Androvett Legal Media & Marketing

What Androvett Legal Media & Marketing does

Androvett Legal Media & Marketing is a Texas-based, privately-held professional services firm founded in 1995 that provides marketing and public relations services exclusively to law firms and attorneys. Operating from four offices in Dallas (headquarters), Houston, Austin, and San Antonio, the firm serves a client base spanning solo practitioners to enterprise firms across personal injury, commercial litigation, corporate law, and legal professional organizations, including named engagements with King & Spalding, Lanier Law Firm, and Rusty Hardin & Associates.

The firm's service portfolio covers the full legal marketing stack: website development, social media management, online advertising (PPC, paid social, programmatic), email marketing, content marketing, public relations, crisis communications and litigation PR, video production, graphic identity and logo design, brochures and print collateral, lead generation, rankings advisory, and strategic planning. Delivery is consultative and relationship-driven, with the firm's team composition (former legal reporters from the Houston Chronicle and Wall Street Journal, a Harvard Law graduate, a Texas Lawyer advertising director who sits on the State Bar of Texas Advertising Review Committee, and a 40-year PR veteran) functioning as the primary differentiator versus generalist agencies.

Revenue is generated through custom professional services fees billed on project, retainer, or multi-year contract bases, with no publicly disclosed pricing. Go-to-market is sales-led, relying on direct outreach to law firm managing partners and marketing directors, industry referrals, and earned media through industry publication recognition (Lawdragon, NLJ, Texas Lawyer). The firm joined Best Lawyers' affinity partner program in February 2026 to expand its national reach beyond Texas, signaling a controlled geographic expansion strategy around an established niche vertical specialization.

Name

Androvett Legal Media & Marketing

Legal name

Androvett

Website

https://androvett.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

11–50 employees

Short description

Androvett Legal Media & Marketing is a Texas-based, 30-year-old B2B professional services firm providing marketing, public relations, and crisis communications exclusively to law firms and attorneys across its Dallas, Houston, Austin, and San Antonio offices.

Ownership category

akta.pro rank

Product category

Legal Marketing & Public Relations Services

NAICS

Advertising, Public Relations, and Related Services (5418), Media Buying Agencies (541830), Media Representatives (54184)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Litigation PR & Legal Communications (MPAAAOAH)

akta.pro secondary industry

Regulated/Legal Marketing Localization (Claims, Disclaimers, Compliance) (MPAAANAK)

Keywords

• Legal marketing services
• Law firm public relations
• Attorney advertising
• Legal crisis communications
• Law firm website design

Headquarters

HQ city

Dallas

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Marketing and PR Services: Androvett generates revenue through professional services fees for marketing strategy, public relations, website development, digital marketing, content creation, social media management, advertising, and crisis communications services for law firms and attorneys. Services are likely billed on project, retainer, or hourly basis.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Androvett Legal Media & Marketing is a full-service marketing and public relations agency that exclusively serves law firms and attorneys. The firm delivers website development, digital marketing, social media management, content marketing, online advertising, reputation management, video production, graphic design, lead generation, and litigation PR, including specialized crisis communications for high-stakes legal matters. Services are billed on project, retainer, or hourly bases through consultative, relationship-driven engagements.

Product overview

Androvett Legal Media & Marketing is a full-service marketing agency offering a comprehensive portfolio of services for law firms and attorneys. The company operates as a unified service offering rather than a modular software platform. Core services include website development, social media management, online advertising (PPC, paid social, programmatic), email marketing, content marketing, public relations, video production, reputation management, graphic identity/logo design, brochures and print collateral, lead generation, litigation PR, rankings advisory, and strategic planning. These services work together to provide law firms with traditional and digital marketing strategies plus full-service public relations operations.

Differentiator

Problem solved

Functional benefit

Products and services

• Website Development

Named customers11 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Best LawyerscoreGTM or Marketing Partner · 25 February 2026Best Lawyers launched an affinity partner program connecting recognized attorneys and law firms with service providers including Androvett. The program aims to provide exclusive benefits and resources to Best Lawyers honorees, with plans to expand nationally. Androvett participates as a marketing partner providing services to program participants.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• FindLaw: FindLaw (a Thomson Reuters business) provides legal directories, websites, and marketing services to law firms nationally. It is one of the largest and most established players in legal marketing and overlaps with Androvett on website development, content, and digital marketing services for attorneys.
• Justia: Justia provides law firm websites, online directories, and marketing services to attorneys nationwide. It overlaps with Androvett on website development and online visibility, though at a broader, more standardized scale.

Direct peers

• Scorpion: Scorpion is a marketing and technology company that runs a dedicated legal-vertical practice providing websites, SEO, PPC, and lead generation for law firms. It directly competes with Androvett's core website development and online advertising services for the same attorney buyer.
• Consultwebs: Consultwebs is a legal marketing agency serving plaintiff and defense law firms with website design, SEO, content marketing, and digital advertising. It competes head-to-head with Androvett on the same product line and buyer.
• LawRank: LawRank is a legal SEO and digital marketing agency specializing in law firm search rankings. While narrower than Androvett, it directly competes on the SEO and content marketing layer of Androvett's service stack.
• Custom Legal Marketing: Custom Legal Marketing is a full-service legal marketing agency offering website design, SEO, PPC, and content for law firms. It targets the same attorney buyer with a similar integrated service approach.
• Greentarget: Greentarget is a B2B public relations and marketing firm with a strong legal-industry practice providing media relations, crisis communications, and content strategy to law firms. It competes most directly with Androvett's PR and crisis communications practice.

Emerging players

• Rankings.io: Rankings.io is a legal SEO agency focused exclusively on helping plaintiff law firms rank for high-value practice-area keywords. It is a niche competitor within Androvett's SEO and digital marketing offering.
• Jaffe PR: Jaffe PR is a public relations agency serving the legal industry with media relations, crisis communications, and content. It is a comparable but smaller specialist PR firm competing for similar law firm clients.
• Goldman McCormick PR: Goldman McCormick is a public relations firm focused on legal industry clients, providing media strategy and communications support to law firms and legal vendors. It overlaps with Androvett's PR-only scope and is similarly niche.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/AndrovettLegal
• LinkedInlinkedin.com/company/androvett-legal-media-marketing
• Facebookfacebook.com/Androvett-Legal-Media-Marketing-91767443910

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Androvett Legal Media & Marketing