Hildebrandt & Brandi

What Hildebrandt & Brandi does

Hildebrandt & Brandi (H&B) is a Danish management consulting firm founded in 2004 in Aarhus by Steen Hildebrandt and Søren Brandi, based on a long-standing academic collaboration originating from Aarhus University's School of Business. The firm advises top executives in ambitious organizations across four core service lines: Corporate & Business Strategy (including owner strategy, governance, operating model, and M&A support), Organizational Excellence & Transformation (strategy deployment, change management, digital transformation), Commercial & Customer Excellence (customer experience, sales and pricing advisory), and Data & AI (AI strategy, processes, transformation, and risk). In 2025 H&B merged with Eraneos Group, a European consulting group of approximately 1,100 employees across 16 offices in 9 countries, extending the firm's international reach and digital/cyber capabilities while continuing to operate under the H&B brand in Denmark. The partnership is led by Managing Partner Søren Brandi alongside senior partners Anders Nørgaard, Tomas Lykke, and Mikkel Eriksen, with Steen Hildebrandt as co-founder.

The firm's business model is professional services consulting delivered through senior partner-led, scope-based engagements with multi-year contracts priced on a quote basis rather than standardized tiers. Go-to-market is enterprise field sales, with partners and consultants engaging directly with C-suite and board-level buyers in large Danish enterprises; named clients include PFA (pension/insurance), DLF (seeds/agriculture), Scandlines (ferry/transportation), KK Wind Solutions (wind energy), and STARK Danmark (building materials distribution). Demand generation relies on thought-leadership marketing through the annual Toplederbarometer (Executive Barometer), sector magazines, whitepapers, and a public knowledge-sharing platform, supported by LinkedIn presence and industry events. Revenue for 2024 was approximately 145 million DKK (~$20.5M USD) with roughly 80 employees split between Copenhagen and Aarhus offices. H&B also operates a charitable giving program committing 1% of revenue to social causes.

H&B has no proprietary technology platform; it is a people-and-knowledge business. The technology footprint is limited to standard marketing and analytics tooling (Google Analytics, Cloudflare, LinkedIn/Facebook pixels, AWS-hosted site, hr-on.com recruitment platform) and general office productivity software. The Data & AI practice is advisory in nature — helping clients design AI strategies, operating models, governance, and organizational adoption — rather than building or operating AI systems. Integration with Eraneos Group post-merger provides access to digital delivery capabilities (AI, analytics, cyber) that H&B can offer clients, but the H&B legal entity itself does not own proprietary AI models or technology IP.

Name

Hildebrandt & Brandi

Legal name

Hildebrandt & Brandi A/S

Website

https://hildebrandtbrandi.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

Hildebrandt & Brandi is a Danish management consulting firm advising top executives in large Danish enterprises on corporate strategy, organizational transformation, commercial excellence, and Data & AI. Founded in 2004, the firm merged with Eraneos Group in 2025 and generates ~145M DKK in annual revenue with ~80 employees in Copenhagen and Aarhus.

Ownership category

akta.pro rank

Product category

Management Consulting

NAICS

Human Resources Consulting Services (541612)

akta.pro primary industry

HR Strategy & Operating Model Design (BPACAJAA)

akta.pro secondary industry

Corporate & Leadership Development (BPACANAA)

Keywords

• Management consulting services
• Corporate strategy advisory
• Digital transformation consulting
• Data and AI advisory
• Commercial excellence consulting

Headquarters

HQ city

Copenhagen

HQ country

Denmark

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Management Consulting Services: Professional consulting services provided to top management including strategy advisory, organizational transformation, commercial excellence, and Data & AI consulting. Revenue is generated through project-based engagements and retainer arrangements with corporate clients.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Hildebrandt & Brandi (H&B) is a Danish management consulting firm advising top executives on strategy, organizational transformation, commercial excellence, and Data & AI. The firm delivers project-based consulting engagements and retainer arrangements to large Danish enterprises, family-owned businesses, and C-suite leadership across sectors including financial services, energy, pension, manufacturing, and retail.

Product overview

Hildebrandt & Brandi (H&B) is a Danish management consulting firm that offers a unified portfolio of advisory services organized around four core areas: Corporate & Business Strategy (including M&A and governance), Organizational Excellence & Transformation (including digital automation and change management), Commercial & Customer Excellence (including sales and pricing advisory), and Data & AI (covering AI strategy, processes, and transformation). The firm also publishes thought leadership through its 'Videndeling' knowledge-sharing platform. H&B operates as part of Eraneos Group, a European consulting group.

Differentiator

Problem solved

Functional benefit

Products and services

• Corporate & Business Strategy

Quantifiable outcome

• PFA achieved 70% expected reduction in long-term illness through AI-powered advisory targeting
• +2 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• Eraneos GroupcoreStrategic or Co-development Partner · 1 January 2025Strategic fusion making H&B part of Eraneos Group, one of Europe's leading consulting groups in strategy, transformation, and technology. The combination provides H&B access to digital and international capabilities, strengthening their ability to serve clients with increasingly complex and international challenges. Eraneos operates with a 'boutique at scale' approach, combining specialized, locally anchored consulting services with international reach and best practices. H&B's current managing partners (Søren Brandi, Anders Nørgaard, Tomas Lykke, and Mikkel Eriksen) continue to lead H&B's activities in Denmark, and Søren Brandi joins Eraneos' international management team.
• Harbour Family GovernanceminorStrategic or Co-development PartnerSister company specializing in family governance advisory services. Collaboration on engagements related to next-generation leadership in family-owned businesses.
• LivslinienminorOthersSummer 2024 partnership with Livslinien, an organization with over 30 years of experience in suicide prevention. They offer professional counseling to suicidal individuals and their relatives. With new government funding, H&B is helping create direction for how this work can be best implemented. This aligns with H&B's giving program committing 1% of revenue to charitable work.
• SMILfondenminorOthersPrevious charitable partnership with SMILfonden focused on social impact. Details of partnership activities shared through H&B's knowledge sharing platform.

Scale indicators5 records

Recent moves1 record

Expansion highlights5 records

Direct peers

• Implement Consulting Group: Scandinavian-origin management consultancy with offices across Denmark, Sweden, Norway, Germany, and Switzerland. Directly comparable to H&B on Nordic mid-/large-cap strategy, transformation, and commercial excellence work, and operates at a similar senior-partner-led boutique model.
• Roland Berger: European-headquartered strategy consultancy with deep Germany and Northern Europe presence. Closely comparable to H&B's boutique European model serving top executives on strategy, transformation, and operational excellence.
• PA Consulting: European-origin consulting firm combining strategy, technology, and innovation services. Comparable to H&B's integrated strategy + Data & AI + transformation offering with a similar boutique-to-mid-market European footprint.
• Qvartz: Copenhagen-based strategy and transformation consultancy (now part of Bain). Historically a direct Nordic boutique competitor to H&B on Danish enterprise strategy and transformation mandates.

Broad incumbents

• McKinsey & Company: Global strategy consulting incumbent serving CEOs and boards on strategy, transformation, and organization — overlapping directly with H&B's C-suite strategy and transformation practice at a global scale.
• Boston Consulting Group (BCG): Global strategy consultancy with deep Nordic presence. Competes with H&B for C-suite strategy, transformation, and AI strategy mandates at large Danish and Nordic enterprises.
• Bain & Company: Global strategy consultancy with strong Nordic operations (notably post-QVARTZ acquisition). Competes head-to-head with H&B for enterprise strategy, M&A, and transformation mandates in the Nordics.
• Oliver Wyman: Global management consultancy with strong financial-services and organizational practice, similar to H&B's pension/insurance and operating model work for Nordic financial institutions.
• KPMG Denmark: Big Four advisory with a sizable Danish consulting practice serving large enterprises on strategy, transformation, and AI — overlapping H&B's enterprise client base with broader portfolio services.
• EY-Parthenon: Strategy arm of EY serving CEOs on transactions, strategy, and transformation. Competes with H&B at the large Danish enterprise level with broader geographic reach and bundled Big Four services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/hildebrandt-brandi

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hildebrandt & Brandi