Aqualogic

What Aqualogic does

Aqualogic Blu SL is a Spanish water-as-a-service company headquartered in Sevilla that designs, installs and maintains network-connected water dispensers for businesses, HORECA establishments (Hotels, Restaurants, Cafes) and households. Its product line spans nine SKUs under three families: Business (LOGIC 425, 1300, 2203, 1700 Inox for offices and corporates), HORECA (LOGIC Blu HG 45, Blu HG, Blu ES for hospitality) and Home (LOGIC 325 F filtration and LOGIC Ruwa 600 reverse osmosis). The underlying technology combines multi-stage filtration, ultrafiltration and direct-feed reverse osmosis, with dispensers connected directly to the mains supply — eliminating bottled water logistics. Value-add services (installation, maintenance, filter replacement, dedicated account manager and a stated 48-hour response SLA) are bundled into a recurring monthly subscription, supplemented by accessory sales (stainless steel and personalised glass bottles, Tetra Pak minibrick water, biodegradable paper cups).

The company is a subsidiary of Grupo empresarial Aqualogic, a diversified Spanish group with 10+ companies, 200+ employees and over €40M in aggregate revenue and 100+ years of corporate history across food and beverage, industrial transformation, chemicals, tourism, real estate, documentation/recycling and commercial services. Aqualogic Blu SL operates with 11–50 employees and runs a sales-led go-to-market: a commercial department performs on-site water audits, a phone/inside-sales line handles inbound SMB and consumer inquiries, and a website with savings calculator and Trustindex-verified Google reviews supports both B2B and direct-to-consumer lead capture. Geographic reach is national across Spain with no stated international expansion; pricing is opaque (quote-based subscription) with claimed customer savings of 10–15% for businesses and up to 50% for HORECA versus bottled water, and the brand's "Non Plastic Water" positioning emphasises a >90% CO2 reduction claim versus bottled water delivery.

Name

Aqualogic

Legal name

Aqualogic Blu SL

Website

https://aqualogic.es

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Aqualogic Blu SL provides subscription-based, network-connected water dispensers using filtration, ultrafiltration and reverse osmosis for Spanish businesses, HORECA venues, and households, bundling installation, maintenance and filter changes into a monthly fee.

Ownership category

akta.pro rank

Product category

Water Filtration Services

NAICS

Water Supply and Irrigation Systems (221310), Plumbing and Heating Equipment and Supplies (Hydronics) Merchant Wholesalers (42372)

SIC

Water Supply (4941)

akta.pro primary industry

Pitcher & Dispenser Water Filters (CRAJAJAB)

akta.pro secondary industry

Under-Sink Water Filtration Systems (CRAJAJAD)

Keywords

• Water filtration systems
• Office water dispensers
• Hospitality water service
• Reverse osmosis systems
• Bottled water alternative

Headquarters

HQ city

Sevilla

HQ country

Spain

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Water Dispenser Subscription Service: Monthly fixed fee subscription model for water dispensers including installation, maintenance, and filter changes. Customers pay a fixed quota to control spending without surprises, eliminating bottled water purchases.
2. Accessory and Consumable Sales: Sale of complementary products including stainless steel bottles, custom glass bottles, minibrick water, and eco-friendly paper/biodegradable cups.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Aqualogic provides connected water dispensers and filtration systems on a subscription basis for businesses, HORECA (hotels, restaurants, cafes), and households across Spain. The service bundles the dispenser hardware, professional installation, ongoing maintenance, and periodic filter replacement into a fixed monthly fee, eliminating the need for bottled water. The company also sells complementary accessories including stainless steel bottles, personalized crystal bottles, minibrick water, and eco-friendly paper cups.

Product overview

Aqualogic provides a portfolio of connected water dispensers and filtration systems organized across three main segments: Home (LOGIC 325 F and LOGIC Ruwa 600), Business/Enterprise (LOGIC 425, LOGIC 1300, LOGIC 2203, LOGIC 1700 inox), and HORECA/Hospitality (LOGIC BLU HG 45, LOGIC Blu HG, LOGIC Blu ES). The core offering consists of dispensers connected directly to the water network with advanced filtration or reverse osmosis technology, providing purified cold, ambient, and hot water on demand. The service includes installation, maintenance, and filter replacement. Accessory products include reusable stainless steel bottles, personalized crystal bottles, minibrick water bottles, and eco-friendly paper/biodegradable cups.

Differentiator

Problem solved

Functional benefit

Brands

• LOGIC 425: Efficient and versatile filtered water source designed for continuous purified water supply in professional environments.
• LOGIC 1300
• LOGIC 2203
• LOGIC 1700 inox
• LOGIC 325 F
• Logic Ruwa 600
• LOGIC BLU HG 45
• LOGIC BLU HG
• LOGIC BLU ES

Products and services

• LOGIC 325 F Home water dispenser using ultrafiltration with sediment and carbon filters, designed for areas with non-hard water; provides cold water via direct chilling and instant hot water through the Boost system.
• LOGIC Ruwa 600 Home reverse osmosis system for areas with hard water, providing low-mineralization balanced water free from harmful elements.
• LOGIC 425 Efficient and versatile water dispenser for businesses offering multi-stage filtration, low energy consumption, durable materials, easy maintenance, and silent operation.
• LOGIC 1300 Compact, efficient and elegant filtration water source for small and medium businesses; multi-stage filtration eliminates sediments, chlorine, odors, and microorganisms with instant cold and hot water output.
• LOGIC 2203 High-flow water dispenser for intensive corporate use with high-capacity refrigeration technology and electronic temperature control for stable supply at desired temperature.
• LOGIC 1700 Inox Stainless steel high-capacity water dispenser for large offices providing continuous cold, hot, and ambient temperature water with robust structure and high-durability components.
• LOGIC BLU HG 45 Refrigerated water dispenser for hospitality and restaurants providing cold water (optionally with gas) with electronic flow and temperature control, designed for easy integration in cafes and restaurants.
• LOGIC Blu HG High-performance stainless steel countertop water dispenser for large hospitality water demand; provides high-production cold water and cold water with gas, easy to clean and install.
• LOGIC Blu ES Floor-mounted standing stainless steel water dispenser for large hospitality spaces, integrating the entire installation and freeing counter space in restaurants and cafes.
• Stainless Steel Water Bottle Vacuum-insulated reusable stainless steel water bottle that keeps drinks cold for 24 hours or hot for 12 hours; BPA-free leak-proof design with 50 cl capacity.
• Crystal Personalized Bottles Resistant, reusable and elegant crystal water bottles personalized with names or company logos, available in Brenva (75 cl), Madison (70 cl), Lorena (1L), and Golden (85 cl) models.
• Minibrick Bottles Compact sustainable water bottles in 100% recyclable Tetra Pak Aseptic packaging with very low mineralization (29 mg/l residue, pH 7.3), ideal for events and meetings.
• Paper and Biodegradable Cups Eco-friendly, resistant and biodegradable paper cups for use with Aqualogic purified water; heat-resistant up to 85°C, available in white or Kraft paper and 100% compostable corn-particle versions.
• Aqualogic Filtered Water Subscription Service All-inclusive monthly subscription that bundles a network-connected water dispenser, professional installation, ongoing maintenance, filter replacement, and a dedicated personal account manager into one fixed fee.

Quantifiable outcome

• Cost savings of 10-15% for businesses compared to bottled water
• +3 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Pentair: Global water treatment and filtration equipment manufacturer with relevant residential and commercial filtration product lines; a comparable upstream equipment supplier/incumbent rather than a direct subscription competitor.
• BRITA Group: Major European water filtration brand offering point-of-use filtered water solutions for offices and homes (BRITA Vivreau); comparable product technology (filtration/dispenser) and B2B/HORECA focus but operating at much broader scale across multiple countries.
• Primo Water Corporation: Large North American water services company providing bottled water delivery, water dispensers, and filtration; comparable subscription and dispenser business but with broader bottled-water component.
• Veolia (Water Technologies): Large environmental services group with point-of-use water treatment and dispenser solutions for commercial and HORECA customers; overlaps in water service delivery but operates at vastly broader infrastructure scale.

Emerging players

• Bevi: Tech-forward smart water dispenser (still and sparkling) targeted at offices and HORECA in the US; comparable point-of-use connected dispenser model but with stronger IoT/software differentiation and a focus on flavored/sparkled water.

Others

• SodaStream (PepsiCo): Connected home water carbonation/dispenser product with sustainability positioning; thematically aligned with plastic-free in-home water but a different product category (DIY carbonation) from Aqualogic's plumbed-in dispensers.

Regional players

• Coway: Asian home water purifier specialist with subscription-based rental/service model for connected dispensers and purifiers; comparable recurring-rental product model but primarily Korea/Malaysia focused, not Spain.

Direct peers

• Culligan International / Waterlogic: Global leader in point-of-use filtered water dispensers and bottled water delivery to offices and HORECA with subscription-based service model; directly comparable in target customer (B2B/HORECA), subscription revenue, and connected dispenser technology.
• Eden Springs (now part of Culligan): European office water dispenser and bottled water delivery subscription provider with strong footprint in Iberia and HORECA verticals; directly comparable service model, customer base, and product portfolio.
• Quench (USA Water): US-focused subscription office water dispenser and filtration service for businesses and HORECA; directly comparable recurring subscription, plumbed-in dispenser product, and all-inclusive maintenance model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UC-PM-g7JwBCJG9yWLBd3czQ
• Facebookfacebook.com/aqualogicblu
• LinkedInlinkedin.com/company/aqualogic-blu

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aqualogic