Steubing AG

Name

Steubing AG

Legal name

Wolfgang Steubing AG Wertpapierdienstleister

Website

https://steubing.de

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Securities Trading and Brokerage Services

NAICS

Securities and Commodity Contracts Intermediation and Brokerage (5231), Investment Banking and Securities Intermediation (52315)

SIC

Security Brokers, Dealers & Flotation Companies (6211), Commodity Contracts Brokers & Dealers (6221)

akta.pro primary industry

Multi-Asset Solutions for Institutional (Pensions/Endowments/Sovereigns) (FSAAAJAJ)

akta.pro secondary industries

Block Trades & Accelerated Bookbuilds (ABB) (FSACAAAE), Equity Capital Markets Advisory (Equity Issuance Strategy & Readiness) (FSACAAAI)

Keywords

• Securities trading bank
• Market making services
• Designated sponsoring
• Institutional execution services
• Order management solutions

Headquarters

HQ city

Frankfurt

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Execution Services: Commission-based execution services for securities trading (equities, bonds, ETFs, structured products, derivatives, FX) on German and international exchanges. Revenue generated through transaction fees and commissions for order execution.
2. Market Making: Professional market-making services providing liquidity and price determination for securities. Generates revenue through bid-ask spreads and trading volumes.
3. Service Trading Desk: Outsourcing services for order execution to banks, financial service providers and asset managers. Revenue from service fees for custody, settlement, and trading support.
4. Designated Sponsoring: Designated sponsor services for companies seeking listing and liquidity on the Frankfurt Stock Exchange. Revenue from sponsor fees.
5. Liability Umbrella Services: Regulatory umbrella services allowing sales partners to sell financial instruments. Revenue from administrative and regulatory service fees.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Steubing AG is a Frankfurt-based, BaFin-regulated securities trading bank providing multi-asset execution, professional market making, designated sponsoring, integrated order management, and liability umbrella services exclusively to institutional clients. It connects to approximately 63 international exchanges, manages order books for over 12,000 securities at the Frankfurt Stock Exchange, and delivers custody, settlement, and regulatory compliance support (MiFID II, EMIR, IFR) for banks, asset managers, insurance companies, pension funds, family offices, and FinTechs.

Product overview

Steubing AG operates as a unified securities trading bank platform offering multi-asset trading and execution services. The core offering includes Trading and Sales Trading, Frankfurt Stock Exchange Specialist services (Order Book Management) managing over 12,000 securities, Derivatives Brokerage on EUREX and global exchanges, Service Trading Desk for outsourcing solutions, Integrated Order Management (IOM) for global order routing to approximately 50 exchanges, Client Relationship Management, and Haftungsdach (Liability Umbrella) services. The company also provides Advisory and Structured Products including blockchain and tokenization consulting, complemented by Morning News as an institutional information service.

Differentiator

Problem solved

Functional benefit

Products and services

• Trading und Sales Trading (Best Execution) Professional securities trading with best execution services across equities, bonds, structured products, ETFs, and FX hedging for institutional clients, offering pre- and post-trade transparency.
• Spezialisten Börse Frankfurt (Order Book Management) Specialist service for managing domestic and foreign securities order books on the Frankfurt Stock Exchange, providing tradable prices for over 12,000 securities with daily liquidity from 8 a.m. to 8 p.m.
• Advisory and Structured Products Consulting services for structured products and portfolio solutions, including blockchain technology advisory, tokenization of assets, and digital securities issuance.
• Derivatives Brokerage Execution services for exchange-traded futures and options on EUREX and global exchanges, leveraging a network of market makers, issuers, warrant desks, and investment banks.
• Service Trading Desk Outsourcing solution for order execution providing regulatory framework, professional middle office support, STP processes, custody management, and regulatory reporting (MiFIR, EMIR).
• Integrated Order Management (IOM) Order routing gateway providing technical connectivity to approximately 50 exchanges and trading centers worldwide, supporting DMA and EDA access via electronic order management systems.
• Client Relationship Management (CRM) / Designated Sponsoring Institutional client support for trading activities including block trades, reallocations, new issue subscriptions, securities account management, stock exchange listings, and designated sponsoring with AA rating for managed mandates.
• Haftungsdach (Liability Umbrella) Regulatory umbrella for tied agents enabling distribution of financial instruments pursuant to § 1 (11) KWG, with administrative support for investment advisory processes.
• Morning News Daily institutional information service providing statistical data from German, US, and Asian exchanges, economic indicators, geopolitical and corporate news, and quarterly results during earnings season.

Quantifiable outcome

• 12,000+ financial instruments traded as specialists at Deutsche Börse
• +3 more outcomes

Named customers9 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

14 partnerships are on record, tiered minor and core.

• FAROSminorStrategic or Co-development Partner · 15 March 2021FAROS Private Markets Database partnership. The database is open for institutional investors in German-speaking countries since March 15, 2021. It enables institutional investors to learn about fundraising opportunities in the private markets segment and contact asset managers directly.
• 21 Oaks Capital GmbHminorStrategic or Co-development PartnerInvestment advisory firm focused on blockchain technologies offering Web3-AIF for professional investors and consulting on distributed ledger technologies. Partnership enables Steubing to offer blockchain advisory services.
• Wagner & FlorackminorStrategic or Co-development PartnerWagner & Florack Unternehmerfonds AMI invests in cash-flow strong growing companies. The partnership provides investment fund distribution and co-investment opportunities.
• Finexity AGminorStrategic or Co-development PartnerHamburg-based investment company specializing in digital (tokenized) securities for alternative asset classes including real estate, private equity, art, fine wine and classic cars. Over EUR 45 million in investor funds placed in over 120 issuances.
• Runte, Weil & AltminorStrategic or Co-development PartnerFrankfurt-based asset management boutique managing EUR 400+ million. In-house bond fund 'Markus Alt Rentenstrategie Nr. 1' identifies attractive new bond issues for investors.
• FIRM (Frankfurter Institut für Risiko Management und Regulierung)minorOthersNetwork in the financial and regulatory environment. Provides expertise in risk management and regulatory matters for financial industry participants.
• Deutsche Börse Cash MarketcoreStrategic or Co-development PartnerDeutsche Börse Cash Market partnership for regulated and transparent markets enabling efficient, safe and fair trading of securities. Steubing AG operates as specialist and market maker on Frankfurt Stock Exchange.
• m:access (Börse München)minorChannel Partner/ Reseller/ DistributorSME portal of Munich Stock Exchange providing access to Mittelstand (mid-cap) companies for listings and trading.
• Frankfurt Main Finance e.V.minorOthersFull member since January 2010. Initiative bringing together financial industry, Hesse state, City of Frankfurt, and science to strengthen Frankfurt as a financial centre.
• bwf (Bundesverband der Wertpapierfirmen e.V.)minorOthersAssociation for uniform representation of interests of German investment firms. Represents industry interests in national and European regulatory and legislative projects.
• Alturis Capital GmbHminorStrategic or Co-development PartnerFrankfurt-based investment boutique offering alternative risk premia for private investors, asset managers, family offices and institutional investors through volatility strategies.
• Bedford Row Capital plcminorStrategic or Co-development PartnerAward-winning provider of listed, globally structured security solutions. Acts as arranger, lead manager and asset servicer focusing on green and high yield bonds, insured money market and Sharia-compliant certificates.
• Al Waseelah PLCminorStrategic or Co-development PartnerSharia-compliant issuing platform for IMMC and inflation-linked bonds. Europe's leading and only global Sukuk issuer platform. Each series listed on Frankfurt Stock Exchange.
• CP Funding 1 PLCminorStrategic or Co-development PartnerIssuer of short-term debt securities including IMMC (Insured Money Market Certificate). Each series listed on Frankfurt Stock Exchange and program approved by STEP.

Scale indicators6 records

Recent moves11 records

Expansion highlights6 records

Broad incumbents

• DZ Bank AG: Central institution of the German cooperative banking group with large-scale securities trading, market making, and capital markets operations — much larger incumbent operating overlapping institutional execution services.
• Hauck & Aufhäuser: Frankfurt-based private bank with institutional trading, asset management, and capital markets services — broader portfolio but overlapping institutional execution and Frankfurt-based German securities franchise.
• Helaba (Landesbank Hessen-Thüringen): Frankfurt-headquartered Landesbank with significant capital markets and securities trading operations including equity and bond trading — larger Frankfurt-based incumbent competing for institutional execution mandates.

Direct peers

• Kepler Cheuvreux: Independent European institutional broker providing execution, equity research, and capital markets services across European equities — comparable institutional execution franchise and multi-country European reach.
• equinet Bank AG: Frankfurt-based institutional broker and Designated Sponsor providing execution, research, and corporate broking services to institutional clients — comparable mid-sized German institutional securities franchise.
• Baader Bank AG: Munich-based Wertpapierhandelsbank and one of Germany's leading securities trading banks, offering multi-asset execution, market making, designated sponsoring, and institutional brokerage — closely mirroring Steubing's product set and customer base.
• ICF Bank AG: Frankfurt-based Wertpapierhandelsbank offering institutional brokerage, market making, and capital markets services — directly competing with Steubing for Frankfurt-based institutional execution and Designated Sponsoring mandates.
• mwb fairtrade Wertpapierhandelsbank AG: Small-cap German Wertpapierhandelsbank focused on capital markets services including designated sponsoring, market making, and corporate finance for SME issuers — comparable in size, regulatory category, and Frankfurt-centric franchise.
• Lang & Schwarz Aktiengesellschaft: Düsseldorf-based German securities trading bank specializing in market making and exchange trading across German exchanges, including Tradegate — directly comparable specialist/market-maker activities at Frankfurt and other German venues.

Emerging players

• Tradegate Exchange: Berlin-based German exchange competing with Frankfurt Stock Exchange for retail and institutional order flow in German equities — emerging venue that affects specialist economics and competitive dynamics for Steubing's specialist franchise.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Steubing AG