Don't be Shy
Don't be Shy is a UK marketing and advertising agency (Manchester-headquartered, founded 2015, 11-50 employees) offering B2B marketing, content, inbound, and web design services, with supporting data describing Lesniak Swann's creative B2B marketing agency for enterprise and mid-market brands in complex technical sectors.
- Company typePrivate
- Founded2015
- HeadquartersManchester, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Don't be Shy does
Don't be Shy is recorded in firmographic data as a Manchester-based, for-profit marketing and advertising agency founded in 2015 with 11-50 employees, specializing in web design, content marketing, inbound marketing, and B2B marketing. The detailed supporting evidence describes an entity operating under the Lesniak Swann brand as a creative B2B marketing agency with offices in Stoke-on-Trent (Spode Works headquarters) and Manchester (1B Stevenson Square), positioning itself as 'the B2B marketing agency for brands that operate in complex or highly technical sectors.' This discrepancy between the stated company name and the brand described in the underlying data should be treated as an unresolved data quality issue rather than a confirmed identity.
Across the substantive evidence base, the agency sells an integrated nine-service suite: Strategy, Brand Development, Creative (built around a proprietary 'EPIC' concept framework), PR and Media Relations, Website Build and Digital Setup, Go to Market (demand generation, thought leadership, brand awareness), Content, and Sales and Marketing Alignment. It targets enterprise and mid-market B2B buyers in technical verticals including construction, building performance, energy and utilities, telecommunications, and industrial manufacturing. Named customers include Reynaers UK, TalkTalk Business, BMI Group, Axair, ETEX Building Performance, Polypipe, and Promat, with additional logos for ANS, Finning, Mammoet, Michelin, and Coface.
The business model is professional services revenue, delivered through strategic consultations and relationship-based selling, with engagement likely structured on a project or retainer basis. No public pricing, revenue, ARR, headcount trend, or funding data is disclosed. The firm is privately held with no parent company or known institutional investors. Leadership comprises co-founders Julian Sowerby (Co-founder & CEO) and Caroline Pomfret (Managing Director & Co-founder). Marketing channels include thought leadership content, case studies, an email newsletter, and PR-driven earned media, supported by a portfolio of B2B Marketing Awards and a 'PR Agency of the Year' recognition.
Don't be Shy firmographics
Firmographics- Name
- Don't be Shy
- Legal name
- Lesniak Swann
- Website
- https://dontbeshy.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Don't be Shy is a UK marketing and advertising agency (Manchester-headquartered, founded 2015, 11-50 employees) offering B2B marketing, content, inbound, and web design services, with supporting data describing Lesniak Swann's creative B2B marketing agency for enterprise and mid-market brands in complex technical sectors.
- Ownership category
- akta.pro rank
Where Don't be Shy is headquartered
LocationHeadquarters
- HQ city
- Manchester
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
Don't be Shy business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Professional Services - B2B Marketing: Full-service B2B marketing agency providing strategy, brand development, creative campaigns, PR, digital services, content creation, and sales/marketing alignment services to enterprise and mid-market clients in complex technical sectors.
Go-to-market motion2 records
Distribution channels1 record
Marketing channels4 records
Don't be Shy product offering
Product offeringCore offering
Lesniak Swann is a creative B2B marketing agency providing strategy, brand development, creative campaigns, PR and media relations, website build and digital setup, go-to-market execution, content creation, and sales/marketing alignment services. It serves enterprise and mid-market B2B brands operating in complex or highly technical sectors such as construction, energy, utilities, building performance, telecommunications, and industrial manufacturing. Offerings are delivered as an integrated agency service model rather than discrete software products.
Product overview
Lesniak Swann is a creative B2B marketing agency offering a comprehensive suite of marketing services for brands that operate in complex or highly technical sectors. The agency provides Strategy, Brand Development, Creative (EPIC concepts), PR and Media Relations, Website Build and Digital Setup, Go to Market campaigns, Content creation, and Sales and Marketing Alignment services. The company demonstrates its capabilities through client case studies including Axair, Polypipe, and Promat. The offering is structured as a single integrated agency service model rather than a software platform with separate modules.
Differentiator
Problem solved
Functional benefit
Products and services
- Strategy Joined-up strategic thinking from seasoned B2B marketers to find the most effective ways to build distinction and differentiation in target markets.
- Brand Development Builds a brand moat that drives business value and greater marketing ROI, including positioning, messaging and visual identity development for B2B brands.
- Creative Inspiring creative ideas that drive campaigns to greater success, using the agency's EPIC concept framework built for use across brand and demand activity.
- PR and Media Relations
- Website Build and Digital Setup
- Go to Market
- Content
- Sales and Marketing Alignment
Quantifiable outcome
- £millions in sales pipeline and revenue generated for clients
- +1 more outcomes
Companies that use Don't be Shy
Customer profileNamed customers7 records
Segments1 record
Ideal customer profiles1 record
Don't be Shy technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Don't be Shy partnerships and signals
Strategic signalScale indicators1 record
Recent moves1 record
Expansion highlights5 records
Don't be Shy competitors and assessment
Company assessmentMarket position
Weaknesses5 records
Competitive moat3 records
Customer concentration
Don't be Shy social profiles
Digital presenceDon't be Shy financial estimates
Financial estimateRevenue estimate
Valuation estimate
Don't be Shy leadership team
Management profileNumber of profiles
Profiles2 records
Don't be Shy funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Don't be Shy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Don't be Shy
What does Don't be Shy do?
Lesniak Swann is a creative B2B marketing agency providing strategy, brand development, creative campaigns, PR and media relations, website build and digital setup, go-to-market execution, content creation, and sales/marketing alignment services. It serves enterprise and mid-market B2B brands operating in complex or highly technical sectors such as construction, energy, utilities, building performance, telecommunications, and industrial manufacturing. Offerings are delivered as an integrated agency service model rather than discrete software products.
Is Don't be Shy a public or private company?
Don't be Shy is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Don't be Shy founded?
Don't be Shy was founded in 2015. It employs 11 to 50 people.
Where is Don't be Shy based?
Don't be Shy is headquartered in Manchester, United Kingdom, in the Europe region.
How does Don't be Shy make money?
One revenue line is on record: professional Services - B2B Marketing.
Does Don't be Shy have an API?
No public API is recorded for Don't be Shy.