What Tile & Carpet Centre does

Tile & Carpet Centre Ltd is a privately held Kenyan retail flooring business headquartered in Nairobi, selling tiles and carpets to individual homeowners and residential consumers for home improvement, renovation, and construction projects. The company operates a direct-to-consumer model, with its primary brand website (tileandcarpet.co.ke) currently displaying a 'Coming Soon' page scheduled between June 15 and July 18, while routing purchase-ready traffic to a dedicated e-commerce sub-brand called TACC, hosted at tacc.co.ke. The underlying technology stack is unstated beyond standard WordPress hosting for the marketing site and a separate online shop for transactions; no proprietary platform features, APIs, or software products are disclosed.

The business model is straightforward one-time product sales of physical flooring goods through both physical retail showrooms and an online storefront, with no recurring revenue, subscription, or service components identified. Revenue mechanics are not publicly disclosed, and pricing is not stated on the source materials. The customer base is horizontal — targeting the mass-market residential segment in Kenya — without evidence of enterprise, contractor, or commercial-channel sales. No headcount, funding history, management team, partnership network, or ownership structure is available in the source data, and the company does not disclose any AI, technology, or data capabilities. The overall operational picture is that of an early-stage retail rollout in the Kenyan home finishing materials market.

Name

Tile & Carpet Centre

Legal name

Tile & Carpet Centre Ltd

Website

https://tileandcarpet.co.ke

Company type

Private

Operating status

Operating

Short description

Tile & Carpet Centre Ltd is a Nairobi-based, privately held Kenyan retailer selling tiles and carpets to residential homeowners through physical showrooms and an online storefront (TACC), currently in pre-launch or early-launch phase with its main website under construction.

Ownership category

akta.pro rank

Product category

Flooring Retail

NAICS

Floor Covering Retailers (449121), Home Furnishings Retailers (44912)

SIC

Retail-Home Furniture, Furnishings & Equipment Stores (5700)

akta.pro primary industry

Tile & Stone Specialty Retail (CRAIAGAA)

akta.pro secondary industry

Carpet & Area Rug Flooring Retail (CRAIAGAE)

Keywords

• Floor tiles
• Wall tiles
• Carpets retail
• Home flooring
• Interior finishing

Headquarters

HQ city

Nairobi

HQ country

Kenya

HQ region

Africa

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure

Revenue model

1. Tile and Carpet Product Sales: The company generates revenue through the sale of tiles and carpet products to retail customers. As a traditional retail operation, revenue is derived from one-time product transactions rather than recurring revenue streams.

Go-to-market motion1 record

Distribution channels1 record

Core offering

Tile & Carpet Centre is a Nairobi-based retailer that sells floor tiles, wall tiles, and carpets to residential customers in Kenya. Products are made available through physical showrooms and a proprietary e-commerce platform (TACC online shop at tacc.co.ke). The company's main corporate website currently displays a "Coming Soon" landing page that redirects visitors to the TACC online shop.

Product overview

Tile & Carpet Centre operates as a retail flooring business in Kenya offering tiles and carpets. The company is transitioning to launch its main website (tileandcarpet.co.ke), which is currently showing a Coming Soon page. The primary customer-facing shopping experience is hosted on the separate TACC online platform (tacc.co.ke/shop), where the retail product range is available for purchase. The two digital properties work together: tileandcarpet.co.ke serves as the brand presence and coming soon announcement, while tacc.co.ke/shop handles the actual e-commerce transactions.

Differentiator

Problem solved

Functional benefit

Products and services

• Tile & Carpet Centre retail brand The Tile & Carpet Centre retail brand represents the company's storefront identity for selling floor tiles, wall tiles, and carpets to residential customers in Kenya. The brand's primary site currently functions as a Coming Soon page that funnels visitors to the TACC online shop for actual purchases.
• TACC Online Shop The TACC Online Shop is the company's active e-commerce platform, hosted at tacc.co.ke, where Kenyan homeowners can browse and purchase the retail range of tiles and carpets. It is the primary transactional surface of the business while the corporate site is in Coming Soon mode.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves3 records

Expansion highlights2 records

Direct peers

• CTM: Africa's largest specialist tile and carpet retailer, operating showrooms and online channels across multiple African countries. Directly comparable in product mix (tiles and carpets), customer base (residential homeowners), and a showroom-plus-e-commerce retail model.
• Italtile Limited: JSE-listed South African tile retailer with brands including CTM and Tile Africa. Comparable as a multi-brand tile specialist targeting residential customers through showrooms and digital channels, and a regional public-market benchmark for the Kenyan tile retail opportunity.
• Top Carpets & Floors: South African specialist flooring retailer with carpet, tiles, laminate, vinyl, and installation services. Comparable in a DTC flooring retail model targeting homeowners, and a useful reference for product-breadth expansion beyond tiles and carpets.
• Tile Africa: Specialist tile retail brand under the Italtile group serving South African and select African markets. Comparable in tile-focused retail targeting middle-class homeowners through dedicated tile showrooms paired with online shopping.

Broad incumbents

• Builders Warehouse: South African home improvement retailer (Massmart group) carrying tiles, carpets, and full building materials. Comparable in targeting DIY homeowners and contractors, but with a much broader portfolio and scale than Tile & Carpet Centre's focused flooring assortment.
• Leroy Merlin: Global home improvement and DIY retailer with extensive flooring, tiling, and installation offerings. Comparable in customer segment (homeowners) and product category overlap, though it operates at much larger scale and across a broader portfolio.

Regional players

• Crown Paints Kenya: NSE-listed Kenyan manufacturer and retailer of decorative paints and related home finishing products. Comparable as a Kenyan home-finishing brand targeting residential consumers through retail and distribution, though focused on paints rather than flooring.
• Mara Tiles: Kenyan tile manufacturer and retailer with regional presence in East Africa. Comparable as a locally based tile supplier targeting Kenyan residential and commercial flooring buyers, and a relevant local competitor reference for the Kenyan tile category.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/tileandcarpet

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tile & Carpet Centre