AMC Links

What AMC Links does

AMC Links, LLC is a privately held appraisal management company headquartered in Lehi, Utah, that operates as a statutory registered intermediary between mortgage lenders and licensed appraisers. The company coordinates residential, commercial, and new construction appraisal orders across all 50 U.S. states, with a workflow that includes order intake, appraiser assignment, pre-screening, quality control review, condition clearing, and final delivery. Its customer base spans banks, credit unions, and mortgage brokers (primary), individual loan officers and processors (primary persona), state-licensed appraisers (supplier side), and individual homeowners (secondary).

The platform is built around a proprietary 24/7 Dashboard for real-time order tracking and a multi-stage human review process (pre-screening, quality control, and condition liaison) that the company positions as differentiators on speed and accuracy. AMC Links integrates with Ellie Mae's Encompass loan origination system, Appraisal Port, and Mercury Network, allowing lenders to place and monitor appraisal orders from within their existing LOS environment. Compliance coverage includes AIR, Dodd Frank, FHA, TIL, HERA, HOEPA, FNMA, and FHLMC, with the company claiming the first USPAP certification of all regulated employees at a national AMC and carrying up to $4 million in combined E&O and liability insurance per appraisal.

AMC Links monetizes through transaction-based fees on each managed appraisal, with quote-based pricing that varies by property type, geography, and turnaround requirements. The company operates a hybrid go-to-market combining dedicated National Account Managers for enterprise lenders, a self-serve AppraisalScope portal for SMB and individual users, and channel distribution through LOS integrations. No public revenue, funding history, or institutional ownership is disclosed; the company appears to be founder-controlled and organically grown, with an 11–50 employee footprint and a referral-driven customer acquisition motion.

Name

AMC Links

Legal name

AMC Links, LLC

Website

https://amclinks.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

AMC Links is a privately held, nationwide appraisal management company that coordinates property appraisals between mortgage lenders and licensed appraisers across all 50 U.S. states, with a 24/7 dashboard platform and LOS integrations.

Ownership category

akta.pro rank

Product category

Appraisal Management Services

NAICS

Offices of Real Estate Appraisers (53132), Offices of Real Estate Appraisers (531320)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Property Valuation: Appraisal Management (AMC) & Appraiser Networks (FSALALAI)

akta.pro secondary industries

Appraisal Review & Quality Assurance Services (BPAJAKAN), Real Estate Valuation & Appraisal Advisory (FSAEAJAI)

Keywords

• Appraisal management services
• Property valuation platform
• Mortgage appraisal coordination
• Real estate appraisal management
• Residential appraisal ordering

Headquarters

HQ city

Lehi

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Appraisal Management Transaction Fees: AMC Links charges fees for managing the appraisal process between lenders and appraisers. As an Appraisal Management Company (AMC), they coordinate orders, provide technology platform access, conduct quality control and pre-screening, and facilitate compliance. Fees are non-refundable once the inspection has occurred, with a minimum $50 cancellation fee for orders canceled before inspection.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

AMC Links is a registered Appraisal Management Company (AMC) that coordinates property appraisals between mortgage lenders and licensed appraisers across all 50 states. It offers a 24/7 web-based ordering platform with proprietary real-time Dashboard tracking, plus value-added services including pre-screening, quality control, and condition clearing. Expedited turnaround is available through Bolt Services (same-day, overnight, weekend), and the company provides up to $4 million in combined E&O/liability coverage per appraisal.

Product overview

AMC Links operates as a statutory registered Appraisal Management Company (AMC) offering a unified platform for nationwide residential, commercial, and new construction appraisals. The core platform is supplemented by the proprietary Dashboard Technology for real-time order tracking, Bolt Services for expedited turnarounds, and value-added modules including Pre-Screening, Quality Control Review, and Condition Clearing Services. The company exclusively engages state-qualified, FHA roster appraisers who are residents of the areas they serve, and provides up to $4,000,000 in Errors & Omissions/Liability protection per appraisal.

Differentiator

Problem solved

Functional benefit

Brands

• Bolt Services: Same day, overnight and weekend appraisal services with expedited turnaround times.
• Dashboard Technology

Products and services

• AMC Links Appraisal Management Platform End-to-end nationwide appraisal management service for residential, commercial, and new construction properties across all 50 states, including 24/7 ordering, appraiser assignment, compliance management, quality control, and delivery to lenders. Designed for banks, credit unions, mortgage brokers, and other lending institutions that need compliant, defensible property valuations.
• Bolt Services Expedited appraisal service offering same-day, overnight, and weekend turnaround options for time-sensitive mortgage transactions where standard turn times are insufficient. Targets loan officers and lenders working against closing deadlines.
• Pre-Screening Services Quality assurance review of every appraisal prior to release, designed to detect and correct deficiencies with the appraiser before the report reaches the lender's underwriting team, reducing conditions and shortening time to close.
• Quality Control Review Specialized manual review of appraisal reports and individual appraiser performance, including appraisal dispute resolution, providing lenders with a second layer of validation on each valuation.
• Condition Clearing Services Liaison service facilitating underwriter conditions and appraisal revision requests between lender clients and appraisers, with target turnaround of under 4 hours for appraisal conditioning and 24 hours or less for most conditions overall.

Quantifiable outcome

• Most appraisals completed in 5 business days
• +5 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature5 records

Partnerships

Three partnerships are on record, tiered core.

• Ellie Mae (Encompass)coreTechnology or IntegrationAMC Links has integrated with Ellie Mae's Encompass platform, one of the most widely used Loan Origination Systems in the mortgage industry. This integration allows lenders using Encompass to directly order and track appraisals through AMC Links without leaving their existing workflow.
• Appraisal PortcoreTechnology or IntegrationAMC Links is integrated with Appraisal Port, a leading appraisal management platform. This integration enables seamless order placement and management for lenders using Appraisal Port's ecosystem.
• Mercury NetworkcoreTechnology or IntegrationAMC Links has integrated with Mercury Network (VMP), one of the largest appraisal management platforms. This integration provides additional channel access for appraisal ordering and management.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Solidifi: Solidifi is a major North American appraisal management company serving banks, credit unions, and mortgage lenders. It directly competes with AMC Links for national lender contracts and has a similar nationwide service model.
• Appraisal Port: Appraisal Port is a major appraisal management platform and appraiser network used by lenders nationwide. AMC Links integrates with Appraisal Port, and the two compete for lender volume through overlapping channels.
• Nationwide Appraisal Services (NAS): Nationwide Appraisal Services is a U.S. appraisal management company providing residential and commercial appraisal services nationwide. It directly competes with AMC Links for lender appraisal management contracts.
• Class Valuation: Class Valuation is a top-10 U.S. appraisal management company offering residential and commercial appraisal management nationwide. It directly competes with AMC Links for mortgage lender AMC contracts across all 50 states.
• Mercury Network (VMP): Mercury Network is one of the largest appraisal management platforms and networks in the U.S. It is both a technology partner (AMC Links is integrated with Mercury Network) and a competitive AMC platform serving the same mortgage lender customer base.
• Clear Capital: Clear Capital is a leading national appraisal management company and real estate valuation technology provider. It directly competes with AMC Links in residential appraisal management and serves the same mortgage lender and servicer customer base.

Broad incumbents

• ServiceLink (Black Knight / ICE): ServiceLink is a large national provider of valuation, default, and title services owned by Black Knight / ICE. It competes with AMC Links in appraisal management while offering a much broader default and real estate services portfolio.
• CoreLogic (ICE Mortgage Technology): CoreLogic, now part of ICE Mortgage Technology, is one of the largest U.S. providers of appraisal management, property data, and analytics to mortgage lenders. It competes with AMC Links through its AMC services and broader technology stack, often bundling appraisal management with origination and analytics products.

Emerging players

• Lenders Alliance: Lenders Alliance is a growing appraisal management company focused on providing AMC services to mortgage lenders, particularly credit unions and community banks. It competes with AMC Links in the mid-market lender segment.
• Reggora: Reggora is an appraisal management technology platform that modernizes the appraisal ordering and review workflow for lenders and AMCs. While more tech-focused than AMC Links, it competes in the same digital appraisal management category and serves a similar mortgage lender customer base.

Market position

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/amclinks

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AMC Links