New York Bone & Joint

What New York Bone & Joint does

New York Bone & Joint Specialists is a physician-founded, private orthopedic surgery and sports medicine practice operating in Manhattan, New York. The practice was co-founded by Dr. Leon E. Popovitz, a board-certified orthopedic surgeon fellowship-trained in sports medicine at NYU Langone Medical Center with 20+ years of clinical experience and prior service as team physician for the US Open Tennis Championships, and Dr. Michael Y. Mizhiritsky, a physiatrist specializing in electrodiagnostic medicine. The practice operates two primary Manhattan locations—an Upper East Side full-service center at 1198 Third Avenue and a Midtown office at 425 Madison Avenue—plus a second Upper East Side site at 130 East 67th Street, and operates what the practice describes as Manhattan's first dedicated orthopedic urgent walk-in clinic. All surgical procedures are performed at Lenox Hill Hospital under the Northwell Health system. The legal entity is New York Bone & Joint Specialists, DBA New York Bone & Joint / NY Bone & Joint / NYBJ, with a physical therapy subsidiary called All Sports Physical Therapy.

The practice delivers integrated orthopedic care that bundles surgical specialties (knee, shoulder, hip, foot & ankle, and spine) with non-surgical services including sports medicine, interventional pain management (epidural steroid injections, medial branch blocks, radiofrequency ablation, peripheral nerve stimulation), physical & rehabilitative medicine with in-house EMG and nerve conduction studies, in-house physical therapy, and regenerative medicine including PRP injections and stem cell therapies. The clinical team comprises 12 or more physicians across orthopedic surgery, sports medicine, pain management, and physiatry, supported by a nine-person in-house physical therapy team led by a Chief of Physical Therapy with 15+ years of experience. Differentiation is anchored on published-beating clinical outcomes—an ACL re-tear rate of 1-3% versus a 5-25% benchmark, rotator cuff re-tear rates of 2-4% versus 10-20%, meniscus repair healing of 95% at five years versus 70-90%, Bankart re-dislocation under 4% versus 5-15%, and SLAP repair return-to-overhead-sport of 90% versus 40-80%—combined with a stated "preservation-first" philosophy that resolves roughly 90% of cases without surgery. Operational integration is a second moat: physical therapists read operative reports before the first session and communicate with surgeons in the same center, enabling same-day protocol adjustments.

New York Bone & Joint generates revenue through fee-for-service clinical encounters billed to commercial insurance, with most major plans accepted (ACA and Medicaid explicitly excluded) and patient cost transparency for copays, deductibles, and out-of-pocket spend. Distribution is direct-to-consumer via the practice website, Zocdoc and Picktime online booking, a direct phone line, and the walk-in clinic, with marketing emphasizing earned media coverage (Newsweek, USA Today, NY Magazine, NY Post, PIX11), a video education library, blog content, Instagram, and patient testimonials. Patient segments span athletes and active individuals, general orthopedic patients, post-operative patients, and overhead athletes, with all revenue tied to a fragmented base of individual consumer encounters rather than enterprise or capitated contracts.

Name

New York Bone & Joint

Legal name

New York Bone & Joint Specialists

Website

https://nyboneandjoint.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Short description

New York Bone & Joint Specialists is a physician-founded Manhattan orthopedic and sports medicine practice operating two clinical locations and an orthopedic urgent walk-in clinic, delivering integrated surgical, non-surgical, pain management, and in-house physical therapy services to individual consumer patients.

Ownership category

akta.pro rank

Product category

Orthopedic Healthcare Services

NAICS

Offices of Physicians (6211)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

General Orthopedics (HLAKALAA)

akta.pro secondary industries

Orthopedic Surgery (Operative Orthopedics) (HLAKALAC), Hip & Knee Reconstruction (Arthroplasty) (HLAKALAH), Foot & Ankle (HLAKALAG), Spine (Orthopedic Spine) (HLAKALAE), Hand & Upper Extremity (HLAKALAF)

Keywords

• Orthopedic surgery services
• Sports medicine care
• Physical therapy services
• Pain management treatment
• Joint replacement surgery

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Clinical Services Revenue: Revenue generated from orthopedic consultations, surgical procedures, sports medicine services, pain management injections, and physical therapy sessions. Services provided at two Manhattan locations with surgical procedures performed at Lenox Hill Hospital. Insurance reimbursement from major commercial plans.
2. Surgical Procedures: Orthopedic surgery revenue from procedures including ACL reconstruction, rotator cuff repair, meniscus surgery, hip arthroscopy, and joint replacement performed at Lenox Hill Hospital.
3. Regenerative Medicine: PRP injections, stem cell therapies including bone marrow concentrate, LipoGems concentrate, and amniotic concentrate.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels7 records

Core offering

New York Bone & Joint is a multi-specialty orthopedic practice providing surgical, non-surgical, and rehabilitative care for musculoskeletal conditions. Its core services span orthopedic surgery (knee, shoulder, hip, foot & ankle, spine), sports medicine, interventional pain management, physical medicine and rehabilitation (PMR), in-house physical therapy, regenerative orthopedics, and an orthopedic walk-in urgent care clinic serving patients across the New York City metropolitan area.

Product overview

New York Bone & Joint Specialists is a physician-founded private orthopedic surgery and sports medicine practice operating as a unified service offering rather than a modular software product. The core offering is integrated orthopedic care combining surgical services (knee, shoulder, hip, foot & ankle, and spine surgery at Lenox Hill Hospital) with a full suite of non-surgical services including sports medicine, interventional pain management, Physical & Rehabilitative Medicine (PMR) with in-house EMG, and in-house physical therapy. The practice also operates an Orthopedic Urgent Walk-In clinic, offers video/telehealth appointments, and provides regenerative treatments (PRP, stem cell therapies). A companion physical therapy subsidiary, All Sports Physical Therapy, provides at-home and virtual PT services. The model is designed so that surgeons, sports medicine physicians, pain management specialists, physiatrists, and physical therapists work within the same practice and communicate directly, with physical therapists reading operative reports before treatment sessions.

Differentiator

Problem solved

Functional benefit

Brands

• All Sports Physical Therapy: Physical therapy subsidiary providing in-house post-operative and non-operative orthopedic rehabilitation services

Products and services

• Orthopedic Surgery

Quantifiable outcome

• 90% of patients treated successfully without surgery
• +6 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature4 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Lenox Hill Hospital - Northwell HealthcoreOthersAll surgical procedures at New York Bone & Joint are performed at Lenox Hill Hospital, part of the Northwell Health system. Lenox Hill is one of New York City's leading academic medical centers for orthopedic surgery, providing NYBJ patients with access to state-of-the-art surgical facilities and the full resources of the Northwell Health system.
• All Sports Physical TherapycoreStrategic or Co-development PartnerAll Sports Physical Therapy is a partner organization offering at-home PT appointments, virtual consultations via video or phone, and in-person home visits. Physical therapy services covered by most major insurance providers. This subsidiary operates in coordination with NYBJ's orthopedic services.
• US Open Tennis ChampionshipsminorStrategic or Co-development PartnerDr. Leon Popovitz has served as team physician for the US Open Tennis Championships, providing direct clinical experience with elite athletes at the highest competitive level.
• ZocdocminorGTM or Marketing PartnerZocdoc is an online booking platform where New York Bone & Joint maintains a practice profile enabling patients to book appointments online.

Scale indicators8 records

Recent moves8 records

Expansion highlights5 records

Broad incumbents

• Hospital for Special Surgery (HSS): NYC-based global leader in orthopedic surgery and sports medicine, with deep subspecialty depth across NYBJ's exact service lines (knee, shoulder, hip, spine). HSS is a much larger, hospital-owned specialty institution competing directly for premium orthopedic cases in Manhattan.
• NYU Langone Orthopedic Center: Academic orthopedic program in Manhattan offering subspecialty orthopedic surgery, sports medicine, and PMR. Competes for the same NYC patient pool and physician talent; brings research, hospital integration, and payer leverage NYBJ lacks.
• Mount Sinai Department of Orthopedic Surgery: Manhattan-based academic orthopedic service line spanning joint replacement, sports medicine, and spine. Direct overlap in surgical subspecialties and primary service area with NYBJ.

Direct peers

• Rothman Orthopaedic Institute: Large multi-specialty orthopedic physician group with integrated PT, imaging, and ambulatory surgery centers across the Mid-Atlantic and Florida. Closely comparable to NYBJ in structure (fellowship-trained orthopedic subspecialists + in-house PT) but at significantly greater scale and geographic breadth.
• Midwest Orthopaedics at Rush: Nationally ranked multi-specialty orthopedic physician group affiliated with Rush University, focused on sports medicine, joint reconstruction, and spine. Comparable to NYBJ in subspecialty depth, integrated PT, and outcomes-driven marketing, though Chicago-based.
• The Steadman Clinic: Elite orthopedic and sports medicine practice in Vail, CO serving professional athletes and high-acuity cases. Comparable to NYBJ in subspecialty focus and athlete-driven brand, though different geography and scale.
• Kerlan-Jobe Orthopaedic Clinic: Los Angeles-based sports medicine and orthopedic surgery group with elite-athlete physician ties. Comparable to NYBJ in sports medicine subspecialization, surgeon credentials, and orthopedic urgent access model.
• Twin Cities Orthopedics: Large multi-specialty orthopedic physician group with PT, imaging, and surgery centers across Minnesota. Comparable in integrated orthopedic stack and fellowship-trained subspecialist model, though much broader geography.
• Proliance Surgeons: Pacific Northwest multi-specialty physician group including a large orthopedic service line with in-house PT and imaging. Comparable to NYBJ in integrated specialist practice structure, though at much larger geographic scale.
• Hoag Orthopedic Institute: Specialty orthopedic hospital and physician group in Southern California focused on joint replacement, sports medicine, and spine. Comparable in outcomes-driven orthopedic specialty positioning and integrated care model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/nyboneandjoint
• Xx.com/nyboneandjoint
• Facebookfacebook.com/nyboneandjoint
• LinkedInlinkedin.com/company/nyboneandjoint

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about New York Bone & Joint