Fake Tattoos
Fake Tattoos is a direct-to-consumer Shopify e-commerce retailer selling waterproof, dermatologist-tested temporary tattoos to individual consumers worldwide. It offers 10,000+ designs across style, body part, holiday, and gender categories, shipping globally from a US base.
- Company typePrivate
- Founded-
- HeadquartersSun City, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Fake Tattoos does
Fake Tattoos is a direct-to-consumer e-commerce retailer of temporary tattoos, operating exclusively through its Shopify-powered website faketattoos.com. The company sells a single product vertical — water-activated temporary body art — to individual consumers seeking self-expression without permanent commitment, including general shoppers, event and festival attendees, and holiday/party planners. It ships globally, with the storefront localized into 7 languages and multi-currency checkout available across 100+ countries; a Wisconsin-area customer service line (area code 262) and the [email protected] contact point indicate US-based operations.
The catalog spans 10,000+ exclusive designs organized across multiple merchandising axes: size (Tiny to Extra Large), body placement (arm sleeves, face, finger, hand, leg, etc.), style (Asian, Anime, Flowers, Tribal, Glow in the Dark, etc.), animal/insect motif, holiday occasion, and gender. The underlying product technology is water-transfer application, dermatologist-tested and formulated with hypoallergenic, non-toxic materials. Core SKUs include Standard Temporary Tattoos (3–5 day wear), Premium Realistic high-definition designs, the randomized Mystery Ink Collection ($5–$30 packs), the $10 Weekend Edit, and specialty lines such as Glow in the Dark UV-reactive and large-format Arm Sleeve tattoos. The company claims 7–14 day durability on its water-resistant line and under-30-second application.
The business model is purely transactional with no subscription component. Unit prices range from $5 to $30, with free US shipping above $50 and a site-wide 'Buy 5, Get 1 Free' promotion. Customer acquisition is driven through organic social media (Instagram, Facebook, Pinterest, TikTok, Twitter/X), email capture (10% first-order discount), content marketing via a blog, and on-site social proof through 2,119+ Judge.me product reviews. No B2B channel, wholesale relationship, app, or third-party retail presence is indicated, and no funding, M&A, leadership team, partnerships, or patents are disclosed.
Fake Tattoos firmographics
Firmographics- Name
- Fake Tattoos
- Legal name
- Fake Tattoos
- Website
- https://faketattoos.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Fake Tattoos is a direct-to-consumer Shopify e-commerce retailer selling waterproof, dermatologist-tested temporary tattoos to individual consumers worldwide. It offers 10,000+ designs across style, body part, holiday, and gender categories, shipping globally from a US base.
- Ownership category
- akta.pro rank
Where Fake Tattoos is headquartered
LocationHeadquarters
- HQ city
- Sun City
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Fake Tattoos business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Technology or R&D, Personnel, Infrastructure
Revenue model
- Direct Product Sales: One-time transactional sales of temporary tattoo products through their e-commerce platform. Products are sold as individual items or in bundles (Mystery Ink Packs), with pricing ranging from $5 to $30 per item. The business model is purely transactional with no subscription component.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Mystery Ink Pack - 1 Tattoo |
| Unit Pricing | Pay-as-you-go | Mystery Ink Pack - 2 Tattoos |
| Unit Pricing | Pay-as-you-go | Mystery Ink Pack - 3 Tattoos |
| Unit Pricing | Pay-as-you-go | Mystery Ink Pack - 4 Tattoos |
| Unit Pricing | Pay-as-you-go | Standard Individual Tattoos |
| Other | Pay-as-you-go | Free Shipping Threshold |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels8 records
Fake Tattoos product offering
Product offeringCore offering
Fake Tattoos is a direct-to-consumer e-commerce retailer that designs, sources, and sells temporary tattoos across a catalog of 10,000+ designs, organized by size, body part, style, animal/insect, holiday, and gender. Products are water-activated transfer tattoos using waterproof, sweat-resistant, dermatologist-tested hypoallergenic materials, with standard lines lasting 3-5 days and premium realistic lines rated for 7-14 days of wear. The company ships worldwide from a US base through its Shopify storefront, with no physical retail presence.
Product overview
Fake Tattoos is an e-commerce retailer offering a comprehensive portfolio of temporary tattoos as a single unified product line. The core offering consists of waterproof, non-toxic temporary tattoos with varying durability (3-5 days standard, 7-14 days premium water-resistant technology). The portfolio includes Standard Temporary Tattoos, Premium Realistic Temporary Tattoos (high-definition gallery designs), Mystery Ink Collection (randomized surprise packs), and the $10 Weekend Edit collection. Products are organized by Size (Tiny to Extra Large), Body Part (arm sleeves, body, chest, face, finger, forearm, hand, leg, shoulder), Style (Asian, Anime, Flowers, Hearts, Glow in the Dark, Kids, Mythical, Quotes, Scary, Tribal), Animals & Insects, Holidays, and Gender categories. With over 10,000 exclusive designs, the company emphasizes dermatologist-tested, hypoallergenic materials and realistic aesthetics.
Differentiator
Problem solved
Functional benefit
Products and services
- Standard Temporary Tattoos Waterproof temporary tattoos with realistic designs that last 3-5 days, featuring non-toxic, skin-friendly materials and easy water-based application; targeted at general consumers seeking non-permanent body art.
- Premium Realistic Temporary Tattoos High-definition, realistic temporary tattoo collection featuring gallery-quality 'masterpiece' designs that provide permanent-grade aesthetics and water-resistant wear of 7-14 days.
- Mystery Ink Collection Randomly selected medium-sized temporary tattoos sold as surprise mystery packs for men and women, priced at $5-$30 with 1, 2, 3, or 4 tattoo configurations.
- $10 Collection (The Weekend Edit) Quick, fun, and easy temporary tattoo designs priced at $10, featuring varied styles targeted at weekend occasions.
- Glow in the Dark Temporary Tattoos UV/waterproof luminous temporary tattoos that glow in dark settings, designed for parties, night events, and festival use.
- Arm Sleeve Temporary Tattoos Large-format temporary tattoos designed to cover arm areas, including half and full arm sleeve options, with realistic high-definition designs.
- Body Part Temporary Tattoos Temporary tattoos organized by body placement including finger, hand, wrist, forearm, chest, back, shoulder, leg, ankle, and neck, enabling placement-specific browsing.
- Style-Based Temporary Tattoos Temporary tattoos categorized by style including Asian, Anime, Flowers, Hearts, Kids, Mythical, Quotes, Scary, and Tribal designs.
- Animals & Insects Temporary Tattoos Temporary tattoos featuring animal and insect designs including birds, butterflies, cats, dogs, lions, moths, scorpions, spiders, tigers, and wolves.
- Holidays Temporary Tattoos Holiday-themed temporary tattoos for birthdays, Christmas, Easter, Halloween, and Valentine's Day, used as party supplies and favors.
- Gender-Targeted Temporary Tattoos Temporary tattoos curated by audience including boys, girls, men's, women's, and universal designs.
- Size-Variant Temporary Tattoos Temporary tattoos available in five size categories: Tiny (under 2 inches), Small, Medium, Large, and Extra Large, with individual pricing ranging from $7 to $25+.
Quantifiable outcome
- Tattoos last 7-14 days with proper care
- +1 more outcomes
Companies that use Fake Tattoos
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles2 records
Fake Tattoos technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration12 records
Feature4 records
Fake Tattoos partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights3 records
Fake Tattoos competitors and assessment
Company assessmentDirect peers
- Tattify: Direct-to-consumer temporary tattoo brand selling customizable, premium designs online. Closely comparable to Fake Tattoos on product category, customer base (Gen Z / Millennial), and e-commerce-only distribution model.
- Tattly: Design-forward temporary tattoo brand founded on commissioned artwork from illustrators. Comparable to Fake Tattoos as a design-led, DTC e-commerce retailer of high-aesthetic temporary tattoos for adults and kids.
- Wild: Premium temporary tattoo brand positioned for realistic, long-wear looks. Directly comparable to Fake Tattoos' Premium Realistic and water-resistant (7-14 day) line in target customer, price band, and DTC positioning.
- Momentary Ink: Online retailer of realistic, long-lasting temporary tattoos marketed as 'try before you commit' alternatives to real ink. Directly comparable to Fake Tattoos on use case, product positioning, and direct-to-consumer model.
- Inkbox: Semi-permanent (2-week) tattoo brand sold DTC. Comparable to Fake Tattoos as a non-permanent body-art consumer brand targeting the same 'no commitment' buyer, though it competes more on longevity than design breadth.
- Big Moods: DTC temporary tattoo brand with a Gen Z focus and strong social-first identity. Comparable to Fake Tattoos on customer demographic, design-led catalog, and reliance on Instagram/TikTok for discovery.
Broad incumbents
- Party City: Large specialty party retailer carrying temporary tattoos as part of a broader Halloween/party assortment. Comparable to Fake Tattoos' holiday/event customer segment and Halloween/Christmas themed lines, though it operates physical retail plus online.
- Spencer Gifts: Novelty retailer selling pop-culture temporary tattoos alongside apparel and accessories. Comparable to Fake Tattoos' novelty/gift and quote/animal style categories and impulse-buy price points.
- Target: Mass-market retailer that sells temporary tattoos (e.g., Betti, Inkology) in-store and online. Comparable to Fake Tattoos as a competing channel for the same family and kids' temporary-tattoo buyer, though Target's assortment is a small slice of a much broader retail portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Fake Tattoos social profiles
Digital presenceFake Tattoos compliance and trust
Trust signalCompliance1 record
Fake Tattoos financial estimates
Financial estimateRevenue estimate
Valuation estimate
Fake Tattoos leadership team
Management profileNumber of profiles
Fake Tattoos funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Fake Tattoos M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Fake Tattoos
What does Fake Tattoos do?
Fake Tattoos is a direct-to-consumer e-commerce retailer that designs, sources, and sells temporary tattoos across a catalog of 10,000+ designs, organized by size, body part, style, animal/insect, holiday, and gender. Products are water-activated transfer tattoos using waterproof, sweat-resistant, dermatologist-tested hypoallergenic materials, with standard lines lasting 3-5 days and premium realistic lines rated for 7-14 days of wear. The company ships worldwide from a US base through its Shopify storefront, with no physical retail presence.
Is Fake Tattoos a public or private company?
Fake Tattoos is a private company. It is classified as unknown and is currently operating.
When was Fake Tattoos founded?
Fake Tattoos was founded in -1. It employs 1 to 10 people.
Where is Fake Tattoos based?
Fake Tattoos is headquartered in Sun City, United States, in the North America region.
How does Fake Tattoos make money?
One revenue line is on record: direct Product Sales.
Who are Fake Tattoos's main competitors?
Direct peers on record are Tattify, Tattly, Wild, Momentary Ink, Inkbox and Big Moods. Broad incumbents are Party City, Spencer Gifts and Target.
Does Fake Tattoos have an API?
No public API is recorded for Fake Tattoos.