Ninch

What Ninch does

Ninch (legal name: Comunicación NINCH®) is a Buenos Aires-headquartered, founder-led creative communication agency operating across nine markets in Latin America plus a Miami office. Founded in 2007 by CEO Noe Chessari, the firm positions PR as the central driver of integrated communication rather than a supplementary function, organizing its offering around six disciplines: New Business / Creative & Culture Stunts, Brand Experience (with 100% in-house production), Influencer Marketing, Strategy, New PR, and Social Media, plus a Design capability that includes AI Design. The agency's underlying technology is essentially human creative and production capacity rather than a software platform; no public APIs, SDKs, or proprietary AI models are documented.

Ninch serves top-tier enterprise brands including Mercado Libre, Google, YouTube, L'Oreal (and La Roche-Posay, Neutrogena), Heineken, Red Bull, DiDi, Ripio, Canva, and Chivas Regal. The firm generates revenue through professional-services fees for integrated communication campaigns spanning strategy, creativity, and execution across PR, influencer marketing, social media management, brand experience, and creative design, with pricing being quote-based and not publicly disclosed. Go-to-market is enterprise field sales via direct engagement with brand marketing and C-suite leadership across LATAM markets. The firm has begun productizing its offering beyond project work through sub-brands such as UNITED: NINCH MUNDIAL (a football-focused creative hub), NINCH STAGE (a developing UGC hub), and proprietary content series including 'Behind The Brands' and 'Create or Die.' In 2025 the agency was ranked third globally in the Cannes Lions PR Agency of the Year ranking, the only independent agency in the podium.

Name

Ninch

Legal name

Comunicación NINCH®

Website

https://ninchcompany.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

101–250 employees

Short description

Ninch is a Buenos Aires-headquartered independent creative communication agency serving top enterprise brands across 9 Latin American markets with integrated PR, brand experience, influencer marketing, social media, and design services. It ranked third globally at Cannes Lions PR Agency of the Year 2025.

Ownership category

akta.pro rank

Product category

Advertising & Marketing Services

NAICS

Advertising Agencies (541810), Graphic Design Services (541430)

akta.pro primary industry

Reputation Management & Online PR (BPAFADAN)

akta.pro secondary industries

Brand Strategy & Positioning (BPAFAEAA), Naming & Verbal Identity (BPAFAEAB)

Keywords

• Integrated communications
• Public relations services
• Brand experience design
• Influencer marketing services
• Creative campaign agency

Headquarters

HQ city

Buenos Aires

HQ country

Argentina

HQ region

Latin America

Offices9 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Integrated Communication Services: NINCH generates revenue through professional services fees for integrated communication campaigns, brand experiences, PR services, influencer marketing, social media management, and creative design services. As a creative agency, they bill for strategy, creativity, and execution services across multiple disciplines.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

NINCH is a creative integrated communication agency that accompanies top brands across Latin America in generating real cultural relevance. It combines strategy, creativity, and execution across six disciplines — New Business/Creative & Culture Stunts, Brand Experience (with 100% in-house production), Influencer Marketing, Strategy, New PR, Social Media, and Design — and delivers 360° campaigns, brand experiences, PR, influencer marketing, social media management, and creative design services.

Product overview

Ninch is a creative integrated communication company that serves top brands across Latin America. The company combines strategy, creativity, and execution across six core service disciplines: New Business/Creative & Culture Stunts, Brand Experience (with 100% in-house production), Influencer Marketing, Strategy, New PR, Social Media, and Design. The portfolio includes specialized hubs such as UNITED: NINCH MUNDIAL (football-focused creative) and NINCH STAGE (a developing UGC hub). Ninch also produces proprietary content series including the Behind The Brands videopodcast (interviews with brand leaders) and Create Or Die (interviews with artists and creators). The agency achieved global recognition, ranking third at Cannes Lions PR Agency of the Year.

Differentiator

Problem solved

Functional benefit

Brands

• NINCH STAGE: New hub UGC (User Generated Content) of NINCH.
• UNITED: NINCH MUNDIAL
• Behind The Brands
• Create Or Die

Products and services

• Creative & Culture Stunts (New Business) 360° creative campaigns, innovation initiatives, and creative stunts designed to generate cultural impact and brand visibility for enterprise clients.
• Brand Experience End-to-end experience design with 100% in-house production including pop-ups, brand spaces, PR/product/B2B events, immersive installations, and brand trips and hospitality for enterprise clients.
• Influencer Marketing Influencer marketing services including social listening, strategy and campaign design, creative content, UGC, social commerce integration, content creator communities and ambassador programs, reporting and performance prediction, and paid content.
• Strategy Data-driven strategy services that convert data, culture, and real-time insights into brand decisions and high-impact conversations.
• New PR Public relations services including brand PR, corporate PR, PR and creative stunts, thought leadership with LinkedIn strategy and execution, media training, crisis management, spokesperson management, and video-podcast production and distribution.
• Social Media Social media services encompassing social listening, strategy, creativity, real-time engagement, content planning, content creation, community management, and prediction and reporting.
• Design Design services including naming, visual identity, brand architecture, brandbook, digital craft, and AI Design for enterprise brand clients.
• UNITED: NINCH MUNDIAL Creative hub specialized in football, designed to accompany brands in participating in cultural conversation around the sport.
• Behind The Brands Video-podcast interview series where brand leaders and industry references reflect on decisions, challenges, and learnings behind leading brands.
• Create Or Die Video-podcast interview series where artists, creators, and cultural references share how they think, work, and navigate their creative process.

Quantifiable outcome

• 7.8M reach and 10% app traffic increase for DiDi La Limo del Pueblo campaign
• +1 more outcomes

Named customers12 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability1 record

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Burson (WPP): Burson (formerly BCW and now Burson Group post-merger with Ogilvy PR) was named alongside NINCH in the Cannes Lions PR Agency of the Year 2025 podium. As a global PR and integrated communications network under WPP, it is the closest direct competitor for multinational brand mandates and a benchmark for global scale.
• Golin (Interpublic Group): Golin Ketchum London shared the 2025 Cannes Lions PR podium with NINCH. Operating globally under Interpublic, Golin competes head-to-head for integrated communications briefs from the same enterprise clients NINCH serves in LATAM and increasingly globally.
• LLYC (Llorente & Cuenca): LLYC is one of the largest independent LATAM-headquartered PR and integrated communications firms, with deep presence across Spain, Portugal, and the Americas. It is the most direct regional peer to NINCH in terms of LATAM coverage and enterprise PR clientele.

Broad incumbents

• Edelman: Edelman is the world's largest independent PR firm and a longstanding incumbent in brand PR, corporate communications, and creative campaigns. Comparable to NINCH for global enterprise PR briefs, though broader in scope and with deeper US/EMEA presence.
• Weber Shandwick (Interpublic Group): Weber Shandwick is a global PR and integrated communications network within Interpublic Group. It competes with NINCH for multi-market enterprise mandates and offers a broader portfolio including public affairs, healthcare, and social impact.
• Ogilvy PR (WPP): Ogilvy PR is part of WPP's global creative network and a frequent competitor for integrated brand experience and PR briefs in LATAM. Compares to NINCH on creative campaign work for multinational clients, but with far broader geographic and service reach.
• Dentsu Creative (Dentsu): Dentsu Creative is the global creative network of Dentsu, with significant LATAM operations. Competes with NINCH on integrated creative, brand experience, and influencer briefs for enterprise clients across the region.
• Publicis Groupe LATAM: Publicis operates Leo Burnett, Publicis, Saatchi & Saatchi, and Starcom across LATAM, offering integrated creative, PR, and media. A direct competitor for the same enterprise clients (L'Oreal, Heineken, Red Bull) that NINCH serves across the region.

Regional players

• BBDO Latin America: BBDO is a leading global creative agency network with strong LATAM operations across Mexico, Brazil, Argentina, and other markets. Comparable to NINCH for brand experience and creative campaign briefs, particularly in Spanish-language markets.
• MullenLowe Group (Interpublic): MullenLowe Group operates creative, PR, and media services across LATAM with hubs in key markets. A regional creative peer to NINCH, particularly for integrated campaigns targeting Latin American consumers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCYC0TI8wRVUB2eNqmhx6Cug
• LinkedInlinkedin.com/company/ninch-comunicacion-integral
• Instagraminstagram.com/ninchcompany

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ninch