ARA Electrical
ARA Electrical, the largest division of Australian employee-owned ARA Group Limited, provides turnkey design, manufacturing, installation and 24/7 maintenance of high and low voltage electrical systems for mining, infrastructure, government, defence, steel and renewables clients across Australia.
- Company typePrivate
- Founded1975
- HeadquartersUnanderra, Australia
- Headcount251–500
- GTM typeB2B
- OfferingServices
What ARA Electrical does
ARA Electrical is the largest operating division of ARA Group Limited, an Australian employee-owned conglomerate established in 2001. The division delivers turnkey electrical engineering, manufacturing, installation and 24/7 service and maintenance solutions to large-scale industrial, government and commercial clients across Australia's mining, infrastructure, defence, government, steel and renewables sectors. It holds Level 1, 2 and 3 Authorised Service Provider (ASP1/ASP2/ASP3) accreditations across Endeavour Energy, Ausgrid and Essential Energy, enabling in-house design of overhead and underground networks up to 132kV, plus electrical contracting licences in NSW, VIC, WA, QLD and NT.
The technical platform combines engineering design (Level 3 network design, earthing studies, protection design, automation and SCADA), in-house manufacturing (custom switchboards, motor control centres, substations, transportable switchrooms under JBM Power and ABB authorisation), and field installation (optical fibre, hazardous area installations, data centres, instrumentation, HV transmission and distribution). Service and maintenance covers condition monitoring, asset management and Level 2 connections. Capability is augmented through wholly owned acquired brands including J.A. Martin, Sherry Service and Maintenance, Construction Electrical Services, JBM Power, NDT Services Group, Excell Control, Kenshaw and Interactive Cabling.
ARA Electrical operates 15 listed offices across NSW, QLD, VIC, WA and ACT, with approximately 420-450+ employees. The go-to-market is enterprise field sales via competitive tendering and direct project management engagement. Revenue is project-based custom quoting for multi-year industrial, government and commercial contracts, with typical large engagements valued at $30M+ (e.g. WestConnex New M5 Tunnel at $32M and 214,000+ hours). The division is privately held under ARA Group Limited with no external venture capital exposure, growth funded via operating cash flow and bank borrowings.
ARA Electrical firmographics
Firmographics- Name
- ARA Electrical
- Legal name
- ARA Electrical (Division of ARA Group Limited)
- Website
- https://electrical.aragroup.com.au
- Company type
- Private
- Founded year
- 1975
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- ARA Electrical, the largest division of Australian employee-owned ARA Group Limited, provides turnkey design, manufacturing, installation and 24/7 maintenance of high and low voltage electrical systems for mining, infrastructure, government, defence, steel and renewables clients across Australia.
- Ownership category
- akta.pro rank
ARA Electrical industry classification
Industry- Product category
- Industrial Electrical Contracting Services
- NAICS
- Switchgear and Switchboard Apparatus Manufacturing (335313), Power and Communication Line and Related Structures Construction (237130), Architectural, Engineering, and Related Services (5413), Electrical Equipment Manufacturing (33531)
- SIC
- Electrical Industrial Apparatus (3620), Electronic & Other Electrical Equipment (No Computer Equip) (3600), Services-Engineering, Accounting, Research, Management (8700)
- akta.pro primary industry
- Substation EPC (AIS/GIS) & Switchyard Construction (EUAEABAC)
- akta.pro secondary industries
- High-Voltage Electrical Systems (Switchgear, Transformers, Protection & Control) (EUAEAFAA), Electrical Systems Maintenance (LV/MV, Switchgear, UPS) (BPABACAC)
Keywords
Where ARA Electrical is headquartered
LocationHeadquarters
- HQ city
- Unanderra
- HQ country
- Australia
- HQ region
- Oceania
Offices15 records
Markets served
ARA Electrical business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Electrical Design Services: Engineering design services for electrical systems including Level 3 network design, protection design, earthing studies, and automation engineering for mining, infrastructure, government, defence and industrial projects.
- Electrical Manufacturing: Custom manufacturing of switchboards, motor control centres, substations, switchyards, transportable switchrooms, control panels and PLC panels built to Australian and international standards.
- Electrical Installation: Full turnkey electrical installation services including cabling, network installations, data centres, hazardous area installations, instrumentation, Level 1 transmission and distribution, and optical fibre systems.
- Service and Maintenance: 24/7 scheduled and reactive service, repairs, maintenance, testing, risk assessments, thermographic scanning and overhead line patrols. Includes asset maintenance management, condition monitoring, and Level 2 connections.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Project-based custom quoting for enterprise clients |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
ARA Electrical product offering
Product offeringCore offering
ARA Electrical provides turnkey in-house integrated electrical and communications solutions for large-scale industrial, government and commercial clients across Australia. Its capabilities span four areas - Design (Level 3 ASP network design, engineering services and automation, earthing studies), Manufacture (custom switchboards, motor control centres, substations, switchyards, transportable switchrooms), Installation (optical fibre, hazardous area installations, data centres, cabling networks, instrumentation, Level 1 transmission/distribution), and Service and Maintenance (24/7 scheduled/reactive maintenance, condition monitoring, asset maintenance, Level 2 connections). It primarily serves mining, infrastructure, government, defence, steel, renewables and commercial sectors.
Product overview
ARA Electrical is an Australian employee-owned electrical and communications contracting business that provides true in-house, turnkey integrated electrical solutions through four key capability areas: Design, Manufacture, Installation, and Service and Maintenance. The company operates as a unified platform combining hardware manufacturing (custom-built switchboards, motor control centres, substations, transportable switchrooms) with engineering services (Level 3 design, automation, earthing studies) and installation capabilities (optical fibre, hazardous area, data centres, cabling, instrumentation, Level 1 transmission/distribution). The product portfolio is complemented by acquired brands including J.A. Martin Electrical, Sherry Service and Maintenance, Construction Electrical Services, JBM Power, NDT Services Group, Excell Control, and Kenshaw, which extend capabilities in switchboard manufacturing, automation controls, preventative maintenance, condition monitoring, and technical distribution across mining, infrastructure, renewables, defence, government, and steel sectors.
Differentiator
Problem solved
Functional benefit
Products and services
- Substations and Switchyards Design, manufacturing, construction, testing and commissioning of substations and switchyards with a focus on quality, dependability and electrical safety, for mining, infrastructure, government and industrial clients across Australia.
- Transportable Switchrooms Custom-built turnkey transportable switchrooms delivered with integrated FIP systems, Vesda detection, CCTV security, gas suppression, HVAC, structural steel, access platforms, inter-panel wiring, protection, control and communication panels, battery systems and data racks for isolated and remote deployments.
- Custom-built Switchboards and Motor Control Centres Custom-designed electric switchboards, mobile switchrooms, motor control centres, control panels, low voltage power equipment and power factor correction systems for industrial and commercial projects. Built in-house by JBM Power under ABB authorisation to Australian and international standards.
- Level 3 Design and Engineering Accredited Level 3 Authorised Service Provider (ASP3) design of overhead and underground electricity networks up to 132,000 volts for Endeavour Energy, Essential Energy and Ausgrid, available to enterprise, government and infrastructure clients.
- Engineering Services and Automation Electrical engineering services including integrated power and control systems design, lighting, automation, PLC and SCADA programming, and commissioning using robotics, motion control, vision systems, PLCs, HMIs and SCADA systems, for industrial and infrastructure clients.
- Earthing Studies and Design Electrical safety services including soil resistivity tests, earthing system design, installation, testing and commissioning with visual assessment, continuity and injection testing to prevent electric shock and electrical overload on mining, industrial and infrastructure sites.
- Data Centres Electrical distribution system design and construction for data centres including access floor designs, uninterruptible power supply (UPS), standby generators, temperature/humidity monitoring, air-conditioning, fire protection and detection, for commercial and industrial clients.
- Hazardous Area Electrical Installations Hazardous area electrical installation services including zone classification, written reports and hazardous area dossiers for oil and gas, mining and food manufacturing industries.
- Cabling and Network Installations Design and installation of structured cabling systems including Cat5e to Cat7 copper and multimode/single mode fibre optics, provided as an endorsed installer for Commscope (SYSTIMAX Solutions, AMP Netconnect), Siemon, Panduit, APC by Schneider Electric and HP Aruba with extended 15-25 year warranties.
- Instrumentation Electrical instrumentation installation and commissioning including standard and hazardous area installation, pressure tubing, pre-calibration, testing and commissioning of devices, control loops, PLC programming and SCADA for industrial process control.
- Optical Fibre Systems Design, installation and maintenance of optical fibre systems for transmission of CCTV, audio, security, data, LAN traffic and SCADA over hundreds of kilometres with greater bandwidth than copper cables.
- Level 1 Construction – Transmission and Distribution Accredited Level 1 Authorised Service Provider (ASP1) electrical construction for overhead installations up to 132kV and underground installations up to 66kV on Endeavour Energy, Ausgrid and Essential Energy networks, for utility and large industrial clients.
- Electrical Service and Maintenance 24/7 scheduled and reactive electrical service, repairs, maintenance, testing, risk assessments, thermographic scanning and overhead line patrols delivered under tailored annual maintenance agreements covering spare parts, replacement and labour, for mining, infrastructure, industrial and commercial clients.
- Level 2 Connections and Service Work Accredited Level 2 Authorised Service Provider (ASP2) service offering disconnecting and reconnecting services, electrical work on underground service conductors, and installation of metering and other network operator service equipment.
- Asset Maintenance Management Planned routine and reactive maintenance of electrical networks including site audits, GIS management plans, fault level and power studies, vegetation control, and secondary injection testing for asset owners in mining, infrastructure and utilities.
- Condition Monitoring Condition-based maintenance services including motor testing (symmetry, insulation resistance, DC Hipot, partial discharge), thermal imaging, ultrasonic testing, TEV measurements and power factor correction unit servicing for industrial and utility customers.
- Protection Design, Testing and Commissioning Protection program design, testing and commissioning services for electrical fault detection using modern digital protection relays, with 24/7 emergency response for utility and industrial clients.
Quantifiable outcome
- Operating 24/7 for scheduled and reactive maintenance, repairs and risk assessments
- +2 more outcomes
Companies that use ARA Electrical
Customer profileNamed customers13 records
Segments6 records
Ideal customer profiles3 records
ARA Electrical technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
ARA Electrical partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- ARA Indigenous ServicescoreARA Indigenous Services is a majority Indigenous owned business with the ARA Group as a minority investor. It provides cleaning and property maintenance services and acts as a conduit for all ARA services. The partnership creates opportunities for Indigenous employment, business support, training and community engagement through the Wiimali Program.
Scale indicators10 records
Recent moves8 records
Expansion highlights5 records
ARA Electrical competitors and assessment
Company assessmentDirect peers
- Nilsen: Privately-held Australian electrical and communications contractor with HV/LV design, construction and maintenance capabilities serving industrial, mining, government and commercial clients — a close comparable in scope and customer mix to ARA Electrical.
- Service Stream: ASX-listed essential infrastructure services company providing design, construction, operation and maintenance of electricity, gas and water networks across Australia — directly competes for utility-side T&D and substation work.
- Stowe Australia: Australian-headquartered electrical contracting and engineering services firm offering design, installation and maintenance across industrial, commercial and infrastructure sectors — directly overlapping ARA Electrical's turnkey LV/HV contracting and maintenance business in Australia.
- UGL Limited: CIMIC-owned engineering business delivering rail, infrastructure and electrical systems including HV/LV design, installation and maintenance — comparable in transport and industrial electrical delivery to ARA Electrical.
- Ventia: ASX-listed infrastructure services provider with significant electrical, communications and asset maintenance capabilities across transport, energy and defence — directly overlaps ARA Electrical's service & maintenance and infrastructure offerings.
- Sedgman: CIMIC-owned mineral processing and engineering contractor that engages electrical delivery partners (ARA has worked with Sedgman on Woodlawn Zinc-Copper) — comparable mining-sector electrical package delivery.
- Zinfra: Specialist electrical and telecommunications infrastructure services provider (part of APA Group) building and maintaining transmission, distribution and substation assets for Australian utilities — direct competitor in HV T&D and substation construction.
Broad incumbents
- Worley: Global energy, chemicals and resources project delivery firm with HV substation, T&D and energy infrastructure EPC capability — broader incumbent that competes on energy and resources electrical contracts across Australia.
- John Holland: CIMIC-owned major infrastructure contractor delivering rail, road and tunnelling projects with embedded electrical scope — competes for the same large transport electrical packages as ARA Electrical (e.g., WestConnex-style tenders).
- Downer EDI: Large ASX-listed integrated infrastructure services group with a substantial electrical, utilities and rail practice — competes with ARA on major transport and utilities tenders but operates at materially greater scale and scope.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
ARA Electrical social profiles
Digital presenceARA Electrical compliance and trust
Trust signalCompliance3 records
ARA Electrical financial estimates
Financial estimateRevenue estimate
Valuation estimate
ARA Electrical leadership team
Management profileNumber of profiles
Profiles9 records
ARA Electrical subsidiaries and ownership
Company hierarchySubsidiaries8 records
ARA Electrical funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ARA Electrical M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ARA Electrical
What does ARA Electrical do?
ARA Electrical provides turnkey in-house integrated electrical and communications solutions for large-scale industrial, government and commercial clients across Australia. Its capabilities span four areas - Design (Level 3 ASP network design, engineering services and automation, earthing studies), Manufacture (custom switchboards, motor control centres, substations, switchyards, transportable switchrooms), Installation (optical fibre, hazardous area installations, data centres, cabling networks, instrumentation, Level 1 transmission/distribution), and Service and Maintenance (24/7 scheduled/reactive maintenance, condition monitoring, asset maintenance, Level 2 connections). It primarily serves mining, infrastructure, government, defence, steel, renewables and commercial sectors.
Is ARA Electrical a public or private company?
ARA Electrical is a private company. It is classified as management employee owned and is currently operating.
When was ARA Electrical founded?
ARA Electrical was founded in 1975. It employs 251 to 500 people.
Where is ARA Electrical based?
ARA Electrical is headquartered in Unanderra, Australia, in the Oceania region.
How does ARA Electrical make money?
Four revenue lines are on record. Electrical Design Services are the primary driver. The others are electrical Manufacturing, electrical Installation and service and Maintenance.
Who are ARA Electrical's main competitors?
Direct peers on record are Nilsen, Service Stream, Stowe Australia, UGL Limited, Ventia, Sedgman and Zinfra. Broad incumbents are Worley, John Holland and Downer EDI.
Does ARA Electrical have an API?
No public API is recorded for ARA Electrical.
What industry is ARA Electrical in?
ARA Electrical's product category is Industrial Electrical Contracting Services. Its primary akta.pro industry code is EUAEABAC, Substation EPC (AIS/GIS) & Switchyard Construction, with a secondary code of EUAEAFAA, High-Voltage Electrical Systems (Switchgear, Transformers, Protection & Control). Its NAICS code is 335313 and its SIC code is 3620.