Pulsar Process Measurement
Pulsar Process Measurement is a UK-based industrial instrumentation manufacturer founded in 1986 that designs and sells radar and ultrasonic flow, level, volume, pump control, sludge blanket, and process protection instruments to industrial customers worldwide via direct sales and channel partners.
- Company typePrivate
- Founded1986
- HeadquartersMalvern, United Kingdom
- Headcount501–1,000
- GTM typeB2B
- OfferingHardware or Manufacturing
What Pulsar Process Measurement does
Pulsar Process Measurement (legal name: Pulsar Measurement) is a UK-based industrial instrumentation manufacturer that designs, produces, and markets flow, level, volume, pump control, sludge blanket, and process protection instruments. The company has operated since 1986 and is headquartered in Birmingham, England, with sales and support offices in the UK, USA, and Canada serving a worldwide customer base of engineers and operators in industrial facilities.
The core technology centers on radar and ultrasonic measurement, delivered through a portfolio that includes the PULSAR REFLECT radar level sensor, AVFM 6.1 area-velocity flow meter, PDFM 6.1 portable Doppler flow meter, FarSight velocity measurement device, clamp-on ultrasonic flow meters, ultrasonic level transducers, and open channel flow meters. The hardware lineup is complemented by the REFLECT Web App for instrument configuration and monitoring, and an in-house PCB manufacturing service line that supports vertical integration into electronics production.
Pulsar generates revenue primarily through hardware sales via a hybrid go-to-market model combining direct enterprise sales and a global channel partner network accessed through a Partner Locator tool. Pricing is quote-based with a stated one-business-day response time, and contracts are typically multi-year. The customer base is horizontal across multiple industrial use cases, with primary emphasis on flow and level measurement applications. The company is privately held, is part of the broader TASI Measurement group, and reports an employee count in the 501-1,000 range.
Pulsar Process Measurement firmographics
Firmographics- Name
- Pulsar Process Measurement
- Legal name
- Pulsar Measurement
- Website
- https://pulsar-pm.com
- Company type
- Private
- Founded year
- 1986
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Pulsar Process Measurement is a UK-based industrial instrumentation manufacturer founded in 1986 that designs and sells radar and ultrasonic flow, level, volume, pump control, sludge blanket, and process protection instruments to industrial customers worldwide via direct sales and channel partners.
- Ownership category
- akta.pro rank
Pulsar Process Measurement industry classification
Industry- Product category
- Industrial Process Instrumentation
- NAICS
- Instruments and Related Products Manufacturing for Measuring, Displaying, and Controlling Industrial Process Variables (334513), Totalizing Fluid Meter and Counting Device Manufacturing (334514), Bare Printed Circuit Board Manufacturing (334412), Other Measuring and Controlling Device Manufacturing (334519)
- SIC
- Industrial Instruments For Measurement, Display, And Control (3823), Totalizing Fluid Meters & Counting Devices (3824), Printed Circuit Boards (3672)
- akta.pro primary industry
- Sensors & Feedback Devices (Pressure, Flow, Position, Encoders, Transducers) (IMAHAGAK)
- akta.pro secondary industries
- Process Analytical Instrumentation (Gas analyzers, spectroscopy, pH/ORP, conductivity) (IMAGAFAE), Calibration Services & Standards (Calibration labs, reference standards, traceability services) (IMAGAFAH), Industrial PCB & Substrate Components (Bare PCBs, rigid-flex, ceramic substrates, thick-film) (IMAGAJAM)
Keywords
Where Pulsar Process Measurement is headquartered
LocationHeadquarters
- HQ city
- Malvern
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Pulsar Process Measurement business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Industrial Instrumentation Hardware: Sale of industrial flow and level monitoring instruments including radar level sensors, ultrasonic level transducers, clamp-on ultrasonic flow meters, and open channel flow meters. Products are sold directly and through channel partners to industrial customers.
- PCB Manufacturing: Custom PCB manufacturing services for industrial electronics applications.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom quotation based on application requirements |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
Pulsar Process Measurement product offering
Product offeringCore offering
Pulsar Measurement designs, manufactures, and markets industrial instrumentation for flow, level, volume, open channel flow, pipe flow, sludge interface, and pump control measurement. Core products are radar level sensors (PULSAR REFLECT), ultrasonic level transducers, clamp-on ultrasonic flow meters, open channel flow meters (AVFM 6.1), portable Doppler flow meters (PDFM 6.1), and FarSight velocity measurement devices. Hardware is supported by the REFLECT Web App for configuration and monitoring, and the company additionally offers PCB manufacturing services.
Product overview
Pulsar Measurement is a manufacturer of industrial measurement instruments founded in 1986, offering a comprehensive portfolio of flow and level monitoring solutions. The product lineup includes radar level sensors (PULSAR REFLECT), ultrasonic level transducers, clamp-on ultrasonic flow meters, open channel flow meters (AVFM 6.1, PDFM 6.1), FarSight velocity measurement devices, and accessories. The company provides measurement solutions across six categories: Flow, Level, Volume, Pump Control, Sludge Blanket, and Process Protection. Supporting the hardware products is the REFLECT Web App for instrument configuration and monitoring, along with downloadable software, firmware, and technical documentation. The company also offers PCB manufacturing services and serves customers through offices in the UK, USA, and Canada.
Differentiator
Problem solved
Functional benefit
Brands
- PULSAR REFLECT: Radar level sensor product line
- AVFM
- FarSight
Products and services
- PULSAR REFLECT Radar level sensor providing advanced non-contact level measurement for industrial tanks, silos, and process vessels.
- AVFM 6.1 Area-Velocity Flow Meter for open channel flow measurement and partially filled pipe flow monitoring in industrial applications.
- PDFM 6.1 Portable Doppler Flow Meter for temporary flow measurement in various industrial settings and field-survey applications.
- FarSight Velocity measurement device for industrial flow monitoring applications using Pulsar's unmatched-velocity measurement technology.
- REFLECT Web App Web-based application used to configure and monitor Pulsar radar and ultrasonic measurement instruments.
- PCB Manufacturing Services Custom PCB manufacturing services for industrial electronics applications.
Companies that use Pulsar Process Measurement
Customer profileSegments5 records
Ideal customer profiles2 records
Pulsar Process Measurement technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
Pulsar Process Measurement partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- TASI MeasurementcoreTASI Measurement is a subsidiary/affiliate of Pulsar Measurement, representing the broader measurement technology group under TASI. Pulsar Measurement is part of the TASI Measurement organization, which likely provides additional resources and capabilities across the measurement technology portfolio.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
Pulsar Process Measurement competitors and assessment
Company assessmentDirect peers
- Endress+Hauser: Global leader in industrial process instrumentation, with deep flow, level, pressure and analytical product lines. Directly comparable to Pulsar in flow and level measurement, but with a much broader portfolio and global service footprint.
- KROHNE Group: Industrial process measurement specialist with a strong flowmeter portfolio and significant level instrumentation offerings. Comparable to Pulsar in water/wastewater and process industries, with similar application focus.
- Magnetrol (Ametek): Specialist in level and flow measurement using ultrasonic, radar, guided-wave radar and capacitance technologies. Closely comparable to Pulsar's level and flow product lines for industrial process applications.
- VEGA Grieshaber: Specialist in level and pressure measurement using radar, ultrasonic and guided-wave radar technologies. Closely overlaps Pulsar's PULSAR REFLECT radar level sensor line and competing ultrasonic portfolio in the same end markets.
Broad incumbents
- Emerson Electric: Major diversified automation vendor offering flow, level, pressure and temperature instrumentation through its Rosemount and Branson brands. Competes with Pulsar across the same industrial measurement use cases as part of a much broader automation portfolio.
- Siemens Process Instrumentation: SITRANS product family covers flow, level, pressure and weighing in process automation. Overlaps with Pulsar's flow and level portfolio, especially in water/wastewater and industrial process applications, as part of Siemens' full automation stack.
- ABB Measurement & Analytics: Supplies flow, level, pressure, temperature and analytical instrumentation to process industries. Directly competes with Pulsar in level and flow measurement while offering a much wider measurement and automation portfolio.
- Yokogawa Electric: Provides process instrumentation including flowmeters and level meters alongside its distributed control systems. Comparable to Pulsar in industrial flow and level measurement, particularly in water and process industries.
Emerging players
- Hawk Measurement Systems: Niche specialist in level, flow, positioning and acoustic measurement for mining, mineral processing and water applications. Comparable emerging player to Pulsar, with overlapping radar and ultrasonic measurement capability but a more focused vertical mix.
- Flowline: Manufacturer of liquid level, flow and interface measurement sensors for industrial applications. Comparable to Pulsar's product categories at a smaller scale, focused on the North American mid-market channel.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Pulsar Process Measurement social profiles
Digital presencePulsar Process Measurement financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pulsar Process Measurement leadership team
Management profileNumber of profiles
Pulsar Process Measurement subsidiaries and ownership
Company hierarchySubsidiaries2 records
Pulsar Process Measurement funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pulsar Process Measurement M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pulsar Process Measurement
What does Pulsar Process Measurement do?
Pulsar Measurement designs, manufactures, and markets industrial instrumentation for flow, level, volume, open channel flow, pipe flow, sludge interface, and pump control measurement. Core products are radar level sensors (PULSAR REFLECT), ultrasonic level transducers, clamp-on ultrasonic flow meters, open channel flow meters (AVFM 6.1), portable Doppler flow meters (PDFM 6.1), and FarSight velocity measurement devices. Hardware is supported by the REFLECT Web App for configuration and monitoring, and the company additionally offers PCB manufacturing services.
Is Pulsar Process Measurement a public or private company?
Pulsar Process Measurement is a private company. It is classified as corporate owned and is currently operating.
When was Pulsar Process Measurement founded?
Pulsar Process Measurement was founded in 1986. It employs 501 to 1,000 people.
Where is Pulsar Process Measurement based?
Pulsar Process Measurement is headquartered in Malvern, United Kingdom, in the Europe region.
How does Pulsar Process Measurement make money?
Two revenue lines are on record. Industrial Instrumentation Hardware is the primary driver. The others are PCB Manufacturing.
Who are Pulsar Process Measurement's main competitors?
Direct peers on record are Endress+Hauser, KROHNE Group, Magnetrol (Ametek) and VEGA Grieshaber. Broad incumbents are Emerson Electric, Siemens Process Instrumentation, ABB Measurement & Analytics and Yokogawa Electric. Emerging players are Hawk Measurement Systems and Flowline.
Does Pulsar Process Measurement have an API?
No public API is recorded for Pulsar Process Measurement.
What industry is Pulsar Process Measurement in?
Pulsar Process Measurement's product category is Industrial Process Instrumentation. Its primary akta.pro industry code is IMAHAGAK, Sensors & Feedback Devices (Pressure, Flow, Position, Encoders, Transducers), with a secondary code of IMAGAFAE, Process Analytical Instrumentation (Gas analyzers, spectroscopy, pH/ORP, conductivity). Its NAICS code is 334513 and its SIC code is 3823.