AniCura
AniCura Belgium is a network of 24 veterinary clinics consolidated under AC Clinico Belgium BV, owned by Mars, Inc. It delivers preventive, diagnostic, surgical, specialty, and emergency veterinary care to pet owners across Belgium, supported by advanced imaging and specialist referral infrastructure.
- Company typePrivate
- Founded2011
- HeadquartersZaventem, Belgium
- Headcount51–100
- GTM typeB2C
- OfferingServices
What AniCura does
AniCura Belgium operates a network of 24 veterinary clinics consolidated under the legal entity AC Clinico Belgium BV, headquartered in Zaventem. The network provides general and preventive veterinary care alongside specialty services spanning cardiology, oncology, orthopaedics, ophthalmology, dermatology, internal medicine, dentistry, reproduction, sports medicine, acupuncture, osteopathy, and behavioural therapy. AniCura operates dedicated diagnostic imaging infrastructure, including Belgium's first High Field MRI scanner (AniCura Vetimacs, Sint-Gillis) and CT scanners (AniCura Causus), and performed Belgium's first 3D-printed titanium hip implant surgery at AniCura Herckenrode in Hasselt. It also runs a dedicated emergency clinic (Spoedkliniek) and serves as a blood collection and distribution hub for the Animal Blood Bank Benelux, alongside its Dutch sister sites in Rijswijk and Amsterdam.
The company's revenue model is fee-for-service across consultations, diagnostics, surgical procedures, preventive care, rehabilitation, and emergency visits, with pricing determined case-by-case and not publicly disclosed. Customers are individual pet owners (dogs, cats, exotic pets) and referring veterinarians who direct complex cases into the network. Distribution is direct-to-consumer through owned clinics, supported by online appointment booking, a referral portal, content marketing (educational guides, blog, newsletter, social), community workshops (Puppy Fitness, blood donation days), and a retail partnership with Tom&Co announced in July 2025.
AniCura Belgium is a wholly-owned subsidiary of Mars, Inc., operating within the Mars Petcare division. In October 2024, the network was restructured to consolidate previously separate BV entities under AC Clinico Belgium, simplifying internal administration. Multiple clinics hold international patient safety accreditations and AniCura Dierenkliniek Herckenrode is officially recognised as a Cat Friendly Clinic.
AniCura firmographics
Firmographics- Name
- AniCura
- Legal name
- AC Clinico Belgium
- Website
- https://anicura.be
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- AniCura Belgium is a network of 24 veterinary clinics consolidated under AC Clinico Belgium BV, owned by Mars, Inc. It delivers preventive, diagnostic, surgical, specialty, and emergency veterinary care to pet owners across Belgium, supported by advanced imaging and specialist referral infrastructure.
- Ownership category
- akta.pro rank
AniCura industry classification
Industry- Product category
- Veterinary Healthcare Services
- NAICS
- Veterinary Services (54194)
- SIC
- Services-Offices & Clinics Of Doctors Of Medicine (8011)
- akta.pro primary industry
- Veterinary Surgery Centers (Soft Tissue/Orthopedic/Neuro) (HLAMACAC)
- akta.pro secondary industries
- Veterinary Emergency & Critical Care Hospitals (HLAMACAA), Veterinary Internal Medicine & Oncology Centers (HLAMACAD)
Keywords
Where AniCura is headquartered
LocationHeadquarters
- HQ city
- Zaventem
- HQ country
- Belgium
- HQ region
- Europe
Offices12 records
Markets served
AniCura business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Supply Chain, Infrastructure, Marketing or Sales
Revenue model
- Veterinary Consultation and Treatment Services: AniCura generates revenue through fee-for-service veterinary consultations, medical examinations, surgical procedures, diagnostic imaging, and treatments offered at its network of clinics across Belgium.
- Specialized Medical Procedures: Revenue from specialized procedures including orthopaedic surgery, oncology treatments, cardiac surgery, advanced imaging (MRI, CT scans), and rehabilitation services.
- Preventive and Wellness Care: Revenue from preventive care services including vaccinations, dental care, health screenings, flea/worm treatments, and senior pet care programs.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
AniCura product offering
Product offeringCore offering
AniCura operates a network of 24 veterinary clinics across Belgium delivering preventive care, diagnostics, surgery, emergency services and specialized treatments for companion animals. The network provides comprehensive veterinary disciplines including cardiology, oncology, orthopaedics, ophthalmology, dermatology, dentistry, medical imaging, rehabilitation and alternative medicine, supported by advanced equipment such as MRI, CT scanners and 3D-printed titanium implants. The clinics also run preventive wellness programs, blood donation services and a dedicated emergency clinic.
Product overview
AniCura is a European network of veterinary clinics operating across Belgium with over 25 clinics. The company offers a comprehensive portfolio of veterinary services organized around: (1) General and preventive care including vaccinations, health checks, flea/deworming treatments; (2) Advanced diagnostics including CT-scan, MRI-scan, X-ray, ultrasound, endoscopy, and blood tests; (3) Surgical services including orthopedic surgery (TPLO, TTA, hip replacement with 3D-printed titanium implants), soft tissue surgery, dental surgery (root canal treatment), and heart surgery; (4) Rehabilitation services including physiotherapy, hydrotherapy, laser therapy, and Puppy Fitness programs; (5) Cancer treatment including chemotherapy; (6) Emergency services; (7) Behavioral therapy; (8) Alternative medicine including acupuncture and osteopathy; (9) Digital tools including online appointment booking and Toothcheck dental assessment. The network is headquartered at AC Clinico Belgium BV in Zaventem and is part of Mars, Inc.
Differentiator
Problem solved
Functional benefit
Products and services
- Veterinary consultations and preventive care
- Diagnostic imaging services
Quantifiable outcome
- Blood transfusion increases survival rate by up to 25% for pets that ingested rat or mouse poison, and up to 60% for dogs with autoimmune anaemia
- +2 more outcomes
Companies that use AniCura
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles2 records
AniCura technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
AniCura partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and flagship.
- Tom&CocoreAniCura and Tom&Co announced a new partnership in July 2025, uniting two organisations with a shared passion for pet health and happiness. The collaboration aims to better support pet owners with professional advice and practical tips to help their animals enjoy healthy and happy lives.
- Animal Blood Bank Benelux (ABB)coreAniCura works in partnership with the Animal Blood Bank Benelux to address the shortage of animal blood in Belgium and the Benelux region. AniCura locations in Rijswijk and Amsterdam serve as blood donation and distribution centres for the blood bank. This partnership aims to provide a sustainable solution for the donor blood shortage through long-term collaboration.
- Mars PetcareflagshipAniCura is a subsidiary of Mars, Inc., operating as part of the Mars Petcare family. AniCura's data practices and privacy policies fall under Mars Petcare's data management framework. The company is positioned as a partner of Mars, Inc. in its footer communications.
Scale indicators7 records
Recent moves7 records
Expansion highlights5 records
AniCura competitors and assessment
Company assessmentDirect peers
- IVC Evidensia: IVC Evidensia is the largest European veterinary care network, operating thousands of clinics and hospitals across the UK, Nordics, France, Germany, the Netherlands and Belgium. It is the most direct competitor to AniCura's pan-European specialty clinic model.
- AniCura (other European countries): The same AniCura brand operates specialty veterinary clinics across multiple European countries including Sweden, Norway, Denmark, Germany, Austria, Switzerland, the Netherlands, France, Italy, Spain and Portugal. They share common Mars Petcare backing and specialty focus.
- Linnaeus Veterinary Limited: Linnaeus is a UK veterinary group owned by Mars Petcare that operates referral hospitals and primary care practices. As a Mars Petcare sister company under the same corporate umbrella, it shares ownership and similar specialty operating model.
- VetPartners Group: VetPartners is a large European veterinary group with clinics across the UK, Ireland, France, Germany, the Netherlands, Spain and Italy. It operates both general practices and referral/specialty hospitals, paralleling AniCura's mixed model.
- CVS Group plc: CVS Group is a UK-listed integrated veterinary services provider operating practices, referral hospitals, and diagnostics labs. Comparable in operating a branded network of clinics with both primary and specialty care.
- Medivet Group: Medivet operates a network of veterinary clinics and hospitals across the UK and a few European countries, with both first-opinion and specialty care. Recently taken private by CVC Capital Partners, mirroring the consolidated chain model AniCura employs.
Broad incumbents
- VCA Animal Hospitals: VCA is a Mars Petcare-owned veterinary hospital network in the United States and Canada operating general practices, specialty hospitals, and diagnostic labs. As AniCura's corporate sibling, it offers a comparable scope across the Atlantic but in a different geography.
- BluePearl Specialty + Emergency Pet Hospital: BluePearl, also Mars Petcare-owned, is a leading US specialty and emergency veterinary hospital chain. While US-based, it is the most comparable global benchmark for specialty/emergency veterinary operations and shares corporate ownership with AniCura.
Regional players
- Evidensia (Nordic operations): Evidensia operates specialty and primary veterinary clinics across the Nordics and other European markets under IVC Evidensia. It is highly comparable in specialty offerings but its core geographic footprint is outside Belgium.
- Dierenkliniek Wilhelminapark: Dierenkliniek Wilhelminapark is a Dutch specialist veterinary clinic offering referral services in cardiology, internal medicine, oncology, and surgery. Its specialty focus makes it comparable to AniCura's referral clinics but on the other side of the Benelux border.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
AniCura social profiles
Digital presenceAniCura financial estimates
Financial estimateRevenue estimate
Valuation estimate
AniCura leadership team
Management profileNumber of profiles
AniCura subsidiaries and ownership
Company hierarchySubsidiaries25 records
AniCura funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AniCura M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AniCura
What does AniCura do?
AniCura operates a network of 24 veterinary clinics across Belgium delivering preventive care, diagnostics, surgery, emergency services and specialized treatments for companion animals. The network provides comprehensive veterinary disciplines including cardiology, oncology, orthopaedics, ophthalmology, dermatology, dentistry, medical imaging, rehabilitation and alternative medicine, supported by advanced equipment such as MRI, CT scanners and 3D-printed titanium implants. The clinics also run preventive wellness programs, blood donation services and a dedicated emergency clinic.
Is AniCura a public or private company?
AniCura is a private company. It is classified as corporate owned and is currently operating.
When was AniCura founded?
AniCura was founded in 2011. It employs 51 to 100 people.
Where is AniCura based?
AniCura is headquartered in Zaventem, Belgium, in the Europe region.
How does AniCura make money?
Three revenue lines are on record. Veterinary Consultation and Treatment Services are the primary driver. The others are specialized Medical Procedures and preventive and Wellness Care.
Who are AniCura's main competitors?
Direct peers on record are IVC Evidensia, AniCura (other European countries), Linnaeus Veterinary Limited, VetPartners Group, CVS Group plc and Medivet Group. Broad incumbents are VCA Animal Hospitals and BluePearl Specialty + Emergency Pet Hospital. Regional players are Evidensia (Nordic operations) and Dierenkliniek Wilhelminapark.
Does AniCura have an API?
No public API is recorded for AniCura.
What industry is AniCura in?
AniCura's product category is Veterinary Healthcare Services. Its primary akta.pro industry code is HLAMACAC, Veterinary Surgery Centers (Soft Tissue/Orthopedic/Neuro), with a secondary code of HLAMACAA, Veterinary Emergency & Critical Care Hospitals. Its NAICS code is 54194 and its SIC code is 8011.