FieldBots

What FieldBots does

FieldBots GmbH is a German-headquartered software company that operates the first manufacturer-independent cloud platform for fleet management of autonomous cleaning robots. Founded in 2009 by brothers Alexander and Philipp Feil in Ludwigsburg, the company originally operated as a digital agency serving facility management customers before pivoting in 2019–2020 to focus exclusively on robotics fleet management. The platform, branded FieldBots OS, is organized into three core modules — Operate (real-time fleet monitoring, schedule and map management, dispatch/recall), Maintain (maintenance tracking with built-in ticketing), and Connect (role/rights and connectivity configuration) — supplemented by FieldBots Intelligence (cross-fleet analytics and benchmarking), FieldBots Connect Plus (IoT SIM card providing always-on cellular connectivity), branded white-label apps and clouds for OEMs, 1-Step Deployments (factory pre-pairing of SIM, QR, and serial data), and Cloud Custody (EU-hosted compliant infrastructure). The platform supports 29+ robot models from 11+ manufacturers including Cleanfix, Gausium, Kärcher, Pudu, Keenon, Lionsbot, i-team, ICE Cobotics, Nexaro, Taski, and Zaco, with KONE providing brand-independent elevator access across DACH.

The business operates a freemium + paid subscription model. FieldBots for Free (launched July 2025) provides unlimited robots and users, live maps, robot views, and cross-platform apps (iOS, Android, desktop, tablet) at no cost. Paid tiers — FieldBots Full and FieldBots for Enterprises — add fleet structuring, custom dashboards, role-based permissions, consolidated reporting, integrated ticketing, and advanced analytics, priced per robot on annual contracts. Additional revenue streams include IoT connectivity subscriptions via Connect Plus SIM, licensing/royalty revenue from branded apps for OEMs (e.g., Cleanfix, Proscenic), and professional services delivered through channel partners. FieldBots maintains wholly-owned entities in Germany, the United States (Delaware), the United Arab Emirates, and a Microbots Lab in Singapore, with commercial coverage via regional sales directors across English Markets, Europe, and Southeast Asia/Middle East, plus distribution partnerships with Killis (UK) and Robovox (Germany/Europe). Anchor customers include Dorfner Group, Walmart, Travelodge, QuikTrip, and Blechschmidt Induka Group, while The Biggest Fleet 2025 documented 97 participating fleets and 14,000+ robots globally. The company remains founder-owned (no external institutional capital disclosed), operates with 51–100 employees, and is positioned as a category-of-one neutral platform in a fragmented cleaning robotics market.

Name

FieldBots

Legal name

FieldBots GmbH

Website

https://fieldbots.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

51–100 employees

Short description

FieldBots GmbH operates a manufacturer-independent cloud platform for managing autonomous cleaning robot fleets across multiple OEMs, serving facility managers, contract cleaners, and robot manufacturers through subscription, IoT connectivity, and white-label licensing in Europe, North America, and Asia.

Ownership category

akta.pro rank

Product category

Cleaning Robotics Fleet Management Software

NAICS

Commercial and Service Industry Machinery Manufacturing (333310)

SIC

Refrigeration & Service Industry Machinery (3580)

akta.pro primary industry

Smart Cleaning & Domestic Robotics (Robot Vacuums/Mops, Lawn Robots) (HSAPAQAK)

akta.pro secondary industries

Service & Hospitality Robots (HDAAAIAB), Swarm Robotics & Multi-Agent Systems (HDAAAIAN)

Keywords

• Robot fleet management
• Cleaning robotics software
• Facility management platform
• IoT robot connectivity
• Manufacturer-independent automation

Headquarters

HQ city

Ludwigsburg-eglosheim

HQ country

Germany

HQ region

Europe

Offices6 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Fleet Management Licensing: Operators license their FieldBots-compatible FM robots transparently and fairly to access all platform features. Pricing is per robot with tiers for basic and full functionality. The free tier (FieldBots for Free) provides core features while paid tiers include fleet structuring, custom dashboards, role-based permissions, consolidated reporting, and integrated ticketing.
2. IoT Connectivity Services: FieldBots Connect Plus SIM card provides always-on connectivity to automatic floor cleaner fleets. This standalone IoT solution generates recurring revenue through cellular data subscriptions.
3. Branded Apps and Clouds for Manufacturers: Manufacturers can offer FieldBots-powered fleet management under their own brand, with the platform handling integration, maintenance, and cloud operations.
4. Professional Services: On-site setup, training, and maintenance services provided through channel partners like Killis for larger fleet deployments.

Pricing tiers

Go-to-market motion3 records

Distribution channels7 records

Marketing channels7 records

Core offering

FieldBots provides a manufacturer-independent cloud-based fleet management platform for autonomous cleaning robots, consisting of FieldBots Operate (active fleet management), FieldBots Maintain (maintenance and ticketing), and FieldBots Connect (connectivity management). The platform supports 29 robot models from 11 manufacturers, enabling fleet owners, distributors, and manufacturers to centrally monitor, control, and analyze heterogeneous cleaning robot fleets via desktop, mobile, tablet, and TV apps.

Product overview

FieldBots is a manufacturer-independent fleet management platform for autonomous cleaning robots, offering a modular architecture centered on FieldBots OS. The core product consists of three main modules: FieldBots Operate (active fleet management with schedules, maps and commands), FieldBots Maintain (maintenance and ticketing), and FieldBots Connect (connectivity management). Add-on modules include FieldBots Intelligence (advanced analytics and benchmarking), FieldBots Connect Plus (IoT SIM card for always-on connectivity), and Branded Apps and Clouds (white-label solutions for manufacturers). The company also offers 1-Step Deployments (factory integration for out-of-box robot setup), Cloud Custody (certified cloud hosting), Microbots Distribution (distribution program for compact robots), and Development Partnership (joint development with industry partners). In July 2025, FieldBots launched 'FieldBots for Free' making core fleet management tools available at no cost. The platform supports 14 robot manufacturers across diverse industries including healthcare, hospitality, education, retail, and commercial cleaning.

Differentiator

Problem solved

Functional benefit

Products and services

• FieldBots Fleet Management (FieldBots OS) Manufacturer-independent cloud-based fleet management platform for autonomous cleaning robots, integrating the Operate, Maintain, and Connect modules. Enables facility service providers, enterprises, and robot operators to centrally monitor, control, and analyze heterogeneous robot fleets across multiple locations with customizable dashboards, real-time data insights, map management, role-based permissions, and integrated ticketing.
• FieldBots Intelligence Advanced analytics and benchmarking add-on module providing insights across heterogeneous robot fleets. Enables operators to compare performance metrics across manufacturers, identify optimization opportunities, and benchmark against industry averages via predictive analytics and automated improvement suggestions.
• FieldBots Connect Plus

Quantifiable outcome

• Fleet growth documentation and benchmarking
• +3 more outcomes

Named customers16 records

Segments8 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability3 records

Feature9 records

Partnerships

Ten partnerships are on record, tiered core and key.

• ICE CoboticscoreTechnology or Integration · 13 March 2026Integration of ICE Cobotics' Cobi 18+ autonomous scrubber dryer into FieldBots fleet management platform at Level 1, making it the first platform to support this product. Integration enables customers to manage Cobi 18+ within multi-brand fleets alongside standardized dashboards and access to FieldBots Intelligence for advanced analytics and benchmarking. Part of FieldBots 6.1 release.
• John BarrettkeyOthers · 4 March 2026Advisory board appointment to support North American expansion. John Barrett brings over three decades of executive experience, having served as Executive Director of ISSA - The Worldwide Cleaning Industry Association from 2015 to 2025. Completes FieldBots' advisory setup for its two core regions.
• Paul Schulten GmbH & Co. KG (Schulten Gebäudedienste)keyStrategic or Co-development Partner · 3 February 2026German cleaning services company partnering with FieldBots to optimize deployment of autonomous cleaning robots using FieldBots' manufacturer-independent fleet management solution. Enables Schulten to centrally manage, monitor, and analyze cleaning robots from multiple manufacturers, improving operational efficiency, documentation, and device utilization. Daily operations feedback flows into FieldBots platform development.
• KONEcoreTechnology or Integration · 28 January 2026Partnership enabling brand-independent elevator access for cleaning robots across Germany, Austria, and Switzerland (DACH region). KONE handles required retrofit or modernization work for elevators. This scalable, manufacturer-agnostic approach removes a key obstacle to fully autonomous multi-floor cleaning operations by integrating elevator management directly into fleet management.
• KilliscoreChannel Partner/ Reseller/ Distributor · 2 September 2025Strategic partnership with UK's largest cleaning technology provider to bring fully connected Genius Swift robots to British market. Combines Killis robotic expertise with FieldBots' end-to-end fleet management and connectivity infrastructure. Killis handles device delivery, on-site setup, advanced training, and long-term servicing for larger fleets. Level 3 integration for Genius Swift.
• Rainer KenterkeyOthers · 25 July 2025Long-time industry innovator and technology-driven entrepreneur appointed to advisory board for at least two years. Brings decades of experience and deep technical insight in cleaning technology and robotics. Will represent FieldBots at industry events, support product/service development, and contribute to sales-related topics.
• KärchercoreTechnology or Integration · 10 July 2025Integration of all Kärcher KIRA series professional cleaning robots into FieldBots manufacturer-independent fleet management platform. Kärcher customers can now seamlessly integrate their KIRA robots into existing fleet structures. Strengthens FieldBots position as leading cross-manufacturer platform for professional cleaning robotics.
• i-team GlobalcoreTechnology or Integration · 25 February 2025Integration of i-team's Co-Botic 1700 vacuum robot into FieldBots ecosystem at Level 3. Enables full management through FieldBots including remote operation, reporting, and analytics. Aligns with FieldBots' vision of enabling smooth fleet management for small but efficient robots.
• Dorfner GroupkeyStrategic or Co-development Partner · 1 July 2024Nuremberg-based facility service provider (€335.4 million revenue, 11,000+ employees) entering development partnership for joint further development of FieldBots OS. The internationally active multi-service provider contributes extensive robotics expertise. FieldBots prioritizes software features supporting Dorfner's daily use. Non-exclusive results benefit entire cleaning industry.
• Robovox Distributions GmbHkeyChannel Partner/ Reseller/ Distributor · 21 May 2024Strategic alliance for ZACO X1000 robot vacuum distribution. Robovox distributes ZACO products in Germany and Europe. Partnership combines sales expertise to conquer US market. Every ZACO X1000 includes complimentary one-year FieldBots OS license.

Scale indicators7 records

Recent moves6 records

Expansion highlights7 records

Direct peers

• Gausium (Gaussian Robotics): Gausium is a major cleaning robot manufacturer with more than 2,000 robots connected to FieldBots and its own fleet management software. As one of the largest robot OEMs on FieldBots, it is also a credible potential vertical competitor if it tightens integration with its native cloud platform.
• Brain Corp: Brain Corp develops BrainOS, the leading autonomy platform for commercial floor scrubbers and other service robots, and is the closest direct competitor to FieldBots in cleaning robot fleet management. Unlike FieldBots, Brain Corp is vertically integrated — it both licenses the OS and, through its OEM partners, powers the robots themselves.
• Formant: Formant is a cloud platform for managing heterogeneous fleets of autonomous robots across use cases including service robotics, agriculture, and inspection. It is comparable to FieldBots as a manufacturer-agnostic robot fleet management layer, though broader in vertical scope.
• Lionsbot: Lionsbot is a Singapore-based cleaning robot manufacturer integrated into FieldBots at the OEM level. Like other integrated OEMs, Lionsbot maintains its own fleet app, so it overlaps with FieldBots as both partner and competitor in the cleaning robotics space.
• Fetch Robotics (Zebra Technologies): Fetch Robotics (acquired by Zebra Technologies) provides a cloud-based robot fleet management platform for autonomous mobile robots in warehouses and commercial environments. While focused on warehouse automation rather than cleaning, it is architecturally comparable as a robot-agnostic fleet platform.

Regional players

• i-team Global: i-team Global is a European cleaning equipment manufacturer whose Co-Botic 1700 is integrated into FieldBots at Level 3. As a regional cleaning robot OEM also offering its own software stack, i-team represents both a partner and a competitive reference point in the European market.
• Cleanfix Reinigungssysteme AG: Cleanfix is a Swiss cleaning equipment manufacturer with a long-standing FieldBots partnership. As a regional cleaning OEM with its own digital offerings, it is comparable in customer overlap and a potential vertical-integration reference for how OEMs balance in-house vs. FieldBots software.

Emerging players

• Pudu Robotics: Pudu is a leading Chinese manufacturer of commercial service and cleaning robots with significant US deployments (1,200 units at QuikTrip, 200 at Denner). Pudu ships with its own fleet management platform, making it an emerging competitive threat as it deepens Western market penetration.

Broad incumbents

• Kärcher: Kärcher is the dominant global cleaning equipment manufacturer and has integrated its entire KIRA professional cleaning robot series into FieldBots. As a broad incumbent, Kärcher could at any point prioritize its own fleet software over FieldBots, making it both a key partner and a structural competitive risk.
• SoftBank Robotics: SoftBank Robotics is a major global service robotics manufacturer (Whiz, Pepper) with proprietary fleet and cloud management software. As a broad incumbent in service robotics, it represents a potential competing platform should it move deeper into commercial cleaning.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/fieldbots

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FieldBots