Party Rental Ltd

What Party Rental Ltd does

Party Rental Ltd is a privately held, U.S.-based event rental company founded in 1972 and headquartered at a warehouse and operations hub in Teterboro, New Jersey. The company rents a broad assortment of party and event equipment — including chinaware, glassware, flatware, linens, chairs, tables, bars, serving pieces, candles/lighting, outdoor living furnishings, room dividers, and sanitation/service equipment — to event planners, corporate clients, and private hosts. Its assortment spans named collections such as White Coupe Platinum Border, Interlace, Kaleb Terracotta, Maeve, Midnight Garden, Ellis gold/black flatware, Stockholm color glassware, the Playa outdoor collection, and seasonal prints like America250 linens.

Distribution operates on three layers: (1) direct e-commerce with online catalog and ordering available 24/7, (2) inside sales via a 1-844 phone line and live chat, and (3) an appointment-only Design Studio showroom model with five physical studios in the Northeast (NYC, Boston, Philadelphia, Washington DC, and the Hamptons) staffed by Event Rental Design Consultants. The company also offers a Virtual Design Studio through bemerri.com and an AI-assisted design tool (JUNE.AI) embedded on its website, plus a sister Blog (partyrentalltdblog.com), a Hippo Help Center, and an email newsletter.

Revenue is generated primarily from event equipment rentals priced per unit with date- and location-based variability, supplemented by one-time sales of consumables (paper goods, plastic items). Delivery and pickup are billed separately. Customer segments are horizontal — professional event planners/designers (primary), corporate buyers, and private event hosts — with no public revenue or valuation disclosure and no identified institutional investors.

Name

Party Rental Ltd

Legal name

Party Rental Ltd.

Website

https://partyrentalltd.com

Company type

Private

Founded year

1972

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Party Rental Ltd rents premium event equipment — including chinaware, glassware, flatware, linens, chairs, tables, bars, and outdoor living furnishings — to event planners, corporate clients, and private hosts across the Northeast U.S. via five Design Studios, a Teterboro warehouse, and 24/7 e-commerce.

Ownership category

akta.pro rank

Product category

Event Equipment Rental

NAICS

General Rental Centers (5323)

SIC

Services-Miscellaneous Equipment Rental & Leasing (7350)

akta.pro primary industry

Event Furniture Rentals (Tables, Chairs, Lounge) (HSACAFAB)

akta.pro secondary industries

Corporate Event Rentals (Furniture, Staging, Tents) (HSACADAI), Decor Props & Themed Set Rentals (HSACAFAK), Outdoor Event Equipment Rentals (Umbrellas, Patio Heaters, Fire Pits) (HSACAFAL), Catering Equipment, Rentals & Setup (Non-decor) (HSACAGAL)

Keywords

• Event equipment rental
• Party rental services
• Tableware rental
• Event furniture rental
• Wedding rental supplies

Headquarters

HQ city

Teterboro

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Event Equipment Rental: Rental of tables, chairs, linens, glassware, chinaware, flatware, bars, serving pieces, and other event equipment. Customers rent items for specific events with delivery and pickup services. Pricing varies by date and delivery location.
2. Product Sales: Sale of consumable products including paper goods, plastic items, and paper napkins. These are sold rather than rented as they are not returnable.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Party Rental Ltd. rents event equipment — including tables, chairs, linens, glassware, chinaware, flatware, bars, serving pieces, lighting, and decor — to event hosts through an e-commerce platform and five Design Studios across the Northeast US. In-person Event Rental Design Consultants provide appointment-based design consultation, and items are delivered and picked up from the Teterboro, NJ warehouse.

Product overview

Party Rental Ltd. is an event rental company offering a comprehensive portfolio of party and event equipment for rent. Their product line includes tableware (chinaware, glassware, flatware, chargers), tabletop accessories (linens, napkins, candles and lighting), furniture (chairs, seating including sectionals and sofas, tables, outdoor living), bar equipment (bars, back bars, bar carts, barware), food service items (chafing dishes, buffet equipment, serving pieces, tapas/small plates), and décor accessories (pillows, rugs, room dividers). The company operates Design Studios in New York City, Boston, Philadelphia, Washington D.C., and the Hamptons for in-person design consultation, and offers delivery services with a warehouse in Teterboro, NJ. Products are available for rental rather than purchase, and the company provides event planning consultation through their Event Rental Design Consultants.

Differentiator

Problem solved

Functional benefit

Products and services

• Chinaware rental
• Glassware rental
• Flatware rental
• Linen rental
• Tables and table risers rental
• Chairs rental
• Event seating rental (sofas, loveseats, sectionals, lounge)
• Bars, back bars, and bar carts rental
• Buffet cooking and chafing dishes rental
• Tapas and small plates serveware rental
• Candles and lighting rental
• Pillows and rugs rental
• Outdoor living rental (Playa Collection)
• Room dividers and screens rental
• Staging and production rental
• Paper goods and plastic product sales

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• Bright Event Rentals: Bright Event Rentals is one of the largest event rental companies in the US, offering tables, chairs, linens, tabletop, and tenting across multiple regions. It is the closest direct peer in scale, product breadth, and multi-location studio model to Party Rental Ltd.
• EventSource: EventSource is a full-service event rental and tenting provider serving weddings, corporate events, and galas with design and delivery services across the Midwest and Southeast. It is directly comparable to Party Rental Ltd. in offerings and customer profile.

Regional players

• Marquee Event Group: Marquee Event Group is a Houston-based event rental company serving weddings, galas, and corporate events. Comparable product mix but focused on Texas rather than the Northeast footprint of Party Rental Ltd.
• Big D Party Rentals: Big D Party Rentals is a Dallas-area event rental company with a broad equipment catalog for weddings and corporate events. It is a comparable regional peer serving a similar product set in a different geography.

Broad incumbents

• CORT: CORT is a national furniture rental giant with an events division offering corporate and consumer event furnishings. It competes with Party Rental Ltd. at the high end and overlaps on seating, tables, and lounge furnishings, though its portfolio is much broader.
• AFR Furniture Rental: AFR provides short- and long-term furniture rental to corporate clients and event venues nationwide. It overlaps with Party Rental Ltd. on high-volume furniture and staging rentals but is a broader-incumbent operator.

Emerging players

• American Tents: American Tents is a tent and event rental manufacturer-renter supplying frames, fabric structures, and accessories. It is an adjacent peer with meaningful overlap on staging and tented events for corporate and social occasions.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/partyrentalltd
• LinkedInlinkedin.com/company/party-rental-ltd

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Party Rental Ltd