Sneak Peek Ultrasound

What Sneak Peek Ultrasound does

See My Baby Ultrasound, Inc., doing business as Sneak Peek Ultrasound, operates a single retail location at 2810 W Charleston Blvd, Suite E45 in Las Vegas, Nevada, delivering elective prenatal ultrasound services under the legal entity incorporated in Nevada. The company is a veteran-owned family business founded in 2000, described as one of the founders of the elective prenatal ultrasound industry in Nevada, and reports over 50,000 cumulative gender checks performed over 25 years of operation. According to the input, the firm has between 1 and 10 employees.

The core product is paid in-person ultrasound sessions, offered in three tiers: a 4D HD Live Ultrasound at $80 (20 minutes), a Gender Reveal session starting at $65 (10–15 minutes, from 14 weeks), and a Heartbeat Check at $35–$45 (5–10 minutes). Each session includes printed and digitally delivered photos, gender verification, due date confirmation, and heartbeat audio and video, with an optional $10 video add-on. The underlying technology is described as real-time 4D HD live ultrasound imaging for prenatal visualization; no proprietary hardware, software stack, or AI components are disclosed. Ancillary revenue comes from the Sneak Peek Clinical Gender Blood Test at $129 and gender reveal party supplies (confetti/powder cannons, balloons, scratch cards, heartbeat animals).

Distribution is purely direct-to-consumer and local: customers book by phone or text at (725) 293-6460 and visit the Las Vegas storefront by appointment, with operating hours Monday–Friday 9am–6pm and weekends 9am–5pm. The company markets through its website, organic social, and word-of-mouth in the Las Vegas/Henderson area, and offers a Spanish-language variant of the site. There is no disclosed online booking platform, mobile app, API, or e-commerce channel. No external funding rounds, institutional investors, parent entities, patents, trademarks, or partnerships are reported.

Name

Sneak Peek Ultrasound

Legal name

See My Baby Ultrasound, Inc.

Website

https://sneakpeekultrasound.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

1–10 employees

Short description

Sneak Peek Ultrasound (See My Baby Ultrasound, Inc.) operates a single Las Vegas, Nevada storefront providing elective prenatal ultrasound services — including 2D, 3D, 4D/HD imaging, gender verification, and heartbeat checks — to expectant parents in the Las Vegas and Henderson area.

Ownership category

akta.pro rank

Product category

Prenatal Ultrasound Services

NAICS

Family Planning Centers (621410)

akta.pro primary industry

Prenatal & Maternal-Fetal Diagnostic Imaging Centers (HLAFAKAL)

akta.pro secondary industries

Baby Shower & Gender Reveal Services (HSACACAB), Pregnancy, Fertility & Women’s Health Rapid Tests (hCG, ovulation, vaginal infection) (HLAHAOAF)

Keywords

• Prenatal ultrasound services
• 4D ultrasound imaging
• Gender reveal services
• Fetal heartbeat monitoring
• Keepsake pregnancy imaging

Headquarters

HQ city

Las Vegas

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Ultrasound Imaging Sessions: One-time fee for in-person ultrasound sessions providing prenatal imaging, gender verification, and heartbeat monitoring services. Sessions are booked by appointment and priced per service tier.
2. Clinical Gender Blood Test: Sneak Peek Clinical Gender Blood Test offered as an add-on service at $129 for early gender determination via blood test.
3. Gender Reveal Products: Sale of gender reveal party supplies including Confetti or Powder Cannons, Balloons, Scratch Cards, and Heartbeat Animals.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Sneak Peek Ultrasound provides elective, non-medical prenatal ultrasound services from a Las Vegas retail showroom, including 4D HD Live imaging sessions, gender reveal ultrasounds, heartbeat checks, and early-gender blood tests. Services are delivered in-person by appointment and priced per session, with gender reveal party supplies sold as add-on merchandise.

Product overview

Sneak Peek Ultrasound (operating as See My Baby Ultrasound, Inc.) offers elective prenatal ultrasound imaging services including 4D HD Live Ultrasound, Gender Reveal Ultrasound, and Heartbeat Check packages. The company provides gender verification, due date confirmation, and heartbeat audio/video recordings. Additional offerings include the Sneak Peek Clinical Gender Blood Test and gender reveal party supplies. Services are available at the Las Vegas location with packages ranging from $35-$129.

Differentiator

Problem solved

Functional benefit

Products and services

• 4D HD Live Ultrasound 20-minute elective ultrasound session including 2D, 4D, and HD imaging modes, with photos delivered digitally and printed, gender verification, due date confirmation, and audio and video of the heartbeat. Targeted at expectant parents seeking detailed keepsake imaging of their baby.
• Gender Reveal Ultrasound 10-15 minute ultrasound session starting at 14 weeks of gestation that determines and (optionally) discloses the baby's sex, with the option to keep results secret and supply gender reveal party items on-site. Includes 4D HD Live imaging when possible, printed and digital photos, and heartbeat audio/video. Targeted at expectant parents planning gender reveal events.
• Heartbeat Check 5-10 minute ultrasound session to visualize and listen to the baby's heartbeat, including due date calculation and printed photos. Targeted at early-pregnancy expectant parents seeking pregnancy viability confirmation and keepsake heartbeat imagery.
• Sneak Peek Clinical Gender Blood Test Clinical blood test for early gender determination priced at $129, offered as an add-on to ultrasound services for expectant parents wanting the earliest possible sex confirmation.
• Gender Reveal Supplies Retail merchandise for gender reveal parties, including confetti or powder cannons, balloons, scratch cards, and heartbeat animals (plush toys that record the baby's heartbeat). Sold to expectant parents planning gender reveal celebrations.

Quantifiable outcome

• Over 50,000 gender verification procedures completed

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators4 records

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• Labcorp: National clinical laboratory network. Indirect competitor on the clinical gender blood test; provides scale and physician-network reach that small boutiques cannot match on lab services alone.
• Quest Diagnostics: National clinical laboratory giant. Indirect competitor for the in-person clinical gender blood test add-on ($129) at the subject company; while not focused on elective prenatal services, it sets pricing and credibility benchmarks for consumer-ordered blood tests.

Direct peers

• Any Lab Test Now: Direct-to-consumer clinical lab testing franchise. Direct overlap on the clinical gender blood test add-on at the subject company, and broader menu of consumer-ordered lab tests that expectant parents can purchase without a physician order.
• SneakPeek (Gateway Genomics): Direct-to-consumer clinical gender blood test brand. Competes with Sneak Peek Ultrasound's $129 in-person clinical gender blood test by offering an at-home kit that bypasses an ultrasound visit for early gender determination.
• It's a Boy or Girl Party Co. Gender reveal party products retailer offering cannons, balloons, and scratch cards. Competes with the subject company's add-on gender reveal supplies line for the same expectant-parent wallet.
• Miracles Imaging / Miracles Ultrasound: Elective 3D/4D prenatal ultrasound boutique operating a near-identical service menu (gender reveal, heartbeat checks, HD live) on a per-session fee basis in a separate U.S. region. Closest direct comp on experience design and pricing.

Regional players

• Belly to Cradle / A Womb with a View: Independent elective 4D ultrasound boutique with comparable session-based pricing and gender-reveal packages in a different regional market. Useful benchmark for unit economics and conversion benchmarks.
• First Peek Ultrasound: Independent elective 3D/4D ultrasound boutique offering gender reveal and keepsake imaging in a different U.S. market. Operates an identical appointment-based service model with comparable pricing tiers and product bundling.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/sneak-peek-ultrasound

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sneak Peek Ultrasound