Coderower
CodeRower Software Pvt. Ltd. is a privately held Indian IT services firm headquartered in Gurgaon that delivers custom software, web, mobile, and AI-enabled solutions across travel, fintech, healthcare, e-commerce, and gaming verticals for startups, SMEs, and enterprises globally.
- Company typePrivate
- Founded2015
- HeadquartersGurugram, India
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Coderower does
CodeRower Software Pvt. Ltd. is a privately held India-based IT services company headquartered in Gurgaon, Haryana, providing custom software development for startups, SMEs, enterprises, and agencies worldwide. The company organizes its offering around nine core service lines — app development, web development, UI/UX design, custom software development, product testing, cloud and product maintenance, enterprise software, DevOps/CI/CD, and managed services — and five vertical solutions in travel, fintech, healthcare & fitness, e-commerce, and gaming.
Underlying technology spans modern web, mobile, cloud, and DevOps stacks (React, Vue, Angular, Node.js, Python, .NET, Java, Go, React Native, Flutter, AWS, Azure, GCP, Docker, Kubernetes) with a microservices-driven architecture and integrations into Amadeus, Sabre, Travelport, Stripe, PayPal, Razorpay, Fitbit, Apple Watch, Garmin, FedEx, and DHL. AI features (recommendation engines, chatbots, predictive analytics, fraud detection, dynamic pricing) are embedded into deliverables across verticals. Compliance certifications include HIPAA, GDPR, PCI-DSS, HL7, FHIR, and IATA.
The revenue model is pure services: project-based fixed-price or time-and-materials development, dedicated developer hire (monthly/hourly), consultant-based team augmentation, and managed services with L2/L3/PLM support. Pricing is quote-based and not publicly disclosed. The company claims 10+ years of experience, 250+ delivered projects, 85% repeated clients, and 2.5K+ hours of cumulative development effort, supported by international sales contact in Sweden. No external funding, no disclosed headcount, no documented acquisitions, and no founding date are present in the available data.
Coderower firmographics
Firmographics- Name
- Coderower
- Legal name
- CodeRower Software Pvt. Ltd.
- Website
- https://coderower.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- CodeRower Software Pvt. Ltd. is a privately held Indian IT services firm headquartered in Gurgaon that delivers custom software, web, mobile, and AI-enabled solutions across travel, fintech, healthcare, e-commerce, and gaming verticals for startups, SMEs, and enterprises globally.
- Ownership category
- akta.pro rank
Coderower industry classification
Industry- Product category
- Custom Software Development Services
- NAICS
- Custom Computer Programming Services (541511), Computer Systems Design and Related Services (54151)
- SIC
- Services-Computer Programming Services (7371), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- AI/ML Solution Integration & MLOps Enablement (BPAEAAAJ)
Keywords
Where Coderower is headquartered
LocationHeadquarters
- HQ city
- Gurugram
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
Coderower business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Project-Based Software Development: Fixed-price or time-and-materials (T&M) software development using agile and waterfall models. Services include business analysis, technical documentation, prototyping, software development, testing, maintenance, and support. Revenue is generated per project on a one-time basis.
- Dedicated Developer Hire: Resource-on-hire model where dedicated developers with relevant technical expertise are assigned to clients based on priority. Virtual employees in various geographical locations, billed monthly or hourly.
- Consultant-Based Team Augmentation: Individual or team-based consulting where CodeRower team members blend seamlessly with the client's in-house team to fulfill specific requirements.
- Managed Services: Ongoing managed services handling daily IT operations with L2, L3, and PLM support. The company takes full ownership of IT applications, providing 24x7 support, transparency, knowledge retention, and process compliance at reduced cost.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Dedicated Developer Hire – Monthly & Hourly |
| Other | Multi-year contract | Project-Based Development – Fixed Price or T&M |
| Other | Monthly | Consultant-Based Team Augmentation |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Coderower product offering
Product offeringCore offering
CodeRower is a custom software development company that delivers end-to-end IT services including web and mobile application development, UI/UX design, custom and enterprise software development, product testing, DevOps/CI-CD, cloud computing, and managed IT support (L1/L2/L3). The company serves startups, SMEs, enterprises, and agencies globally through dedicated developer hire, project-based, and consultant-based team augmentation engagement models, with vertical expertise in travel, FinTech, healthcare, e-commerce, gaming, education, real estate, manufacturing, and crypto/blockchain.
Product overview
CodeRower is a custom software development company offering end-to-end IT services and solutions. The portfolio comprises seven core service lines (App Development, Web Development, UI/UX Design, Custom Software Development, Product Testing, Cloud & Product Maintenance, and Enterprise Software, supplemented by DevOps & CI/CD and Managed Services) plus four vertical-specific industry solutions (Tour & Travel Software, FinTech Software, Healthcare & Fitness Software, and E-commerce Software, plus Game Development). These services work together as an integrated offerings stack—from initial consulting and design through development, testing, deployment, and ongoing managed services—allowing clients to engage via flexible models (on-hire dedicated developers, project-based fixed-price/T&M, or consultant-based team augmentation). The technology stack spans frontend (React, Vue, Angular), backend (Node.js, Python, .NET, Java, Go), mobile (React Native, Flutter, iOS, Android), databases (MySQL, MongoDB, PostgreSQL), and cloud/DevOps (AWS, Azure, Google Cloud, Docker, Kubernetes).
Differentiator
Problem solved
Functional benefit
Products and services
- App Development Services
Quantifiable outcome
- Increased user-trainer engagement by 40% through streamlined onboarding in fitness app development
- +3 more outcomes
Companies that use Coderower
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles3 records
Coderower technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration16 records
AI capability12 records
Feature6 records
Coderower partnerships and signals
Strategic signalScale indicators4 records
Recent moves5 records
Expansion highlights6 records
Coderower competitors and assessment
Company assessmentDirect peers
- Simform: Simform is a custom software development company offering dedicated teams, project-based development, and AI/ML solutions across multiple verticals, closely mirroring CodeRower's mid-tier offshore delivery model and target customer segments.
- ValueCoders: ValueCoders is an Indian IT outsourcing firm specializing in custom software development, dedicated developers, and agile team augmentation — a near-twin operating model and customer base to CodeRower.
- PixelCrayons: PixelCrayons is an India-based custom software and web/mobile app development firm offering similar dedicated-hire, fixed-price, and team augmentation models with comparable vertical breadth and SME/startup client focus.
- Hidden Brains InfoTech: Hidden Brains is an offshore software development and IT services company providing web, mobile, AI/ML, and enterprise solutions, with a similar scale and engagement-model mix targeting startups through enterprises.
- OpenXcell: OpenXcell is a software development company offering custom web/mobile apps, AI/ML integration, and dedicated development teams, competing head-to-head with CodeRower for SME and startup engagements across multiple verticals.
- GlobalLogic: GlobalLogic is a digital product engineering and custom software development services firm with a comparable offshore/onshore delivery model, multi-vertical expertise, and similar enterprise/SME target customers. It is the most direct analog to CodeRower's core offering at larger scale.
Broad incumbents
- Genpact: Genpact is a global professional services and digital transformation firm with significant custom application development, AI, and managed services capabilities that overlap with CodeRower's enterprise offerings, particularly in regulated industries.
- Infosys: Infosys is a global IT services leader offering custom application development, AI/ML integration, cloud, and managed services across the same verticals CodeRower targets. It represents the large-incumbent benchmark for offshore IT services against which CodeRower competes.
- Tata Consultancy Services (TCS): TCS is a global IT services and consulting giant providing custom software development, AI services, and managed support comparable to CodeRower's offerings but at massive scale across all major verticals and geographies.
- Wipro: Wipro is a major Indian-headquartered IT services firm with overlapping capabilities in custom application development, cloud, AI, and managed services, competing for the same enterprise and mid-market buyers that CodeRower serves.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Coderower social profiles
Digital presenceCoderower compliance and trust
Trust signalCompliance6 records
Coderower financial estimates
Financial estimateRevenue estimate
Valuation estimate
Coderower leadership team
Management profileNumber of profiles
Coderower funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Coderower M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Coderower
What does Coderower do?
CodeRower is a custom software development company that delivers end-to-end IT services including web and mobile application development, UI/UX design, custom and enterprise software development, product testing, DevOps/CI-CD, cloud computing, and managed IT support (L1/L2/L3). The company serves startups, SMEs, enterprises, and agencies globally through dedicated developer hire, project-based, and consultant-based team augmentation engagement models, with vertical expertise in travel, FinTech, healthcare, e-commerce, gaming, education, real estate, manufacturing, and crypto/blockchain.
Is Coderower a public or private company?
Coderower is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Coderower founded?
Coderower was founded in 2015. It employs 11 to 50 people.
Where is Coderower based?
Coderower is headquartered in Gurugram, India, in the Asia region.
How does Coderower make money?
Four revenue lines are on record. Project-Based Software Development is the primary driver. The others are dedicated Developer Hire, consultant-Based Team Augmentation and managed Services.
Who are Coderower's main competitors?
Direct peers on record are Simform, ValueCoders, PixelCrayons, Hidden Brains InfoTech, OpenXcell and GlobalLogic. Broad incumbents are Genpact, Infosys, Tata Consultancy Services (TCS) and Wipro.
Does Coderower have an API?
No public API is recorded for Coderower.
What industry is Coderower in?
Coderower's product category is Custom Software Development Services. Its primary akta.pro industry code is BPAEAAAJ, AI/ML Solution Integration & MLOps Enablement. Its NAICS code is 541511 and its SIC code is 7371.