YWCA Princeton

What YWCA Princeton does

YWCA Princeton is a 501(c)(3) nonprofit organization chartered in 1922 that delivers a coordinated portfolio of direct-service programs serving women, children, and families in Mercer County and Central New Jersey. Its core offerings include The Burke Foundation Early Childhood Center (award-winning childcare and youth programs), the Breast Cancer Resource Center (free support services, wigs, prosthetics, support groups, and wellness programs for cancer survivors), English as a Second Language and citizenship preparation, Newcomers & Friends (a 200+ member community-integration club running since 1959), EmpowerU Summer Programs for ages 4-8, the YW Strive digital literacy and workforce program, and advocacy and equity programming (Equity Exchange, Y Would I... podcast, Stand Against Racism). The organization is part of the national YWCA movement and operates from a single headquarters facility at 59 Paul Robeson Place in Princeton, currently expanding through the Transforming Tomorrow Together Capital Campaign to a 9,600-square-foot program building.

Name

YWCA Princeton

Legal name

YWCA Princeton

Website

https://ywcaprinceton.org

Company type

Private

Founded year

1922

Operating status

Operating

Headcount range

101–250 employees

Short description

YWCA Princeton is a 501(c)(3) nonprofit founded in 1922 that delivers childcare, breast cancer support, ESL, workforce development, and community-integration programs for women and families across Mercer County, New Jersey.

Ownership category

akta.pro rank

Product category

Community Social Services

NAICS

Language Schools (611630), Educational Services (611), Educational Support Services (611710), Child and Youth Services (62411)

SIC

Services-Educational Services (8200), Services-Child Day Care Services (8351), Services-Social Services (8300)

akta.pro primary industry

Language & Communication Continuing Education (EDAAAEAF)

Keywords

• Early childhood education
• Breast cancer support
• Adult ESL programs
• Community social services
• Immigrant integration services

Headquarters

HQ city

Princeton

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Donations and Fundraising: Individual donations through one-time gifts, recurring gifts, and tribute gifts; planned giving through wills and trusts; corporate sponsorships; annual fundraising events including Tribute to Women and Warrior Walk
2. Program Fees: Membership fees for Newcomers & Friends program ($90-$240); summer program fees for EmpowerU ($100-$675 per child); ESL class registration fees ($25 mandatory registration)
3. Capital Campaign Contributions: Capital campaign fundraising for building construction and renovation projects, currently in Phase III seeking $1.8 million to close funding gap

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

YWCA Princeton is a nonprofit social services organization that directly delivers early childhood education, English as a Second Language (ESL) and citizenship preparation, breast cancer support services, and community integration programming to women and families in the Princeton/Mercer County area. Services are provided on a free, low-cost, or tuition-based model at its Princeton facility and virtually, supported by donations, grants, and corporate sponsorships.

Product overview

YWCA Princeton operates as a multi-service nonprofit organization offering a coordinated portfolio of programs dedicated to eliminating racism and empowering women. The organization provides direct services through several interconnected programs: The Breast Cancer Resource Center (BCRC) offers free support services for breast cancer patients and survivors including wigs, prosthetics, support groups, and wellness programs; The Burke Foundation Early Childhood Center provides award-winning childcare and youth programming; English as a Second Language and Literacy Programs deliver language instruction and citizenship preparation; and Newcomers & Friends facilitates community integration. Additional offerings include the EmpowerU Summer Programs for children ages 4-8, YW Strive workforce development, an advocacy library of over 125 books, the Equity Exchange educational series, and the Y Would I... advocacy podcast. The organization also hosts signature fundraising events including the Warrior Walk, Tribute to Women (now in its 42nd year), and Paint Our Fridges Pink. All programs advance the YWCA's mission of eliminating racism, empowering women, and promoting peace, justice, freedom, and dignity for all.

Differentiator

Problem solved

Functional benefit

Brands

• Breast Cancer Resource Center (BCRC): Provides free and low-cost support services for those living with, through, and beyond breast cancer, including support groups, boutique services, community outreach and education, and wellness programs
• English as a Second Language Program
• Newcomers & Friends
• EmpowerU Summer Programs
• The Burke Foundation Early Childhood Center
• Equity Exchange

Products and services

• The Burke Foundation Early Childhood Center Award-winning licensed childcare program for young children, focusing on family wellbeing and developmentally appropriate practices in cognitive development, exploratory play, and physical and motor development. Provides Before Care (7:30-9:00AM), After Care (3:30-6:00PM), Half Day (9:00AM-1:00PM), Full Day with Before Care (7:30AM-3:30PM), and Extended Day (7:30AM-6:00PM) options. Available to working families with children in the Princeton area; financial scholarships available.
• Breast Cancer Resource Center (BCRC) Free and low-cost support services for those living with, through, and beyond breast cancer, including support groups (Coffee and Chat, Coping and Beyond, Thriving Together), boutique services (wigs, mastectomy bras, prosthetics), wellness programs (yoga, workshops), community outreach, and education. Available to breast cancer patients, survivors, thrivers, caregivers, and families in the Mercer County region.
• English as a Second Language (ESL) and Literacy Programs

Quantifiable outcome

• 100% of ESL students enrolled in citizenship course passed their naturalization exam
• +2 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Partnerships

Six partnerships are on record, tiered minor and core.

• ETS (Educational Testing Service)minorStrategic or Co-development Partner · 13 July 2023Co-hosted ETS Firecracker Fun Run event on July 13, community partnership for health and wellness programming
• Richardson Smith ArchitectscoreStrategic or Co-development PartnerArchitecture firm collaborating on Transforming Tomorrow Together Capital Campaign, currently completing schematic design phase for new 9,600 sq ft facility
• Princeton Design GuildcoreStrategic or Co-development PartnerConstruction management partnership for capital campaign building project, working with managing partner Kelvin Wilkes
• Massimino Building CorporationcoreStrategic or Co-development PartnerConstruction management partnership for capital campaign building project, with president R.C. Massimino
• LetHerPlay.orgminorStrategic or Co-development PartnerNational 501(c)(3) nonprofit partner working to engage and enroll more girls in sports programming due to proven life skill benefits from participation
• Mrs. G AppliancesminorGTM or Marketing PartnerFamily-owned appliance business (since 1935) donated GE garage fridge for Paint Our Fridges Pink raffle benefiting BCRC

Scale indicators9 records

Recent moves10 records

Expansion highlights6 records

Broad incumbents

• YWCA USA: National umbrella organization for over 200 local YWCAs. YWCA Princeton is an independent local affiliate; YWCA USA is the parent movement that provides brand recognition, advocacy infrastructure, and network resources that YWCA Princeton leverages.
• Children's Home Society of New Jersey: Larger statewide New Jersey nonprofit providing childcare, early childhood education, and family support services. Operates at a broader geographic scale but competes with YWCA Princeton's Burke Foundation Early Childhood Center for families, accreditation, and government/foundation funding.
• Susan G. Komen Central and South Jersey: Affiliate of the national breast cancer organization serving New Jersey. Competes with YWCA Princeton's BCRC for breast cancer patient/survivor engagement, corporate sponsorships, and fundraising event participation in overlapping geographies.
• International Rescue Committee (IRC) - New Jersey: Major national refugee and immigrant services organization with New Jersey operations providing ESL, citizenship preparation, and workforce development. Directly comparable to YWCA Princeton's ESL and YW Strive programs for the immigrant learner segment.

Regional players

• YWCA Trenton: Nearby Mercer County-area YWCA affiliate historically collaborating with YWCA Princeton (e.g., founding Stand Against Racism in 2007). Operates overlapping services including domestic violence support and childcare in adjacent geography.

Direct peers

• Princeton Family YMCA: Local Princeton-area community organization offering childcare, summer programs, and community services. Directly competes for member families, summer program participants, and corporate/community donors in the same Mercer County market.
• Literacy New Jersey: Statewide nonprofit providing adult literacy and ESL instruction across New Jersey. YWCA Princeton's ESL program and citizenship preparation services compete directly for the same adult learner population and grant funding in New Jersey.
• Cancer Support Community Central New Jersey: Regional cancer support nonprofit providing free psychosocial support services to cancer patients and families. Directly comparable to YWCA Princeton's Breast Cancer Resource Center (BCRC) in mission, service model, and target constituency.

Emerging players

• New Jersey After 3: New Jersey-focused after-school and youth enrichment network. Comparable to YWCA Princeton's EmpowerU Summer Programs and after-care offerings for children ages 4-8 in the regional market.
• Princeton Public Library - Community Education: Local Princeton institution offering free ESL conversation groups, citizenship resources, and community programs. Adjacent competitor for the same ESL learners, Newcomers, and adult education audience in the Princeton market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/ywcaprinceton
• LinkedInlinkedin.com/company/ywca-princeton
• Instagraminstagram.com/ywcaprinceton
• TikToktiktok.com/@ywca.princeton
• Xx.com/ywcaprinceton

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds2 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about YWCA Princeton