What Tech DNA does

Tech DNA is a Seattle-based technical due diligence and software assessment firm founded in 2009 by Mike Kelly, a 35-year technology veteran and former Microsoft Partner. The firm provides independent, confidential assessments of software, hardware, and machine learning/artificial intelligence systems on behalf of Global Fortune 500 companies, top-tier private equity firms, major governments, and other investors making M&A or investment decisions. Core engagements evaluate risk categories that include security, privacy/GDPR compliance, scalability, tech debt, open source license exposure, ML/AI validity, and team capability, with the methodology described as pressure-tested across more than 500 million lines of code and hundreds of targets with a collective assessed value above $50 billion.

The service portfolio comprises a core Technical Due Diligence & Software Assessment offering supplemented by specialized modules: Security Assessment, Privacy Compliance Assessment (GDPR, CCPA, HIPAA, COPPA, FERPA), ML/AI Evaluation (including an 8-day 'sniff test' Phase I), Scalability Assessment, Open Source License Risk Assessment, Obsolescence Risk Assessment, Outsourcing Risk Assessment, and Commoditization Risk Assessment. Findings are framed in plain business language and prioritized by impact on deal value, bridging the gap between engineers and executives as cited by named client testimonials from SVPs of M&A, M&A Directors at a Fortune 50 firm, and an Integration Consultant at a top-10 tech-focused PE firm.

Tech DNA monetizes through project-based, quote-driven consulting fees rather than packaged pricing. Engagements are typically 8-18 days from code receipt to final report, with ability to compress or lengthen, and the firm commits to a 2-hour response window and 24-hour start time once under contract. Delivery is exclusively direct, with no channel partners, and the firm operates from a Seattle HQ serving 35 countries with most work executed remotely during Pacific Time business hours. Revenue figures are not publicly disclosed.

Name

Tech DNA

Legal name

Tech DNA

Website

https://tech-dna.net

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Tech DNA is a Seattle-based technical due diligence firm founded in 2009 that assesses software, hardware, and ML/AI systems for M&A and investment decisions on behalf of Global Fortune 500 companies, top-tier private equity firms, and major governments, delivering project-based assessments in 8-18 days.

Ownership category

akta.pro rank

Headquarters

HQ city

Seattle

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Technical Due Diligence Services: Project-based technical assessment services for M&A transactions, investment decisions, and integration planning. Services include software assessment, hardware evaluation, ML/AI validation, and privacy compliance reviews. Revenue is generated through consulting fees for assessments typically lasting 8-18 days.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels8 records

Core offering

Tech DNA provides technology due diligence and software assessment services on behalf of Global Fortune 500 companies, top-tier private equity firms, major governments, and other investors. The firm delivers comprehensive, confidential, and unbiased analysis of software, hardware, and machine learning/artificial intelligence systems for M&A and investment decisions, identifying risks across security, privacy/GDPR, scalability, tech debt, open source, ML/AI, and tech team categories. Projects are conducted by senior experts and typically delivered within 8-18 days from receipt of code.

Product overview

Tech DNA is a technical due diligence and software assessment consulting firm, not a software product company. The core offering is Technical Due Diligence & Software Assessment, which is delivered as a consulting service rather than a software product. This core service encompasses multiple specialized assessment modules including Security Assessment, Privacy Compliance Assessment (covering CCPA, HIPAA, GDPR), ML/AI Evaluation, Scalability Assessment, Open Source License Risk Assessment, Obsolescence Risk Assessment, Outsourcing Risk Assessment, and Commoditization Risk Assessment. All assessments are conducted by an elite team of former CTOs, data scientists, privacy lawyers, and technology executives with decades of experience across Fortune 100 companies.

Differentiator

Problem solved

Functional benefit

Products and services

• Technical Due Diligence & Software Assessment
• Security Assessment
• Privacy Compliance Assessment (GDPR, CCPA, HIPAA, COPPA, FERPA)

Quantifiable outcome

• ML/AI puffery identified in approximately 30% of targets assessed
• +1 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability9 records

Feature3 records

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Accenture: Global technology and consulting incumbent with a technology due diligence and integration practice. Targets the same Fortune 500 / PE buyers as Tech DNA, typically at the higher end of deal complexity and scale.
• EY (Ernst & Young): Big 4 consultancy with a transaction and technology due diligence capability addressing software, cyber, and AI risks. Directly competes with Tech DNA on enterprise M&A tech assessment mandates at larger deal sizes.
• Deloitte: Big 4 advisory firm with a dedicated M&A technology and integration due diligence practice. Comparable to Tech DNA because it competes for the same Fortune 500 and PE tech-DD mandates, but as part of a much broader services portfolio.
• Synopsys: Software integrity platform (including Black Duck and Coverity) that automates code quality, security, and open-source license analysis. Comparable to Tech DNA because its tools address overlapping scope in software and OSS risk assessment for buyers.
• KPMG: Big 4 firm with a technology due diligence practice supporting deal teams. Competes with Tech DNA for enterprise and PE tech assessment engagements, but bundles the work with broader transaction advisory services.
• PwC: Big 4 advisory firm offering technology and cybersecurity due diligence as part of its deals practice. Overlaps with Tech DNA on pre-close technology risk assessment for large corporates and PE buyers.

Emerging players

• CAST: Software intelligence platform that analyzes code structure, tech debt, and architectural risk at scale. Competes with Tech DNA on the software-assessment axis, particularly where buyers want automated rather than expert-led output.
• Snyk: Developer security platform covering code, dependencies, containers, and infrastructure. Overlaps with Tech DNA's security and open-source risk assessments as a software-led alternative increasingly used in pre-close diligence.
• Veracode: Application security testing platform used by acquirers and PE firms to evaluate target software security posture. Partially overlaps with Tech DNA's security assessment module as a software-led alternative.
• Sonatype: Software supply chain and open-source security platform. Directly competes with Tech DNA's open-source license risk assessment module by automating OSS inventory and license compliance evaluation for acquirers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/tech_dna_net

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tech DNA