RECORD
RECORD is a privately held Brazilian television network, the country's second-largest, operated by Grupo Record under the Universal Church. It delivers news, entertainment, religious, and reality programming via broadcast TV, regional affiliates, the R7 portal, RecordPlus streaming, and international channels.
- Company typePrivate
- Founded1989
- HeadquartersSão Paulo, Brazil
- Headcount1,001–5,000
- GTM typeB2C
- OfferingServices
What RECORD does
RECORD (legal name: Rádio e Televisão Record S.A.), commonly known as Record TV, Rede Record, or Grupo Record, is a privately held Brazilian television network headquartered in São Paulo and founded in 1989 by Bishop Edir Macedo as part of the Universal Church of the Kingdom of God's media operations. It is recognized as Brazil's second-largest television network, reaching audiences through a national open-broadcast signal, an extensive network of regional affiliates (Record Paulista, Record Rio, TV Vitória, NDTV Record, Record Goiás, Record Pará, and others), and international channels serving Portuguese-speaking populations in the Americas, Europe, and Japan.
The company's core offering spans news (Jornal da Record, JR 24H, Record News, Cidade Alerta, Fala Brasil, Balanço Geral), entertainment and lifestyle (Domingo Espetacular, Hoje em Dia), religious and relationship programming (The Love School / Escola do Amor), reality and game shows (Casa do Patrão, Canta Comigo Teen, Acerte ou Caia!), sports coverage (Esporte Record), and biblical/historical dramaturgy (Reis, Gênesis, Ben-Hur). Content is distributed across broadcast television, the R7.com digital news portal, the RecordPlus and PlayPlus streaming platforms, mobile applications, and a broad social media footprint. The technology stack centers on multi-platform broadcasting and digital content delivery rather than disclosed proprietary AI/ML systems.
RECORD's business model combines advertising sales on linear and digital properties, subscription revenue from RecordPlus, content licensing, and newer ecosystem plays such as the Banco Digi+ digital bank (launched 2021). The company is wholly owned and controlled by the Igreja Universal do Reino de Deus (Universal Church of the Kingdom of God), which creates structural alignment between editorial content and the church's religious mission but also concentrates governance and reputational risk under a single religious parent organization. Financials are not publicly disclosed.
RECORD firmographics
Firmographics- Name
- RECORD
- Legal name
- Rádio e Televisão Record S.A
- Website
- https://recordtv.r7.com
- Company type
- Private
- Founded year
- 1989
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- RECORD is a privately held Brazilian television network, the country's second-largest, operated by Grupo Record under the Universal Church. It delivers news, entertainment, religious, and reality programming via broadcast TV, regional affiliates, the R7 portal, RecordPlus streaming, and international channels.
- Ownership category
- akta.pro rank
RECORD industry classification
Industry- Product category
- Television Broadcasting
- NAICS
- Television Broadcasting Stations (51612), Broadcasting and Content Providers (516)
- SIC
- Television Broadcasting Stations (4833)
- akta.pro primary industry
- Syndication, Licensing & Content Partnerships (Columns, Features, Photos) (MPAJADAI)
- akta.pro secondary industries
- Archive & Library Footage Licensing (News, Sports, Entertainment) (MPABANAC), Sports Streaming Platforms (MPACAAAE)
Keywords
Where RECORD is headquartered
LocationHeadquarters
- HQ city
- São Paulo
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
RECORD business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Distribution channels5 records
Marketing channels5 records
RECORD product offering
Product offeringCore offering
RECORD operates as a multi-platform Brazilian media company producing and distributing broadcast television programming, subscription-based streaming via RecordPlus, and digital news and entertainment content through the R7.com portal. The network's catalog spans news, sports, reality competitions, game shows, biblical and historical dramaturgy, and relationship programming, reaching viewers across Brazil via its main broadcast signal, an extensive regional affiliate system, and international channels in the Americas, Europe, and Japan.
Product overview
RECORD (Rede de Televisão Record) operates as a multi-platform media company offering a comprehensive portfolio of television programming across linear broadcast, streaming, and digital channels. The core offering consists of news programs (Jornal da Record, JR 24H, Balanço Geral, Fala Brasil, Cidade Alerta, Record News), entertainment shows (Domingo Espetacular, Hoje em Dia), reality competitions (Casa do Patrão, Canta Comigo Teen, Acerte ou Caia!), relationship programming (The Love School), sports coverage (Esporte Record), and biblical/historical dramaturgy (Reis, Ben-Hur, Amor em Ruínas). The company distributes content through its primary R7.com digital portal, the RecordPlus and PlayPlus streaming platforms, regional TV stations, and social media channels. The ecosystem is unified by the RecordPlus subscription service as the primary streaming platform, supplemented by PlayPlus for free content, with the R7 Portal serving as the digital news and content hub.
Differentiator
Problem solved
Functional benefit
Brands
- RecordPlus: Streaming platform for Record TV content and original productions
- Record News
- R7
- Digi+
Products and services
- Record TV Broadcast Network Free-to-air broadcast television network distributed via open TV signal across Brazil, reaching millions of viewers nationwide with news, entertainment, sports, reality shows, and religious-themed programming as Brazil's second-largest television network.
- RecordPlus Subscription-based streaming platform offering on-demand access to RECORD's programming library, live TV streaming, and exclusive content not available on linear television, accessible via web and mobile applications.
- PlayPlus Digital platform providing full episode replays, exclusive content, and streaming access to RECORD's television programming for viewers seeking on-demand access to network shows.
- R7 Portal Digital news and entertainment portal (R7.com) aggregating RECORD's television content with regional news coverage across Brazilian states, lifestyle content, and multimedia journalism, providing free access to news, videos, and program information.
- Record News Dedicated 24-hour news channel offering continuous news coverage with programs including Jornal da Record News, Hora News, and various investigative journalism segments for viewers seeking continuous news programming.
- JR 24H Continuous 24-hour news service delivering breaking news, live coverage, and specialized news programs including JR Agro, JR Business, JR Mundo, and JR Trade for audiences requiring always-on news access.
- Record Américas International television broadcasting service for the Americas region, distributing RECORD's Portuguese-language news, entertainment, and religious-themed programming to the Brazilian diaspora community.
- Record Europa International television broadcasting service for European markets, distributing RECORD's Portuguese-language news, entertainment, and religious-themed programming to the Brazilian diaspora community across Europe.
- Record Japão International television broadcasting service for Japan, distributing RECORD's Portuguese-language news, entertainment, and religious-themed programming to the Brazilian diaspora community in Japan.
Companies that use RECORD
Customer profileSegments2 records
Ideal customer profiles2 records
RECORD technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature3 records
RECORD partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- Universal Church (Igreja Universal)coreRECORD is owned and operated by the Universal Church founded by Bishop Edir Macedo. The church and network maintain a close relationship with religious programming (The Love School, Universal) and cross-promotional content. Key figures including Bispo Edir Macedo, Cristiane Cardoso, and Renato Cardoso maintain blogs and content on the platform.
- RecordPlus Digital EcosystemcoreRecordPlus serves as the digital streaming and content platform for RECORD programming, offering live TV and exclusive content through web and mobile applications. The platform integrates with the main R7.com portal and provides free and subscription-based access to network content.
- Regional Affiliate StationscoreExtensive network of regional television stations operating under the RECORD brand including Record Paulista, Record Rio, TV Vitória (Espírito Santo), NDTV Record (Acre), Record Goiás, Record Pará, and numerous other state-level affiliates providing local news and regional programming.
Scale indicators3 records
Recent moves5 records
Expansion highlights5 records
RECORD competitors and assessment
Company assessmentMarket position
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
RECORD social profiles
Digital presenceRECORD financial estimates
Financial estimateRevenue estimate
Valuation estimate
RECORD leadership team
Management profileNumber of profiles
Profiles1 record
RECORD subsidiaries and ownership
Company hierarchySubsidiaries12 records
RECORD funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
RECORD M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about RECORD
What does RECORD do?
RECORD operates as a multi-platform Brazilian media company producing and distributing broadcast television programming, subscription-based streaming via RecordPlus, and digital news and entertainment content through the R7.com portal. The network's catalog spans news, sports, reality competitions, game shows, biblical and historical dramaturgy, and relationship programming, reaching viewers across Brazil via its main broadcast signal, an extensive regional affiliate system, and international channels in the Americas, Europe, and Japan.
Is RECORD a public or private company?
RECORD is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was RECORD founded?
RECORD was founded in 1989. It employs 1,001 to 5,000 people.
Where is RECORD based?
RECORD is headquartered in São Paulo, Brazil, in the Latin America region.
Does RECORD have an API?
No public API is recorded for RECORD.
What industry is RECORD in?
RECORD's product category is Television Broadcasting. Its primary akta.pro industry code is MPAJADAI, Syndication, Licensing & Content Partnerships (Columns, Features, Photos), with a secondary code of MPABANAC, Archive & Library Footage Licensing (News, Sports, Entertainment). Its NAICS code is 51612 and its SIC code is 4833.