather than a direct competitor, but highly relevant as a supplier/partnership channel for Mundo's category.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/mundohorecaecleaning
• LinkedInlinkedin.com/company/mundo-srl

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mundo