What Linguarama does

Linguarama is a private corporate language training provider headquartered in Berlin and operating as a subsidiary of the Marcus Evans Group, a diversified training and events conglomerate. Founded over 50 years ago (1971), the company specializes in business language training delivered to professional clients across 40+ languages, with delivery formats spanning in-person training at client premises, in-person training at Linguarama-owned training centers, virtual classrooms, live international webinars, and blended combinations. Its customer base consists of approximately 2,000+ corporate clients globally, including named enterprises such as Commerzbank, Wacker Chemie, Real I.S. AG, Metro Properties, Burkert Fluid Control Systems, and Next Generation Lotteries, with reported learner satisfaction of 95% and a 0.5% dropout rate among 962 learners in 2023.

The company's core technology is Linguarama Connect, a custom-built online learning platform supporting interactive activities, personalized content, live webinars, and CEFR-based learning pathways. This platform is complemented by two internal management systems: the Linguarama School Management System (GDPR-compliant, connecting administrators, trainers, and learners) and mylinguarama.com (a real-time reporting portal for client L&D departments). The product portfolio is organized into corporate language training, English in England immersive programs at a London executive training centre, foreign languages training, live webinars, blended learning, online self-study, intercultural competence training, and business communication/performance coaching.

Linguarama operates 18+ owned training centers across major European business hubs (London, Paris, Lyon, Milan, Rome, Turin, Amsterdam, Berlin, Düsseldorf, Hamburg, Munich, Cologne, Frankfurt, Leipzig, Stuttgart, Madrid, Barcelona, Alicante), with additional operations in Mexico, Japan, Malaysia, and the UAE. Revenue is generated primarily through bespoke corporate training contracts (typically custom-quoted based on format, language, duration, and group size), with published pricing for individual packages ranging from £90 (6-month online subscription) to £3,515 (Business Track intensive 1:1 coaching), plus £650/week homestay accommodation. Distribution is primarily through direct enterprise field sales with a 'Book a Call' consultation model, supported by a self-serve 'Browse Courses' portal and a multilingual website available in 8 languages. Quality is reinforced by accreditations from the British Council, Qualiopi, TÜV Rheinland ISO, and Audit Service & Certification ISO.

Name

Linguarama

Legal name

Linguarama

Website

https://linguarama.com

Company type

Private

Founded year

1971

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Linguarama is a Berlin-headquartered, 50+ year old corporate language training provider and Marcus Evans Group subsidiary, delivering bespoke business language instruction across 40+ languages to 2,000+ enterprise clients through 18+ training centers in Europe and select markets in Asia, the Middle East, and Latin America.

Ownership category

akta.pro rank

Product category

Corporate Language Training

NAICS

Language Schools (611630)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Business & Workplace Language Training (EDANACAC)

akta.pro secondary industries

Business/Professional Language Training (Industry-Specific) (EDAMAFAG), Business & Professional Language Training Abroad (EDAIAEAC), Corporate & Workforce Language Training Platforms (EDAFAOAJ)

Keywords

• Corporate language training
• Business English training
• Foreign language training
• Intercultural competence training
• Executive language coaching

Headquarters

HQ city

Berlin

HQ country

Germany

HQ region

Europe

Offices18 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Corporate Language Training Services: Bespoke language training programs delivered to corporate clients through various formats including in-person training at company premises, at Linguarama training centers, online through virtual classrooms, or blended combinations. Revenue is generated through course fees, coaching fees, and subscription access to the Linguarama Connect platform.
2. Immersive Language Programs: Intensive language training programs including 'English in England' courses held at their London executive training center. These programs combine individual coaching, group training, social activities, and accommodation (homestay) for comprehensive immersive experiences.
3. Online Learning Subscriptions: Ongoing access to the Linguarama Connect online platform for self-study and practice, often bundled with live webinar participation. Recurring subscription model providing continuous learning access.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Linguarama provides bespoke business language training to corporate clients in 40+ languages, delivered through in-person sessions at client premises or Linguarama centres, live virtual classrooms, and self-study on the Linguarama Connect online learning platform. Offerings include corporate language programmes, English in England immersive courses at a London executive centre, live webinars, blended learning, and intercultural competence training, with reporting and management via mylinguarama.com and the School Management System.

Product overview

Linguarama is a business language training provider with 50+ years of experience offering a comprehensive portfolio of language learning solutions. The core offering consists of Linguarama Connect (their custom-built online learning platform) combined with instructor-led training options. The portfolio includes Corporate Language Training for businesses across 40+ languages, English in England immersive programmes at their London training centre, Live Webinars for international group practice, Blended Learning combining online and virtual training, and Intercultural Competence training. Specific course packages include Business Track intensive 1:1 programmes, Easy Booking 20 for flexible online learning, English for Meetings & Discussions, and Virtual English for the Workplace. The ecosystem is supported by internal management platforms (Linguarama School Management System and mylinguarama.com) for programme administration and reporting.

Differentiator

Problem solved

Functional benefit

Brands

• Linguarama Connect: Custom-built online learning platform for business language training with interactive activities and live webinars
• Business Track
• English in England

Products and services

• Linguarama Connect
• Corporate Language Training Business-focused language training helping employees confidently navigate corporate tasks and environments, available in-person, online, or blended formats across 40+ languages for corporate clients.
• English in England Intensive immersive English training programmes delivered at Linguarama's London training centre, including group, individual, and combination formats with homestay accommodation, social programme, and cultural immersion for professionals from 60+ countries.
• Foreign Languages Training Training in over 40 languages including French, German, Spanish, Italian, Dutch, Japanese, Mandarin, and Russian, with delivery options including full immersion abroad, designed to help professionals communicate and perform more effectively in any language.
• Live Webinars Interactive online training sessions delivered in small international groups, providing communication practice in Business English with professionals from around the world.
• Blended Learning Combination of online courses and virtual training methods providing a personalised learning experience that integrates face-to-face sessions with digital learning tools.
• Online Training Flexible, personalised e-learning experience using Linguarama's online learning platform, accessible 24/7 for self-study by employees and individual learners.
• Intercultural Competence Training Cultural awareness training that helps teams collaborate better by understanding cultural differences, available as online courses or as corporate training programmes.
• Business Communication & Performance Language proficiency training focused on strategic conversations, professional relationships, and measurable business results for leaders in international contexts.
• Business Track Intensive 5-day individual coaching programme tailored to specific business needs, including individual training with sector-specific content and vocabulary for professionals.
• English for Meetings & Discussions (B2-C1) Focused course covering language for participating in and leading meetings, strategies for international meetings, and cultural impact awareness, including Linguarama Connect online pathway, 20 self-study lessons, and 8 online group lessons.
• Virtual English for the Workplace 4-day intensive virtual group coaching (12 hours) combined with live webinars and 25 hours of business English e-learning for workplace English proficiency.
• Linguarama Connect Online Plus 6-month subscription to unlimited business English online support including e-learning pathway and 5 international live webinars on business themes.
• Intercultural Competence Online Learning 4-month individual learning licence to the intercultural competence platform with 3 interactive trainer-led live webinars focusing on communication with international partners.
• Corporate In-Company Group Coach Group training for 6-8 participants with 5 trainer-led live webinars and a licence for Linguarama Connect Online Business Coach, delivered at client premises.
• Corporate In-Company Group Pathway 25 hours of e-learning with a systematic approach to improving business English skills based on CEFR levels via Linguarama Connect Online Pathway, delivered to in-company groups.
• Easy Booking 20 12-month access to Linguarama Connect platform plus 20 individual Business English lessons with qualified native-speaking trainers online, with flexible booking options.

Quantifiable outcome

• 95% learner satisfaction rate reported
• +3 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• goFLUENT: Specialised corporate language training provider offering blended solutions combining e-learning, live tutoring, and content authoring for global enterprises. Directly competes with Linguarama in enterprise sales channels and corporate L&D procurement.
• Voxy: Online language learning platform focused on business English and custom corporate programmes for global enterprises. Competes with Linguarama for enterprise training contracts, particularly for multinational rollouts prioritising scalable digital delivery.
• Wall Street English: International provider of English language training with both consumer and corporate programmes across multiple geographies. Comparable to Linguarama in English-language focus, blended delivery, and presence in Europe and emerging markets.
• Speexx: Digital-first corporate language training platform serving large enterprises with cloud-based business English, communication skills, and integration with LMS systems. Comparable to Linguarama's Linguarama Connect offering and competes for the same enterprise L&D budget.
• Babbel for Business: Corporate language learning offering from Babbel targeting enterprise L&D teams with self-paced app-based training across multiple languages. Competes with Linguarama for SME and mid-market corporate training budgets with a lower-cost digital model.
• Cactus Language Training: UK-based corporate language training provider offering tailored face-to-face, virtual, and blended programmes across 30+ languages for enterprise clients. Closely comparable to Linguarama in UK market positioning, language breadth, and corporate training delivery.
• Berlitz Corporation: One of the world's largest language training companies offering corporate language instruction across multiple languages and formats, including in-person, virtual, and immersion programmes. Directly comparable to Linguarama in target market (enterprise clients), delivery model, and global centre footprint.
• Rosetta Stone for Business: Corporate language learning division of Rosetta Stone offering self-paced digital language training for enterprise workforces. Competes with Linguarama Connect in the self-paced learning segment of corporate language training.
• EF Education First (EF Corporate): Global education company with a major corporate language training division serving multinational enterprises with business English and foreign language programmes. Comparable to Linguarama in B2B focus, blended delivery, and international immersion offerings.
• inlingua International: Global network of language training centres offering corporate language instruction in 40+ languages with both in-person and online delivery. Directly comparable to Linguarama in centre-based delivery model, language breadth, and corporate focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/linguarama

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Linguarama