Die Presse
Die Presse is a 177-year-old Austrian quality daily newspaper operating a multi-platform news media ecosystem across print, diepresse.com, mobile apps, ePaper, podcasts, video, and events, serving German-speaking general readers, business professionals, and culture audiences in the DACH region through subscriptions and advertising.
- Company typePrivate
- Founded1848
- HeadquartersVienna, Austria
- Headcount251–500
- GTM typeB2C
- OfferingServices
What Die Presse does
Die Presse is one of Austria's oldest and most established quality daily newspapers, founded in 1848 and headquartered at Hainburger Straße 33 in Vienna's 3rd district. The company operates a multi-platform news media ecosystem anchored by diepresse.com — launched in 1995 and now in its 30th year — supplemented by iOS and Android mobile applications, a daily print edition, digital ePaper, email newsletters, podcast series, video content (Player), an interactive Rätsel (puzzles) section, and an events listings platform. Editorial coverage spans politics, business and economy, international affairs, culture, sport, lifestyle, and opinion, targeting German-speaking general news readers, business professionals, and culture enthusiasts primarily in the DACH region.
The platform is built on a freemium content model with a registered-user paywall gating premium content. The underlying technology stack includes a custom CMS-backed publishing platform, mobile applications distributed via the Apple App Store, a digital ePaper delivery system, and integrations with major social platforms. Die Presse holds partial WCAG 2.2 Level AA accessibility compliance per EN 301 549, and processes user data in accordance with GDPR (DSGVO) and TKG 2021 cookie consent requirements. The AGB explicitly prohibits text and data mining for AI training purposes under §42h Abs 6 UrhG, reflecting a defensive IP posture.
The business model is diversified across three primary revenue streams: (1) recurring digital and print subscriptions sold through the Abo-Shop (abo.diepresse.com) with payment via Zahlschein, SEPA, and credit card; (2) advertising including banner ads, sponsored content, and native advertising; and (3) ePaper and digital publication distribution. The legal entity — "Die Presse" Verlags-Gesellschaft m.b.H. & Co KG — operates as a privately held Austrian partnership with no disclosed parent company, no public listing, and 251-500 employees. The company serves an individual consumer base with no disclosed enterprise or B2B anchor customers.
Die Presse firmographics
Firmographics- Name
- Die Presse
- Legal name
- "Die Presse" Verlags-Gesellschaft m.b.H. & Co KG
- Website
- https://diepresse.com
- Company type
- Private
- Founded year
- 1848
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Die Presse is a 177-year-old Austrian quality daily newspaper operating a multi-platform news media ecosystem across print, diepresse.com, mobile apps, ePaper, podcasts, video, and events, serving German-speaking general readers, business professionals, and culture audiences in the DACH region through subscriptions and advertising.
- Ownership category
- akta.pro rank
Die Presse industry classification
Industry- Product category
- Newspaper Publishing
- NAICS
- Newspaper Publishers (513110)
- SIC
- Newspapers: Publishing Or Publishing & Printing (2711)
- akta.pro primary industry
- Digital Magazine & Newspaper Subscription Platforms (Paywalls, Membership) (MPAJAMAD)
- akta.pro secondary industry
- Online Article & Blog Publishing Platforms (MPAJAMAF)
Keywords
Where Die Presse is headquartered
LocationHeadquarters
- HQ city
- Vienna
- HQ country
- Austria
- HQ region
- Europe
Offices1 record
Markets served
Die Presse business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Digital and Print Subscriptions: Die Presse generates revenue through paid digital subscriptions (including premium content behind paywalls) and print newspaper sales. The website distinguishes between free editorial content and paid content, with user registration and subscription required for full access.
- Advertising: The website is advertising-funded, displaying banner ads, sponsored content, and native advertising. The AGB notes that high-quality editorial content is substantially financed by advertising revenue, and requires users not to use ad blockers that alter the advertiser-designed layout.
- ePaper and Digital Publications: The ePaper of Die Presse is distributed digitally to entitled users and can be accessed via abo.diepresse.com. Both printed and digital subscriptions are sold through the Abo-Shop.
Distribution channels3 records
Marketing channels4 records
Die Presse product offering
Product offeringCore offering
Die Presse is a quality daily newspaper and multi-platform media company that publishes original editorial journalism across politics, business, culture, sport, and lifestyle for German-speaking audiences. Its core offering centers on a freemium digital and print news service: the diepresse.com website and mobile apps provide free and premium (subscription-gated) news content, supplemented by a digital ePaper replica, podcasts, video, newsletters, puzzles, and an events listing platform. Revenue is generated through recurring digital and print subscriptions, advertising (banner, sponsored, and native), and e-commerce via the Abo-Shop.
Product overview
Die Presse operates a multi-platform news media ecosystem centered on diepresse.com, supplemented by mobile applications, digital publications (ePaper), audio content (Podcasts), and subscription services (Abo-Shop). The core website serves as the primary access point for news content across politics, economics, culture, sport, and lifestyle, with premium content gated behind subscriptions. Additional engagement products include newsletters, video content (Player), puzzles (Rätsel), and events listings. The platform follows a freemium model with both free and paid content tiers.
Differentiator
Problem solved
Functional benefit
Products and services
- DiePresse.com Website The primary online news platform of Die Presse, providing access to news articles across politics, economy, culture, sport, and lifestyle. Offers both free editorial content and premium subscription-gated content for German-speaking audiences in Austria and the DACH region.
- Die Presse Print Newspaper The daily print edition of Die Presse, distributed via retail and subscription channels to Austrian and German-speaking readers. The flagship product of the company's journalism business, covering politics, business, culture, sport, and lifestyle.
- Die Presse ePaper Digital replica of the daily print newspaper and its supplements, distributed digitally to entitled subscribers and accessible via diepresse.com and the mobile apps. Provided as part of digital subscription entitlements.
- Die Presse Mobile App Mobile application for iOS (App Store) and Android providing access to Die Presse news content, ePaper, and personalized content delivery for subscribers and free readers.
- Abo-Shop Subscription Service Subscription commerce platform (abo.diepresse.com) selling printed and digital subscriptions in various forms, with payment options including Zahlschein, SEPA, and credit card. The primary channel for purchasing and managing subscriptions.
- Die Presse Newsletter Email-based news digest service delivering curated content summaries and breaking news alerts to subscribers who register on the website.
- Die Presse Player (Video) Video content platform providing access to moving image news coverage and multimedia storytelling from Die Presse's editorial team.
- Die Presse Podcasts Audio content offerings including news commentary series and editorial podcasts covering news, culture, and society topics (e.g., series such as 'Ist das jetzt ein Ding?' and 'East Side Stories').
- Die Presse Events Platform Events platform listing cultural events, concerts, and exhibitions with associated ticket information for readers.
- Die Presse Rätsel (Puzzles) Interactive puzzle and riddle section offering games and brain teasers for reader engagement on the Die Presse website.
Companies that use Die Presse
Customer profileSegments3 records
Ideal customer profiles3 records
Die Presse technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Die Presse partnerships and signals
Strategic signalRecent moves6 records
Expansion highlights5 records
Die Presse competitors and assessment
Company assessmentMarket position
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Die Presse social profiles
Digital presenceDie Presse compliance and trust
Trust signalCompliance2 records
Die Presse financial estimates
Financial estimateRevenue estimate
Valuation estimate
Die Presse leadership team
Management profileNumber of profiles
Die Presse funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Die Presse M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Die Presse
What does Die Presse do?
Die Presse is a quality daily newspaper and multi-platform media company that publishes original editorial journalism across politics, business, culture, sport, and lifestyle for German-speaking audiences. Its core offering centers on a freemium digital and print news service: the diepresse.com website and mobile apps provide free and premium (subscription-gated) news content, supplemented by a digital ePaper replica, podcasts, video, newsletters, puzzles, and an events listing platform. Revenue is generated through recurring digital and print subscriptions, advertising (banner, sponsored, and native), and e-commerce via the Abo-Shop.
Is Die Presse a public or private company?
Die Presse is a private company. It is classified as unknown and is currently operating.
When was Die Presse founded?
Die Presse was founded in 1848. It employs 251 to 500 people.
Where is Die Presse based?
Die Presse is headquartered in Vienna, Austria, in the Europe region.
How does Die Presse make money?
Three revenue lines are on record. Digital and Print Subscriptions are the primary driver. The others are advertising and ePaper and Digital Publications.
Does Die Presse have an API?
No public API is recorded for Die Presse.
What industry is Die Presse in?
Die Presse's product category is Newspaper Publishing. Its primary akta.pro industry code is MPAJAMAD, Digital Magazine & Newspaper Subscription Platforms (Paywalls, Membership), with a secondary code of MPAJAMAF, Online Article & Blog Publishing Platforms. Its NAICS code is 513110 and its SIC code is 2711.