Halo Headband

What Halo Headband does

Halo Headband is a privately held, San Diego-based manufacturer of performance athletic headwear founded in 2001 by Nick Holslag. The company designs, hand-sews, and sells sweat-redirecting headbands, skull caps, bandanas, hats, visors, and cold-weather headwear built around its patented SweatSeal with Grip Technology, which channels sweat away from the eyes and prevents the band from slipping during activity. Products are aimed at individual athletes and fitness enthusiasts in cycling, running, pickleball, tennis, and other high-sweat sports, with secondary demand from sports teams and organizations purchasing custom-branded headwear.

The commercial model is predominantly direct-to-consumer e-commerce through a BigCommerce storefront at haloheadband.com, supplemented by a domestic dealer/wholesale network and the Team Halo sub-brand for custom team orders. Revenue is generated from one-time unit sales of physical goods priced between $18.95 and $27.95 at retail, digital gift cards, and bulk team and dealer orders, with free U.S. shipping on orders of $39 or more and same-business-day fulfillment via USPS. Marketing is conducted through Facebook, Instagram, YouTube, an email newsletter, and athlete brand ambassadors. The company is bootstrapped with no disclosed institutional funding, operates from a single San Diego manufacturing and headquarters facility, employs 11-50 people, and has no parent company, subsidiaries, or acquisitions on record.

Name

Halo Headband

Legal name

Halo Headband

Website

https://store.haloheadband.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

1–10 employees

Short description

Halo Headband is a privately held San Diego manufacturer that designs and hand-sews patented sweat-redirecting athletic headwear, serving individual athletes and sports teams through direct-to-consumer e-commerce, a dealer network, and custom team orders since 2001.

Ownership category

akta.pro rank

Product category

Athletic Headwear / Performance Apparel

NAICS

Apparel Accessories and Other Apparel Manufacturing (31599), Sporting Goods Retailers (45911)

SIC

Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300), Sporting & Athletic Goods, Nec (3949), Retail-Apparel & Accessory Stores (5600)

akta.pro industry

PRIMARYIMAOAFAI

Sports & Outdoor Accessories Manufacturing (Performance Gloves/Headwear)

Industrials, Manufacturing & Construction/Textiles, Apparel & Leather Manufacturing/Apparel Accessories Manufacturing (Hats/Gloves/Belts/Scarves)

SECONDARYIMAOAFAA

Headwear Manufacturing (Hats/Caps/Beanies)

Industrials, Manufacturing & Construction/Textiles, Apparel & Leather Manufacturing/Apparel Accessories Manufacturing (Hats/Gloves/Belts/Scarves)

SECONDARYCRAAAJAE

Hats, Caps & Headwear

Consumer Products & Retail/Apparel, Footwear & Accessories/Accessories (Bags, Belts, Hats, Scarves, Small Leather Goods)

Keywords

• Athletic sweatbands
• Performance headwear
• Sweat management gear
• Sports headbands
• Custom team headwear

Headquarters

HQ city

Poway

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Direct Product Sales: One-time purchase revenue from selling headbands, bandanas, skull caps, hats, visors, and related accessories. Products are sold at various price points from $18.95 to $27.95 for featured items.
2. Gift Cards: Digital gift cards sold through the e-commerce platform, providing flexible gifting options for customers.
3. Team/Dealer Bulk Sales: Team Halo program and dealer network selling bulk/custom headwear for sports teams and organizations.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Halo Headband manufactures and sells hand-sewn athletic sweatbands, skull caps, bandanas, hats, and visors featuring its patented SweatSeal with Grip Technology that redirects sweat away from the eyes and prevents slipping during workouts. The company sells direct-to-consumer via its BigCommerce storefront, through a dealer network, and via the Team Halo program for custom-branded sports team orders, serving individual athletes and sports organizations in the United States.

Product overview

Halo Headband is a single-product-line sportswear company specializing in high-performance sweat-redirecting headwear. The core portfolio centers on their patented SweatSeal with Grip Technology, which channels sweat away from eyes and keeps headbands in place during workouts. The product line includes multiple headband styles (Halo II Pullover, Bandit, X Series, AIR Series, Halo I-Tie, Halo V-Velcro, Super Wide, Slim), skull caps, bandanas, athletic hats, visors, and cold-weather gear. The company also offers a Team Halo sub-brand for team customization. Headbands are hand-sewn using premium fabrics and are designed for both men and women across activities including cycling, running, and pickleball.

Differentiator

Problem solved

Functional benefit

Products and services

• Halo II Pullover Headband Most popular sweat-redirecting performance headband with patented SweatSeal technology that channels sweat away from eyes and face, featuring no-slip grip technology to stay in place during workouts. Designed for athletes across cycling, running, pickleball, and tennis.
• Halo Bandit 4" Wide Pullover Headband Four-inch wide pull-over headband offering maximum sweat absorption and coverage for athletes with high-intensity sweat output.
• Halo X Series Headband Maximum sweat absorption headband with mesh panels on the sides that promote quick evaporation, designed for extreme sweaters.
• Halo AIR Series Headband Quick evaporation headband designed for lightweight breathability and rapid sweat-wicking during workouts.
• Halo I-Tie Headband One-size-fits-all tie-style headband with patented SweatSeal technology for customizable fit.
• Halo V Velcro Adjustable Headband Adjustable Velcro closure headband with SweatSeal technology allowing users to customize fit tightness.
• Halo Super Wide 3" Pullover Headband Three-inch wide pull-over headband providing extra coverage and sweat absorption for active individuals.
• Halo Slim 1" Pullover Headband One-inch narrow headband for minimal coverage and lightweight sweat management during low-intensity activities.
• Halo Bandana High-performance bandana that wicks sweat and ties in the back for a custom fit.
• Halo Skull Cap Breathable skull cap that redirects sweat and fits smoothly under helmets for cycling and other helmeted activities.
• Halo Color Block Hat Athletic hat combining sun protection with sweat-blocking technology for running, pickleball, and tennis.
• Halo Performance Volley Cap Athletic cap with sweat-blocking tech designed for volleyball and other high-sweat sports.
• Halo Sport Hat Athletic hat combining sun protection with sweat-blocking technology for various sports activities.
• Halo Flexfit Mesh Cap Breathable mesh athletic cap with flexible fit and sweat-wicking properties.
• Halo Cycling Cap Lightweight cycling cap designed to fit under helmets and redirect sweat during bike rides.
• Halo Sport Visor Adjustable visor that shields eyes from sweat and reduces sun glare during outdoor activities.
• Halo Race Visor Performance visor designed for race conditions with sweat-blocking and sun protection features.
• Halo VisorBand Lightweight hybrid headband-visor combining sweat management with sun glare reduction.
• Halo Solar Skull Cap & Tail UPF-rated skull cap with extended tail for maximum sun protection during outdoor activities.
• Halo Protex Bandana UPF-rated bandana providing sun protection while wicking sweat during outdoor activities.
• Halo Anti-Freeze Pullover Cold weather headwear designed to protect ears and head from cold and windy conditions.
• Halo Anti-Freeze Skull Cap Cold weather skull cap providing ear and head protection in cold and windy conditions.
• Team Halo II Pullover Team-licensed version of the popular Halo II headband for team customization and group purchases through the Team Halo program.
• Team Halo V Velcro Team-licensed version of the adjustable Velcro headband for team customization through the Team Halo program.
• Team Halo Sport Visor Team-licensed sport visor for team customization and group purchases through the Team Halo program.
• Team Halo Air Series Bandit Team-licensed version of the Bandit headband featuring quick evaporation AIR technology, available for team customization.

Quantifiable outcome

• 4.8 star rated performance sweat control
• +1 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Ellie WheelerminorGTM or Marketing PartnerEllie Wheeler has joined Halo Headband as the newest brand ambassador, representing the brand with her signature custom ELLIE 5 Bright Pink Halo I-Tie headband. She sports the headband during competitions in her signature style.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Nike: Nike is the dominant global athletic brand and offers headbands, caps, and visors as part of its broader apparel ecosystem. Halo competes against Nike's headwear SKUs in DTC and team/wholesale channels despite very different scale.
• Lululemon: Lululemon is a premium athletic apparel brand whose headwear and running accessories compete for the same affluent, performance-oriented athlete customers that Halo targets in cycling, running, and tennis.
• Under Armour: Under Armour is a major athletic apparel incumbent with a wide product portfolio that includes performance headbands and skull caps. While not headwear-specialized, it competes for the same athlete wallet and shelf/feed space.
• Adidas: Adidas is a global athletic apparel incumbent with a broad headwear line (caps, headbands, visors) sold across DTC, wholesale, and team channels — directly overlapping Halo's distribution mix and athletic end markets.
• Outdoor Research: Outdoor Research produces outdoor and performance headwear (caps, sun hoods, headbands) for running, climbing, and skiing. It overlaps Halo's sun-protection and cold-weather SKUs in the outdoor athlete segment.

Direct peers

• Headsweats: Headsweats specializes in performance sweatband headwear for runners, cyclists, and triathletes — overlapping almost exactly with Halo's primary use cases and customer base in the athletic headwear category.
• Buff: Buff (Original Buff) is the global category leader in multifunctional headwear and tubular headbands for athletes and outdoor users. It is the closest direct competitor to Halo, offering sweat-management headwear across running, cycling, and outdoor sports.
• Tough Headwear: Tough Headwear sells moisture-wicking headbands and skull caps marketed to athletes and outdoor enthusiasts. It overlaps Halo's sweat-management positioning and sells through similar DTC + team/custom channels.
• Bondi Band: Bondi Band makes non-slip athletic headbands targeting runners and active women. It competes head-to-head with Halo's pullover and tie headband SKUs in the same DTC and team-channel markets.

Emerging players

• Mission Cooling: Mission Cooling specializes in cooling towels and performance cooling accessories for athletes and outdoor users. It is adjacent in the sweat/temperature-management category but competes for the same active consumer wallet.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCMdDQctrdGjkzTg-7qJk-eg
• Facebookfacebook.com/haloheadband
• Instagraminstagram.com/haloheadband
• Xx.com/haloheadband

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Halo Headband