Rotorama
Rotorama is a Czech e-commerce retailer (Rotorama s.r.o., founded 2016, Prague) selling third-party FPV drone racing equipment — frames, motors, FPV systems, batteries, chargers, and RC gear — to hobbyist and competitive drone racing pilots across European markets via its multilingual online storefront.
- Company typePrivate
- Founded2016
- HeadquartersPraha, Czechia
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What Rotorama does
Rotorama s.r.o. is a Czech private limited company (Rotorama) founded in 2016 and headquartered in Prague 4, operating a specialized e-commerce storefront for FPV (First Person View) drone racing equipment. The catalog spans the full build stack: frames in sizes from Whoop up to 7\"+, brushless motors across 11XX-53XX classes, flight controllers and ESCs in 30x30mm, 20x20mm, and Whoop form factors, analog and digital FPV systems (DJI, HDZero, Walksnail Avatar/Ascent, ArtLynk, IP transmission), antennas across SMA, MMCX, and u.FL connectors, propellers, 1S-8S batteries (including Tattu-branded packs), chargers, RC transmitters and receivers (e.g., Radiomaster TX16S MK3), pre-built drones and KITs, plus accessories and tools. Products are sourced from third-party brands including Foxeer, Caddx, Runcam, GEPRC, TBS, iFlight, SpeedyBee, Skyzone, FatShark, BetaFPV, Happymodel, HGLRC, DarwinFPV, Sub250, Tattu, and BrotherHobby; Rotorama does not develop proprietary technology.
The revenue model is direct one-time unit sales through the rotorama.com storefront at publicly disclosed EUR prices ranging from approximately €0.69 for an aluminum heatsink to €681.99 for premium Skyzone SKY04X Pro goggles. Distribution is exclusively online with no physical retail footprint, supporting English, Czech, and German markets and EUR/CZK currencies. The go-to-market is product-led with light content marketing: a beginner tutorial library covering tools, legislation, batteries, components, building, and first flight, plus an events listing and a registered-customer loyalty points program. The customer base is B2C, targeting competitive and recreational drone racing pilots and FPV enthusiasts across Europe. The company also sponsors a Racing Team featuring eight named pilots, including a former DCL pilot and FAI World Cup winner, functioning as a brand and content asset rather than a revenue line. The company is bootstrapped with no disclosed funding, operates with 1-10 employees, and shows no AI/ML capability, patents, or proprietary technology.
Rotorama firmographics
Firmographics- Name
- Rotorama
- Legal name
- Rotorama s.r.o.
- Website
- https://rotorama.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Rotorama is a Czech e-commerce retailer (Rotorama s.r.o., founded 2016, Prague) selling third-party FPV drone racing equipment — frames, motors, FPV systems, batteries, chargers, and RC gear — to hobbyist and competitive drone racing pilots across European markets via its multilingual online storefront.
- Ownership category
- akta.pro rank
Rotorama industry classification
Industry- Product category
- Drone Racing Equipment Retail
- akta.pro primary industry
- Drones & UAV Retail (Consumer & Prosumer) (CRACAHAC)
- akta.pro secondary industry
- Consumer Non-Imaging Drones (Toy/FPV, Racing, Delivery/Utility) (CRACARAH)
Keywords
Where Rotorama is headquartered
LocationHeadquarters
- HQ city
- Praha
- HQ country
- Czechia
- HQ region
- Europe
Offices1 record
Markets served
Rotorama business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- E-commerce Product Sales: Revenue generated from direct online sales of drone racing equipment including frames, motors, FC/ESC, FPV cameras, receivers, video transmitters, antennas, propellers, batteries, chargers, and RC equipment. Products are sold at fixed prices in EUR with various price points ranging from accessories (approximately €1.59 for tool sets) to premium items like goggles (up to €681.99).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual product pricing across multiple categories |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
Rotorama product offering
Product offeringCore offering
Rotorama operates an online e-commerce shop dedicated to drone racing equipment and FPV (First Person View) gear. The catalog covers all components needed to build, maintain, and operate racing, freestyle, and cinewhoop drones, including frames, motors, flight controllers (FC), electronic speed controllers (ESC), analog and digital FPV systems, antennas, propellers, batteries, chargers, RC transmitters/receivers, and accessories, alongside a sponsored Racing Team and beginner tutorial content.
Product overview
Rotorama is a Czech-based online shop for drone racing equipment and services. The offering is a comprehensive e-commerce platform for FPV (First Person View) drone racing gear, comprising multiple product categories that work together to build complete racing drones. The portfolio includes drone Frames in various sizes (2" to 7"), Motors (28XX to 11XX series), FC and ESC systems (30x30mm, 20x20mm, 25x25mm form factors), both Analog FPV systems (goggles, cameras, VTX, receivers) and Digital FPV systems (DJI FPV, HDZero, Walksnail), Antennas with multiple connector types (SMA, MMCX, u.FL), Propellers, Batteries (1S to 8S), Chargers, and RC Transmitters/Receivers. The company also offers tutorial resources for beginners, maintains a loyalty rewards program, and sponsors a professional Racing Team with competitive pilots.
Differentiator
Problem solved
Functional benefit
Products and services
- Rotorama Drone Frames Comprehensive range of drone frames available in various sizes including 7", 6", 5", 4", 3.5", 3", 2.5", 2"-, and Whoop configurations. Frames are sold as full units, KIT (unassembled), or with spare parts and accessories for drone racing pilots and builders.
- Rotorama Motors Brushless motors for drone racing applications, categorized by size: 28XX-53XX (large), 20XX-25XX (mid), 11XX-20XX (small), Whoop class, and servo motors with accessories.
- Rotorama FC and ESC Flight controllers (FC) and Electronic Speed Controllers (ESC) available in standard 30x30mm, mini 20x20mm, Whoop 25x25mm form factors, plus separate ESC units, fixed wing options, GPS and sensors.
- FPV - Analog Systems Analog video transmission equipment including goggles, monitors, receivers, FPV cameras, action cameras, thermal cameras, video transmitters (VTX), pigtails, gimbals and head tracking systems with accessories.
- FPV - Digital Systems Digital FPV systems including DJI FPV, HDZero, Walksnail Avatar, Walksnail Ascent, ArtLynk, and IP transmission solutions.
- Antennas and Pigtails FPV antennas and pigtail adapters including SMA, MMCX, u.FL connector types, and directional antennas with accessories.
- Propellers Drone propellers in sizes from 11" down to 2" and Whoop class, available in various pitch configurations for different racing and freestyle applications.
- Batteries Drone batteries including 8S, 6S, 4S, 3S, 2S, 1S configurations, Li-ion cells, with accessories. Brands include Tattu for high-performance packs.
- Chargers Battery chargers available with integrated power supply (AC) or without (DC), power supplies, discharge equipment, and accessories.
- RC Transmitters and Receivers Radio control systems including transmitters, TX modules, receivers, sensors, antennas, and accessories. Featured products include Radiomaster TX16S MK3.
- Drone Sets (Built and KIT) Complete drone sets available as pre-built (assembled) or KIT (unassembled) options, including popular models from brands like GEPRC and Axisflying.
- Accessories Wide range of drone racing accessories including BEC and filters, buzzers and LEDs, cables and connectors, adhesives and tapes, tools, fasteners, backpacks and cases, and outdoor race track equipment.
- Rotorama Racing Team Company-sponsored racing team featuring pilots including Jakub Toman (DCL Pilot 2016-2018, FAI World Cup winner), Jakub Steiner, David Svoboda, Patrik Steiner, Lukáš Košata, Petr Horák, Lukáš Lendvorský, and Jan Votava with regional and international competition experience.
- Airplanes Fixed-wing RC airplanes available in full kits, PNP (plug-and-play) configuration, and RTH (return-to-home) variants for RC hobbyists.
- Rotorama Loyalty Program Loyalty points program rewarding registered customers for purchases through the Rotorama online shop.
Companies that use Rotorama
Customer profileSegments1 record
Ideal customer profiles1 record
Rotorama technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Rotorama partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered standard.
- FoxeerstandardFoxeer is a brand whose products (FPV cameras, video transmitters, goggle straps) are sold through the Rotorama online shop.
- CaddxstandardCaddx FPV cameras and equipment are sold through the Rotorama online shop.
- RuncamstandardRuncam cameras and related products are sold through the Rotorama online shop.
- GEPRCstandardGEPRC drones and video transmitters are sold through the Rotorama online shop.
- TBS (Team Blacksheep)standardTBS products including Unify Pro video transmitters, pigtails, and heatsinks are sold through the Rotorama online shop.
- iFlightstandardiFlight products including Borg VTX and race equipment are sold through the Rotorama online shop.
- SpeedyBeestandardSpeedyBee video receivers and transmitters are sold through the Rotorama online shop.
- SkyzonestandardSkyzone FPV goggles and accessories are sold through the Rotorama online shop.
- FatSharkstandardFatShark FPV goggles including Dominator HDO+ and Echo are sold through the Rotorama online shop.
- BetaFPVstandardBetaFPV products including VR04 goggles and cameras are sold through the Rotorama online shop.
- HappymodelstandardHappymodel cameras and nano products are sold through the Rotorama online shop.
- HGLRCstandardHGLRC products including Zeus nano VTX are sold through the Rotorama online shop.
- DarwinFPVstandardDarwinFPV Ape video transmitters are sold through the Rotorama online shop.
- Sub250standardSub250 products including Send T series video transmitters are sold through the Rotorama online shop.
Scale indicators1 record
Expansion highlights4 records
Rotorama competitors and assessment
Company assessmentDirect peers
- GetFPV: GetFPV is a US-based online retailer dedicated to FPV drone components, drones, and accessories — a near-identical business model and product focus to Rotorama but operating primarily in North America.
- Team Blacksheep (TBS): TBS (Team Blacksheep) is a long-established FPV product manufacturer (Unify VTXs, Crossfire radios) that also sells direct to consumers — Rotorama is one of TBS's resellers, but TBS's direct channel competes for the same European buyers.
- iFlight: iFlight is both a major FPV drone manufacturer and direct-to-consumer retailer — a comparable vendor-brand relationship exists with Rotorama (it stocks iFlight) but iFlight's own storefront competes with Rotorama's offering.
- RaceDayQuads: RaceDayQuads is a US-based specialist FPV retailer focused on racing and freestyle drone components, offering similar brand coverage and educational content for hobbyists.
- Pyrodrone: Pyrodrone is a US-based FPV retailer stocking frames, motors, flight controllers, FPV gear and accessories across major racing and freestyle brands — directly comparable in catalog scope to Rotorama.
- GEPRC: GEPRC is a leading FPV drone and component manufacturer with its own retail storefront — Rotorama carries GEPRC frames and drones, but GEPRC's direct sales channel overlaps with Rotorama's customer base.
Broad incumbents
- HobbyKing: HobbyKing is a long-established global RC hobby e-commerce retailer with an FPV drone category — broader assortment than Rotorama but overlapping on the racing drone component SKUs.
- Banggood: Banggood is a large Chinese generalist cross-border e-commerce marketplace with a sizeable FPV drone racing category that competes head-on with Rotorama on price and SKU breadth for hobbyist buyers.
Regional players
- MEPSKING: MEPSKING / SZRJX is a China-based cross-border FPV retailer carrying drones, frames, motors, FPV cameras and goggles — comparable FPV racing catalog and similar reliance on direct e-commerce, but Asia-anchored.
- FPV-Factory: FPV-Factory is a European-based FPV retailer carrying similar racing drone component categories — directly comparable to Rotorama on catalog but operating in overlapping rather than identical geographies.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Rotorama social profiles
Digital presenceRotorama financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rotorama leadership team
Management profileNumber of profiles
Profiles1 record
Rotorama funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rotorama M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rotorama
What does Rotorama do?
Rotorama operates an online e-commerce shop dedicated to drone racing equipment and FPV (First Person View) gear. The catalog covers all components needed to build, maintain, and operate racing, freestyle, and cinewhoop drones, including frames, motors, flight controllers (FC), electronic speed controllers (ESC), analog and digital FPV systems, antennas, propellers, batteries, chargers, RC transmitters/receivers, and accessories, alongside a sponsored Racing Team and beginner tutorial content.
Is Rotorama a public or private company?
Rotorama is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Rotorama founded?
Rotorama was founded in 2016. It employs 1 to 10 people.
Where is Rotorama based?
Rotorama is headquartered in Praha, Czechia, in the Europe region.
How does Rotorama make money?
One revenue line is on record: E-commerce Product Sales.
Who are Rotorama's main competitors?
Direct peers on record are GetFPV, Team Blacksheep (TBS), iFlight, RaceDayQuads, Pyrodrone and GEPRC. Broad incumbents are HobbyKing and Banggood. Regional players are MEPSKING and FPV-Factory.
Does Rotorama have an API?
No public API is recorded for Rotorama.
What industry is Rotorama in?
Rotorama's product category is Drone Racing Equipment Retail. Its primary akta.pro industry code is CRACAHAC, Drones & UAV Retail (Consumer & Prosumer), with a secondary code of CRACARAH, Consumer Non-Imaging Drones (Toy/FPV, Racing, Delivery/Utility).