Doing Good Works

What Doing Good Works does

Doing Good Works is a privately held California benefit corporation and certified B Corporation founded in 2015 and headquartered in Irvine. The company operates a hybrid for-profit/nonprofit structure spanning two primary divisions. DGW Branded is a custom merchandise and branded experience business that serves companies and marketing agencies with quote-based custom merchandise, curated kits, and full-scale branded events, with an emphasis on sustainable sourcing and mission-aligned partnerships. Foster Greatness, spun off as a nonprofit in 2023, delivers workforce development, mentorship, emergency support, career coaching, and resource access to youth aging out of foster care and individuals with adverse childhood backgrounds, supported by a mobile app launched the same year. A third sub-brand, Healthy Humans, supports individual development and well-being.

The company's product and technology footprint is light on proprietary technology: core technology is not publicly disclosed, and no patents, AI capabilities, APIs, or SDKs are announced. The single notable digital artifact is the Foster Greatness mobile app, which serves as a self-serve community hub connecting beneficiaries with mentorship and resources. Reinvestment of profits into community programs is operationalized via documented impact figures of $3,893,088 in total cumulative reinvestment since 2015, $2,457,039 invested into workforce development, $942,077 into Foster Greatness, 6,451 people impacted, and 192 people employed through DGW.

The business model blends transactional revenue from DGW Branded merchandise with professional services and philanthropic funding for Foster Greatness. Pricing for merchandise is quote-based and disclosed only on inquiry, with multi-year enterprise contracts referenced. Named enterprise clients include Kaiser Permanente (community impact and wish-fulfillment funding since 2017) and Sephora (Warehouse Packout Program partnership since 2021). Go-to-market combines community-led outreach and B2B enterprise field sales, with marketing emphasizing earned media (B Corp, Fortune, Inc. Best Workplaces recognition) and impact reporting. Ownership remains with co-founders Scott Henderson and Jordan Bartlett, both titled Co-Founder & CEO, with no disclosed institutional investors or parent company.

Name

Doing Good Works

Legal name

Doing Good Works

Website

https://doinggoodworks.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Doing Good Works is a California benefit corporation that operates DGW Branded, a custom merchandise and branded experience business, alongside Foster Greatness, a nonprofit supporting youth aging out of foster care through employment, training, mentorship, and a mobile app.

Ownership category

akta.pro rank

Product category

Promotional Products & Branded Merchandise Services

NAICS

Employment Services (5613), Vocational Rehabilitation Services (62431)

SIC

Services-Advertising (7310)

akta.pro primary industry

Loyalty, Rewards & Incentive Programs (BPAFAMAE)

akta.pro secondary industry

Youth Mentoring & Positive Youth Development Nonprofits (BPAGADAD)

Keywords

• Custom branded merchandise
• Promotional products
• Workforce development
• Foster youth services
• Social impact programs

Headquarters

HQ city

Irvine

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. DGW Branded Merchandise: Revenue from custom merchandise, branded products, and promotional items sold to companies and agencies. Profits reinvested into social impact programs supporting foster youth.
2. Workforce Development Services: Employment and job training services for individuals impacted by foster care, potentially funded through corporate partnerships and government programs.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Doing Good Works is a California benefit corporation and B Corp that operates two main divisions. DGW Branded delivers custom merchandise, curated kits, branded products, and full-scale branded experiences to companies and agencies seeking purpose-driven promotional items. Foster Greatness is a nonprofit community platform (with a mobile app) that provides mentoring, career coaching, emergency support, and resource access to youth aging out of foster care. Profits from merchandise sales are reinvested into workforce development and foster youth programs.

Product overview

Doing Good Works is a registered benefit corporation (B Corp) founded in 2015 that operates a multi-brand portfolio focused on social impact, particularly supporting youth aging out of foster care. The portfolio consists of three main divisions: (1) DGW Branded, a full-service custom merchandise and branded experience sub-brand for companies and agencies; (2) Foster Greatness, a nonprofit community platform (including a mobile app) that provides mentoring, emergency support, career coaching, resource access, and events for individuals with foster care backgrounds; and (3) Healthy Humans, a sub-brand focused on individual development and well-being. Together these divisions form a holistic, purpose-driven business model that reinvests profits into youth support and community programs.

Differentiator

Problem solved

Functional benefit

Brands

• Foster Greatness App: Mobile application providing a community space for young adults with foster care experience to find belonging, support, mentorship, emergency resources, and opportunities for growth.

Products and services

• DGW Branded Full-service creative partner for brands and agencies that delivers custom merchandise, large-scale activations, curated kits, and premium branded products with sustainable sourcing and mission-aligned partnerships. Targeted at companies and marketing agencies seeking purpose-driven promotional merchandise.
• Foster Greatness Nonprofit community platform offering mentoring, emergency support, career coaching, skill development, resource access, relationship building, and events for individuals with foster care experience and adverse backgrounds, and the advocates who support them.
• Foster Greatness App Mobile application providing a digital community hub where young adults with foster care experience can find belonging, support, mentorship, emergency resources, and growth opportunities. Serves as a self-serve access layer to the broader Foster Greatness services.
• Healthy Humans Sub-brand within the Doing Good Works portfolio focused on individual well-being and development, providing tools, skills, and a mindset to help individuals reach their full potential.

Quantifiable outcome

• $3.9M+ total reinvested into community since 2015
• +3 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core.

• SephoracoreStrategic or Co-development Partner · 1 January 2021Exceptional partner supporting the Warehouse Packout Program, helping develop and provide consistent support each year for employment and skill development opportunities for foster youth.
• One Simple WishcoreStrategic or Co-development Partner · 1 January 2017Partnership began in 2017 to fulfill wishes for foster youth. Through this partnership, Doing Good Works turned 134 wishes into reality, providing experiences and resource connections for foster youth. Kaiser Permanente provided funding to support this initiative.
• Orangewood FoundationcoreStrategic or Co-development Partner · 1 January 2017Weekly services provided at Orangewood Foundation including job fairs and county agency relationships that enabled serving over 300 youth annually.
• Royal Family KidscoreStrategic or Co-development Partner · 1 January 2016One of 46 organizations partnered with in 2016 to provide donations and offer leadership and financial literacy programs to transitional age youth and college students in Orange County and Los Angeles.
• OlivecrestcoreStrategic or Co-development Partner · 1 January 2016Partner organization providing donations and leadership and financial literacy programs to youth in foster care since 2016.
• New AlternativescoreStrategic or Co-development Partner · 1 January 2016Partner organization supporting transitional age youth and college students with donations and life skills training since 2016.

Scale indicators7 records

Recent moves9 records

Expansion highlights5 records

Direct peers

• HALO: HALO is one of the largest promotional products and branded merchandise distributors in the US, offering custom merchandise, kitting, and fulfillment to enterprise clients. It is directly comparable to DGW Branded in product category, customer base (corporate marketing teams and agencies), and distribution model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@doinggoodworks2380
• Facebookfacebook.com/doinggoodworks
• LinkedInlinkedin.com/company/doing-good-works
• Instagraminstagram.com/doinggood.works
• Xx.com/doinggood_works

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Doing Good Works