CoachWise

What CoachWise does

CoachWise S.A. is a Warsaw-based, privately held Polish stock company founded in 2004 by CEO Paweł Sopkowski that delivers professional coaching, mentoring, facilitation, and leadership development services through five academies: the Coaching Academy (a three-level ICF-accredited CoachWise Certified Program™ covering Essentials/ACC, Advanced, and Proficiency/PCC tracks), the Mentoring Academy, the Facilitation Academy, the Leadership Academy, and the HR Leaders Academy. The firm operates a closed corporate engagement model (customized coaching and mentoring implementations for organizations) alongside an open-enrollment training calendar published on its website, supplemented by ICF-accredited Continuing Coach Education (CCE) modules in career coaching, conflict resolution, and coaching skills for managers. CoachWise is differentiated primarily by its proprietary, trademarked methodologies—CoachWise™ Methodology and CoachWise Mentoring™ (a four-pillar framework: Principles, Skills, Map, Environment)—and a talent bench of 40 ICF PCC and MCC certified coaches with prior senior industry experience.

The revenue model is professional-services based and diversified across five streams: open-enrollment training and certification (pay-as-you-go per course with 5% pre-sale discounts), customized corporate training programs (quote-based, quote-driven sales motion), individual coaching engagements (executive, directorial, managerial, intervention), individual and group mentoring (HRM Mentoring Grupowy), and organizational consulting/implementation work. Distribution is entirely sales-led for corporate clients, with community-led and event-driven secondary channels: the HRM RAZEM platform delivers a podcast (Anchor.fm/hr-razem), a newsletter, conferences, webinars, and structured mentoring groups, while flagship Forum CoachWise events draw 300+ participants. Programs are eligible for Polish government subsidies through the Database of Development Services (Baza Usług Rozwojowych).

CoachWise positions itself as a leading national coaching school with 5,000+ graduates, 250 organizational implementations, and 200 corporate clients accumulated over 20 years across major Polish subsidiaries of multinationals (Bayer, Sandoz, Roche, mBank, ING, PZU, Citi Handlowy, Orange, T-Mobile, ArcelorMittal, 3M, Kompania Piwowarska, Unilever, PKN ORLEN, Budimex, Luxoft, Revolut, Deloitte, Lidl, Generali). The business is founder-led, bootstrapped, and operates exclusively in the Polish market; the 2025 SuperM Competition win for the Budimex SA "Master Synergies" mentoring program is the most recent externally validated milestone.

Name

CoachWise

Legal name

CoachWise S.A.

Website

https://coachwise.org

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

CoachWise S.A. is a Warsaw-based, ICF-accredited coaching, mentoring, facilitation, and leadership development firm founded in 2004, serving Polish corporate clients with a 40-coach PCC/MCC bench, five training academies, and 5,000+ alumni across 200+ enterprise engagements.

Ownership category

akta.pro rank

Product category

Professional Coaching and Corporate Training Services

NAICS

Professional and Management Development Training (611430), Professional and Management Development Training (61143), Educational Support Services (61171), Management, Scientific, and Technical Consulting Services (5416)

SIC

Services-Educational Services (8200), Services-Management Consulting Services (8742), Services-Membership Organizations (8600)

akta.pro primary industry

Coaching, Mentoring & Facilitation Services (BPACANAI)

akta.pro secondary industries

Team & Group Executive Coaching (Leadership Teams) (EDABANAF), Coaching Leadership & Mentoring Skills (EDABAAAG), Strategy, Decision-Making & Business Acumen Coaching (EDABANAH), Founder/Entrepreneur & Family Business Executive Coaching (EDABANAM)

Keywords

• Professional coaching services
• Mentoring programs
• Leadership development
• Corporate training
• Facilitation services

Headquarters

HQ city

Warsaw

HQ country

Poland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Training Programs and Certification: Open enrollment training courses including Coaching Academy (3 levels), Mentoring Academy, Facilitation Academy, and Leadership Academy. Programs include ICF-accredited certification courses and CCE hours for credential maintenance.
2. Corporate Training Programs: Closed/organizational training programs customized for enterprise clients including internal coach development, leadership development, and mentoring implementation programs.
3. Coaching Services: Individual coaching services including Executive Coaching, Directorial Coaching, Managerial Coaching, and Intervention Coaching. Also includes group coaching and team coaching services.
4. Mentoring Services: Individual and group mentoring services including HRM Mentoring Grupowy program and internal mentoring program implementation for organizations.
5. Consulting and Implementation: Organizational consulting for coaching and mentoring implementation, including strategy development, process design, and organizational change support.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

CoachWise (CoachWise S.A.) is a Warsaw-based coaching, mentoring, facilitation, and leadership development firm that delivers ICF-accredited training programs (Coaching Essentials/Advanced/Proficiency, Mentoring Essentials, Facilitation Essentials, Leadership programs) and individual/group coaching, mentoring and organizational consulting services. The company serves both individual professionals seeking certification or career coaching and corporate clients implementing internal coaching cultures, mentoring programs, and leadership development across four academies (Coaching, Mentoring, Facilitation, Leadership) plus the HR Leaders Academy.

Product overview

CoachWise is a professional coaching and mentoring services company operating as a unified product and service portfolio. The core offering centers on the CoachWise Certified Program™, a three-level ICF-accredited coaching certification program (Essentials, Advanced, Proficiency), complemented by specialized programs including Career Coaching, Conflict Resolution, and Coaching Skills for Managers. The company provides services under distinct academies: Akademia Coachingu (Coaching Academy), Akademia Mentoringu (Mentoring Academy), Akademia Facylitacji (Facilitation Academy), Akademia Przywództwa (Leadership Academy), and HR Leaders Academy. Beyond training, CoachWise offers individual coaching services (Executive, Directorial, Managerial, Intervention), group coaching, and organizational consulting for mentoring implementation. Additional offerings include the CoachWise Mentoring™ methodology, HRM Mentoring Grupowy, the HRM RAZEM community initiative with podcast and newsletters, and published books by company experts. The company holds ICF accreditation and operates from Warsaw, Poland, serving over 200 corporate clients with a network of 40 ICF-certified coaches.

Differentiator

Problem solved

Functional benefit

Products and services

• CoachWise Certified Program™ (Akademia Coachingu) A comprehensive three-level ICF-accredited coaching certification program comprising Coaching Essentials™ (ACC ICF), Coaching Advanced™ (ACC ICF), and Coaching Proficiency™ (PCC ICF), designed to train professional coaches from fundamentals through advanced practice aligned with international standards.
• Coaching Kariery – Zmiana Zawodowa (Career Coaching, CCE ICF) A specialized 17-hour ICF-accredited coaching program focused on career development and professional transition, helping clients explore talents and plan career paths.
• Rozwiązywanie Konfliktów (Conflict Resolution, CCE ICF) A 20-hour ICF-accredited coaching program specializing in conflict mediation and dispute resolution using coaching methodologies.
• Coaching Skills for Managers – Coachingowy Styl Zarządzania CCE ICF-accredited program teaching managers and leaders how to apply coaching techniques in their daily management practice, building a culture of feedback and employee development.
• Mentoring Essentials™ (CCE ICF) An ICF-accredited training program preparing participants for the professional mentor role as part of the CoachWise Mentoring Academy.
• Facilitation Essentials™ Meeting facilitation training program teaching participants to effectively utilize corporate meeting time, manage emotions, and positively influence group creativity, aligned with IAF competencies.
• Leadership Academy Programs Comprehensive leadership development programs including Leadership Styles Fundamentals™, coaching management style, development conversations, annual reviews, and feedback techniques, delivered via the CoachWise Leadership Academy.
• Executive / Directorial / Managerial / Intervention Coaching Individual coaching services for top executives (Executive Coaching), directors and board members (Directorial Coaching), middle managers (Managerial Coaching), and crisis situations (Intervention Coaching) delivered by ICF PCC/MCC certified coaches.
• Coaching Grupowy (Group Coaching) Professional group coaching sessions combining individual work benefits with group dynamics for team and group development.
• HRM Mentoring Grupowy (HRM Group Mentoring) Group mentoring program for HR professionals, finalist in the SuperM competition in the Business category.
• HR Leaders Academy Training programs for HR leaders including coaching skills for managers, development conversations, feedback, annual reviews, and stress management.
• Rozwój Coachów Wewnętrznych (Internal Coach Development) Programs dedicated to organizations developing coaching competencies among employees and managers as internal coaches.
• Organizational Consulting and Mentoring Implementation Comprehensive organizational support for implementing coaching and mentoring culture, from needs diagnosis through strategy, process design and results evaluation, including PMI Mentoring Program implementation.
• HRM RAZEM (HR Community, Podcast and Newsletter) A community initiative including HRM Newsletter, HRM Podcast, conferences, webinars, and knowledge resources for HR professionals.
• KOBIECA MOC W BIZNESIE Program Specialized program supporting women's development in organizations and building diversity in the workplace.
• CoachWise Mentoring™ Methodology A formal mentoring methodology describing two key aspects: mentoring management in organizations and professional mentoring relationship conduct, based on four pillars (Principles, Skills, Map, Environment).

Quantifiable outcome

• 5000+ graduates from Academy programs
• +3 more outcomes

Named customers20 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Budimex SAcoreStrategic or Co-development Partner · 29 October 2025Co-created the Mentoring Program 'Master Synergies' with Budimex SA, which won the SuperM Competition award in 2025. The program represents a successful organizational mentoring implementation achieving recognition for its effectiveness.
• PMI Chapter PolandminorStrategic or Co-development PartnerCoachWise serves as the content team for the PMI Mentoring Program, providing methodology and expertise for project management professionals' mentoring development.
• Citi HandlowycoreImplementation/ SI/ Consulting PartnerImplemented a formal mentoring program for Citi Handlowy with 64 mentors and 127 mentees. The year-long program focused on talent development with structured mentoring relationships and organizational support.
• Allianz GroupminorImplementation/ SI/ Consulting PartnerCollaboration on coaching and mentoring implementation podcast discussing organizational deployment of coaching and mentoring programs.
• European Mentoring and Coaching Council (EMCC) PolandcoreStrategic or Co-development PartnerCoachWise participates in EMCC Poland initiatives including the SuperM competition for mentoring programs, positioning the company within the professional coaching and mentoring community.

Scale indicators6 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Right Management (ManpowerGroup): Talent and career development arm of ManpowerGroup offering leadership development, coaching and outplacement services globally. Comparable on enterprise coaching, mentoring and leadership programs sold into corporate HR functions.
• DDI (Development Dimensions International): Global leadership development firm specializing in leadership programs, executive coaching and selection/assessment services. Comparable to CoachWise on enterprise leadership development and coaching engagements with multinational clients.
• Heidrick & Struggles: Global executive search and leadership advisory firm with a coaching and leadership development practice (including Senn Delaney). Competes with CoachWise for executive coaching and senior leadership development engagements, particularly in larger multinational accounts.
• Korn Ferry: Global organizational consulting firm with a major Leadership & Professional Development practice offering executive coaching, leadership development and talent solutions. Competes with CoachWise for enterprise leadership and coaching budgets, especially among multinationals active in Poland.
• Center for Creative Leadership (CCL): Global leadership development and executive coaching provider offering open-enrollment programs, customized corporate leadership academies and coaching certification. Highly comparable to CoachWise's academy + executive coaching model but operating at much larger international scale.
• FranklinCovey: Global performance and leadership training company with established content IP (e.g., 7 Habits) and an enterprise coaching practice. Directly comparable to CoachWise's corporate training plus coaching methodology offering, with a global licensee/delivery network.

Direct peers

• Dale Carnegie & Associates: Long-established training and coaching franchise with active Polish operations, offering leadership, communication and corporate training courses plus certified coaching. Closely matches CoachWise's blended academy/coaching/leadership model in the same Polish market.
• Marshall Goldsmith Stakeholder Centered Coaching: Premier executive coaching brand and methodology, widely used by senior leaders globally. Comparable as a methodology-led coaching certification and practice competing for the same executive coaching demand that CoachWise addresses at the top of the market.
• BTS Group AB: Swedish-headquartered strategy execution and leadership development consultancy offering customized simulations, coaching and leadership programs to large enterprises. Comparable to CoachWise's customized enterprise leadership and coaching implementations, with broader geographic reach.

Regional players

• Effect Group (Grupa Effect): Polish training and coaching firm offering leadership, sales and management development programs with a sizable certified trainer/coach bench. Direct Poland-headquartered peer competing for the same mid-market and enterprise L&D budgets as CoachWise.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeanchor.fm/hr-razem
• LinkedInlinkedin.com/company/coachwise
• Facebookfacebook.com/coachwisePL

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CoachWise