Electra Capital
- Company typePrivate
- Founded2019
- HeadquartersWest Palm Beach, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Electra Capital does
Electra Capital is a private alternative lender founded in 2019 and headquartered in Lake Park, Florida, specializing in short-term capital solutions for middle-market multifamily real estate owners and operators. The company operates as Electra Capital Capital Advisors LLC, an SEC-registered investment adviser, and offers a full-stack financing product suite including construction loans ($10M-$150M at SOFR+600-800 bps), bridge loans (SOFR+350-500 bps), mezzanine loans (SOFR+1100-1200 bps or fixed), preferred equity (fixed 8-12% current return), and participating preferred equity, across ticket sizes of $3M to $150M. Revenue is generated through interest income on originated loans, origination and exit fees, and investment advisory fees.
The firm deploys capital directly through relationship-based sales to sophisticated real estate sponsors, with pricing negotiated on a per-deal basis. As of October 2024, Electra Capital reports $4.4B+ in cumulative deal volume, 21,000+ units financed, and 649+ deployed transactions across 11 states, supported by three offices in Florida (Lake Park and Tampa) and Pennsylvania (Conshohocken). The business is backed by an affiliated network including Electra America, American Landmark Apartments, and Electra Real Estate Ltd., providing decades of multifamily acquisitions, underwriting, structuring, and property management expertise. Electra Capital runs with a lean team of 1-10 employees and does not disclose a proprietary technology platform; its competitive differentiation rests on affiliate-backed expertise, deal execution speed, and a national sponsor network.
Electra Capital firmographics
Firmographics- Name
- Electra Capital
- Legal name
- Electra Capital Capital Advisors LLC
- Website
- https://electracapital.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Electra Capital industry classification
Industry- Product category
- Commercial Real Estate Lending
- NAICS
- Portfolio Management and Investment Advice (523940)
- SIC
- Mortgage Bankers & Loan Correspondents (6162)
- akta.pro primary industry
- Balance-Sheet / Portfolio CRE Lending (FSALADAG)
- akta.pro secondary industries
- Accessory Dwelling Unit (ADU) Construction Financing (FSALAHAL), Real Estate Capital Markets Advisory (Debt/Equity Placement, Refinancing) (BPAJANAE)
Keywords
Where Electra Capital is headquartered
LocationHeadquarters
- HQ city
- West Palm Beach
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Electra Capital business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Interest Income - Loans: Electra Capital generates primary revenue through interest income on its loan products including construction loans, bridge loans, mezzanine loans, and preferred equity investments. Loans are priced at variable rates (SOFR-based) plus spreads ranging from 350-1200 basis points or fixed rates of 8-12%.
- Origination and Exit Fees: The company charges market competitive origination fees adjusted to loan size, timing and complexity, as well as exit fees on loan products.
- Investment Advisory Services: Electra Capital offers investment advisory services alongside its financial products, generating fee income for advisory services provided to clients.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Construction Loans: $10M-$150M, CME TERM SOFR + 600-800bps |
| Other | Pay-as-you-go | Bridge Loans: CME TERM SOFR + 350-500bps |
| Other | Pay-as-you-go | Preferred Equity: $3MM-$50MM, Fixed 8%-12% Current Return |
| Other | Pay-as-you-go | Mezzanine Loans: CME TERM SOFR + 1100-1200bps / Fixed Rate Options |
| Other | Pay-as-you-go | Participating Preferred Equity: Fixed 8%-12% Current Return |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
Electra Capital product offering
Product offeringCore offering
Electra Capital is a private alternative lender providing short-term capital solutions and investment advisory services to middle-market multifamily real estate owners, operators, and developers. Its core offerings include construction loans ($10M–$150M), bridge loans, mezzanine loans, preferred equity, and participating preferred equity investments for value-add, core-plus, and ground-up multifamily projects.
Product overview
Electra Capital is an alternative lender specializing in multifamily financing solutions, offering a unified platform of short-term capital products and advisory services to middle-market real estate firms. The core product suite includes Construction Loans (Ground Up) for new development, Bridge Loans for value-add acquisitions, Mezzanine Loans and Preferred Equity Investment as subordinate financing options, and Participating Preferred Equity for sponsors seeking ownership participation. These products work together to provide comprehensive capital solutions from ground-up construction through value-add and core-plus acquisitions, all backed by affiliates Electra America, American Landmark Apartments, and Electra Real Estate Ltd.
Differentiator
Problem solved
Functional benefit
Products and services
- Bridge Loans Short-term senior loans typically structured for one to three years, designed for experienced sponsors acquiring or recapitalizing transitional value-added multifamily properties through future-funded Capex programs. Loan amounts $10M–$150M, priced at CME Term SOFR + 350–500 bps.
- Construction Loans (Ground Up) Floating-rate ground-up construction loans for experienced sponsors developing multifamily projects in high-growth markets. Loan amounts from $10M to $150M, priced at CME Term SOFR + 600–800 bps, with terms of 2+1, 2+1+1, or 3+1+1 years.
- Mezzanine Loans Subordinate loans that work in conjunction with senior loans, secured by a pledge of the ownership interest in the property. Available in floating or fixed rate structures for value-add and Core Plus multifamily properties. Loan amounts $3M–$50M, priced at CME Term SOFR + 1100–1200 bps with fixed-rate pay-and-accrue options.
- Preferred Equity Investment Equity investment in the property-owning entity providing subordinate financing for experienced sponsors acquiring or recapitalizing transitional value-add or Core Plus multifamily properties. Loan amounts $3M–$50M with a fixed 8%–12% current return and terms of 2–5 years.
- Participating Preferred Equity Investment Equity investment similar to Preferred Equity, but with a reduced preferred return in exchange for a percentage of ownership in the property. Designed for value-add multifamily acquisitions. Loan amounts $3M–$50M with a fixed 8%–12% current return.
- Investment Advisory Services Multifamily advisory services offered alongside financial products to middle-market real estate sponsors, generating fee-based income for advisory services provided to clients.
Quantifiable outcome
- 21,000+ units financed across portfolio
- +3 more outcomes
Companies that use Electra Capital
Customer profileNamed customers10 records
Segments1 record
Ideal customer profiles1 record
Electra Capital technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Electra Capital partnerships and signals
Strategic signalScale indicators5 records
Recent moves5 records
Expansion highlights5 records
Electra Capital competitors and assessment
Company assessmentBroad incumbents
- Walker & Dunlop: Large publicly traded CRE finance and multifamily-focused lender offering agency, bridge, and construction financing — broader platform but overlapping middle-market multifamily borrower base with Electra.
- JLL (Jones Lang LaSalle) Capital Markets: Global real estate services and capital markets advisor arranging debt and equity for multifamily sponsors; competes with Electra on advisory and debt placement for middle-market deals.
- CBRE Capital Markets: Global CRE investment sales and debt placement advisor with multifamily financing capabilities — broader incumbent competing for advisory and placement mandates on middle-market deals.
Direct peers
- Greystone & Co. Private CRE and multifamily lender offering bridge, construction, and permanent financing solutions to middle-market sponsors — closely comparable product set and target borrower profile to Electra Capital.
- NewPoint Real Estate Capital: Multifamily-focused balance-sheet lender providing bridge, construction, and mezzanine financing to middle-market sponsors; competes head-to-head with Electra for similar transaction sizes and structures.
- Berkadia: Multifamily-specialist commercial mortgage banker and servicer offering bridge, construction, and permanent financing — direct overlap with Electra on the multifamily middle-market segment.
- Mesa West Capital: Balance-sheet senior and bridge CRE lender with multifamily exposure, structuring transitional loans for value-add sponsors — comparable to Electra's bridge and construction loan programs.
Emerging players
- C-III Capital Partners: Specialty commercial real estate finance and investment firm with multifamily lending and servicing capabilities; comparable niche alternative lender profile to Electra.
- A10 Capital: Balance-sheet CRE bridge and value-add lender targeting middle-market sponsors — comparable alternative lender with similar loan-size range and borrower profile to Electra.
- Peachtree Group: Privately held CRE lender and investment manager offering bridge, construction, and preferred equity for multifamily sponsors — direct overlap with Electra's product suite and target market.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Electra Capital social profiles
Digital presenceElectra Capital financial estimates
Financial estimateRevenue estimate
Valuation estimate
Electra Capital leadership team
Management profileNumber of profiles
Profiles5 records
Electra Capital funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Electra Capital M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Electra Capital
What does Electra Capital do?
Electra Capital is a private alternative lender providing short-term capital solutions and investment advisory services to middle-market multifamily real estate owners, operators, and developers. Its core offerings include construction loans ($10M–$150M), bridge loans, mezzanine loans, preferred equity, and participating preferred equity investments for value-add, core-plus, and ground-up multifamily projects.
Is Electra Capital a public or private company?
Electra Capital is a private company. It is classified as corporate owned and is currently operating.
When was Electra Capital founded?
Electra Capital was founded in 2019. It employs 1 to 10 people.
Where is Electra Capital based?
Electra Capital is headquartered in West Palm Beach, United States, in the North America region.
How does Electra Capital make money?
Three revenue lines are on record. Interest Income - Loans are the primary driver. The others are origination and Exit Fees and investment Advisory Services.
Who are Electra Capital's main competitors?
Broad incumbents on record are Walker & Dunlop, JLL (Jones Lang LaSalle) Capital Markets and CBRE Capital Markets. Direct peers are Greystone & Co., NewPoint Real Estate Capital, Berkadia and Mesa West Capital. Emerging players are C-III Capital Partners, A10 Capital and Peachtree Group.
Does Electra Capital have an API?
No public API is recorded for Electra Capital.
What industry is Electra Capital in?
Electra Capital's product category is Commercial Real Estate Lending. Its primary akta.pro industry code is FSALADAG, Balance-Sheet / Portfolio CRE Lending, with a secondary code of FSALAHAL, Accessory Dwelling Unit (ADU) Construction Financing. Its NAICS code is 523940 and its SIC code is 6162.