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Cranmore Partners

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Namestring
Cranmore Partners
Legal namestring
Cranmore Partners
Company typeenum
Private
Founded yearint
2016
Descriptiontext

Cranmore Partners is a privately held, founder-led financial advisory boutique headquartered in Abu Dhabi Global Market (ADGM), founded in 2016 by Yusuf Macun, the former Global Head of Project and Commercial Finance at TAQA. The firm provides project-finance advisory services across the full transaction lifecycle — bid and project management, financial modelling, commercial strategy and contracting, debt and equity raising, and financial structuring — for large-scale infrastructure and energy transition projects. Its five-pillar service model is delivered to global and regional corporates, infrastructure investors, and government and quasi-sovereign clients, with sector coverage spanning renewable energy and storage, power (gas-fired and renewables), water, transport, digital and social infrastructure, waste-to-energy, and oil and gas.

The firm's business model is professional-services fee-based: advisory mandates are paid on a transaction-success or retainer basis, with typical fees tied to capital raised (50–150 bps) or fixed mandate fees for advisory work. Distribution is exclusively direct and enterprise — engagements originate through senior relationship networks, repeat clients, and presence at industry forums (Africa Energy Forum, Bloomberg NEF, IPFA). The firm has been recognised with consecutive "Financial Adviser of the Year" awards from IJ Global, PFI, EMEA Finance, Proximo and IJ Investor (2020–2024) and has been sole/exclusive financial adviser on landmark mandates including Saudi Arabia's Taiba 1&2 and Qassim 1&2 gas-fired IPPs (~USD 8bn, 7,200MW), Hydrom's Omani green hydrogen concessions (~1.4 mtpa), DEWA VI solar IPP (USD 1.5bn), Uzbekistan's renewable IPP portfolio (>USD 1bn debt, 1.5GW) and NEOM construction villages.

The firm operates from approximately eight offices across Abu Dhabi, London, Masdar City, Istanbul, Gurugram, Seoul, Helsinki and Paris (with senior coverage in Frankfurt and Japan), and is governed by an Executive Committee of Macun (Managing Partner), Matthew Wallace (Vice Chairman) and Richa Prasad (Partner), supported by an Advisory Board including former senior HSBC, BNP Paribas and TAV Airports executives. As of 2025, Cranmore has approximately 40 full-time professionals and a proprietary IP product, the Hydrogen Investability Index (H2i), co-developed with Energy Estate, which ranks 40 countries on green hydrogen investability.

Short descriptiontext

Cranmore Partners is an Abu Dhabi-based, founder-led financial advisory boutique founded in 2016, advising corporates, infrastructure investors and governments on project finance, debt and equity raising, and structuring for energy transition and infrastructure deals across MENA, Central Asia and Europe.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersAbu Dhabi, United Arab Emirates
HQ citystring
Abu Dhabi
HQ countrystring
United Arab Emirates
HQ regionstring
Middle East
Markets served

Serves global market

Offices8 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
financial advisory services, project finance advisory, energy transition advisory, infrastructure financing, project debt raising
Industry1 code
1Corporate Finance & Capital Advisory
CodeBPAHADABPrimaryYes
NAICS code1 code
  • Portfolio Management and Investment Advice523940
SIC code1 code
  • Investment Advice6282
Product category
Financial Advisory Services
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model2 records
1Financial Advisory Fees
TypeProfessional Services
Description

Advisory fees from providing strategic financial advisory services including bid management, financial modeling, commercial strategy, debt & equity raising, and financial structuring for infrastructure and energy transition projects.

cranmorepartners.com
2Transaction Advisory
TypeProfessional Services
Description

Fees from advising on landmark transactions including M&A advisory, procurement advisory, and financing advisory for power, renewables, water, infrastructure projects.

cranmorepartners.com
Marketing channels4 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Operations, Marketing or Sales, Technology or R&D
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Cranmore Partners is a boutique financial advisory firm providing five core services: bid & project management, financial modeling, commercial strategy & contracting, debt & equity raising, and financial structuring. The firm advises global and regional corporates, investors, and governments on infrastructure and energy transition projects across renewable energy, power, water, transport infrastructure, digital infrastructure, social infrastructure, waste treatment, and oil & gas sectors, with execution hubs in Abu Dhabi, Istanbul, London, and Delhi.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 4 values shown
  • Successfully closed approximately 50 transactions representing USD 25bn in transaction value
+3 more records
Product overview1 text field

Cranmore Partners is a financial advisory boutique offering five core services: Financial Structuring & Strategy, Debt & Equity Raising, Financial Modeling, Strategy & Contracting, and Bid & Project Management. The firm advises global and regional corporations, investors, and governments with a focus on sustainability and energy transition. The services are provided across multiple sectors including renewable energy, power, water, transport infrastructure, digital infrastructure, social infrastructure, waste treatment, and oil & gas. The company operates globally with execution hubs in Abu Dhabi, Istanbul, London, and Delhi.

Product and service5 records
1Bid & Project Management
CategoryFinancial Advisory
2Financial Modeling
CategoryFinancial Advisory
3Commercial Strategy & Contracting
CategoryFinancial Advisory
4Debt & Equity Raising
CategoryFinancial Advisory
5Financial Structuring
CategoryFinancial Advisory
Scale indicator8 records

Each record includes

Type, Value, Description, Source

Partnership3 partners
Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2021-10-01
Description

Cranmore Partners and Energy Estate jointly launched the Hydrogen Investability Index (H2i) - the first international country ranking in the hydrogen space. H2i provides in-depth analysis and ranking of top 40 countries in terms of attractiveness for investment for low emission hydrogen projects based on comprehensive assessment of investability, regulatory support, renewable resources, transportation and storage infrastructure, local demand and energy security.

Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2021-06-01
Description

Cranmore Partners serves as the financial adviser to the HyDeal Ambition initiative, a group of approximately 40 industry stakeholders working towards a green hydrogen price of EUR 1.50/kg delivered in Europe. The initiative focuses on integrated solar PV and electrolysis systems, long-term Hydrogen Purchase Agreements, and support for hydrogen pipeline infrastructure development.

3MENA Hydrogen Alliance
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Cranmore Partners is an Associated Partner of the MENA Hydrogen Alliance, working to drive discussion about energy transition including renewables and green hydrogen potential in Northern Africa and Middle East. The firm participates in alliance activities and supports establishing bankability parameters for future green hydrogen projects.

cranmorepartners.com
Recent move7 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

India-headquartered boutique financial advisory firm specializing in project finance, bid advisory, and financial modelling for infrastructure and energy projects across the Middle East, Central Asia, and South Asia. Synergy is the most direct comparable boutique peer to Cranmore and is referenced multiple times in Cranmore's own team bios as a prior employer of several directors and associates.

TypeBroad incumbent
Description

Big 4 professional services firm with a global Infrastructure Advisory and Transaction Advisory practice providing financial structuring, M&A, capital raising, and bid advisory for energy and infrastructure projects. Competes with Cranmore on mid- and large-cap infrastructure mandates and is the prior employer of multiple Cranmore directors.

TypeBroad incumbent
Description

Big 4 firm with a dedicated Capital Projects & Infrastructure practice advising governments, sponsors, and lenders on project finance, PPPs, and M&A across power, water, transport, and social infrastructure. Direct overlap with Cranmore's core advisory offerings and prior employer of several Cranmore team members.

TypeBroad incumbent
Description

Big 4 firm providing deal advisory, financial modelling, and infrastructure consulting services globally. Competes for advisory mandates on infrastructure and energy transactions and is referenced as a prior employer of multiple Cranmore professionals.

TypeBroad incumbent
Description

Big 4 firm with Infrastructure & Capital Projects and M&A advisory practices, particularly strong in the Nordics and Europe. Competes with Cranmore on infrastructure auctions, project finance, and financial modelling, and is the prior employer of Cranmore's Lars Björknäs (10 years as Deloitte Partner in Helsinki).

TypeEmerging player
Description

Global advisory firm with a Construction, Projects & Infrastructure practice offering financial advisory, dispute resolution, and strategic communications for energy and infrastructure projects. Overlaps with Cranmore's bid advisory and project finance advisory services, particularly on distressed or complex cross-border mandates.

TypeBroad incumbent
Description

Global independent financial advisory group with deep sector coverage in power, renewables, infrastructure, and energy transition. Competes with Cranmore on M&A advisory, debt and equity raising, and restructuring mandates for energy and infrastructure clients across EMEA and Asia.

TypeBroad incumbent
Description

Global independent financial advisory and asset management firm with a strong energy and infrastructure practice. Yusuf Macun held advisory positions at Lazard prior to founding Cranmore; Lazard competes with Cranmore on M&A, capital raising, and sovereign advisory mandates.

TypeBroad incumbent
Description

Bulge-bracket global bank with one of the largest project and infrastructure finance franchises in EMEA, serving as arranger, lender, and financial adviser on landmark infrastructure deals. Cranmore's executive team is largely ex-HSBC (Yusuf Macun, Matthew Wallace, Nick Sinden, Isabelle Demir, Philippe Henry) and competes with HSBC's advisory arm on MENA mandates.

TypeBroad incumbent
Description

Japanese mega-bank with a leading global project finance practice, particularly active in power, renewables, and infrastructure across EMEA and Asia. Richa Prasad and Konstantinos Kotoulas held senior SMBC roles prior to Cranmore; SMBC competes with Cranmore as both a lender and financial adviser on infrastructure transactions.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers8 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature2 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles30 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Cranmore Partners

Financial Advisory Servicescranmorepartners.com

Cranmore Partners is an Abu Dhabi-based, founder-led financial advisory boutique founded in 2016, advising corporates, infrastructure investors and governments on project finance, debt and equity raising, and structuring for energy transition and infrastructure deals across MENA, Central Asia and Europe.

What Cranmore Partners does

Cranmore Partners is a privately held, founder-led financial advisory boutique headquartered in Abu Dhabi Global Market (ADGM), founded in 2016 by Yusuf Macun, the former Global Head of Project and Commercial Finance at TAQA. The firm provides project-finance advisory services across the full transaction lifecycle — bid and project management, financial modelling, commercial strategy and contracting, debt and equity raising, and financial structuring — for large-scale infrastructure and energy transition projects. Its five-pillar service model is delivered to global and regional corporates, infrastructure investors, and government and quasi-sovereign clients, with sector coverage spanning renewable energy and storage, power (gas-fired and renewables), water, transport, digital and social infrastructure, waste-to-energy, and oil and gas.

The firm's business model is professional-services fee-based: advisory mandates are paid on a transaction-success or retainer basis, with typical fees tied to capital raised (50–150 bps) or fixed mandate fees for advisory work. Distribution is exclusively direct and enterprise — engagements originate through senior relationship networks, repeat clients, and presence at industry forums (Africa Energy Forum, Bloomberg NEF, IPFA). The firm has been recognised with consecutive "Financial Adviser of the Year" awards from IJ Global, PFI, EMEA Finance, Proximo and IJ Investor (2020–2024) and has been sole/exclusive financial adviser on landmark mandates including Saudi Arabia's Taiba 1&2 and Qassim 1&2 gas-fired IPPs (~USD 8bn, 7,200MW), Hydrom's Omani green hydrogen concessions (~1.4 mtpa), DEWA VI solar IPP (USD 1.5bn), Uzbekistan's renewable IPP portfolio (>USD 1bn debt, 1.5GW) and NEOM construction villages.

The firm operates from approximately eight offices across Abu Dhabi, London, Masdar City, Istanbul, Gurugram, Seoul, Helsinki and Paris (with senior coverage in Frankfurt and Japan), and is governed by an Executive Committee of Macun (Managing Partner), Matthew Wallace (Vice Chairman) and Richa Prasad (Partner), supported by an Advisory Board including former senior HSBC, BNP Paribas and TAV Airports executives. As of 2025, Cranmore has approximately 40 full-time professionals and a proprietary IP product, the Hydrogen Investability Index (H2i), co-developed with Energy Estate, which ranks 40 countries on green hydrogen investability.

Cranmore Partners firmographics

Firmographics
Name
Cranmore Partners
Legal name
Cranmore Partners
Website
https://cranmorepartners.com
Company type
Private
Founded year
2016
Operating status
Operating
Headcount range
11–50 employees
Short description
Cranmore Partners is an Abu Dhabi-based, founder-led financial advisory boutique founded in 2016, advising corporates, infrastructure investors and governments on project finance, debt and equity raising, and structuring for energy transition and infrastructure deals across MENA, Central Asia and Europe.
Ownership category
akta.pro rank

Cranmore Partners industry classification

Industry
Product category
Financial Advisory Services
NAICS
Portfolio Management and Investment Advice (523940)
SIC
Investment Advice (6282)
akta.pro primary industry
Corporate Finance & Capital Advisory (BPAHADAB)

Keywords

  • Financial advisory services
  • Project finance advisory
  • Energy transition advisory
  • Infrastructure financing
  • Project debt raising

Where Cranmore Partners is headquartered

Location

Headquarters

HQ city
Abu Dhabi
HQ country
United Arab Emirates
HQ region
Middle East

Offices8 records

Markets served

Cranmore Partners business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

  1. Financial Advisory Fees: Advisory fees from providing strategic financial advisory services including bid management, financial modeling, commercial strategy, debt & equity raising, and financial structuring for infrastructure and energy transition projects.
  2. Transaction Advisory: Fees from advising on landmark transactions including M&A advisory, procurement advisory, and financing advisory for power, renewables, water, infrastructure projects.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels4 records

Cranmore Partners product offering

Product offering

Core offering

Cranmore Partners is a boutique financial advisory firm providing five core services: bid & project management, financial modeling, commercial strategy & contracting, debt & equity raising, and financial structuring. The firm advises global and regional corporates, investors, and governments on infrastructure and energy transition projects across renewable energy, power, water, transport infrastructure, digital infrastructure, social infrastructure, waste treatment, and oil & gas sectors, with execution hubs in Abu Dhabi, Istanbul, London, and Delhi.

Product overview

Cranmore Partners is a financial advisory boutique offering five core services: Financial Structuring & Strategy, Debt & Equity Raising, Financial Modeling, Strategy & Contracting, and Bid & Project Management. The firm advises global and regional corporations, investors, and governments with a focus on sustainability and energy transition. The services are provided across multiple sectors including renewable energy, power, water, transport infrastructure, digital infrastructure, social infrastructure, waste treatment, and oil & gas. The company operates globally with execution hubs in Abu Dhabi, Istanbul, London, and Delhi.

Differentiator

Problem solved

Functional benefit

Products and services

  • Bid & Project Management
  • Financial Modeling
  • Commercial Strategy & Contracting
  • Debt & Equity Raising
  • Financial Structuring

Quantifiable outcome

  • Successfully closed approximately 50 transactions representing USD 25bn in transaction value
  • +3 more outcomes

Companies that use Cranmore Partners

Customer profile

Named customers8 records

Segments3 records

Ideal customer profiles3 records

Cranmore Partners technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature2 records

Cranmore Partners partnerships and signals

Strategic signal

Partnerships

Three partnerships are on record, tiered core.

  • Energy EstatecoreStrategic or Co-development Partner · 1 October 2021Cranmore Partners and Energy Estate jointly launched the Hydrogen Investability Index (H2i) - the first international country ranking in the hydrogen space. H2i provides in-depth analysis and ranking of top 40 countries in terms of attractiveness for investment for low emission hydrogen projects based on comprehensive assessment of investability, regulatory support, renewable resources, transportation and storage infrastructure, local demand and energy security.
  • HyDeal AmbitioncoreStrategic or Co-development Partner · 1 June 2021Cranmore Partners serves as the financial adviser to the HyDeal Ambition initiative, a group of approximately 40 industry stakeholders working towards a green hydrogen price of EUR 1.50/kg delivered in Europe. The initiative focuses on integrated solar PV and electrolysis systems, long-term Hydrogen Purchase Agreements, and support for hydrogen pipeline infrastructure development.
  • MENA Hydrogen AlliancecoreStrategic or Co-development PartnerCranmore Partners is an Associated Partner of the MENA Hydrogen Alliance, working to drive discussion about energy transition including renewables and green hydrogen potential in Northern Africa and Middle East. The firm participates in alliance activities and supports establishing bankability parameters for future green hydrogen projects.

Scale indicators8 records

Recent moves7 records

Expansion highlights6 records

Cranmore Partners competitors and assessment

Company assessment

Direct peers

  • Synergy Consulting: India-headquartered boutique financial advisory firm specializing in project finance, bid advisory, and financial modelling for infrastructure and energy projects across the Middle East, Central Asia, and South Asia. Synergy is the most direct comparable boutique peer to Cranmore and is referenced multiple times in Cranmore's own team bios as a prior employer of several directors and associates.

Broad incumbents

  • EY (Transaction Advisory Services): Big 4 professional services firm with a global Infrastructure Advisory and Transaction Advisory practice providing financial structuring, M&A, capital raising, and bid advisory for energy and infrastructure projects. Competes with Cranmore on mid- and large-cap infrastructure mandates and is the prior employer of multiple Cranmore directors.
  • PwC (Capital Projects & Infrastructure): Big 4 firm with a dedicated Capital Projects & Infrastructure practice advising governments, sponsors, and lenders on project finance, PPPs, and M&A across power, water, transport, and social infrastructure. Direct overlap with Cranmore's core advisory offerings and prior employer of several Cranmore team members.
  • KPMG (Infrastructure Advisory): Big 4 firm providing deal advisory, financial modelling, and infrastructure consulting services globally. Competes for advisory mandates on infrastructure and energy transactions and is referenced as a prior employer of multiple Cranmore professionals.
  • Deloitte (Infrastructure & Capital Projects): Big 4 firm with Infrastructure & Capital Projects and M&A advisory practices, particularly strong in the Nordics and Europe. Competes with Cranmore on infrastructure auctions, project finance, and financial modelling, and is the prior employer of Cranmore's Lars Björknäs (10 years as Deloitte Partner in Helsinki).
  • Rothschild & Co: Global independent financial advisory group with deep sector coverage in power, renewables, infrastructure, and energy transition. Competes with Cranmore on M&A advisory, debt and equity raising, and restructuring mandates for energy and infrastructure clients across EMEA and Asia.
  • Lazard: Global independent financial advisory and asset management firm with a strong energy and infrastructure practice. Yusuf Macun held advisory positions at Lazard prior to founding Cranmore; Lazard competes with Cranmore on M&A, capital raising, and sovereign advisory mandates.
  • HSBC (Global Banking — Project & Infrastructure Finance): Bulge-bracket global bank with one of the largest project and infrastructure finance franchises in EMEA, serving as arranger, lender, and financial adviser on landmark infrastructure deals. Cranmore's executive team is largely ex-HSBC (Yusuf Macun, Matthew Wallace, Nick Sinden, Isabelle Demir, Philippe Henry) and competes with HSBC's advisory arm on MENA mandates.
  • Sumitomo Mitsui Banking Corporation (SMBC): Japanese mega-bank with a leading global project finance practice, particularly active in power, renewables, and infrastructure across EMEA and Asia. Richa Prasad and Konstantinos Kotoulas held senior SMBC roles prior to Cranmore; SMBC competes with Cranmore as both a lender and financial adviser on infrastructure transactions.

Emerging players

  • FTI Consulting: Global advisory firm with a Construction, Projects & Infrastructure practice offering financial advisory, dispute resolution, and strategic communications for energy and infrastructure projects. Overlaps with Cranmore's bid advisory and project finance advisory services, particularly on distressed or complex cross-border mandates.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

Cranmore Partners social profiles

Digital presence

Cranmore Partners financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Cranmore Partners leadership team

Management profile

Number of profiles

Profiles30 records

Cranmore Partners funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Cranmore Partners M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cranmore Partners

What does Cranmore Partners do?

Cranmore Partners is a boutique financial advisory firm providing five core services: bid & project management, financial modeling, commercial strategy & contracting, debt & equity raising, and financial structuring. The firm advises global and regional corporates, investors, and governments on infrastructure and energy transition projects across renewable energy, power, water, transport infrastructure, digital infrastructure, social infrastructure, waste treatment, and oil & gas sectors, with execution hubs in Abu Dhabi, Istanbul, London, and Delhi.

Is Cranmore Partners a public or private company?

Cranmore Partners is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Cranmore Partners founded?

Cranmore Partners was founded in 2016. It employs 11 to 50 people.

Where is Cranmore Partners based?

Cranmore Partners is headquartered in Abu Dhabi, United Arab Emirates, in the Middle East region.

How does Cranmore Partners make money?

Two revenue lines are on record. Financial Advisory Fees are the primary driver. The others are transaction Advisory.

Who are Cranmore Partners's main competitors?

Synergy Consulting is listed as a direct peer. Broad incumbents are EY (Transaction Advisory Services), PwC (Capital Projects & Infrastructure), KPMG (Infrastructure Advisory), Deloitte (Infrastructure & Capital Projects), Rothschild & Co, Lazard, HSBC (Global Banking — Project & Infrastructure Finance) and Sumitomo Mitsui Banking Corporation (SMBC). FTI Consulting is listed as an emerging player.

Does Cranmore Partners have an API?

No public API is recorded for Cranmore Partners.

What industry is Cranmore Partners in?

Cranmore Partners's product category is Financial Advisory Services. Its primary akta.pro industry code is BPAHADAB, Corporate Finance & Capital Advisory. Its NAICS code is 523940 and its SIC code is 6282.

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