Whisky Cask Club

Name

Whisky Cask Club

Legal name

Whisky Cask Club Pte Ltd

Website

https://whiskycaskclub.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Singapore

HQ country

Singapore

HQ region

Asia

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Cask Brokerage Commission: WCC acts as a broker for whisky cask transactions. No commission charged if cask is held for at least three years. A 15% commission on gross sale proceeds applies if the cask is sold before the three-year holding period.
2. Storage and Insurance Fees: Initial 5 years of storage and insurance included in purchase price. After 5 years, clients pay approximately £50-60 per year per cask for continued storage and insurance.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

Whisky Cask Club brokers single-malt Scottish whisky cask investments, sourcing and selling casks across four tiers (New Make, Intermediate, Premium, and Blue Chip) and storing them in HMRC-regulated bonded warehouses in Scotland. The company operates as the exclusive broker to the MAS-listed Whisky Cask Fund (VCC structure) and provides end-to-end services including cask sourcing, bonded storage, insurance, portfolio monitoring via an online portal, and exit assistance.

Product overview

Whisky Cask Club operates as a whisky cask investment platform offering a tiered portfolio of cask investment products. The core offering consists of four distinct cask tiers: New Make Cask (0-2 years), Intermediate Cask (10-20 years), Premium Cask (20+ years), and Blue Chip Cask (various rare/exclusive casks). Supplementary offerings include the Whisky Cask Fund (Asia's first MAS-listed VCC whisky fund), Whiskypedia educational platform, a customer portal and mobile app for portfolio management, and the Whisky Ambassador Referral Scheme. The platform provides end-to-end services including cask sourcing, secure bonded storage in Scotland, insurance, portfolio monitoring, and exit assistance.

Differentiator

Problem solved

Functional benefit

Products and services

• New Make Cask

Quantifiable outcome

• Average annual returns of 12%-18% for long-term whisky cask investments
• +2 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core.

• ACEO SpiritscoreStrategic or Co-development PartnerOfficial UK Duty representative partnership ensuring compliance with HMRC regulations and proper handling of duty obligations
• Volpe & CastellocoreOthersTrusted bonded warehouse in Scotland for secure storage of whisky casks
• CastleLawcoreOthersTrusted bonded warehouse in Scotland for secure storage of whisky casks
• Howden & Lloyds of LondoncoreOthersInsurance coverage through Lloyds of London and other specialized insurers for cask storage protection; recommended for supplemental coverage after initial 5-year period

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Cask Trade: Cask Trade is a UK-based whisky cask investment broker offering new-make, intermediate, and premium casks with bonded warehousing. It competes directly with Whisky Cask Club on product type, geographic reach (Asia-Pacific), and HNW investor target segment.
• WhiskyInvestor: WhiskyInvestor is a German-based digital platform enabling fractional and full-cask whisky investments with a focus on European investors. Comparable to Whisky Cask Club on cask product structure, but regional in focus versus WCC's APAC-Middle East positioning.
• Rare Whisky 101: Rare Whisky 101 provides whisky investment research, data, and brokerage services with the authoritative Rare Whisky Apex 1000 index. Comparable to Whisky Cask Club on premium cask sourcing, market intelligence, and HNW clientele, with a stronger data/research arm.

Broad incumbents

• Whisky Auctioneer: Whisky Auctioneer is one of the largest global whisky auction platforms, offering both bottled whisky and cask sales. Comparable to Whisky Cask Club on cask sales channel and exit liquidity for investors, but operates a broader auction-based model across bottles and casks.
• Master of Malt: Master of Malt is a major UK-based online whisky retailer and cask broker with broad product range. Comparable to Whisky Cask Club on premium whisky sales and cask offerings, but with primary focus on bottled whisky retail rather than pure investment brokerage.
• The Whisky Exchange: The Whisky Exchange is a leading UK-based specialist whisky retailer offering bottles and casks, with strong premium and rare-whisky positioning. Comparable to Whisky Cask Club on premium whisky curation and HNW customer segment, though bottles are its primary product.

Emerging players

• Just Whisky: Just Whisky is a UK-based cask broker offering curated cask portfolios and storage solutions. Comparable to Whisky Cask Club on product offering and HNW customer focus, but with a smaller geographic footprint primarily in the UK.
• Vaulted Spirits: Vaulted Spirits is a cask investment platform offering curated cask portfolios with bonded warehousing and exit support. Comparable to Whisky Cask Club on cask product, storage, and exit services for retail investors, but newer and more digitally-led.
• 31Dover: 31Dover is a UK-based online spirits retailer that has expanded into cask investment products. Comparable to Whisky Cask Club on cask offerings for investment-oriented customers, but with a broader spirits portfolio and consumer rather than HNW-investor primary base.
• Aston Martin Whisky (cask brokerage): Branded cask programs tied to luxury marques offer similar investment-style whisky cask products to HNW buyers. Comparable to Whisky Cask Club on the premium-branded cask segment, especially relevant given WCC's emphasis on iconic distilleries and rare liquid.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/whiskycaskclub
• LinkedInlinkedin.com/company/whisky-cask-club
• Instagraminstagram.com/whiskysingapore

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Whisky Cask Club