Delta Dental of Kansas

What Delta Dental of Kansas does

Delta Dental of Kansas, Inc. (DDKS) is a not-for-profit dental benefits company founded in 1972 by an act of the Kansas legislature, headquartered in Wichita, Kansas, with a sales office in Leawood. It is the largest dental carrier operating in Kansas and a member of the Delta Dental Plans Association, the nation's largest dental benefits network operating across all 50 states, Puerto Rico, and other U.S. territories. The company serves Kansas residents and employers through two core product lines: tiered individual and family dental plans (Bronze through Platinum, priced $35.95–$79.36/month for individual coverage) and employer-sponsored group dental plans available as fully insured or administrative-services-only (ASO) arrangements. Underwriting leverages two proprietary, directly-recruited provider networks — Delta Dental PPO (66% of Kansas dentists) and Delta Dental Premier (95% of Kansas dentists) — which the company owns and operates rather than leasing from third parties.

The company operates a multi-channel go-to-market: direct-to-consumer enrollment through its website and mobile app for individual and family plans, a field sales team engaging Kansas employers directly, and a broker/agent channel supported by a self-service quoting and commission platform. Revenue is recurring, driven by subscription premiums paid monthly by individuals, families, and employer groups. Supporting infrastructure includes distinct web-based portals for members, employers, dentists, and brokers; a mobile application; multi-factor authentication; a Dental Care Cost Estimator; a Find a Dentist search tool; and the LifeSmile Score oral health risk assessment developed in partnership with PreViser Corp.

Operationally, DDKS runs a lean organization of 51–100 employees and is led by President & CEO Dean Newton, CFO Bryce Dougherty, and Chief People and Strategy Officer & General Counsel Jennifer Bauer, supported by a national sales and account management team. The company holds an AM Best 'Excellent' financial strength rating, has been recognized four consecutive years (2022–2025) as a Top Healthiest 100 Workplace in America, and has returned more than $10 million to Kansas communities over the past decade under its not-for-profit mission.

Name

Delta Dental of Kansas

Legal name

Delta Dental of Kansas, Inc.

Website

https://deltadentalks.com

Company type

Private

Founded year

1972

Operating status

Operating

Headcount range

51–100 employees

Short description

Delta Dental of Kansas is a not-for-profit dental benefits company and the largest dental carrier in Kansas, offering individual/family plans and employer group plans through proprietary PPO and Premier provider networks. It serves Kansas residents, employers of all sizes, and brokers as a member of the Delta Dental Plans Association, the nation's largest dental benefits network.

Ownership category

akta.pro rank

Product category

Dental Insurance

NAICS

Direct Health and Medical Insurance Carriers (524114)

SIC

Services-Health Services (8000)

akta.pro primary industry

Dental Insurance (FSAIAHAA)

akta.pro secondary industries

Group Dental Plans (Employer-Sponsored) (HLAEAIAG), Individual Dental Insurance (FSAIAEAE), Dental Benefit Administration (DBA) & ASO/TPA for Dental (HLAEAIAJ), Employer-Sponsored Dental & Vision (Group) (FSAIAHAH)

Keywords

• Dental insurance plans
• Group dental benefits
• Individual dental coverage
• Dental provider network
• Employer dental benefits

Headquarters

HQ city

Wichita

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Individual and Family Plan Premiums: Monthly or annual subscription premiums paid by individuals and families for dental insurance coverage. Premium tiers range from Bronze to Platinum plans with varying coverage levels and monthly costs from $35.95 to $79.36.
2. Group Dental Insurance Premiums: Employer-sponsored group dental benefit plans. Employers pay premiums on behalf of their employees, with options for fully insured plans and administrative services only (ASO) arrangements. Revenue is recurring based on employee enrollment and employer contract terms.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels8 records

Core offering

Delta Dental of Kansas sells and administers dental insurance plans to Kansas residents and employers. Its core offering includes individual and family dental plans across four coverage tiers (Bronze, Silver, Gold, Platinum) and employer-sponsored group dental benefit plans built on the Delta Dental PPO and Premier provider networks. The company also supports members, employers, dentists, and brokers through dedicated web portals and a mobile application that enable enrollment, claims management, provider search, and cost estimation.

Product overview

Delta Dental of Kansas operates as a dental benefits company offering a comprehensive suite of products organized into individual/family dental insurance plans and employer group plans. The individual product line includes four tiered plans (Platinum, Gold, Silver, Bronze) that provide coverage across preventive, basic, major, and implant services with Right Start 4 Kids coverage. Group plans leverage two robust networks (PPO and Premier) and can be configured as fully insured or administrative services contracts. The company supports its members, employers, dentists, and brokers through distinct web-based portals (Online Member Account, Online Employer Account, Online Dentist Account, Broker Account) and a mobile application. Additional value-added tools include the LifeSmile Score oral health risk assessment, Dental Care Cost Estimator, and a Find a Dentist search tool. The company operates its own directly-recruited provider networks rather than leasing from third parties, ensuring fee stability and consistency for members.

Differentiator

Problem solved

Functional benefit

Products and services

• Delta Dental Individual & Family Plans
• Delta Dental Group Dental Plans
• Delta Dental PPO Network
• Delta Dental Premier Network

Quantifiable outcome

• 98%+ member satisfaction rate
• +1 more outcomes

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

One partnership is on record.

• Delta Dental Plans AssociationflagshipStrategic or Co-development PartnerDelta Dental of Kansas is a member of the Delta Dental Plans Association (DDPA), the nation's largest dental benefits network. DDPA provides brand licensing, national provider network access, shared technology platforms, collective purchasing power, and industry advocacy support to member plans like Delta Dental of Kansas.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Guardian Life Insurance (Dental): National carrier providing group dental and voluntary benefits, frequently competing for Kansas employer group benefits through brokers — directly comparable in channel mix and product structure.
• Anthem Blue Cross Blue Shield Dental: Major regional Blue Cross Blue Shield licensee offering group dental products across multiple states; competes for Kansas employer group accounts through broker distribution.
• Humana Dental: Large national dental benefits carrier embedded within a major health insurer; offers individual and group dental plans with broad provider networks, competing directly for Kansas employer and individual accounts.
• MetLife Dental Insurance: National dental insurance carrier offering group and individual dental benefits, often bundled with other MetLife voluntary benefits; competes for Kansas employer group accounts.
• Aetna Dental (CVS Health): Vertically integrated payer with a national dental benefits offering; competes with Delta Dental of Kansas for both individual and employer group dental business in Kansas.
• Cigna Dental Insurance: Global health services company with a substantial dental benefits business, providing group and individual dental plans and competing across Kansas for employer-sponsored benefits.

Direct peers

• Delta Dental of California: Largest Delta Dental state plan by enrollment, operating under the same DDPA brand and association model. Directly comparable in product design (individual/family and group dental), broker channel structure, and digital platform approach.
• Delta Dental of Massachusetts: Northeast Delta Dental state plan with parallel individual/group dental offerings, broker channels, and member digital tools. Strong structural and product comparability to Delta Dental of Kansas.
• Delta Dental of Michigan: Regional Delta Dental plan offering similar individual and group dental products under the DDPA umbrella. Highly comparable business model, member/employer/dentist portal infrastructure, and not-for-profit orientation.

Others

• UnitedHealthcare Dental:

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/delta-dental-of-kansas
• Xx.com/DeltaDentalofKS
• Facebookfacebook.com/DeltaDentalofKS

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Delta Dental of Kansas