Powrtouch

What Powrtouch does

Powrtouch, founded in 1991 and headquartered in Foston, Derby, is a UK-based manufacturer of electromechanical caravan motor movers — devices that allow a single person to manoeuvre a caravan by engaging electric-motor-driven rollers against the tyres, controlled via a handheld remote handset. The product line spans an entry-level Freedom unit for single axle caravans up to 1,500 kg, the Evolution single axle range (manual and automatic engagement) for caravans up to 2,000 kg, and the Evolution twin axle line in both 2-motor and 4-motor AWD configurations, each available in manual and automatic engagement variants. The electronic control unit acts as the system's central diagnostic and command hub.

Powrtouch operates as a brand under Truma Limited, the UK subsidiary of the German-owned Truma Group, sharing back-office, distribution, and support infrastructure with the parent. Go-to-market is a hybrid model: an approved dealer network across the UK and Ireland handles new product sales and professional installation, while spare parts and accessories are sold direct-to-consumer via the company's e-commerce site, supported by phone-based sales and technical support. A mobile service network of over 90 trained fitters provides on-site installation, warranty repair, and roadside/holiday breakdown support, including international cases in Europe.

Revenue is derived from three streams: hardware sales of complete mover systems, ongoing aftermarket sales of spare parts (priced roughly £3-£482 per item, with electronics kits £142-£433), and professional installation services at £80-£125 per fitting. The company backs every sale with a 5-year no-quibble parts and labour guarantee, and customer testimonials cite multi-decade product lifespans and repeat purchases. Powrtouch self-describes as the UK's best-selling caravan mover, serving primarily consumer caravan owners of single and twin axle units, with caravan dealers as a secondary B2B channel.

Name

Powrtouch

Legal name

Truma Limited

Website

https://powrtouch.com

Company type

Private

Founded year

1991

Operating status

Operating

Headcount range

11–50 employees

Short description

Powrtouch is a UK-based manufacturer of caravan motor movers, operating under Truma Limited. It designs and sells electromechanical remote-controlled towing aids for single and twin axle caravans through an approved dealer network, with a 90+ mobile fitter service covering the UK and Ireland.

Ownership category

akta.pro rank

Product category

Caravan Motor Movers

NAICS

Motor Vehicle Electrical and Electronic Equipment Manufacturing (33632)

SIC

Motors & Generators (3621)

akta.pro primary industry

E-Mobility Controllers, Motors & Drivetrains (Consumer aftermarket/OEM) (CRACASAK)

Keywords

• Caravan motor movers
• Leisure vehicle equipment
• Caravan maneuvering systems
• Caravan accessories manufacturing
• Recreational vehicle hardware

Headquarters

HQ city

Derby

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Motor Mover Sales: Primary revenue from selling caravan motor mover systems. Products include Freedom (entry-level), Evolution Single Axle, Evolution Twin Axle (2-motor), and Evolution AWD (4-motor) ranges, each available in manual or automatic engagement variants.
2. Spare Parts & Accessories: Ongoing revenue from replacement parts including rollers, motors, electronic control units, handsets, batteries, wiring kits, and mechanical components. Available through e-commerce website.
3. Professional Installation: Fitting services provided through approved dealer network. Installation is offered as standard with new product purchases.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Powrtouch designs and manufactures caravan motor movers — electromechanical devices that allow a single person to manoeuvre caravans without assistance. The systems use electric motors driving rollers that grip caravan tyres, controlled via handheld remote handsets, and are offered in manual and automatic engagement variants for single axle and twin axle configurations. The company also supplies replacement parts and accessories for current and previous-generation models, and provides professional installation and mobile repair services through a nationwide dealer and fitter network across the UK and Ireland.

Product overview

Powrtouch is a UK-based manufacturer of caravan motor movers offering a portfolio of products centered on two main lines: the entry-level Freedom (manual engagement only) and the Evolution series (available in manual and automatic engagement). The Evolution line covers single axle and twin axle configurations, with twin axle variants offered in 2-motor (standard) and 4-motor AWD (all-wheel-drive) configurations for superior power and maneuverability. Products are sold through a dealer network with professional installation included, and backed by a 5-year no-quibble guarantee. The company also provides comprehensive spare parts for current and previous generation movers, plus a mobile service network covering the UK and Ireland.

Differentiator

Problem solved

Functional benefit

Brands

• Powrtouch Freedom: Entry-level caravan mover offering excellent value while retaining Powrtouch build quality and guarantee.
• Powrtouch Evolution
• Powrtouch Classic

Products and services

• Powrtouch Freedom (Manual) Entry-level caravan motor mover designed for single axle caravans up to 1500kg, offering manual roller engagement and Powrtouch's 5-year no-quibble guarantee. Sold through approved UK and Ireland dealers with professional installation included.
• Powrtouch Evolution Single Axle (Manual) High-power single axle caravan motor mover with manual roller engagement, marketed as the most powerful single axle mover on the market for single axle caravans. Sold through approved dealers with professional installation.
• Powrtouch Evolution Single Axle (Auto) High-power single axle caravan motor mover featuring automatic roller engagement and disengagement without manual tools, marketed as the most powerful single axle mover on the market. Sold through approved dealers with professional installation.
• Powrtouch Evolution Twin Axle (2 Motor, Manual) Low-cost twin axle caravan motor mover with 2-motor (non-AWD) drive and manual roller engagement, designed for twin axle caravan owners. Sold through approved dealers with professional installation.
• Powrtouch Evolution Twin Axle (2 Motor, Auto) Low-cost twin axle caravan motor mover with 2-motor (non-AWD) drive and automatic roller engagement. Sold through approved dealers with professional installation.
• Powrtouch Evolution AWD (4 Motor, Manual) Premium twin axle caravan motor mover with 4-motor all-wheel-drive configuration offering double the power and superior manoeuvrability, with manual roller engagement. Sold through approved dealers with professional installation.
• Powrtouch Evolution AWD (4 Motor, Auto) Premium twin axle caravan motor mover with 4-motor all-wheel-drive configuration offering double the power and superior manoeuvrability, with automatic roller engagement. Sold through approved dealers with professional installation.
• Powrtouch Spare Parts (Current Generation) Replacement components for current-generation Powrtouch motor movers, including rollers, motors, electronic control units, handsets, batteries, wiring kits, and mechanical components. Sold direct-to-consumer via the Powrtouch website with prices ranging from £3.10 to £482.
• Powrtouch Spare Parts (Previous Generation) Replacement components for legacy Powrtouch models including Classic, Model 7, Model 6, Model 4, Model 3, and Model 1, supporting owners of older installations. Sold direct-to-consumer via the Powrtouch website.
• Professional Installation Service Professional fitting of Powrtouch motor movers performed by specialist trained fitters at approved dealerships across the UK and Ireland, with prices ranging from £80 for basic fitting to £125 for complex installations. Included as standard with new product purchases.
• Mobile Repair Service On-site installation and repair service provided by a nationwide network of over 90 trained mobile engineers covering mainland UK and Ireland, including breakdown support and warranty repairs. Operates under Powrtouch's 5-year no-quibble guarantee and supports customers on holiday abroad in Europe.

Quantifiable outcome

• 5-year comprehensive parts and labour guarantee
• +3 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Truma LtdcoreOthersPowrtouch is a brand operated by Truma Ltd, a German-owned company. Truma is a well-established manufacturer of leisure vehicle equipment. Powrtouch Movers operates as part of the Truma Group, sharing resources, support infrastructure, and distribution channels with the parent company.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/powrtouchuk
• Facebookfacebook.com/powrtouchuk
• LinkedInlinkedin.com/company/powrtouch-uk

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Powrtouch