Vereinigte Volksbank Raiffeisenbank

What Vereinigte Volksbank Raiffeisenbank does

Vereinigte Volksbank Raiffeisenbank eG (VVRB) is a German cooperative bank (eingetragene Genossenschaft) founded in 1902 and headquartered in Simmern, with a presence across the Wittlich region. It operates within the Genossenschaftliche FinanzGruppe (the German cooperative banking network alongside Volksbanken Raiffeisenbanken and partners) and serves two primary customer segments: Privatkunden (retail individuals and families) and Firmenkunden (mid-sized enterprises and small businesses, with explicit Mittelstand focus). The bank's product surface is comprehensive and spans current accounts and payment services, savings and investment products, personal and commercial financing (including mortgages), insurance, and pension/retirement planning, augmented by a digital ecosystem comprising OnlineBanking, a VR Banking App, the Wero instant payment service, and virtual Mastercard/Visa debit cards integrated with Apple Pay.

Under the hood, VVRB runs a cooperative banking platform integrated with shared infrastructure from the cooperative financial network, including Union Investment Service Bank AG for securities and asset management products (UnionDepot Komfort, MeinInvest, VermögenPlus). Member engagement is anchored by the MitgliederBonus loyalty programme, which pays annual cash bonuses that scale with the breadth of products used, structurally encouraging multi-product relationships. Distribution combines a physical regional branch network with self-service digital channels and partner-led cross-selling across TeamBank/easyCredit (consumer credit), R+V Versicherung (insurance), Bausparkasse Schwäbisch Hall (building society savings), GENO Broker (brokerage), and Geiger Edelmetalle (precious metals). A September 2024 strategic partnership with fintech Pliant GmbH extends the bank's role beyond its domestic footprint, providing EUR 200 million in credit capacity and pan-European Economic Area currency coverage for Pliant's digital card offering. Customer satisfaction is high, evidenced by a 4.9/5.0 Ekomi rating across 1,898 reviews.

As a member-owned cooperative, VVRB is not PE- or venture-backed, has no parent company, and does not publicly disclose revenue or detailed financial metrics; pricing for most services is quote-based and governed by the bank's General Terms & Special Conditions rather than publicly listed fee schedules. Revenue mechanics combine net interest income from lending (mortgages, consumer credit via easyCredit, commercial financing) with fee income from account services, payments, and asset management distribution, supplemented by partner referral economics across insurance, brokerage, and building society products. The institution holds a GDPR compliance posture, operates under BaFin supervision, and benefits from the cooperative banking group's institutional deposit protection scheme, all of which feed into the regulatory and trust-based moat around its regional retail and Mittelstand franchise.

Name

Vereinigte Volksbank Raiffeisenbank

Legal name

Vereinigte Volksbank Raiffeisenbank eG

Website

https://vvr-bank.de

Company type

Private

Founded year

1872

Operating status

Operating

Headcount range

101–250 employees

Short description

Vereinigte Volksbank Raiffeisenbank eG is a German cooperative bank founded in 1902, headquartered in Simmern, serving retail individuals and regional Mittelstand businesses with current accounts, lending, savings, insurance, and digital banking channels as part of the Genossenschaftliche FinanzGruppe.

Ownership category

akta.pro rank

Product category

Retail Banking

NAICS

Credit Unions (522130), Commercial Banking (522110)

SIC

State Commercial Banks (6022)

akta.pro industry

PRIMARYFSABAAAI

Small Business Banking (Microbusiness/Sole Proprietor)

Financial & Insurance/Banking (Commerical, Retail & Consumer)/Retail Banking

SECONDARYFSAGAAAI

SME Banking Suite (Business Accounts, Invoicing, Payroll Integrations)

Financial & Insurance/Financial Technology (Fintech)/Digital Banking & Neobanking Platforms

Keywords

• Retail banking services
• Cooperative banking
• Commercial lending
• Wealth management
• Mortgage financing

Headquarters

HQ city

Simmern

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others

Distribution channels4 records

Marketing channels5 records

Core offering

Vereinigte Volksbank Raiffeisenbank eG is a German cooperative bank (Genossenschaftsbank) providing retail and commercial banking products to individuals, families, and mid-sized regional enterprises. Core offerings span current accounts and payment services, savings and investment products (including Union Investment funds), consumer and mortgage loans, real estate financing, business financing, corporate pension and insurance solutions, and digital banking through OnlineBanking and the VR Banking App. The bank is part of the Genossenschaftliche FinanzGruppe cooperative network and distributes partner products from Union Investment, R+V Versicherung, TeamBank (easyCredit), and Bausparkasse Schwäbisch Hall.

Product overview

Vereinigte Volksbank Raiffeisenbank eG is a German cooperative bank (Genossenschaftsbank) offering a comprehensive suite of retail and commercial banking products and services. The bank's core offerings include Girokonto (current accounts) with associated Bezahlen (payment) services, Kredit & Finanzieren (lending), Geldanlage & Sparen (savings/investments), Immobilie & Wohnen (real estate), Versicherung (insurance), and Zukunft & Vorsorgen (pension/retirement). The digital banking ecosystem comprises VR Banking App (mobile), OnlineBanking (web), and associated digital services including digital girocard and virtual card solutions. Investment products include UnionDepot Komfort, MeinInvest, and VermögenPlus through partnership with Union Investment. The bank also offers instant payment services via Wero and easyCredit (through TeamBank partnership). Business banking covers Firmenkonto & Karten, Finanzierung, Gründung & Nachfolge, Vermögen & Eigenkapital, and Vorsorge & Mitarbeiterbindung. Additional services include MitgliederBonus loyalty program and Crowdfunding for regional project financing.

Differentiator

Problem solved

Functional benefit

Products and services

• Girokonto & Bezahlen (Current Account & Payments) Current account with comprehensive payment services including domestic and international transfers, direct debits, and card-based payments for private individuals.
• Geldanlage & Sparen (Savings & Investment) Savings and investment products including savings accounts, term deposits, and investment fund access for private customers.
• Kredit & Finanzieren (Personal Loans & Financing) Financing solutions including personal loans, mortgages, and credit facilities for retail and business customers.
• Immobilie & Wohnen (Real Estate & Housing) Real estate and housing services including mortgage lending, property financing, and related advisory services.
• Versicherung & Schützen (Insurance & Protection) Insurance products and protection services distributed through partnership with R+V Versicherung and other providers, targeted at private individuals.
• Zukunft & Vorsorgen (Pension & Retirement Planning) Pension and retirement planning products for long-term financial security and estate planning for private customers.
• Firmenkonto & Karten (Business Account & Cards) Business account services with corporate card solutions, payment processing, and cash management for SME customers.
• Finanzierung (Business Financing) Business financing solutions including working capital loans, investment financing, and credit lines for commercial clients.
• Gründung & Nachfolge (Business Formation & Succession) Business formation and succession planning advisory services for entrepreneurs and business owners.
• Vermögen & Eigenkapital (Business Wealth & Equity) Wealth management and equity advisory services for business clients.
• Vorsorge & Mitarbeiterbindung (Corporate Pensions & Employee Retention) Corporate pension schemes and employee retention benefit programs for businesses.
• Versicherung (Business Insurance)
• VR Banking App Mobile banking application for iOS and Android enabling account access, payments, and banking services on mobile devices, with Apple Pay integration.
• OnlineBanking Digital banking platform providing account management, transfers, standing orders, and document access via web portal.
• easyCredit (Instant Credit) Instant credit product provided by TeamBank offering immediate personal loans with flexible repayment options, distributed through the bank's platform.
• Wero (Instant Payment Service) European instant payment service enabling money transfers and online payments using phone numbers, with coverage across the European Economic Area.
• UnionDepot Komfort Investment depot service in partnership with Union Investment providing managed portfolio solutions with framework agreements.
• MeinInvest (Digital Asset Management) Digital investment product offering automated portfolio management with pre-contractual documentation, distributed through Union Investment.
• VermögenPlus (Wealth Management) Wealth management service providing comprehensive asset management solutions in partnership with Union Investment.
• Crowdfunding (Community Financing) Community financing platform enabling project-based funding and regional investment opportunities, offered as a service to local initiatives and members.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

Feature4 records

Partnerships

One partnership is on record.

• Pliant GmbHcoreStrategic or Co-development Partner · 12 September 2024VVRB entered into a strategic partnership with fintech Pliant GmbH. The collaboration expanded Pliant's credit capacity to €200 million and extended currency offerings across the European Economic Area, making Pliant the first digital card provider with such coverage. Dentons advised Pliant on the formation of this partnership.

Scale indicators1 record

Recent moves5 records

Expansion highlights6 records

Direct peers

• Volksbank Mittelhaardt: Another mid-sized Volksbank Raiffeisenbank cooperative operating in the Rhineland-Palatinate region. Highly comparable on regional cooperative retail-banking positioning, Mittelstand client base, and physical/digital channel mix.
• Sparda-Bank Hessen: Sparda-Banken are another pillar of the German cooperative banking system focused on public-sector employees and retail clients. Compares directly on retail-banking products, member-owned structure, branch/digital mix, and integration with the cooperative financial group ecosystem.
• ING-DiBa (ING Germany): Germany's largest direct bank and a top-three retail/SME bank. Competes directly on the same product set as VVRB — current accounts, consumer credit, mortgages, SME banking — with a primarily digital operating model that defines the modern competitive bar for retail banking UX.
• Sparkasse Rhein-Hunsrück: The regional savings bank (Sparkasse) directly overlapping VVRB's Simmern/Wittlich service area. Together with Volksbanken Raiffeisenbanken, Sparkassen form one of the three pillars of German retail banking; the two product offerings and customer segments are near-identical, making Sparkasse Rhein-Hunsrück VVRB's primary in-territory competitor.
• PSD Bank Nürnberg: PSD Banken are a smaller cooperative banking group within the German cooperative financial network. Comparable as a member-owned cooperative bank offering retail banking, savings, financing and investment products to a defined regional catchment.
• Volksbank Braunschweig-Wolfsburg-Salzgitter (Volksbank BRAWO): Larger regional Volksbank Raiffeisenbank cooperative bank serving retail and Mittelstand customers in Lower Saxony. Most direct structural peer — same cooperative governance, same Genossenschaftliche FinanzGruppe membership, same Privatkunden/Firmenkunden split, same regional member-owned model.
• Deutsche Kreditbank (DKB): Subsidiary of BayernLB; one of Germany's largest direct banks offering retail current accounts, cards, payments, and consumer finance through digital channels. Comparable as a German retail bank going head-to-head on Girokonto quality, payment features (Apple Pay, instant payments), and consumer lending.

Broad incumbents

• Deutsche Bank: Germany's largest universal bank with Postbank for retail. Competes across the full retail/SME product spectrum but at a fundamentally different scale; relevant primarily as the benchmark for product breadth and digital transformation pace that VVRB must keep pace with.
• Commerzbank: One of Germany's two large private-sector universal banks with substantial Mittelstand and retail banking franchises. Overlaps with VVRB on SME financing and consumer banking but operates nationally with a much larger product suite and capital base.

Emerging players

• N26: Berlin-based digital challenger bank serving retail customers across the Eurozone. Most acute emerging competitor on the retail-Girokonto and payments side, competing on mobile UX, no-fee accounts, and Apple Pay-native experiences — the same surface area where VVRB must defend primacy.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/vvrbank
• LinkedInlinkedin.com/company/vereinigte-volksbank-raiffeisenbank-eg

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments5 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vereinigte Volksbank Raiffeisenbank