Color Guard
Color Guard is a privately held US company based in Sheboygan Falls, Wisconsin, that provides railing and outdoor living solutions to the residential building products market, operating with a workforce of 51-100 employees.
- Company typePrivate
- Founded-
- HeadquartersSheboygan Falls, United States
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What Color Guard does
Color Guard is a privately held, for-profit company headquartered in Sheboygan Falls, Wisconsin, that provides railing and outdoor living solutions. Its stated short description positions it within the residential building products category, suggesting a product offering centered on railing systems and complementary outdoor living components targeted at homeowners, contractors, and builders. The company maintains a dedicated web presence at colorguardrailing.com and operates with a workforce of 51-100 employees, indicating a small-to-mid-sized operation typical of regional specialty building products manufacturers or distributors.
Publicly available source data on Color Guard is sparse. The company's website content accessible through the input consists solely of a loader/verification message, with no disclosed product catalog, pricing model, distribution channels, customer segments, certifications, or proprietary technology. No revenue figures, funding history, ownership structure, management team, or partnership data are present in the aggregated inputs. There is no evidence of app-based offerings, API exposure, AI/ML capabilities, regulatory actions, M&A activity, or recent corporate structural moves.
As a result, the business model specifics (e.g., whether Color Guard manufactures, distributes, or installs its products; whether it sells through big-box retail, professional dealer channels, or direct-to-consumer; pricing structure; and customer mix) cannot be verified from the supplied information. The most defensible characterization is that Color Guard is a privately held, US-domiciled firm in the railing and outdoor living products segment, operating at a 51-100 employee scale in Sheboygan Falls, with limited public disclosure of operational, financial, or strategic details.
Color Guard firmographics
Firmographics- Name
- Color Guard
- Website
- https://colorguardrailing.com
- Company type
- Private
- Headcount range
- 51–100 employees
- Short description
- Color Guard is a privately held US company based in Sheboygan Falls, Wisconsin, that provides railing and outdoor living solutions to the residential building products market, operating with a workforce of 51-100 employees.
- Ownership category
- akta.pro rank
Color Guard industry classification
Industry- Product category
- Railing Systems
- NAICS
- Ornamental and Architectural Metal Products Manufacturing (33232)
- SIC
- Sheet Metal Work (3444)
- akta.pro primary industry
- Railings, Stairs & Accessibility Features (Outdoor) (HSAPALAL)
- akta.pro secondary industries
- Outdoor Railing, Guardrail & Balustrade Installation/Repair (HSAIAJAI), Deck Design & New Deck Construction (HSAIAJAE), Stair, Railing & Banister Repair (HSAGABAE), Deck Board & Joist Repair/Replacement (HSAGAJAA)
Keywords
Where Color Guard is headquartered
LocationHeadquarters
- HQ city
- Sheboygan Falls
- HQ country
- United States
- HQ region
- North America
Markets served
Color Guard business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure
Color Guard product offering
Product offeringCore offering
Color Guard provides railing and outdoor living solutions, manufacturing and supplying railing systems and related outdoor products. The company's offering targets residential and outdoor construction applications through its Sheboygan Falls-based operations.
Differentiator
Problem solved
Functional benefit
Products and services
- Railing and Outdoor Living Solutions Color Guard provides railing and outdoor living solutions as its primary product line. The offering serves residential and outdoor construction applications through a Sheboygan Falls, Wisconsin-based manufacturing operation.
Companies that use Color Guard
Customer profileIdeal customer profiles1 record
Color Guard technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Color Guard competitors and assessment
Company assessmentDirect peers
- Barrette Outdoor Living: North American manufacturer of fencing, railing, and outdoor living products distributed through home centers and dealers. Directly comparable to Color Guard given overlapping railing product lines and pro-channel distribution.
- Fortress Building Products: Manufacturer of steel and aluminum railing, fencing, and decking systems for residential and commercial markets. Highly comparable given similar railing-first product focus and metal fabrication manufacturing model.
- RD-I (RDI Rail): Specialty railing manufacturer producing aluminum and vinyl railing systems for the deck and porch markets. Directly overlaps Color Guard's railing product offering and dealer-channel distribution strategy.
- Deckorators: Brand under UFP Industries offering deck railing, balusters, post caps, and related outdoor living accessories. Directly comparable given shared railing-focused product line and home center / dealer channel.
- Westbury Aluminum Railing: Manufacturer of aluminum railing systems for residential and light commercial applications, sold through building products dealers. Direct competitor to Color Guard in the outdoor railing category.
- Feeney: Manufacturer of cable railing systems and architectural metal products for residential and commercial projects. Comparable to Color Guard in railing specialization and pro/architect channel focus.
- Keylink Fencing & Railing: Manufacturer of aluminum railing and fencing systems sold through lumberyards and building products dealers. Directly comparable niche manufacturer competing in similar railing categories.
Broad incumbents
- Trex Company: Leading composite decking and railing manufacturer with national brand recognition and broad dealer/big-box distribution. Adjacent competitor with overlapping railing products and a far larger portfolio.
- AZEK (TimberTech): Manufacturer of composite decking, railing, and trim with strong presence in the pro channel. Comparable in railing category but operates at much larger scale across a broader outdoor living portfolio.
Emerging players
- Peak Products: Manufacturer of railing and building products for residential and commercial markets across North America. Comparable in railing products with some international footprint and a slightly broader portfolio.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat1 record
Key risks5 records
Key highlights4 records
Customer concentration
Color Guard financial estimates
Financial estimateRevenue estimate
Valuation estimate
Color Guard leadership team
Management profileNumber of profiles
Color Guard funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Color Guard M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Color Guard
What does Color Guard do?
Color Guard provides railing and outdoor living solutions, manufacturing and supplying railing systems and related outdoor products. The company's offering targets residential and outdoor construction applications through its Sheboygan Falls-based operations.
When was Color Guard founded?
Color Guard was founded in -1. It employs 51 to 100 people.
Where is Color Guard based?
Color Guard is headquartered in Sheboygan Falls, United States, in the North America region.
Who are Color Guard's main competitors?
Direct peers on record are Barrette Outdoor Living, Fortress Building Products, RD-I (RDI Rail), Deckorators, Westbury Aluminum Railing, Feeney and Keylink Fencing & Railing. Broad incumbents are Trex Company and AZEK (TimberTech). Peak Products is listed as an emerging player.
Does Color Guard have an API?
No public API is recorded for Color Guard.
What industry is Color Guard in?
Color Guard's product category is Railing Systems. Its primary akta.pro industry code is HSAPALAL, Railings, Stairs & Accessibility Features (Outdoor), with a secondary code of HSAIAJAI, Outdoor Railing, Guardrail & Balustrade Installation/Repair. Its NAICS code is 33232 and its SIC code is 3444.