Spurgeons
Spurgeons is a nonprofit organization that provides charity support and intervention services for families, children and young people.
- Company typePrivate
- Founded1867
- HeadquartersRushden, United Kingdom
- Headcount501–1,000
- GTM typeB2C
- OfferingServices
What Spurgeons does
Spurgeons is a UK-registered charity (no. 1081182) founded in 1867 by Charles Haddon Spurgeon that delivers family and children's support services across multiple regions of England, headquartered in Rushden, Northamptonshire. The organization operates Family Hubs in commissioning partnership with Birmingham City Council, Wiltshire Council, Surrey County Council (Elmbridge), and Thanet Community Churches (Ramsgate), and runs prison family services at HMP Winchester; in 2022/23 it helped 30,500 families, children, and adults, and currently serves 5,160 two-year-olds in Birmingham (over 92% community coverage), 220 prisoners intensively, and 694 safeguarding cases, while running counselling services in 152 schools and 5 centres across South East England.
The product and technology surface is built around three delivery layers. Physical delivery runs through Family Hubs, Buttons Preschools, and the Fegans retained sub-brand counselling network. Online delivery uses a Digital Family Hub with always-available resources, secure video counselling via Microsoft Teams (and Zoom), and DAD.info — described as Europe's largest advice and support website for fathers — which also functions as a referral channel into Spurgeons counselling. Specialized programmes include Storybook Dads, SPROUT, Boys2Men, NAS Earlybird Plus/Teen Life, and the Parent Support Programme. No proprietary AI/ML or developer-facing API is in evidence; technology is used as a delivery and communications layer rather than as a differentiator.
The business model is a hybrid charity income mix: individual donations, regular giving, legacy gifts, and fundraising activities; corporate partnerships and church partnerships (donations, volunteering, sponsorship, and physical space); local-authority commissioned Family Hub contracts; and fee-based counselling at modest unit prices (£53/session community, £59/hour school, £56/session online) with bursaries and free trainee-supervised parent sessions for accessibility. The customer base spans vulnerable children and families (primary), schools, local authorities, prisoners and their families, churches, and corporate CSR partners, with go-to-market delivered through council commissioning, direct enterprise sales to schools, digital self-serve, and a regional channel of church and community partners.
Spurgeons firmographics
Firmographics- Name
- Spurgeons
- Legal name
- Spurgeons
- Website
- https://spurgeons.org
- Company type
- Private
- Founded year
- 1867
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Spurgeons is a nonprofit organization that provides charity support and intervention services for families, children and young people.
- Ownership category
- akta.pro rank
Spurgeons industry classification
Industry- Product category
- Children and Family Support Services
- NAICS
- Individual and Family Services (6241), Child and Youth Services (62411), Child Care Services (6244)
- SIC
- Services-Social Services (8300), Services-Child Day Care Services (8351), Services-Health Services (8000)
- akta.pro primary industry
- Family & Parenting Support Services (BPAGAEAC)
- akta.pro secondary industries
- Family Resource Centers & Wraparound Support Services (EDACALAH), Special Needs Early Intervention & Preschool Programs (EDAKAAAE), Parenting Education for Special Needs & Developmental Differences (EDACALAK)
Keywords
Where Spurgeons is headquartered
LocationHeadquarters
- HQ city
- Rushden
- HQ country
- United Kingdom
- HQ region
- Europe
Offices7 records
Markets served
Spurgeons business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others
Revenue model
- Charitable Donations and Fundraising: Spurgeons relies on generous support from supporters across the country, including individual donations, regular giving, legacy gifts, and fundraising activities.
- Corporate Partnerships: Corporate giving through financial donations, volunteering, and sponsorship from companies partnering with the charity.
- Church Partnerships: Partnerships with churches providing donations, prayer support, and community spaces for family hubs.
- Counselling Services Fees: Fee-based counselling services for children, young people, and adults. Sessions are priced at £53 per person per session for community counselling, £59 per hour for school counselling, and £56 for online counselling. Bursary schemes available for those who cannot afford services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Community Counselling Sessions |
| Unit Pricing | Pay-as-you-go | School Counselling |
| Unit Pricing | Pay-as-you-go | Online Counselling |
| Freemium | Pay-as-you-go | Free Parent Counselling (Trainee Counsellors) |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels6 records
Spurgeons product offering
Product offeringCore offering
Spurgeons is a UK children's charity providing family support services including children's counselling, parenting programmes, early years support through Buttons Preschools, and services for families affected by imprisonment. Services are delivered through a national network of Family Hubs, schools, prisons, and online platforms, primarily for vulnerable children and families across the UK.
Product overview
Spurgeons is a children's charity offering interconnected services organized around Family Hubs as the central delivery mechanism. The portfolio includes family centres providing counselling (children's counselling, school counselling in 152 schools, online counselling via Teams, and free parent counselling), parenting support programmes, and early years services including Buttons Preschools. The Digital Family Hub provides always-available online resources while DAD.info serves fathers. Targeted interventions include SPROUT, Boys2Men, Storybook Dads for prisoners, and support for families affected by imprisonment, domestic abuse, and children with additional needs. All services are supported by downloadable mental health resources and parenting courses.
Differentiator
Problem solved
Functional benefit
Products and services
- Family Hubs Physical service centres that provide integrated family support including counselling, parenting advice, and early years services to vulnerable children and families across the UK.
- Children's Counselling Counselling service for children experiencing emotional, behavioural, or mental health difficulties, delivered in Family Hubs and online.
- School Counselling In-school counselling programme delivered in partnership with primary and secondary schools to support pupil mental health and wellbeing.
- Online Counselling Remote counselling sessions delivered via Microsoft Teams and Zoom, expanding access to Spurgeons' counselling services beyond physical Family Hubs.
- Parenting Programmes Structured parenting courses and support programmes for parents and carers, delivered through schools, Family Hubs, and online.
- Buttons Preschools Early years preschool provision for young children, part of Spurgeons' early years support services for families.
- Affected by Imprisonment Services Specialist support services for children and families affected by the imprisonment of a parent or family member, delivered through Spurgeons' prison family link work.
- Storybook Dads Named programme that helps imprisoned parents record themselves reading a children's storybook, supporting the parent-child bond during incarceration.
- Boys2Men Youth programme supporting boys in their transition into adulthood, addressing social, emotional, and developmental needs.
- SPROUT Programme Named early years/children's programme within Spurgeons' portfolio of family and child support services.
- DAD.info Digital information and resource site for fathers and families, providing parenting advice, support content, and signposting to services.
- Spurgeons Digital Family Hub Online digital hub providing access to Spurgeons' family support content, resources, and signposted services for families across the UK.
Quantifiable outcome
- 100% of children make progress when supported by Spurgeons services
- +5 more outcomes
Companies that use Spurgeons
Customer profileNamed customers7 records
Segments6 records
Ideal customer profiles3 records
Spurgeons technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature2 records
Spurgeons partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- Birmingham City CouncilcorePartnership with Birmingham City Council to deliver Spurgeons' Birmingham Family Hubs providing early years and family support services in Birmingham communities. Spurgeons is currently working intensively with families in Birmingham, having seen 5,160 two-year-olds (more than 92% of two-year-olds in Birmingham communities) completing their early years review.
- Wiltshire CouncilcoreFamily Hub Wiltshire Council partnership providing early years and family support services. Includes East Wiltshire Children's Services and Children's Centre Services.
- Surrey County Council (Elmbridge)coreSpurgeons family centres in the borough of Elmbridge, Surrey offering a range of activities and support services for parents of children aged 0-11 years.
- HMP WinchestercorePrison family services supporting prisoners at HMP Winchester to improve relationships with their families and children. Includes family days and support programmes.
- National Autistic SocietycorePartnership to deliver NAS Earlybird Plus and NAS Teen Life programmes - specialist support for parents with children on the autistic spectrum. Parent Support Workers are trained as licensed users by the National Autistic Society.
- Storybook DadsminorStorybook Dads programme supporting families affected by imprisonment by enabling prisoners to record stories for their children.
- Thanet Community ChurchescorePartnership with Thanet Community Churches to operate The Corner family hub in Ramsgate - a bright modern building housing Community Church Ramsgate and Buttons preschool operated by Fegans services.
- DAD.infocoreSpurgeons operates DAD.info, Europe's largest advice and support website for Fathers, which also serves as a marketing and referral channel for Spurgeons counselling services. The platform provides enquiries for counselling and hosts the 'Ask Debbie' advice column.
- FeganscoreFegans Children's Counselling Services, a heritage service now part of Spurgeons, provides counselling and family support through centres, schools, and online throughout the South East.
- ChurchescoreChurch partnerships where churches provide physical space at the heart of communities and warm welcome, while Spurgeons provides professional support including family wellbeing support, domestic abuse support, mental health support, and SEND support. Churches support with donations and prayer.
Scale indicators13 records
Recent moves6 records
Expansion highlights6 records
Spurgeons competitors and assessment
Company assessmentDirect peers
- Barnardo's: Barnardo's is the UK's largest children's charity, providing family support, counselling, early years, and child protection services. It is the most directly comparable organisation to Spurgeons in scope, beneficiary base, and operating model, though at substantially greater scale.
- Action for Children: Action for Children is a UK charity delivering family support, children's services, and early years programmes through local authority and school partnerships — overlapping directly with Spurgeons' Family Hubs, school counselling, and parenting support offerings.
- NSPCC: The National Society for the Prevention of Cruelty to Children is a UK-wide child welfare charity delivering safeguarding, counselling, and family support services. Comparable in mission (child protection and family wellbeing) and in operating model (mix of direct services, schools, and digital resources).
Peers
- Home-Start UK:
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Spurgeons social profiles
Digital presenceSpurgeons compliance and trust
Trust signalCompliance4 records
Spurgeons financial estimates
Financial estimateRevenue estimate
Valuation estimate
Spurgeons leadership team
Management profileNumber of profiles
Profiles3 records
Spurgeons subsidiaries and ownership
Company hierarchySubsidiaries1 record
Spurgeons funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Spurgeons M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Spurgeons
What does Spurgeons do?
Spurgeons is a UK children's charity providing family support services including children's counselling, parenting programmes, early years support through Buttons Preschools, and services for families affected by imprisonment. Services are delivered through a national network of Family Hubs, schools, prisons, and online platforms, primarily for vulnerable children and families across the UK.
Is Spurgeons a public or private company?
Spurgeons is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Spurgeons founded?
Spurgeons was founded in 1867. It employs 501 to 1,000 people.
Where is Spurgeons based?
Spurgeons is headquartered in Rushden, United Kingdom, in the Europe region.
How does Spurgeons make money?
Four revenue lines are on record. Charitable Donations and Fundraising is the primary driver. The others are corporate Partnerships, church Partnerships and counselling Services Fees.
Who are Spurgeons's main competitors?
Direct peers on record are Barnardo's, Action for Children and NSPCC. Home-Start UK is listed as a peer.
Does Spurgeons have an API?
No public API is recorded for Spurgeons.
What industry is Spurgeons in?
Spurgeons's product category is Children and Family Support Services. Its primary akta.pro industry code is BPAGAEAC, Family & Parenting Support Services, with a secondary code of EDACALAH, Family Resource Centers & Wraparound Support Services. Its NAICS code is 6241 and its SIC code is 8300.