Aros electronics
Aros electronics AB is a Swedish mechatronic solutions provider, wholly owned by Vandewiele Group, developing motors, drives, and power electronics for automotive and industrial manufacturing customers through vertically integrated in-house design and manufacturing across six global facilities.
- Company typePrivate
- Founded1970
- HeadquartersMölndal, Sweden
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What Aros electronics does
Aros electronics AB is a Swedish mechatronic solutions provider founded in 1970 and headquartered in Mölndal, operating as a wholly-owned subsidiary of the Belgian Vandewiele Group since 2001. The company develops, designs, and manufactures motors, drives, and power electronics for automotive and industrial manufacturing customers, with three core product lines: the HPP (High Voltage Power Pack), HPD (High Power Drive), and I/O System. Its technology stack combines mechanical, electronic, and embedded software engineering, anchored by proprietary assets including a bidirectional active rectifier using silicon carbide MOSFETs (delivering 25% energy savings at 45kW output), sensorless permanent magnet motor designs dating to the mid-1990s, and an in-house real-time operating system for embedded controls.
The company operates a vertically integrated model spanning ideation, R&D, design, quality assurance, and manufacturing, with automated production infrastructure (dual SMT lines, PCB cleanroom, robot cells, AGV, automated warehouse) distributed across six sites in Sweden, Italy, Romania, and China. Aros has held Tier 1 Automotive Supplier status since 2008 and maintains IATF 16949:2016, ISO 9001:2015, and ISO 14001:2015 certifications. Its revenue model combines hardware sales of mechatronic products with custom development and design services delivered through direct enterprise sales engagement. Since 2021, Aros has operated alongside IRO under the unified Vandewiele Sweden AB corporate entity, serving automotive OEMs and global industrial machine manufacturers through a B2B go-to-market motion with dedicated engineering collaboration throughout the product lifecycle.
Aros electronics firmographics
Firmographics- Name
- Aros electronics
- Legal name
- Aros electronics AB
- Website
- https://aros.se
- Company type
- Private
- Founded year
- 1970
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Aros electronics AB is a Swedish mechatronic solutions provider, wholly owned by Vandewiele Group, developing motors, drives, and power electronics for automotive and industrial manufacturing customers through vertically integrated in-house design and manufacturing across six global facilities.
- Ownership category
- akta.pro rank
Aros electronics industry classification
Industry- Product category
- Mechatronic Solutions
- NAICS
- Electrical Equipment Manufacturing (33531)
- SIC
- Electrical Industrial Apparatus (3620)
- akta.pro primary industry
- Power Electronics Manufacturing (Inverters/DC-DC/Onboard Chargers) (IMACACAD)
- akta.pro secondary industries
- EV/Industrial Charging Power Electronics (Chargers, rectifiers, power stages) (IMAGADAF), DC-AC Inverters (Industrial inverters, standalone/embedded) (IMAGADAC)
Keywords
Where Aros electronics is headquartered
LocationHeadquarters
- HQ city
- Mölndal
- HQ country
- Sweden
- HQ region
- Europe
Offices6 records
Markets served
Aros electronics business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Technology or R&D, Infrastructure, Operations
Revenue model
- Mechatronic Hardware Products: Development, design, and manufacturing of mechatronic solutions including motors, drives, power supplies, and related components. Products include High Voltage Power Pack (HPP), High Power Drive (HPD), and I/O Systems.
- Custom Development & Design Services: Full product journey from development to production, collaborating closely with customers to shape solutions. Vertical integration from ideation, design, R&D, quality assurance to manufacturing.
Go-to-market motion2 records
Distribution channels1 record
Marketing channels6 records
Aros electronics product offering
Product offeringCore offering
Aros electronics develops, designs, and manufactures mechatronic solutions including high voltage power packs, high power drives, and I/O systems for automotive and industrial manufacturing applications. The company provides vertically integrated services from ideation and R&D through quality assurance and production, leveraging silicon carbide MOSFET technology, bidirectional active rectifiers, and proprietary embedded software for motors, drives, and power electronics.
Product overview
Aros electronics is a mechatronic solutions company offering a portfolio of three core hardware products: HPP (High Voltage Power Pack), HPD (High Power Drive), and I/O System. These products are designed for motors and drives in automotive and industrial manufacturing applications. The company operates with vertical integration, developing, designing, and manufacturing all solutions in-house from ideation through quality assurance and production, with a focus on power electronics using silicon carbide MOSFETs technology.
Differentiator
Problem solved
Functional benefit
Products and services
- HPP (High Voltage Power Pack) A high voltage power pack developed for industrial and automotive applications, part of Aros's mechatronic product portfolio. Designed to deliver stable DC voltage from grid input with high efficiency for motors and drives.
- HPD (High Power Drive) A high power drive system designed for motors and industrial machinery, featuring energy efficiency and power conversion capabilities for automotive and industrial manufacturing applications.
- I/O System An I/O system providing input/output connectivity for industrial machines and automation applications, enabling integration of Aros drives and power electronics into customer systems.
Quantifiable outcome
- 25% energy savings for robots globally through bidirectional active rectifier technology
- +2 more outcomes
Companies that use Aros electronics
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
Aros electronics technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
Aros electronics partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- IROcoreIn 2021, Aros joined forces with IRO to create Vandewiele Sweden AB, consolidating Swedish operations under the unified Vandewiele umbrella.
- Vandewiele GroupcoreAros became a member of Vandewiele Group in 2001, joining a global network of textile machine and mechatronic companies. Vandewiele Group consists of companies setting trends in their domains, with production and service centers worldwide.
- Chalmers University of TechnologyminorCollaborative R&D partnership with Chalmers University for calculations and simulations. Aros fosters close ties with universities and professors to stay at the forefront of theory, practice, and technology.
Scale indicators6 records
Recent moves8 records
Expansion highlights5 records
Aros electronics competitors and assessment
Company assessmentDirect peers
- Yaskawa Electric: Japanese manufacturer of servo motors, AC drives, and motion control. Directly comparable to Aros's HPD high-power drive and motor portfolio for industrial automation customers.
- SEW-Eurodrive: German manufacturer of drive technology, gear motors, and mechatronic systems for industrial automation. Closely comparable in product mix (drives + motors) and customer base to Aros.
- Bosch Rexroth: Major Tier 1 automotive-adjacent supplier of drive and control technology, motors, and factory automation. Comparable to Aros across both automotive Tier 1 and industrial automation segments.
- Danfoss Drives: Danish manufacturer of AC drives, power converters, and motor controls for industrial applications. Directly comparable product overlap with Aros's HPD drives and power electronics.
- Nidec: Global motor and drive manufacturer with strong presence in industrial and automotive applications. Comparable motor-drive product portfolio and vertical integration to Aros.
- Bonfiglioli: Italian manufacturer of gear motors, drive systems, and mechatronic solutions. Comparable in size and vertical-integration profile to Aros, with overlapping industrial customer base.
Broad incumbents
- ABB: Global industrial incumbent offering drives, motors, robotics, and power electronics. Overlaps with Aros but operates at much larger scale and broader portfolio scope.
- Siemens: Diversified industrial conglomerate with SINAMICS drives, SIMOTION motion control, and automotive electronics. Broad incumbent comparable to Aros's industrial drives and automotive power-electronics segments.
- WEG: Brazilian manufacturer of motors, drives, and integrated industrial solutions. Comparable motors-and-drives product offering to Aros, though broader in scope and geography.
- Rockwell Automation: US-based industrial automation incumbent offering drives, motors, and control systems. Overlaps with Aros in industrial automation, though at significantly larger scale and breadth.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Aros electronics social profiles
Digital presenceAros electronics compliance and trust
Trust signalCompliance4 records
Aros electronics financial estimates
Financial estimateRevenue estimate
Valuation estimate
Aros electronics leadership team
Management profileNumber of profiles
Profiles5 records
Aros electronics funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Aros electronics M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Aros electronics
What does Aros electronics do?
Aros electronics develops, designs, and manufactures mechatronic solutions including high voltage power packs, high power drives, and I/O systems for automotive and industrial manufacturing applications. The company provides vertically integrated services from ideation and R&D through quality assurance and production, leveraging silicon carbide MOSFET technology, bidirectional active rectifiers, and proprietary embedded software for motors, drives, and power electronics.
Is Aros electronics a public or private company?
Aros electronics is a private company. It is classified as corporate owned and is currently operating.
When was Aros electronics founded?
Aros electronics was founded in 1970. It employs 101 to 250 people.
Where is Aros electronics based?
Aros electronics is headquartered in Mölndal, Sweden, in the Europe region.
How does Aros electronics make money?
Two revenue lines are on record. Mechatronic Hardware Products are the primary driver. The others are custom Development & Design Services.
Who are Aros electronics's main competitors?
Direct peers on record are Yaskawa Electric, SEW-Eurodrive, Bosch Rexroth, Danfoss Drives, Nidec and Bonfiglioli. Broad incumbents are ABB, Siemens, WEG and Rockwell Automation.
Does Aros electronics have an API?
No public API is recorded for Aros electronics.
What industry is Aros electronics in?
Aros electronics's product category is Mechatronic Solutions. Its primary akta.pro industry code is IMACACAD, Power Electronics Manufacturing (Inverters/DC-DC/Onboard Chargers), with a secondary code of IMAGADAF, EV/Industrial Charging Power Electronics (Chargers, rectifiers, power stages). Its NAICS code is 33531 and its SIC code is 3620.