Safari

What Safari does

Safari GmbH is a privately held German management and IT consulting firm headquartered in Mainz with a secondary office in Munich, founded in 2000 by Stefan Hoch. The firm explicitly repositioned itself toward enterprise AI implementation in 2016 and now organizes its service portfolio around three pillars: Projektbegleitung (project and process management), Kundenfokus (customer centricity and existing customer development), and Organisationsentwicklung (change management, transformation, and AI integration). Within AI specifically, the firm runs two core lines — KI-Begleitung (systematic AI coaching with potential analysis, structured training series, and ongoing office hours) and KI-Projekte (strategic implementation of complex AI solutions) — and supports them with proprietary methodologies including the KI-Qualitätswaage framework for evaluating AI output quality, the RTCCO prompt engineering structure, and a recently launched KI-Skalierung practice that targets leadership-level AI scaling across value streams.

The firm operates a sales-led, consultative go-to-market built on free initial consultations booked via Calendly, gated playbook content (e.g., 'KI Roadmap Playbook 2026'), and a community-anchored top-of-funnel anchored by the Prompting Lab online event series (1,000+ members) and KI-Werkstatt in-person hackathons at Gutenberg Digital Hub in Mainz. Engagements are project-based professional services with quote-based pricing tailored to scope; no rate cards, SaaS, or marketplace offerings are disclosed. Safari serves a DAX-grade roster of enterprise clients across Automotive (Bosch, Daimler, Kia), Telecommunications (Deutsche Telekom, Vodafone, Telefónica), Banking/Insurance (Helaba, Viridium), Travel Technology (Amadeus), Media (ProSiebenSat1, ARD), E-commerce (Amazon), and Manufacturing/Trading (Aurubis), with 110+ cumulative clients and 300+ completed digitization/AI projects cited. Operations remain DACH-focused, and the firm is founder-led with Stefan Hoch as Geschäftsführer and Stefan Thomas as Managing Partner; no external funding, acquisitions, or parent ownership are disclosed.

Commercially, Safari monetizes time-and-materials professional services rather than licensed software. Deliverables are produced using third-party foundations — Claude, ChatGPT, Microsoft Copilot, Power Automate, SharePoint, Salesforce, and Pipedrive — and the firm's own intellectual property (KI-Qualitätswaage, RTCCO, QuickStart methodology, KI-Skalierung playbook) functions as branded consulting methodology rather than as standalone products. There are no public pricing tiers, no disclosed recurring revenue, no app or API surface, and the company's growth signals are concentrated in productized service extensions (GEO, Custom GPTs, AI Scaling) rather than platform development.

Name

Safari

Legal name

Safari GmbH

Website

https://safari-consulting.de

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

101–250 employees

Short description

Safari GmbH is a German management and AI consulting firm founded in 2000, headquartered in Mainz. It serves mid-market and enterprise (DAX-grade) clients across Automotive, Telecom, Banking, Insurance, and Media with AI implementation coaching, organizational transformation, and customer centricity engagements in the DACH region.

Ownership category

akta.pro rank

Product category

Management Consulting

NAICS

Management Consulting Services (54161), Administrative Management and General Management Consulting Services (541611), Management, Scientific, and Technical Consulting Services (5416)

SIC

Services-Management Consulting Services (8742), Services-Engineering, Accounting, Research, Management (8700)

akta.pro primary industry

Strategy & Corporate Development Consulting (BPAHACAA)

akta.pro secondary industries

Corporate Strategy Advisory (BPAHADAA), Strategy & IT Advisory (BPAEAAAA)

Keywords

• Management consulting services
• Digital transformation consulting
• AI implementation consulting
• Organizational change management
• Customer experience consulting

Headquarters

HQ city

Munich

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Management Consulting Services: Safari generates revenue through project-based consulting engagements. Typical mandates include AI coaching, AI projects (strategic implementation), organizational transformation, and customer experience optimization. Engagements follow a structured methodology with phases including discovery, implementation, and capability building.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Safari GmbH is a German management consulting firm that sells project-based consulting engagements in five core lines: KI-Begleitung (AI Coaching) and KI-Projekte (AI Projects), Projektbegleitung (project, process, and product management), Kundenfokus (Customer Centricity, Customer Insights, User Experience Labs, existing customer development), and Organisationsentwicklung (change management, transformation, innovation/business agility, and AI integration). Engagements follow a structured methodology from discovery through implementation and capability building, delivered to mid-market and enterprise clients, primarily in the DACH region.

Product overview

Safari is a German consulting company founded in 2000, specializing in strategic AI transformation and organizational development. The company operates two core service lines: KI-Begleitung (AI Coaching) - a systematic coaching approach with individual potential analysis, structured training, and continuous integration support; and KI-Projekte (AI Projects) - strategic implementation of complex AI solutions. These core offerings are supported by consulting services in project management, customer centricity, and organizational development. Safari has developed proprietary methodologies including the KI-Qualitätswaage (AI Quality Scale) framework for optimizing human-AI collaboration, and offers educational formats like Prompting Lab (online sessions) and KI-Werkstatt (in-person workshops). The company has been explicitly focused on AI since 2016 and primarily serves mid-market to enterprise clients.

Differentiator

Problem solved

Functional benefit

Products and services

• KI-Begleitung (AI Coaching) Systematic AI coaching engagement for organizations, including individual potential analysis, a structured training series, and continuous everyday integration through office hours, tandem modes, and blueprint implementation. Targeted at companies that need to build internal AI capability rather than depend on external consultants.
• KI-Projekte (AI Projects) Project-based strategic implementation of complex AI solutions that exceed standard coaching capacities and require specialized project methodologies. For enterprise clients undertaking AI implementations at process or value-stream level.
• Projektbegleitung (Project Management Consulting) Project management consulting covering project planning, implementation support, process management, and product management, designed to deliver sustainable results for organizations planning and executing projects.
• Kundenfokus (Customer Centricity Consulting) Customer centricity consulting covering customer centricity strategy, customer journey mapping, customer insights, user experience labs, and existing customer development for companies that need to align their offering with customer needs.
• Organisationsentwicklung (Organizational Development Consulting) Organizational development consulting covering change management, transformation support, innovation and business agility, and AI integration for companies undergoing digital and organizational transformation.

Quantifiable outcome

• 40% increase in new business within 24 months at constant staffing levels
• +7 more outcomes

Named customers20 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability12 records

Feature1 record

Scale indicators5 records

Recent moves5 records

Expansion highlights6 records

Broad incumbents

• Accenture: Global professional services firm with a large AI/digital transformation practice serving enterprise clients across DACH. Competes for the same AI strategy and implementation mandates Safari pursues, with vastly greater delivery capacity.
• Capgemini Invent: Digital innovation and transformation arm of Capgemini serving European enterprise clients on AI, data, and customer experience. Overlaps with Safari's AI scaling, customer journey, and organizational transformation offerings.
• McKinsey & Company (QuantumBlack): Global management consulting leader whose QuantumBlack unit delivers AI and analytics transformation at large enterprises. Overlaps directly with Safari's AI strategy, scaling, and organizational-change offerings, but with materially larger headcount and global reach.
• Deloitte Consulting: Big Four advisory arm offering strategy, AI, customer transformation, and change management services to DAX and European enterprises. Directly competes for the same AI coaching and customer centricity engagements Safari delivers.
• Boston Consulting Group (BCG): Top-tier strategy consultancy with BCG X and BCG Platinion delivering AI and digital transformation services. Comparable in strategy, customer centricity, and digital mandate focus but competing from a global delivery footprint.

Regional players

• msg systems: German consulting and IT services group active in DACH with practices in AI, customer experience, and digital transformation for insurance, banking, and public sector. Similar geography and industry verticals to Safari.

Direct peers

• Slalom Consulting: Mid-market-focused consulting firm delivering strategy, AI, customer experience, and organizational transformation. Comparable in size and target buyer profile, though operating primarily in North America.
• Senacor Technologies: German IT and digital transformation consultancy serving DACH banks, insurers, and enterprises on data, AI, and platform engineering. Closest size-and-geography comparable to Safari with overlapping AI and customer-centric transformation mandates.
• Thoughtworks: Global technology consultancy that blends strategy, design, and engineering for AI and digital transformation engagements with enterprise clients. Overlaps in AI implementation, customer experience, and agile transformation.
• valantic: German-Austrian digital consulting and software firm delivering customer experience, AI, and digital transformation to mid-market and enterprise clients in DACH. Directly comparable scope, geography, and buyer segment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xtwitter.com/safaricons
• YouTubeyoutube.com/channel/UC06aYpnMkyi68hfl4afpUAA
• Facebookfacebook.com/SafariGmbH
• LinkedInlinkedin.com/company/safari-consulting

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Safari