What Interactivity does

Interactivity is a privately held digital advertising and marketing services firm founded in 2012 and headquartered in Argentina. The company offers a bundled services portfolio spanning web design, public relations, search engine optimization (SEO), digital marketing, and social media management, indicating a project- and retainer-based agency model rather than a proprietary software or platform product. With a headcount band of 11-50 employees and sole founder-led leadership — Gustavo Mames as Founder and Director General — the firm operates as a small-scale service provider. The supplied data contains no information on its customer base, pricing structure, geographic reach, technology stack, funding, or revenue performance, and the company's own website returned only a loading/verification screen that yielded no substantive disclosures.

The firm's service mix positions it within the crowded SMB digital agency segment, where competition is largely local and based on relationship-driven engagements rather than differentiated technology. Its operating geography appears centered on Argentina, although the ".la" top-level domain and ambiguity around its listed location (Cabaña de Río Pinto, a small Córdoba province locality) suggest a possible mismatch between corporate registration and operational footprint, or a possible Los Angeles orientation that cannot be confirmed from the supplied data. There is no evidence in the input set of proprietary technology, data assets, AI/ML capabilities, certifications, partnerships, awards, named customers, or third-party validation.

Name

Interactivity

Website

https://interactivity.la

Company type

Private

Founded year

2012

Headcount range

11–50 employees

Short description

Interactivity is a small Argentine digital advertising agency founded in 2012, offering web design, public relations, SEO, digital marketing, and social media management services to business clients in its market.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Advertising Agencies (54181), Advertising Agencies (541810), Other Services Related to Advertising (54189)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Integrated Full-Service Creative Agencies (MPAAAAAA)

akta.pro secondary industry

Integrated Advertising (Brand + Performance + Media) (BPAFAAAA)

Keywords

• Digital marketing services
• Web design services
• Search engine optimization
• Social media management
• Public relations services

Headquarters

HQ city

Cabaña De Río Pinto

HQ country

Argentina

HQ region

Latin America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Core offering

Interactivity is an advertising firm that provides digital marketing services to client businesses, including web design, public relations, search engine optimization (SEO), digital marketing, and social media management. The agency operates as a service provider, executing marketing and communications work for its customers rather than selling packaged software or its own consumer products.

Differentiator

Problem solved

Functional benefit

Products and services

• Web Design Design and build of websites for client businesses that need an online presence but lack in-house web development capabilities.
• Public Relations Communications and media relations services for client businesses seeking to build brand awareness and manage public perception.
• Search Engine Optimization (SEO) Search engine optimization services to improve the organic search visibility and rankings of client websites.
• Digital Marketing Broader digital marketing campaign services for client businesses, spanning online channels and tactics to drive awareness, leads, or sales.
• Social Media Management Ongoing management of client social media accounts, including content creation, posting, and community engagement.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Regional players

• Grupo W: Latin American digital marketing and communications group offering integrated advertising, PR, and digital services. Highly comparable as a multi-disciplinary regional agency competing for similar Latin American SMB and mid-market clients.
• Adverit: Latin American digital marketing and advertising agency offering integrated digital services including SEO, paid media, and web. Comparable regional competitor targeting similar mid-market clients.

Broad incumbents

• Globant: Argentina-rooted global digital and cognitive transformation firm with a large advertising/marketing technology practice. Comparable as a much larger Argentina-headquartered competitor offering digital marketing and creative services, though at significantly greater scale and breadth.
• Hoy (formerly BBDO Argentina): Full-service advertising agency in Argentina offering integrated brand, digital, and PR services. Comparable as a same-geography competitor with broader scale and larger client roster.
• R/GA: Global digital design and advertising agency with a Latin American presence. Comparable for the integrated digital + brand + creative offering, though at much larger scale.
• VMLY&R: Global full-service creative agency with significant presence in Latin America. Comparable for the integrated advertising, digital, and brand experience service mix, with comparable SEO and social media capabilities at larger scale.
• Dentsu Creative Argentina: Global creative agency network with full-service advertising and digital marketing capabilities in Argentina. Comparable for the integrated creative + digital + PR positioning, though operating at holding-company scale.

Direct peers

• Mirum Argentina: Regional digital agency (part of WPP/J. Walter Thompson network) offering web design, SEO, social media, and digital marketing. Directly comparable in service mix and target client segment within the same geography.
• Liebre Marketing: Argentina-based digital marketing agency focused on SEO, social media, web design, and inbound marketing for SMBs. Closely comparable boutique agency competing in the same regional niche.
• Pomelo Digital: LATAM digital agency offering web development, SEO, social media, and performance marketing. Comparable boutique agency with similar integrated service model targeting regional SMBs.

Market position

Strengths3 records

Weaknesses3 records

Key risks4 records

Key highlights3 records

Customer concentration

• Xx.com/InteractivityLa
• Facebookfacebook.com/interactivity.la

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Interactivity